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About Oregon daily emerald. (Eugene, Or.) 1920-2012 | View Entire Issue (Feb. 11, 2000)
Happy Birthday Oregon Daily Emerald Help us celebrate our 100th Birthday. We will be serving FREE CAKE in the EMU Courtyard (across from Subway and the Marketplace) TODAY from 2-4 PM (or until the cake is gone). AlphaShop blasts into business ■ By concentrating on networks, AiphaShop helps companies have a greater Web presence By Darren Freeman Oregon Daily Emerald A Eugene company, composed mostly of University graduates and former students, is capitaliz ing on the latest trend in Internet business applications. Rather than providing a handful of isolated Web sites, AiphaShop Network Services clients consoli date their on-line efforts into data base-like networks. This consolidation into net works is indicative of Internet service providers’ increasing will ingness to meet clients’ special ized demands, marketing profes sor David Boush said. “The advantage with [networks] is that companies get more atten tion and can have a bigger Web presence,” Boush said. Industry-specific networks are the latest trend, said Ben Moseley, AlphaShop director of operations and business development. “A lot of companies have nice Web sites, but they’re brochures,” said Moseley, a 1997 University graduate. “As the world moves to e-commerce, Web sites alone won’t be enough. They don’t help pefople do business. ” Thus far, AlphaShop has put three networks on-line. One for Mt. Bachelor, based in Bend, another for Dance Vision, which operates out of Las Vegas and the third for Engine Core, a consortium of sev eral retailers of engine parts. AlphaShop networks provide job listings, company information, product and service information and news about companies and or ganizations within an industry. “We offer dynamic database Web applications that help devel op tools for businesses to do busi ness with their partners, customers and suppliers,” Moseley said. “Our networks are so much better than Web sites provided by Yahoo and Excite because they’re so niche.” Mt. Bachelor marketing vice president Kathy BeGree said her company has been on-line for sev eral years and has recently experi enced a boom in Internet business since its AlphaShop network went on-line this October. The network “not only makes the site easier to use but also pro vides more incentives for people to come back,” BeGree said. “How ever, we all know that the use of the Internet has grown exponen tially over the last year, so it’s hard to decide whether it’s the site or the power of the Internet that has caused the increased use.” The Dance Vision network com bines Dance Vision’s on-line store with information about dance or ganizations, trends and events around the world. “It’s a portal to the dance world,” said Wayne Eng, Dance Vi sion president. “It’s everything I envisioned it would be. It will keep us as one of the leaders in the dance merchandising world.” We've got it covered. Click on Oregon Live for statewide college basketball coverage • Season preview, fan polls and more • Game schedules and rosters for men's and womens teams • Game day previews anct photo coverage • Forums and live chats • News and archives from The Oregonian Plus check us out for: • Prep, college and pro sports • Concert, dining and movie guides • Build a free Web site for your team or group Oregon/jVe' www.oregon/zVe.com Click on Sports at # • WWW.'Oreqon/71/e.COm ^1^ in alliance with t» (OtTllOllKlll