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About Oregon daily emerald. (Eugene, Or.) 1920-2012 | View Entire Issue (March 31, 1938)
Advertisers Rally At Portland Meet Twenty Members to Attend Conclave on April 19 Approximately 20 regular mem bers and an indeterminate number of alumni and associate members of Alpha Delta Sigma, advertising honorary, will leave here Friday, April 9, for a two-day conclave in Portland. The meet will be attended by delegates from Seattle and San Francisco, according to Bill Lu bersky, president of the local chap ter. At the banquet, which will be Friday night, April 9, awards will be made for the various honors of the organization, including a $30 scholarship, and the Robert Bying ton cup for the non-student mem ber who has done the greatest ser vice to the chapter during the year. Another annual award which will be made at the banquet is the W. F. G. Thacher plaque, which will go to the alumnus who has done the most for the chapter dur ing the year. The conference, an annual af fair, is the forerunner of a nation al convention to be held in Los Angeles June 23, 24, and 25. A delegation from here will attend. English Professor Leads Discussion At YW Bungalow Professor Ernest G. Moll, asso ciate professor of English, poet, and literary critic, led a discussion and read a paper on “The Place of the Artist in Society,’’ before a meeting of the Alpha Kappa Delta, national sociological honorary, around the fireplace of the YWCA bungalow last night. “Art is not the blues and greens coming from the artist’s brush but his emotions translated into poetry and beauty,” said Professor Moll. Artists go in for unhappiness. It is essential to them, and their un happiness is the motivating power responsible for the quality of their art.” OLIVER FETED YESTERDAY Yesterday for the first time this year McArthur court was free from the busy hum of typewrit ers, from the calls of coaches, and from the puns of salesmen. The si lence, it was afterwards learned, was explained by the fact that all the coaches were away to the Portland alumni luncheon for “Tex” Oliver. GRAD INDLA EDITOR Mohan V. Raj, graduate of the University of Oregon in 1936, is at present publisher of India’s first home magazine, “The Indian Home.” The monthly magazine is printed in English, and is in many ways comparable to American house wife magazines. Swing Music (Continued from page one) the first half resumes its labors. Psychologists of the university say that this helps to increase the efficiency of the staff during the hours when most mistakes are made. Oregon Is Host (Continued from page two) nic style and each group will present a stunt. The program outlined for Sunday is a discussion by Dr. Braisted at 9:30 a.m. on “Teach Us to Play,” a 12 o’clock lunch eon at the Anchorage to be fol lowed by another discussion. At 4:45 the group will visit the •thilveir^itV' miistetnh.: r ' ri 1 : 1 "! Some New Hardware W. F. u. Jthacher . . . advisor to Alpha Delta o:gma holding plaque won by this national advertising fraternity recently. BA Seniors to Visit, Study Meier and Frank Co. April 5 Retailing classes of Dr. N. H. Cornish, professor of business ad ministration, will visit Meier andj Frank company, Portland, Tues day, April 5. The students, 30 of them, all seniors, will spend the day observing the Portland com pany’s methods of retailing and listening to talks by several com-; pany officials on specific retailing; problems met by the company. Fifteen of the students in the group are making applications for scholarships in retailing at New York university, Northwestern uni versity, Ohio State, and Columbia University. The remainder of the group are other seniors interested i primarily in retailing as a life occu pation. Scholarship Grad Leaves for Europe Recently named 1938 winner of the Ion Lewis traveling art fel lowship, Edward Hicks, ’34 grad uate of the school of architecture; and allied arts, will leave soon to study in Euprope. The Ion Lewis fellowship awards j between $1000 and $2000 annually to an outstanding architecture I student. A letter came recently from Ar- | thur Riehl, winner for 1937, telling of his arrest in Venice on suspi cion of being a communist. He j has been studying in Germany and 1 Austria. j Mrs. Ware's Cellists In Concert Tonight Cellists will be featured in a con cert to be presented in the school of music auditorium Thursday, March 31, at 8 p.m. bu students of} Mrs. Lora Ware, professor of cello.! Featured soloists will be Char lotte Cherry, Mary Booth, How- ■ ard Jones, and Madge Conaway. They will be accompanied by or ganist William McKinney and Ro bert Garretson, pianist. The public : is invited to attend the concert. PE PROFS PLAN TRIP The physical education depart ment will send three men to the National Convention for Health and Physical Education in Atlan ta, Georgia, the latter part of April, it was announced today. The members representing Ore gon will be Dr. R. W. Leighton, Earl Boushey and Paul Washke. University Band To Play in Spring Concert Sunday Selections of modern classicism will predominate in the spring con cert of the University concert hand, to be held in the University music auditorium April 3. The 50-piece group of musicians, directed by John Stehn, have in cluded a few old favorites in their chosen selections, while the modern spirit is lent by another group of numbers. The concert will be opened with Weber’s "Overture to Oberon,’’ and will close with Hadley’s “Overture in Bohemia.’’ The public is invited to attend. Ruth Tawney (Continued frOtn page three) little sis’ and little sis happens to answer the door when he comes, he is told that Ruth isn’t in with the hopes that she will do as a substitute! Wears Fraternity Pin .. .Ruth plans on at least three years of actual work in the for eign trade field—in spite of a ref erence made to the Sigma Chi sweetheart pin she wears. Lying on the desk where Ruth was doing some print work during the interview was a copy of Made moiselle. She reads this in prefer ence to Vogue because she thinks it more suited to a college girl’s dress problems. And she is con sidered an authority on this sub ject by the girls in her living or ganization, of which she is the president. In telling how old she was she said, "Thank goodness I’m of age.’’ Remembering this was for publi cation she hastened to add that it wasn’t so she could buy beer since she doesn’t like it. One ambition will be realized when she gets her powder blue skirt and sweater this spring. She designs most of her own clothes and makes them herself. Her for mula for reviving last spring’s dress is the addition of a bolero set or a new collar. And s^ is given, in some 500 words, the thumbnail sketch of one of Oregon’s own coeds—an ambitious young woman who will go forward in her work. JAMESON TO CONFER Dr. Samuel H. Jameson, of the sociology department, will be in Klamath Falls Friday to confer with the county juvenile officer there, Miss Helen McCarter, who took her M A. degree in sociology at the University in 1936. 'Radio Players Start 2 Weeklg Releases University radio players, in co operation with the Lane county medical society, started a new ser ies of weekly broadcasts Tuesday night. The program will be re leased every Tuesday night at S on KORE. Dr. E. L. Zimmerman of Eugene, representing the medical society, introduced the program. A short talk will be given each week by various Lane county doctors. The first act in a serial play, called "The Story of Sue," was pre sented, with Eleanor Pitts and Bet ty Fiksdal taking the parts. Another new weekly broadcast will start next Tuesday, consisting of a variety of plays and short sub jects. It will go on the air through -<OAC each Tuesday at 8:45 p.m. These two programs replace those being broadcast last term. AIKEN HERE SATURDAY Modern developments in pro gressive education will be de scribed to teachers of Oregon schools and to University faculty members, when Mr. W. W. Aiken, chairman of the National Pro gressive Education association's commission on relationships of high schools and colleges, speaks Saturday at 2:00 in the lecture room of the men’s gym. 1 ■ I I Campus Calendar Regular 10o'clock classes v i.l. jjj'* held at 11 today, because o: truV assembly at 10. Both new and old house proc'.e't will attend the interfraternityj council meeting tonight at 6 o'-* clock at the SPE house. Important Amphibian meeting* tonite in Gerlinger pool, 7:15. ,. l| members please be present. Skull and Dagger will meet .‘o night at S o'clock in the College* Side. AWS carnival directorate mecl-t ing at 5 p.m. in College Side. YWCA Plans Junior Week Flower Sal© Flowers will be sold on the cam pus by the YWCA for Mother * day during junior weekend. Aida Macchi, Hendricks hall, is chair man. Carnations will be worn 'ey the students, gardenias by the mo thers. Orders will be taken at wry} time. By VI STILLMAN The Gibson girl has again come into her own in the fashion parade. The hat of the hour is the wide-brimmed straw, typical of her day, in the new pastel shades, blues, dusky pinks, and beige, trim med in bright flowers of contrasting- tones. YVash burne's will find one just right for you. :i» 3 a The latest .thing in formats, to be found in Mc Morran's new shop, is a turquoise shirt waist blouse with a. bla.ck accordian pleated skirt, fashioned after the Gibson girl mode. ’» # !■* Also characteristic of the gay ’90s’ are the nose gay boutonnieres and colorful flower pin clips for your suit lapels. These and other new accessories will intrigub you at Kaufman's. « • * i- » imim ' m mmm ■»! mm mm mm » r An attractive formal for Gamma Alpha. Chi can be found at Scobert’s Style Shop. You will sparkle at your best in this red chiffon dancing gown with, its low V-neck, puff sleeves, and accordian pleated skirt. * « i The newest thing for campus footwear can be purchased at Burch’s where they are showing lea ther-woven oxfords in white and tan as seen in Vogue. Kaufman's unique scarfs wnT add much to your spring campus outfit. These brilliant new affairs will brighten up the dullest day. They all have outstanding themes: the Stradivarius, the pledge to the American flag, and A Midsummer Night’s Dream. J i i *> i - ■> 1 « ~ t im ma <f«iiW rmm n*1* +wmn