La Grande evening observer. (La Grande, Or.) 1904-1959, May 23, 1925, Image 10

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    Saturday, May 23, 1025.
Page Ten
THE LA GRANDE EVENING OBSERVER
It1 DuxoSowwTfelM
Auto IfjL-JTO Newa
Dope Ifa NCW9
t w. Ml IBM .....it fr.wn IriVin V Wlllvaf . .illllHAnil PMMaai
' . IIIMIMIIRI I If
I IIUUJUIl LddLA
OUTPUT HEAVY
OVERLAND OUT
WITH NEW CAR
Wlilya-Overlund unnouiH'i s t he
uddttion of the HUindurd S'!an t'
Its Overland roui-fyllml'-r line.
Areordtm; to speed trillions snh
milled l.y ihe factory at Toledo
this liiU-Mt Ovcrlaml ir In n hir,
roomy, sturdy two-door tfwlan.
heuiillhilly upholHii n il tit duinlde
liediord Cloth und Mulshed in a
rich blue, with deip heudhtk. lit
color clivrtiu resemldlnK thai of
the popular All-stee four-door Se
dan. Prpdticllon of the n-w type com
menced In Murrh an) durlnx the
month of Apidl, of thesn earn
were produred ami shipped iimne-(liuti-ly
to the denier oiwutilzat Ion.
lOuriy wales reporis lndle:ite inslmi
taneoiiH approvut of the new type
ny the intiior buying publle.
A niimher of unltue sales f-a-ttireo
nosm-sued hy the new Stand
ard Sedun were lurely responsible
for the Immediate rnthnslnsm
nvblch Kreett-il the new ear. Tin
unusually wide doom permit frew
oeceas to the front Meat und to the
entire Interior, uh well us the uc
roininodutiun of lurffer nrth-les.
ArranKi'tiient of the windows
permit ii Kreuter vision. Side win
dows fire iinuiiually lung and with
only one door post on eu-h side the
View Is pmrllciiliy unoltHtrueted.
Tho top Is more rltfld. there lie
Ins no break In the top striirluie,
except at the front dors, muklnt;
more rigid const met Ion possible.
Elimination of two doors and door
posts uIho ureal ly red nee t he
Weight of the HiipeiHtruetiire whleh
nutiimlly, la a fuel or In Kreuter ;.
soline mileage.
lllucil back of the front seatn
maks It possible to convert the
BeJit twtiloiiB Into UN emortfejjpy
bed by removlDK the front cushi
ons, laying neat bucks rorwurd,
placing rear cushions on the floor
between front und rear seats, und
placing front cushion on rear seat.
This Is a feature thai Ih hound to
upprul to campers und vaeatlonhds.
Tht hinged driver's seat also wiv
es him eusy arress to the entire In
terior, u full ure Dial Is bound to
, statement from John
prtHhlent, of Wiilys-Overlnnd, up
pairing 111 eonjuneiloii wit h t he
aiinoiineeinent of the new type.
"It wus designed find built b
oar KriKiueeriti'4 1 n-purtmeiit a
Toledo lit collaboration with on.
Sales lep:irtmeiit, to aitlst'y a defi
nite demand on lie- putt or the mo
tor ear buying publie lor an attrae.
live, sturdy, convenient end practi
cable enclosed (Ml,
"l-'rom iieihiiin.iry obs'-rvutlons
of 1 1e reception ol Hie u'mni Ity
which we lmve uln ady shipped to
deUlei'K. we feel that we have hot
that particular r'i u 1 1 un-nt to a nl-c.-ty.
Tlet price uppal, I no. Is a
lr iim ihIoum factor a.'. Ihe nu-
iiindic tin nl of this (ir at its an
tonishly low ptic-t h;,a placed It
within tip; reach oi a v:u,t potential
market.'
Buicli Loops Globe in Record Run
C LEAN SWEEP OF
CHARLOTTE RACE
SPARK PLUG FEAT
A cb:.n Hweep at the fliailutt
2M-tnile r.ic- May II, at (he I-'h-h
no race April :ta, new world ::r and
rm-mlle Nixtdway reciiidH, md ov
erwhehnlnK vietoi ! h In t he Jlav
nna, Cuba, ru:i i J raccH and in h
Itulian Tarri l-'lorio races, nre the
most recent feats for t'hamplon
Hpltl'k plUKH.
These victories kIvc the Chamiii
on Spark I'Iuk Co. a IIhI of I'.t con
secutive wins and e!i:ht world's v
eords since It deebb-d lo re-enter
iticinK events late In Since
that time cant eiiiipped with Uh
productH have tnokcii nearly every
Kpeeduay recot-fl. J t h strinK of
consecutive victorb'H ' has never
been approached by any olher hIii-
jle piece of autOllllitiVe equlpltient,
says .M. lewit, vice-president.
Two Girls Drive 1519
Miles in J." Hours
Rpoknne to Los Aniees, n lls-
tiutee of 1649 niileji. In 4 r. bours
and forty mInuteH running time Ih
the latest record reported to the
I'alRe-Detrott Motor Car company
I for Mm new .lewett six,
The Inrormutiou wan about (o be
fMerl nwiiy wllli a m:ixn of olher
. records held by t he .(ewett when
i furl her down on the naire was ob-
nppeal to nulesmen, piall carriers, Bervid the Inrormatlon that the ree
nnd others who use ther car tnord was mude by two ulrln. Mioses
Ihelr dully work. AlthouRh thejjenhne ;obldeau and Catherine
back of the front scut Is divided. Nurup. The ear l owned by Miss
the front seat cushion Is In one j Hobldean.
piece. I
"The- new Overland Standard Ho-1 Always turn your wheel to tin-
dan dlim t Jum. bapepn," n the curb In lKukinj,'.
4 iiir Nl5Map
The nlxtve ilhiviriitUni sImiwh (lie riiite taken by the "mimd-the-woi Id" lluU'k which depnrtel
iinheraltlei, rrom New York City In-.! I-oiiiIht and which now Is ncarlny; the end of Uh Umx
JiMirmy. The lower ten plwtloKinph slwrns kfiiilwarf It Castle, Warwick. iJiKhind, hi the bark
Kioniid; Ihe photo ill the upper rilit nIiown the kIiiIh elrler In fitint of the Purls office of the
.New York Herald. The ear N Im-Iiiic ililvm by dealer repMs4antatlves, It will have had UTtU tllf
fercnt drieifi theii It roiiipleles the- world lour In New York, the startiiifc point.
NEWSPAPERS
((fv
.H .r .
Why Fay BIsre
For a Fine ah?
ff trwtfl YrtmtpmntHt
Ch&Mib Design
typical of the highest pr
Duco Finish
luster and color last for years
Economical Motor
famous for its power
Long Semi-elliptic Spring
wonderful cbtnfort in riding
A remarkable example of quality
at low cost This Chevrolet coach
offers you fine car features with
complete list of luipointmcnts
the greatest coach value in the
world todav. But you cannot fully
appreciate how tine a car this is
until you ride in It. Call at our
showroom today.
The World's
Lowest Priced
Fisher Body
Coach-
l.t. h. Mini, Ml h.
52 S
71
HIS
KoaJiter
Touring
Sedan
Commercial
t'hfth 42 5
Ii press Truck,
Cltuttils - 5 SO
All fu,t f o. IV Fllittv
Mu filjuit
Delivoiod in I,a Cnmde
Tom-intf yc-y
Koadster ('i."2
Coupe i(i()2
C'oiich ..... !itl!2
elan $1016
Blue Mountain
Garage
Opposite Tostoffiee. M. A. HARRISON Mrp.
Quality at Low Cost
In 1915 there Were 2. 4 4 K, flirt ou-
tomobllcH In DiIh country.
It seemed a trcineniluiifi number.
Koine penpln with nlreuy talk-
Intf about "the Haturailou point"
beliiK not far aliead.
Hill If there were Ntnne tnen wlin
couliln't Ke the woikIh tor Ihe
IreeH, there were olher.H ' whose
faith never fullered.
ll took a bit of vision for tuem
to sec that I he true market for the
automobile had hardly been touch
ed. It took a tot of conrnRe for them
to bank on the ultimate hucccks of
Die automobile In thut market.
They hud both.
Itai'k In l!l!i, (lie Vnltcd States
I lubber company said "The real
UK ure of Ihe automobile In not In
the blff rltlcH hut away Horn Hu m."
It Is not In nhort run on city
HtreetH. but In mile alter inklu oil
country roailM." j
So buck In m& ihe l'nltc.1 Htates
Itubber company bewail to pi-eparc j
lor thin movemetii and to help ii.j
In )!iri-lcn ycai-M uk H"' first
I', H. Tire sidverlisinv bewail to ap-j
pear In the "home town" papeiH.
l-'i'W people haw these papers In 1
their true dlmetiHlon. !
I-Yw rllll.ed the Influenee they
had on what the people thoimhi
and did and wore and bought. He
cause few people realized the place
they filled In the minds ami lives
of their renders. I
fhu fulled Statea (lubber com
pany B1UV.
As clearly us It saw that the de-;
lopment of the automobile would
be In the umallcr communtths. It
saw that the people In I bene com-;
Tips For
Motorists
L1AKV RADIATOR HRI.DS
M IIKH S MOTOR TROI'ltl.r.K
Now tliut the KprliiK automobile
season has arrived, and the call of
the open road aaln comes to the
ear of the motorist. It seems thut
another vtrntnK nolo regarding the
overheating of the motor would not
be amlsH. This .subject Is of para
mount .Importance to the uutoiun
bllist, whether he he on a short
journey, or on a transcontinental
tour. On this account, one of the
sixteen reasons for motor over
heating will appear each week (n
tblu publication. Watch for them
us they may he the means of sav
ing you a considerable amount of
trouble and expense.
The first article In this series
deals wit h one of the most com
mon troubles, namely, a leaky ra
diator. Many times the hose eon-
jnectionfl or some of the cones !n
tin radiator proper, will develop, a
leak so rapidly, that It is only a
I iiKiter of a few moments mitll tlm
engine has heated to such an ex
tent that the hearing will melt or
tlx cylinders will become scored,
thus causing a ureal deal of troub
le and annoyance to the driver. To
assist In keeping the engine roof,
the radiator should be frequently
examined In order to be assured
that the maximum volume of wa
ter is ctrculotlnK through the pas
sages, for loss of water means heat
and heat means a ruined motor. In
order to safeguard against u burn
ed out engine from any source,
keep a weather eye on the heat in
dicaior that is placed on the radia
tor cap of your ear. It Is there
for a very definite purpose; to
warn you when trouble Ih Immin
ent on account of a heuted motor.
Woman mayor of Holloway, O.,
has unit. Wunls to stay at home,
.Men should uHk, euu! riahts.
Court cnv prevents Occidents.
lii'-s to meas
aad tire hut-
"home
ally to
i( put
would
of the
munltliH would hav
ure up to the servlc
llUlltH to Sell them.
And II saw lhat in the
town" newspapers ( had, r
hand, the m ill 1 1 in to hel)
merchand'hdni; where It
have to he In the new era
automobile, !
Ho ten years Uk'o ieO)ile beyan
to read the first 1'. S. The adver-,
tlsliiK in their "home town" paper
over the name of their "home
town" dealer.
They have been reading It ever
since.
Tby have fi'-eti these home
balers develop Ihelr little "side
line of tins" Into real business--- ;
always Willi the support of "l S."
Vlvertlsim; In these Imal pnpers. j
Co-incident with the tenth annl- I
versaiy 01 "hnme town advertis
ing by the rutted States Rubber
'ompany, this comp.iny annoimceM I
not her long tep forward In the
perfection of automobile tires
lie- Krcale.Hi since the mi roil net Ion
the cunt Hseli - In its perfected
Latex treated - W. b ford Royal
Halloon Tire Willi the flat low preg I
re trend. !j
Today there are lti.000.tio0 auto- j
mobiles In this country.
Kmhty per cent of them are own- I
d by men and women on the farms I
iiul In tli, smaller couimunhtes. i
W'heri' there was one 1'. S. tire j
leohr In the mraill towns then
t hero are hundreds today real
merchants.
What wus only a vision In lit I ft
bus Come (rue in 1 !-".
SYK.VClrfi;, (special) Prcsl
b'lit Joe Seiapo of CniKuay, Is
a moil K the ft rut v ho h ave placed
t heir orders for u new Krnnklln
Imuffeur driven Cabriolet styled
by de Cause.
The car will be d. livere.l to the
htef executive of the South Am
man state through tlo) firm of
I'reMledo Y CU, MuHtevldeo. All-
KMHia S, MadaU na. ho nrianged
sale. Is a native of Criguay, I
but has spent a number of years in.
merchandising circles of the l'nlt-1
I SlaleM, three yctnt of his lim
having been spent In lhiylon Ohio, j
2L ill Ism
A 2,500 Mile Slide
The kids never had a slide like that!
But your generator brushes have. They've
slid 2,500 miles along the surface of
your generator commutator while you
have driven the car 5,000 miles.
It's evident that the brushes should b$ examined
and the commutator looked at, too. In fact,
each electrical unit on your car should be in
spected and cleaned and adjustments made if
necessary.
It's an easy job for us. We operate the Official
Bosch Service Station and are specialists in igni
tion, starting and lighting repairs. We have
factory tools and testing apparatus, use only
gerluine parts and guarantee our work.
Don't wait for a break-down. Bring in the car
today and let us look it over.
Generator
Starter
Ignition
Hopfi'' pints for all cleclrical apparatus
on your car.
Battery & Electric
Station
1311 Washington Ave.
DALE (OX
1 1 udson- Essex is clowely a p
proachiiiK the 1 (mj.uixu h car for
CJ-'f..
When tills car arrives, 1 1 udson
will have achieved the record of
rcuchlhjr Ihe lou.ooo mark' first
among all six cylinder manufac
turers According to Hudson of
ficials, tills will he tho H-cond con
secutive year In which iludHon-Er-sex
has led the tdx cylinder field
in reach In (r the slx-flure mark in
production. '
In 1!)24 It Is said the ino.ooiith
ear came in mid-summer, while Oils
year's entry Is strictly, ii Mprinjr-
stason achievement. (
,"This accomplishment, declares
E. I.. Ledhetter. 1 1 ndaon-Essex
dealer, "serves again to Identify
Hudson-Essex us the world's b-ad-iiiK
six-cylinder manufacturer. Tim
simply astounding and still jnonnt-
ing success of the Hudson und Es
sex coaches has brought Hudson-
Essex to the front. Yet I feel that
we have only scratched the surface I
of the market tor these useful, '
economical and attractive curs. The
,! demand Is growing tnery day.
Th conches are proof that the
public wunU utility and value In
motor cars. Novelties both In me-
Cbuntnms und in body fittings have
a limited appeul. hut the broad use.
fulneas und all-uround value of
the coaches fills the needs of the
t housamls und tens of thousands
of average motorists.
''As a consequence of the Hudson
price cut certuinly one of the big
gest automobile surprises of ihe
yeur the rush of buyers for Hud
son und Essex curs has grown into
a regular stampede for cars. tur
problem h to get enough cars to
assure prompt deliveries.
'When continuous operation at
capacity made It possible. Hudson
passed ulontr the benefit to the
public, and 4-xpeets lo benefit it-'
self by ever-Increasing business. .
"This price nut la hut one step'
In n general and established policy
of Hudson to pa along to motor',
cur buyers reductions in cosib and .
general economies effected at tho'
factory.
"it is Hudson policy tto give high
value and low prices; to step out
aggressively ami to maintain Its
leudership by a vigorous policy of
giving the ut must for the smallest
amount of money."
Drive slow when rounding curves.
Cross Crossings carefully.
When You Stop at the Women's. Exchange for
Cooked Food
Fill Up Your Car with
Veltex Gas and Oil
At The
SQUARE DEAL FILLING STATION .
Mrs. E. S. Nor ris. Prop.
1
We Lost Money Last
Year On Our
Welding
But we gave service accurate, expert service just the same.
Possibly we lost money in our welding department because we
must be positive when a job goes out that it's done right but '
that's our established business policy.
There's real satisfaction, when you have a breakage and
welding has to be done, in having Leighton's do the job. You
don't have to send to a city we 'have 'all the ' bestnqiripffiehtr
and skilled workmen available. And we're on the job to serve
every minute of the day. A "Leighton job" is the best you can
ask and all that yu need.
I
I
1
I
S
!
I
I
Leighton's Welding & Machine Works
"Tell Your Garage Man to Have Leighlon Do It."
1311 Washington Ave. Phone Main 737
I 1311 Washington Ave. Phone Main 737 1
I ' 1
GAS
Luza
OIL
You are always near a Veltex Service Station.
IS'o need to mix other gas with Veltex. Your
motor will respond to the uniform smoothness
which Veltex gives.
La Grande
La Grande Filling Station
. Square Deal Filling Station
Auto Electric Service Co.
Oregon Tire and Battery Co.
L. C. Smith Dodge Garage
Jennings & Shumate, Buick Gar.
Orchard Filling Station
Elgin
E. F. Hug & Co.
Summerville
J. J. Wagner ;. "
Union
Oregon Trail Garage
Rex Gamble
Brown's Garage
Cove
W. F. Breshears
Leonard Towle
Imbler
Andrews Bros.
A. Page & Son
Alicel
Bryant & Bryant
J. Rossen
FLETCHER OIL COMPANY
T. R. MAXWELL, Mgr. A HOME COMPANY
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