Stare at the nose on this
Mona lisa. What do yon see?
lout tmv dots are visible on her nose lo exjxii
I'lKV .III intetesllMU phenomenon. slate llal'd u!
the dots lor '!() st Tone Is Diett immediately look
.it the blank square beside lire Mona l.)sa. and
blink In itb eves quit klv
Wb.ti vou veil! see is called an "afterimaqe
( < mu' t< > < >ur free Mini I ,ess< m and ue II sin >ry v< >u
Iwhc this simple capability that everyone
[Possesses t ai 1 lx‘ used to increase readinq skills
Not metelv readinq s|x‘ed. but the ability, to
remember vvhat is read lot tb.it, after all is said
and done, is what counts
uo mosi siuaenu
Read Slowly?
Most students have no idea what their reading
ahilitv is If they are typical, they read about 3< K t
words per minute (or one page of a novel) Wliy
is it that students read at virtually the same sjved.
considering how very different they all ni eJ
The cause can be traced hack to the I irst
Grade When we were tauyht to read, we were
asked to read out loud, word be word. Liter it)
the Second Grade, we were asked to stop sayiny
each word out loud But we never really did. 1 act
is. you re sayiny these words nyht now not out
loud, but to vourself. one u'ord at a time'
This means vou read only as fast as you talk
about 250 to 3<X) words [ter minute. (As if io
prove the point. Guiness s Bcxrk of World Records
lists John F Kennedy as deiiveriny the fastest
speech ever at 327 words ]x>r minute).
How Do You Learn To Read
Faster? With The Same
Comprehension?
At the Mini Lesson vou will find out how the
Evelv.ni Wixid course eliminates the habit of read
iny only one word at a time How you can learn
to read 3 or 4 words instead of only one Io set'
how natural this is. look at the dot in the middle
of this phrase
the yrass ■ is yreen
Try as vou may vou can t help but see the
other words With training. you learn to use this
natural, but un used potential You learn to see
groups of words simultaneously This will double,
tuple, possibly quadruple your present ability
This concept is diametrically opposed to the
old fashioned speed reading technique of picking
out key phrases In the Evelyn Wvxxf course,
skimming is a dirty word'
Is there a positive value in reading fasterJ Ask
the honors student how fast he reads Chances
are he doesn't know either Test him and you may
find out he s one of those rare birds who has
learned to read faster by accident or. more
likely by his sheer dnve to succeed That's what
Evelyn Wood discovered in 1945.
Dynamic Reading Wasn’t
Invented. It Was Discovered.
Evelyn Wood was working on her Master s Degree
■ it thi.-1 Jniversitv of l Jtnh in l‘M5 She handed in
her tlx'sis. anti on the spot her professor. Dr (
Iwell I .ees. read the paper in a matter of minutes
and then discussed it with her m astonishingly
(jre.it detail That incident inspired a 14 year
Odyssey during which Mrs. Wood first found 50
IX'ople who read at sjreeds ranging from 1500
words jx'r minute to DO) words per minute.
’ll ten site found that they shared a number of
common characteristics. Tliey read groups of
words, complete thoughts sometimes, and not a
word at a time Thee rarely stopired to re read a
word or a par.ujraph Ivcause they didn’t under
stand it. They finished thematenal first, went back
to re read, if '•till necessary They hardly ever lost
their place a common habit of slow readers And
finally, none of them got bored by their own slow
reading Instead, they spike of their reading as
though it teere like watching a movie1
Painstakingly Mrs. Wcxxl taught herself these
principles and increased her speed dramatically.
She t(x> began to experience the excitement of
"reading a movie
In 1A55. the first course in Dynamic Reading
was offered to the public. That year, classes were
conducted f< >r members of the U S. Congress.Tire
revolution in reading was on!
Over 1,000,000 Graduates
So Far.
Since 1959. three President--, have invited Evelyn
Wood instructors to teach their staffs how. to read
Ivtter /Ml in all. the list of famous Graduates
reads like Wire
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Why Do So Many Enroll?
Tins question was posed to several thousand
college freshmen who had tust enrolled in the
Evelyn Wood course The answers were varied,
but mostly on the same wave length 1) They
wanted to reduce their study time. 2) Thev
wanted to feel more confident in class, more in
control: and 3) They wanted to learn more, to
achieve better grades
At the end of the course, each stud&tf was
asked if his goals were met. CX/er 95% said yes
The other 5% received their tuition back (but
more of that -later ) Look at these statistics,
compiled from a list of 43 college campus classes
ONE WEEK ONLY!
Mon., Oct. 23rd thru Sun., Oct. 29th
3:00 pm or 7:00 pm
Near the University of Oregon at the Eugene Hotel
SPECIAL STUDENT CLASSES
where the Evelyn W< h xl course was taught
Read what the University of Illinois student
paper said (Ed Sejud) "if a student avails himself
of all the facilities by the (Evelyn Wood) Institute
and attends ail the class sessions, the price boils
down to only about S2 an hour, cheaper than any
private tutoring you'll ever find. Spread over four
years, the course can save thousands of study
hours and can probably affect a boost in a student's
grade point average Assignments which once
tools days can be accomplished in a matter of
hours, leaving much more time for other pursuits.
The Institute estimates that it can save average
students T5(I hours of study time each semester—
probably an understatement "
\<). of times
,peed increased
4 OS
Increase in
comprehension
10 20,
What Happens If I Flop?
If you fail to increase your reading ability at least
'A times, you receive a full tuition refund No
catches, no hassles. We put it in writing
THE GUARANTEE.
Any student who attends every class, completes
the required practice, yet does not improve read
mg ability at least A times, as measured by the
beginning and ending tests, will be eligible to
receive a full tuition refund.
-- TAKE A FREE
EVELYN WOOD
MINI-LESSON THIS WEEK
‘Ask about the special 25%
STUDENT Discount
* Enter the drawing for a free
scholarship
Who Teaches The Course ' Do You Lose The
Enjoyment of Heading Slowly— Of Sauoring The
Literary Style? How Much Do You Haue To
Practice ? Does IQ hlave Anything To Do With It9
Can A Really Slow Reader Become A Dynamic
Reader?
Don t take anybody s word for it — not ours,
not a nybodys. We developed the Mi ni • Lesson
so you could make up your own mind about
the course The Mini Lesson lasts only 1 hour.
During that short time, you have a chance
to trv your hand at it —to find out if it really
can do the job for you. In 60 minutes over
H0% of the audience increases reading speed.
Just a little, but enough to know what it's like.
At the Mini-Lesson you will find out how the
Evelyn Wood technique handles difficult text
book material How it improves memory and
concentration. How it makes reading a
pleasure instead of a chore Let's face it. if
the Evelyn Wood course is for real, you ought
to know' about it