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About Roseburg news-review. (Roseburg, Or.) 1920-1948 | View Entire Issue (Jan. 10, 1944)
ROSEBURG NEWS-REVIEW, ROSEBURG, OREGOR. MONDAY, JANUARY IB, 1944. woBflire g rn I .11 i, 1.1 I i 1 . o nil ' '. Iln normal times, automobile gasolines are made by blending light and heavy gasoline fractions. The heavy fractions make up the biggest part of the blend because they deliver more power ""'tad mileage. But some light fractions are included because they vaporize quicker and ignite more readily. Like the tip of a kitchen match, they catch fire first and set off the rest of the gasoline.- ' Consequently, these light fractions are of considerable help in starting your car on cold mornings and in giving it the ( proper amount of snap during the period when the motor is . warming up. After that, they are not so important. For when the motor is warm, the heavy "power" fractions don't need much help in igniting. mil i -r I jmmmm ip '9mmf..T,wismmjtmmm 3 Aviation gasolines, on the other hand, demand far more light fractions than automotive fuels. So ever since Pearl Harbor more and more of them have been diverted into these channels. The proportion has increased steadily until today prac-' tically all of the light fractions produced in Pacific Coast refin eries are going into military gasolines. We know you wouldn't , have it otherwise, but it has made a problem. I 4 So the gasoline you're getting now is different. Composed largely of heavy fractions, it will give you as much power and mileage as peacetime gasoline. And mileage, after all, is the important thing today. But this present gasoline won't start as easily on cold mornings; it won't perform as well until your motor gets warmed up and it will probably "ping." However... OFFICERS Ralph B. lloyd, lloyd Corporation Reese H. Taylor. Union Oil Co. of California C. A. Johnton, Hotly Development Co. A. C. Mattel. Honolulu Oil Corporation P'SECTORS Leigh M. lattion. Lot Nlttn Co. Shinty BelllW, Shod Oil Co. James B. Black, Pacific Oat A Electric Co. H. D. Colli.r, Standard Oil Co. of Calif. R. E. Coflom. Continental Oil Co. J. A. Crawford. Youngitown Stool Products Co. of S. J. Dickey, Gontrat Petroleum Corporation L 1 Dulln. Byron Jackson Co. Uray M. Edwards, Pacific lighting; Corporotion Earl B. Ollmore, Oilmen Oil Co. Dana Hogan, Hogan Potrottwn Co. P. Hoggin, Wostoni OuH Oil Co. Win. P. Humphrey, Tide Water Associated Oil Co. C. S. Jones, Richfield Oil Co. W. M. Keck, Superior Oil Co. William Reinhardt, Union Pacific Railroad Co. F. C. Ripley, Chanslor Confield Midway Oil Co. Calif. L P. St. Clair. Indeoendent Oil Producers Agency J. B. Sutherland, Ohio Oil Co. C P. Watron, Seaboard Oil Co. Torrty H. Webb, Texas Co. A. L Well, Attorney t K. Wbittier, M. H. Whlttler Co, ltd. W. C. Wholey, la Nude II Oil Co. JE" ... All of these problems can be alleviated if you know how to tackle them. And that's the main purpose of this advertisement. The Pacific Coast oil companies have prepared a FREE pamphlet which is available at almost any neighborhood service sta tion. It tells you how to start your car on a cold morn ing; how to drive until the motoHs warmed up; how to reduce "ping"; and also give9 you a number of other practical driving tips. The pamphlet has been prepared for you as a public service, because we feel it is our responsibility to see that you get the most out of the petroleum products you buy in war or peace. So may we urge you to get one at your neighborhood service station today.; CALIFORNIA OIL & GAS ASSOCIATION 310 WEST SIXTH STREET LOS ANGELES, CALIFORNIA THREE
