led Cress Board Chairman Announced
Neiv members of the Red Cross
board selected to fill vacancies are
winter term blood drive chairman,
Yv Mine Holm and Donna Ander
son; Roseburg hospital ptoject
oJtairmen, Bev Jones and Mary Ann
Foster; special events. Carol Hug
gins.
A ski safety program will be
carried on winter term by the
board, according to Joan Walker,
president.
-A R G Y L E S
(7a
TiB
Em
IBM
MEN SBOYS
Gift NYLONS
by Gotham
at a Special Low Price)
regular
55.00
value
Gift wrapped, of course
for over 22 years
Eugene’s
Leading Shoe Store
1060 Willamette - Eugene
'SEX HAS REPLACED STEEL'
Croucho Marx Keeps'Em Laughing,
Criticizes Modern'Advertising, TV
By Jim Haycox
Emerald Editorial Aii'atant
Groucho Marx’s objective was
apparently two-fold last week. He
wanted to keep ’em laughing and,
at the same time, present some of
his own serious criticisms of mod
ern advertising and the pitfalls
facing television.
In the former department if
not the latter he was eminently
successful. Heeling off one joke
after another, jokes of various
shades, in deadpan monotone, the
bespectacled comedian gave his au
dience barely time to catch its
breath between outbursts of laugh
ter.
His listeners were numerous,
far too numerous to be accommo
dated in the 1,200 Student Union
ballroom seats. Several hundred
more heard the radio-television
star over a loudspeaker in the SU
fishbowl.
Sexual Propaganda
Advertising, he said, has been
so changed by the introduction of
the female figure that much of it's
nothing more than “sexual propa
ganda.” And some' of it which
uses sexy innuendoes and half
draped females is also ridiculous.
Taking a humorous verbal swat
at cigarettes, he cited the case of
one advertiser who employes an
"obnoxious midget; I don’t know
who Phillip Morris is,” the gagster
droned, “but it seems like an un
healthy relationship,”
When all the TV viewer has to
do is turn a dial, the educational
programs continue to suffer while
"Faye Emerson in a low-cut gown
pleads with us to not be ’half
safe’ ” he said.
Steel lleplaced
To combat the reality that,
among other things, "sex has re
placed U.S. Steel as America’s
biggest industry,” Marx suggested
that TV would have to create pro
grams “calculated to raise not only
the standards of television" but
also the tastes of the viewers. He
admitted that it was a rather large
order.
The radio and television people,
he said, will produce anything that
someone will sponsor. And spon
sors naturally go for what people
go for. In the final analysis, Marx
asserted, it’s up to the people.
The mustachioed jokester did
not, however, limit himself to just
the one subject; for that matter
it took him quite some time to get
to his principal subject. There were
quite a few other things to quip
about.
Naturally
He explained that while he did
n't know much about the Univer
sity, "from its football record I
naturally assumed it was a girl’s
school." He got a big laugh for
the remark, another when he added
that next year Oregon would do
well to play only Stanford the
winner of that game to go against
Vassal-.
Marx said he didn’t have any
thing much to contribute to the
intelligence of his listeners, not
even “the physical attributes of
Marilyn Monroe."
"I have heard of the Monroe
Doctrine,” he qualified. "That
means 'hands off' ”.
No Slree
In his estimation, the current
emphasis on sex doesn't mean the
moral standard is any lower than
it used to be. The difference is that
in the old days "feminine charms
were kept under wiaps some
times under lock and key.”
In the question period which
followed, Marx was in his usual
quipping form, interrupting, wise
cracking and wielding the large
cigar which is as much a part of
his personality as the veto is to
Vishinski.
One questioner asked how his
daughter, who was in the audience
with his secretary (both lookers)
MOTOR TUNE-UP AUTO ELECTRICAL
Martin Auto Electric Service
Phone 4-0133
Calvin H. Martin
7th & Charnelton
Eugene, Oregon
FOR YOUR XMAS GIVSNG
consider
MUSIC cr ART because:
O Unlimited choice for all ages
• Will fit your pocketbook
0 lias personal appeal
• Gives lasting pleasure
0 A gift that is different
Let Us Help You
at
MUSiC-GRAVES-ART
1235 Willamette
Phone 4-9252
and John West, NBC vice-presi
dent, could laugh at his jokes year
after year.
Groucho waited unperturbed for
the audience to quite down, then
quipped, "Well, she just laughed
nt yours.”
Then, as 2 p.m. neared and tlv
Air Force ROTC students began
to depart, Marx surveyed the exo
dus, remarked, "War has been de
clared," and walked off the stage.
Stays in Carson
Kisses Two Co-eds
After spending two nights in
('arson hall with 333 girls, G roue ho
Marx's comment was, "This cer
tainly was an experience.”
Groucho stayed in the dormitory
guest rooms with his daughter
and secretary as guests of the Uni
versity.
He kissed two freshman co-eds
on the cheek as they waited for
the elevator, smoked a mammoth
cigar in the dining room where
no smoking is allowed and an
swered the telephone in the lobby
at 5 p.m. in his bathrobe.
Radio Honorary
Plans Broadcast
Kappa Kho Omicron, University
of Oregon radio honorary, will
make available its tape recorded
presentation of "Uncle Charlie’s
Christmas Party" to commercial
stations in the state, according to
Jack Vaughn, manager of station
KWAX.
“Uncle Charlie" is a traditional
radio drama-musical. featuring
some of the best known Christmas
stories and songs.
The production is 30 minutes
long and has been well received by
stations throughout the state for
the past six years, Vaughn stated.
The tape is furnished to the vari
ous stations by two methods.
One method, Vaughn stated, is
to have the stations rotate the tape
among themselves. This requires
each station to set a date in ad
vance as to when the tape would
be played.
Since mail service is sometimes
delayed during the Christmas sea
son, tapes may not arrive at the
station on time, Vaughn declared.
The preferable method, accord
ing to Vaughn, is to have the sta
tion send KWAX a tape on which
the show would be recorded. The
tape is then returned to the sta
tion and can be scheduled any
lime.
Just Arrived . . .
New AcriSan
Dresses
• Washable
• Permanently
• Pleated Skirts
• Pastel Colors
° Surplice Bodice
25.