La Grande evening observer. (La Grande, Or.) 1904-1959, February 23, 1924, Image 9

Historic Oregon Newspapers

La Grande evening observer., February 23, 1924, Image 9

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Newspaper Page TextSaturday, February 23, 1924. 'THE' LA GRANDE EVENING ORSERVER PAGE NINE GIRLPASTOR UPHOLDS SEX Girls Nice and Boys Bad, Is the Way "Soul-Saving Shcba" Feels. (liy I rank I. Wellcr) fr J'KTKItSlUHG, Kltt. (INS) Kvtn though Hhe 6Wturs. wearn little. trlniH Bin, rocs on "necking purlius." pluys poker, smokes and Htuys oul nil riiBhl, tlio mod on K'i'1 i mu' lu of "mit?;ir and uplua und evrrythhiB nU:o," thr mime a tho siid bIkIit of yo.sler.vcirr or Hlic bu Crawford, 25-yeur-oId evange list doi'sn't know enough to pound tmml in nit hole, Shu will toll unybody that. And, J u.st uh suro ua n)u la rniro of this hu Ik Hiiru modern boyn are umdo of "ttnupa and snails and puppy doj; tails!" ""Thorn's nothing wrong with ourirls. The boys are to blame. The girlH arc just what the boys want them to be. They may he wrong a lot of times in deciding what boys want them to he. but they ure doing their du rudest to find out. Whatever it In, their in herent decency can bo depended upon to protect them from had re sults." Ho there. Soul-Saving Shebft Hailed from coast to coast a year ago as "The Angel of Broad way," the erst wh II Salvation Army lassie does a swan "dive right into the nationnl spotlight now ns "The Soul - Saving Hheha" of Ht Petershurg. She 1h preaching Independently to tourists In the heart of the hotel and business district of this city, with only an old circus tent for a church. Kvery night great crowds are pu cited under tlio "big top". to hear what this, exotic girl is going i ft.v iummh imt religion wnicii i lira mis unKindness as the greatest sin in tlio world. Keeking nn exclusive interview, the writer found the famous Shcba attired in a flimsy black negligee. Iter glory of golden hair .falling loosely over shouldem that Venus herself well might envy and the little I'vuitgelist "perched amid flow era that surrounded a chaise lounge In the sunparlor of her home. , , His Daughter RITJUN SEEK 0 fc. J- AIRSHIP BASES fcrvln Cobb's daughter, lal-cn Cobb (above), was married tiro other Any to Frank M. Chapman, Jr., It New York City. Photo shows lirr in costume taken at a recent society affair. r anything but short hops because of ,tb ."air pockets" that hung over tho island. The incident is illustrative of the advance that has been r witnessed in aviation kiih-j that time. Flights to tho outside islands from this Island are al most daily occurrences now with the.'nfnjy-nnd navy. tienernl Mitchell predicted that In : the'days to coine Hawaii will he no more than 21 hours from the nminlnnd und not more than :;;; hours, from Yokohama. The Isl ands, which ur now known as th-- Crossroads of the Pacific." will tlU'n tnko on a new appellation, he said; they will he known us the " Crossroads or tho Air." FALL GRAIN IS DOING NICELY NEAR THE COVE Mapper Is O. K. "Is tho flapper O. K.!" she ex claimed in answer to a question. "Willi apologies to her own slang, she 'ain't nothing else but She's got It all over the old-fashioned girl when it conies to biking cure of herself. She ought to look how much mom she, knows. Men used to talk girls Into errors of judgment on promises of marriage, but Hint condition passed with tho sob songs, the minuet and petti toatn. "i "The tlmo has come when girls realize the odds are against them. They are playing uH their curds. They are gambling everything. J'hey are stressing the physical appeal anil smoking clgarel tee things they wouldn t do but for the primitive instinct of self-prcserva-I t inn A! ill u-rtn't mi I iirminrl villi 1 thc retiring, timid Utile. girl any rtnore, und lh- good girls huvo to "do tlh'ir stuff or lose out. 'There Is no more wickedness umong young girls now than ,thcre ever was. The modern girl, under till her rouge and lipstick, wants honorable marriage, a homo and kiddies Just as much as her mot her or grandmother wantej them. Sho despise cheap love und nnly plays at It to best main. In his own game. In the true sense of 'morality Mie is decent and irre- .proachabh'. COVK. (Special) Cove is enjoy ing Ti'Al 'spring weather. The warm sun Is drying up the .mud. ..fan grain is, looking fine and squirrels are seen running around. Mt. , Dannie. Grange held (heir regular meeting on Kubruary J G. They;declded to hold only ,afler noon meetings hercarter. Mrs. I,. J. Chadwlck is hoi.i. from Hot Lake and Is feeling rim- Itobert French purchased one hundred and twenty head of shoop from T,- B Johnson last week. Melyln and Huhy Bchnffcr wen rucetfl for dinner, at the homo ol Mr. and Mrs. Neil Klght Sunday. T. " II. Johnson added another milk' coir, to his herd this we k. . Alt. Fannie Grangers will rive a banket social at their hall on Sat urday night. Mrs. M. U Curler Is lakln;r treat merits lh I.a Crando und is improv ing slowly Mrs; Keah Becker and daughters returned 'to their home In J.:, Gra nde Wed n esd ay. . Mr. and Mrs. Nathan Gray of liowor love, are (he proud parents of u little yon. England Urged to Se cure Landings in Arc tic Circle; Wrangel Is land Coveted. (By lHivlil Church) .ON I JON. ( 1 N.S. ) Great Brit - ain is being urged to look forward lo tho establishment of Arctic nir bases, as tho result of the an nutiiiceuient of Secretary of the Navy Uenhy that the I'nlted Slates hopes to claim the North l'olo ns American territory, if it Is reached by the flight of the dirigible Hhen- andoah. Commander Bnrney, M. P., who is one of the backers of the British scheme for airship communication with the dominions, wurns that ii ; only a iiuesiiun of years before the .Arctic regions, or a portion of ilieni, will play an important part in tlie world's schemes of aerial transport. Commander Burney sat In his of fice whirling a globe in front of him and ruminating. The globe slopped, and Com mander Burney placed his fingci on a tiny speck. "That is Wrangel Islund," he re marked, "away out of the world, so to speak a desolate spot that may very easily become In the fu ture tremendously Important. "Wrangel Island lies in a straight line from our country. True, the distance is between three and four thousand miles, but an airship can do that, and if we had it ns a base rt-e should be uble to think of world travel from quite a new angle. "Operating via Wrangel Islund, we should be provided with an air ship route with extraordinary pos sibilities. From Wrangel you can get down to Vancouver and nil over. Canadu, to Hong s Kong and the whole, of tho Kastern dependen cies. 'By such a route you overcome i he difficulties of " crossing the KocUles. which go right down prac tically - to Mexico, and by their height militate against the carry, ing westward any. great load by airsmp. ( ' Wrangel, in fact, is the Singa pore of the North, und Its strategic significance cannot be overlooked. Air developments have introduced julte new strategic consideration. "Wc arc, the first, people to se cure naval bases, and on that prln-, Mple our sea power has been de- p ndent. . , For the future we have to sec. thai we ure not left behind in air bases, and Wrangel Island has as sumed In this respect a position of importance. "The I .abor government, which is not hidebound by old traditions, has a great opportunity, and u defi nite plan with regard to Wrange! Island would be as valuable mlll- larily as commercially." : Men Are to Blaine t "It's the man who doesn't want marriage, or if he does want It he -thinks he can't have it. Kconotnlc conditions or the country make it hard for him to build a home and 'have children. Besides, he can i liavo all Ibo advantages of married life with none of the responaiblli tien hence moral carelessness, .Young nu-n have bccoimt freedom crazy. They seek something with 'out knowing what it Is they want: ,J'hey arc not bad at heart; they are merely the echo of the age. "We must not. get too loud with our orthodox 'Thou shall not! It would be Impossible to make this 'outbreak or 'shelklng' unpopular. ait has existed In some form or other since the world began. Girls 'have turned 'Shehis' In answer to the call of unfettered youth and to keep their husbands and sweet hearts from stepping out with 'Home other 'sweet mama t This wildnoss will pass. It U just a noelty. It is not c-olng to ho damreriMis unless turned Into commcrrlal w 'petting.' But the pood girhr have a, conscience, and 'they alwuvs remember, sometimes sorrowfully, wh'n some man has mauled mound over them, nnd this cr conscience Is so potent that 4lbe flapper's freedom is little less than 1mt protection." FURNITURE EXCHANGE Wc Pay Dcst Prices for USED FURNITURE Or Will Exchange for New 474-J Ed. Donohue Fir & Jefferson - '- - i "1 .rsj iff. m a ' I -51 Lieut. Com. Bruce a. LciglUon (left) newly aiipointcd engineer ollicor of lh Shenandoah nnd Lieut. Com. Zachary Lansdownc, who auccceda Commander McCrary,- aro shown photoiiaiihcd ut Navy Department In Var'-'T-itan ' ...... Advertising Forecasts Local Business, Claim ; liubson, Park, Florida, (Special) I A new .barometer was added lo the, list of factors on which change can bo anticipated by Ito ffer W. Bulison, who in a state ment today discussed the studies made by his. associutys covering the relationship between newspa per advertising and local business. !Wt; huvo. long needed, a reliable measiim of business psychology," says- Mr. Babson. "My associates having studied and rejected several indices finally analyzed newspaper advertising lineage, both as a cause ' inchnnglng t local business conditions and ,as. a barometer by .which Impending improvement or decline can be anticipated. Tho results lh t'11 f'pid of investing tiro exceedingly inl cresting und pertinent. . "In comparing newspaper ad vertising by months with the vol ume of local business in thirty leadlng cities for a period of ten years, my associates find tlmt there in a distinct connection be tween these two fuctors. An In creaso in newspaper advertising is pnrulleled In almost every case by an Increase in local business be ginning tho sa nn- month. When tho lincugo ol tho localnewspnpcr ad vertising turns and begins to de cline the momentum gained curries the general business In the com munity cither from one '.id' -throe in onths. before It definitely lurns doWnwurd. ;.'...t . - "Tho Vigures on the city of Chi cago, -.for Inslunce, illuutrtei tills tendency In a larger center. News paper advorllsin in January 1112 wua a per cent less than that car ried In Jeccmber. General busi ness in January increased over the December figures, the drop fore cast by this decline In newspaper lineage, however, developed dur ing the first two months of ll(21 Both advertising lineage und gen eral business increased In March 10-2 and advertising turned down ward in May. General business followed that same month. "Newspaper advertising turning downward between Juno and July forecast the decline in general bus iness which started the following month. Advertising decreased be tween May and June, business turning down definitely In June. Advertising started up in Heptem ber with ' general business. ' It turned down between October and November und wui followed by bilainess nctiWiy the same mouth. In the year 1023, both general biirsinesu and advertising increased in February and advertising again turned downward in May, general business .following in June. .Line age' increased in September- ami was paralleled by the revival of full business, a decline of the No vember figures indicated a drop in gciicray activity which materia lised atter the first of the year. tho city of Minneapolis, ad vertising Increased during Febru ary of l.yaj, General busimwis tyfi provemNil began to bo felt '1h March. Advertising llneugKlurned ' downward In Juno and general 1 holiness worked off lo a low point In August. Advertising llneUKu In creased slightly in Heptember and was paralleled by tht fall rise in general busincssa activity. The drop In business occurlng during tho find, two months of IU23 was fnrCCHM liv it Riihttti.iii (,. I a.w.i t.... in advertising lineage between No vember and Ueccmber of the pre vious year. Advertising and gen eral uumness turned for the bet ter in February of 123 and the tleclin of mlvnrllnlntr ll,w.urr. bween April and May clearly Indi- caieu me reccFsion of business wliu h followed, beginning the lat ter month. Both advertising line age and general business ugaln turned upward during July, a mouth nil end of thn iihuiiI i.iouno. ul turn. Tho marked decrease' In auvertising lineage following a high point in October of last year, l Or. toM il.., .leelinu In Inm.l nndxl. ly developing, beginning In No- vemner anu developing throuKh December und January of this year. "For scientific study of this fa ctor, It Is necessary to eliminate seasonal trendft hntli In liu(n,.uu and In adverlllng, so I hut you get me irue variauon in the behavior of both these factors. In the case the extent of the decline in general business is proportionate In most cases to the previous decreases In advertising lineage. "Continued studies will be made along thh; line, but progress so fur will justify (he addition of advor Using lineage to the list of accept ed business barometers, on tho ground that In the majority of viiwi advertising lineage nnd gen eral buslnesi, iucrcnsit together, but that the turn downward in ad vertising is followed from one to three mouths by u decline In local activity. "It ij hoped that extensive stud ies now being made along this line by my asHoelatcs will make jt pos sible to cKiimato not omy the turn- , lug points but tho severity of lo-; cal business depressions by there-- iiuive neerensc in meal advertising lineage. . I, , "Long swing studies along these tamo lines," concluded Mr.' ( son, "indicates that wherever ad- ' j vertlHing lineage declines stnauiiy 'over a period of months, general 1 InislneuM also fall a off nuiteriallV , and that in comlparlng wverul cities the locality surrcruig tue 'greatest loss in advertising lineage likewlso experience:) th moat bu Vere depresson." KVIIltY MCKUIi IIKIiPS. Munkuto Ledger: - In the three ntates of Minnesota, Hoiith Ihikota. nnd Norlh Dakota the furiners made a gain of 6 cents a bushel on the value of their wheal Inst year by cleaning out weed seeds and other dirt. Ride tho Now, Modem, ITcAtOtl ItllSSffl 13 anil 15-1'asscfignr LA GRANDE - JOSEPH STAGE LINE Leave La Grande at 7::tO A. M 0:SO A. M., IIMO A. M., 2::0 1. M. :ao V.M, 4 HOUND TRIM IIAITjY C i loose tho Com Tort able, Safe Ktngo for Your Trip IN ALL THE WORLD NO CAR LIKE THIS Jk DETROIT ?uJlJjJr SPRINGS BUILT TO TH CAR MAKERS SPECIFICATIONS You will find the one for your car at Leighton's Welding & Machine Works (Automotive parts) falls Hawaii Best i 1 For 'Plane Flying ' j -HdN'U.I l.l'. (INf) There I:. jpD place iii the world better suited "to the flying of airplanes than ibtwaii. Itrf-a'lier-Cieneral William JMiU-hell. Assistant Chief of thn Army Air Service, told a group Of Honolulu business men at thr icompletion of hln recent Inspection (our. which included nearly all tho Viands of the, group. V The statement caused old timers to recall (hut Tom Guun. "hinese it via tor, and one or two other uirmcn of twelve or thriteen years ago. .who tried flying on the Islam) of Call u with but little sue im. h.'d i-icrt(d that !!;tig con ditioiva here uuuld n;t penult oi FINAL CLEAN-UP Bunting's Bargains Chevolet Touring Car GOOD BUY Each uned car in our stock will sell readily in another month for S50 to $200 more than we ask. C. W. Bunting & Son 1325 Jefferson Ave. Phone Main 792 MONUMENTS SOMETHING NEW For Your Washington Birthday Party Hatchet Center Brick Ice Cream Blue Mountain Creamery .WW Tyler, Cro' Main 60 1109 Waith. La Grande, Ore. A Complete De Luxe Beauty THERE'S a sparkle and dash in every line smart style com plete equipment. But it's more than a boulevard beauty it's a husky six, not a "light" six. Fifty horse powerthink of thatl Amazing performance flexible marvelous v pick-up a wonderon hills'. Ask any Jewett owner. Then drive this car. Come in today 1 em-n Touring . . .$1065 De Luie Roiditer $1195 Brougham . , 1325 De Luxo Tourinf . 1220 Sedan .... 1495 Do Luxo Sedan . 1695 ' Print Ml fatritt. Tx txtn, TRACY HOLLISTER It 15 WoKhliiKton Are. f Memorial Vroi JEWETT PAIGE BUILT SIX ORDER THAT MONUMENT NOW We . have made a pro found study of monument building, and an order placed in our hands is sure to receive faithful, intelli gent execution. We Will Gladly Furnish Estimate . Ilpli ' - t mm il: imnll!!l!i!!ll!'!il!!l ni mm 1 ' j SHERRY'S t il em Blue Mountain Marble Granite Company 1502 8 Atb., La Grande, Oregon THERE IS A VAST DIFFERENCE IN COAL BUY THE GOOD KIND ur Coal Is Known to the Best e And then, look at the Cost That's worth considering Stiles & Co. PHONE MAIN '311 'We have furnished coal at reasonable prices every day since we. began business and will continue to do so. SUNDAY - MONDAY - TUESDAY oooooooooooooooooooooooooooooooooooooooooooooooooo oooooooooooooooooooooooooooooooooooooooooooooooooo Rex Ingram's scimuui" The Screen Sensation of the Century From the thrilling novel of the French Revolution by "the modern Dumas" RAFAEL SABATINI RAMON' NOVARRO the great lover of the screen, as Andre Louis Moreau, the aristo crat, who became Scaramouche, the clown,, and whose mad laughter set the world aflame ALICE TERRY whose rare beauty and , chaim reach their greatest heights as Aline, the distinguished lady of Louis XVI's court. LEWIS STONE as the gay, cruel and witty Marquis de la Tour d'Azyr. 10,000 in the mob that storm the Tuilcrics the greatest spectacle in the history of the screen. Matinees at 2; Evenings at 7 10 REELS COME EARLY 1 Adults 50c; Children (5 lo 12) 25c Includes tax KUUUbJ uuaa