Roseburg news-review., May 06, 1925, Page 4, Image 4

FOUR ROSEBURG NEWS-REVIEW. WEDNESDAY, MAY 6. 1925.
1
HUDSON
Again
Reduces Prices
(Effective April 26)
Hudson Super-Six Coach
$1250
was $1345
5-Pass. Sedan $1695
was $1795
7-Pass. Sedan $1795
By E. T. Strong
General Sales Manager, Buick
Motor Co.
In the future, as In the past, the
Rulrk Motor company will adopt
those principles In motor car man
ufacture which time and service
under extreme and prolonged con
I dltlons df monHtrate to be logical
and correct. Never yet have we
I asked the motoring public to ac
jcept a motor car feature that had
' failed to measure up to the strict
i est requirements in actual (service.
! Never have we permitted Buick
J motor cars to be made the expert
mental vehicle for testing out
theories, no matter how plausible
I they seemed. And we never will
I do so. Buick cars when they have
(reached the user In the past, have
I been tried and proven and that is
J exactly what they will continue to
I be In the future.
We firmly believe that the great
I Buick popularity can be traced to
the public knowledge that Buick
I care are built upon these principles;
'that the buyer of a Buick gets a
J time tried and proven product, and
! those who have bought Buicks In
i the past, as well as those who In
tend to buy them m the future,
may take our word for It that we
will continue to keep the faith.
DRIVER BAD aiSK
and lower prices than It other
wise could give.
Sum up the following list, a
part or the things made by Stu
debaker for its own cars, and
figure how much 'hone" in the
be-fut'eak'' would be represented
by profits paid other manufactur
ers if these several parts had to
be bought ouUide the company's
plants:
Kntlre motors; bodies, axles,
transmissions, clutches, gears,
springs, steering gear, drop forg
ing, stampings, upholstering, bo
dy finish.
There isn't so very much left
In a car, is there?
Hut, points out the South Bend
company, suppose it had to pay
a profit to and share In the over
head expense of one company to
make its motors; another com
pany to make its bodies, another
Ha axles and so on. down the
line; what a tremendous lot of
"bone" there would be in the
car as it was sold to the buyer:
Moreover, making all ia own
parts, they can be built for tvch
other, and need not be "adjusted",
"trimmed" or made the most of
i to fit them Into the whole car.
Thousands of automobile buy
! era pay for the 'bone in the prices
of cars ihey purchase, simply be
cause they do not understand the
situation.
Those extra middlemen's profits
amount to as much as 25 per
cent aud more, in the prices of
'some cars. Thus the dollar paid
buys only 75 p-r cent of automo
bile; the rest Is the "bone in the
j beefsteak."
It Is unfortunate that all car
'makers do not have all the facll-
I itiea needed to make their cars
complete; but it Is more unfortun
ate that the necessity for adding
this bone passes on to buyers the
necessity for the consequent waste
or part of the dollar with which
they buy cars.
was $1895
All Prices Freight and Tax Extra
This is in line with Hudson's policy of always
giving the world's greatest values
"The World's Greatest Buy"
Everyone. Says It Sales Prove It
ROY CATCHING MOTOR COMPANY
Show Room and Service Station Across From City Hall
Oak and Main Streets Phone 438 Wracking Car General Auto Repairing
LARGEST IN THE WORLD
(office of th operating executives
I of General Motors Corporation and
Tho General Motora Building, In several of Ita divisions.
Detroit, Mich., Is the lament build- I
inn of its kind in the world, oc- Use News Keview classified Ad
cupylng a plot 604 feet by 332 feet vertlnln for results.
It Is 15 stories high and contains ! For quick results ore News
1,700 offices. In It are located the' 'w Ha.ifi id. fnnn m
Whan Baiter Automobiles Are Built, Buick Will Build Than)
UCStloii: What
indicates best what
people think of their
motor cars?
irr tbrv Ynit
anotner or tnc same make vhen
they come to buy a new one. More
than 75 of the Buicks built each
year are purchased by former Buick
owners.
O MOTOR SHOP GARAGE 0
rtOSr-ftlRQ Distributors f g Douglas Court OREGON
BUICK MOTcQ COMPANY, id NT, MICHIGAN
o
When better automobiles are built, Duick will build them
IN FJRST PUCE
Official figures from Detroit
for the first quarter of lJ2b hiw
Hint (iraham Brothers rank ftr.it
In tho world in the production
and sale of 11 ton trucks.
In the l ton and 14 ton truck
fields combined they were surpas
sed In volume only by Ford. "Tire
information may be surprising' to
the general public," said J. O.
New land, "local Dodge Brothers
dealer, 'but not to us, nor to
those who are familiar with the
performance of Graham Brothers
Trucks and with their rapid as
cendancy in (h Industry during
the Inn! three years.
"Their advance has been with
out ostentation. There has been
no blare of t ruin pets, no ex.iKtr
ated claims. It has been a steady,
wholesome growth, baed entirely
upon the truck's performance.
Less than three yearn ao Gra
ham Itrothern were in twenti'Mh
position. Now they are tnanutac
turlng trucks at the rate of over
100 a day, marketing (heir entire
output through Podge lirotlxm
Dealers. This sales and service
ndvantage of a strong dialer or
ganization, combined with the ex
ceptional merit of the truck linelf.
is regarded as one of the chief
reason for the rapid advance to
leadership. Dodge Brothers Dea
lers everywhere are highly re
garded and their svrvlce facilities
are uniformly above the average.
Serviie is an exceedingly import
ant I actor In t he operation ot a
truck and business men are not
slow lo appreciate (he advanttifTe
of hating genuine part Instantly
hv a llu hie when needed. G raham
Brothers attribute their rapii ad
Mm. to the lollow ing four rea
sons: 1. Distinct price advantage.
2. Tronounced quality advant-
Seldom does the touch of hit
man interest that has been in
jected Into the career of Julius
Pusevolr, factory tenting engineer,
come to the attention of the mo
tor world that coolly calculates
the value of car performance In
terms of revenue from sales.
Those who have been follow
ing Dusevofr's amazing demon
strations of power in the new
9'2h Star Car all over the Pacific
Coast, were even more convinced
of the daring engineer's ability to
go through where others even
the strongest have failed, upon
learning that Lloyd's, Ltd., Inter
nationally known insurance un
derwriters, had refused lo insure
Dusevolr's life against acrldpnt.
According to word received by
Rapp Bros., local Star Car dealers.
H. W. Curtis, director of Sales of
t he Durant Motor Company of
California, h:id tried In vain to
insure Dusevolr for $50,000
ngalnst accident In the successful
trials he had driven up the fam
ous Waterman Canyon Grade.
Lloyd's, Ltd., Is internationally
known for Its httving underwrit
ten many risks (hat other Insur
ance brokers have flatly refused,
and has a reputation for refusing
practically no risk whatsoever.
Some of Dupevoir's stunts, do
'monstratlng the Star - Cars
power on famous hills throughout
the west, arc the most daring that
hnvn ever been known to auto
racers, drivers, and makers alike,
lie has taken I he St:ir Car where
many others have absolutely re
fused to drtvt because of the
danger of terrific rcrad'S.
Grass rockers at FoweU'fc.
BOY STRUCK BY
JUT
Joe Morgan. lS-yenr-old son of
Hen Morgan was seriously Injured
yesterday evening when he was
; struck by a Ford coupe driven by
; Arthur Mahoney. The boy was de
scending Jackson street on his
bicycle and Mr. Mahoney was drlv
i lug north on the same street. At
, the intersection of Jackson and
! Commercial streets, the two col
I lided, the Impact throwing the bi
cycle rider over the hood of the
car and about 15 feet distant,
where lie struck with much force
.on the pavement. His left leg
' was fractured In two places, and
' his head gashed. In addition to
, minor bruises and cuts. Dr. Wains
j cott was called, and afur admfnis-
tering first aid removed the young
, man to Mercy hospital, where he la
1 being cared for. The bicycle he
was riding Is a complete wreck,
while the car, which was swerved
. to the left, was also damaged
' slightly.
The 7W,f cor j
Developing the Fullest
Possibilities of the Four
If you will follow the new good
Maxwell step by step through the
( great plants where it is built, you
' will quickly understand its extraor
dinary quality.
The new good Maxwell is manufac
tured almost to the smallest detail
in Maxwell's own factories by an
organization thathas all theresources
in mechanical equipment, scientific ,
precision Instruments, and trained
man power to create superior quali
ties in any product it sponsors.
The new good Maxwell starts from
the engineering department with
a definite advantage a design
that is the result of a determined
ettort to develop as never before all
the fullest possibilities of the'four.
It is a design that is so far in advance
of other fours that only in the new
good Maxwell can you get a com
bination of 58 miles an hour, 5 to 25
miles in 8 seconds, gasoline economy
of 25 miles to the gallon and riding
qualities finer than any other four
ever possessed.
Only with such superiority of design,
and only with complete Maxwell
manufacturing, can so much better
four-cylinder motoring be sold at
the new good Maxwell price. We
are eager to demonstrate these values
to you, so that you, too, will be num.
hprpA nmnna . K a .. - :
..... LVLi'iuniii
army of contented Max well owners.
-;7. -j ?",,rT- - -oJ. 1 1KB Mum, Standard Fair-Hoar Sto
"'"""l '" SUSS lo Hons. AU tnica . a. a. Dci.ou, uu una.
2ji.11'J 2 "fV? Ad, aW Mai.
I.I .;
Wmaxwell
w
J. W. RHCHAEL MOTOR COMP.ANY
515 NORTH JACKSON ST., ROSEBURG PHONE 350
jtfaeWew Gtod
Ik
M
age.
A. Dodr Hrothers engine.
4. iSuUf-.iittal character of
Dodgo Hrutlu'ifl dealer organUa
tlon. "Publication of this Inform.i
Cnn regarding Graham Hrothers
tirst place in the lndtislr." said
! Mr. New-land, "is prompted wiiol
llv by the hi lief that truck buyers
Ore milled to know the trend of
Hhv times. With the facta brio re
tUiui. lew would cu under buiutf
j Tho bone in the beefsteak Is of
i no value, but the buyer pays for
i It Just the same.
I Thre is a "bone in the beef
I steak" In niftnv automobile prices.
I points out Stitdebnker.
j Muvers of cars on which the
i builders have had to pav ninny
profits to parts makers, or which
tare assembled under a h"avv over
j bend, are paying tor the "bono",
though it represents no mori in
trinsic value than the hone in the
j beefsteak not as much, in fact,
because Ihe family dog can get a
i men) out of t hat.
I The automobile hultdvr who
hadn't the facilities to make his
i ow n bodies, motors and chassis
i parts mi,?! depend on the parts
makers.
I Theo pnrts makers must make
i a profit to stay In btwlnt-ss, and
they have to add In their own
i overhead co-H. too. After paying
jail tlr.'ne profits lo middle men,
fund their o erh'ad expenses, then
the assembler must add bis own
, profit to those already figured in
the costs.
I It is necessary to pay the bu'
j cber for the bene in order to
-'t the me:it. but it Un t nece-
rnrv to pay for the "bone" in
buvlnc a motor car.
P far as is known. Prndeba
ker mnnufactiircs more of fh-1
I parts thit g.i into Its molor enrs
1 than any other large mnnufic
, turer In the rounlrv with the
' possible exception of the Ford
I Motor company. This nnt only
j gies the company control orer
theQnulity of mulertnls and work
manship, but VtlecIS :iVi tiffs that
I ran r.' filleted tn btt f) f) -Hty
I
'rther rouipment wiihotiWIrst de
i term nine the reasons "r r.ra
hau lirytlitr rapid aUvauce."
SARFF'S
Auto Wrechin
House
329 N. Main St
One of the most up to
date Wrecking houses on
the coast, if in need of
auto parts, come in.
If you have an old car
to sell, come in.
Phone 553
Light Mystery Solved
One of the nvst spectacular
forms of lightlnir (If it enn b? so
rnlled), occurs In the Andes.-and
bus occasionally been reported from
other mountainous regions. At
times the mcuntnlns seem to art as
glgnntlc lightning rods, giving rise
to more or less continuous ft 1 (fused
discharges between themselves and
the clouds, says Nature Magazine.
A few years ago American meteor
ologists thought they had found an
example of this striking phenome
non In North Carolina, but the once
mysterious "Itrown mountain lights'
have been proved to be merely the
beams of distant locomotives and
automobile headlights or due t
ether human agencies.
j SEE OUR ' I
K-Ml
What Ciandpa Thought
.lack firnndpa. we've been argu j
Ink' whether the clock stuuds or aits !
ou the mantel. j
Grandpa It's half-past eight by
the clock and only a quarter to eight
by the right time; therefor,
should say It lies on the mantel.
A Hard Day
If you have
-v Eye For
--KjLet thousand
tC av. rArl
your adverlis'j
J
ft
f .
SELECTION OF CHOICE
Used Cars
EASY TERMS
TRADES ACCEPTED
ED MARSH MOTOR CO.
Oak and Pine.
Roseburg, Oregon
Phone 446
STOP THE CAR THEFTS
Take advantage of our large floor space and
reasonable day and evening storage rates.
Special Monthly Day Storage Rates
CALL 408 FOR SERVICE CAR
ROSEBURG GARAGE
" Rear of Umpqua and Grand Hotels
tt? ...... f.fff? fftt.Tf.Tff.tTflt.tfftftfft.fff tea
Wntrrn eociation fans be
lieve that Clyde "Pea Ridge"
Day, pitcher sent up to the Car
dinals, will make a name for
himself In the big show, lie won
28 games for G.thby Street's
Muskogee team but year, includ
ing seven shut-outs. , Rickej is
wing Lum rvuiarlf.
JUST AS SILLY I
Do you lake your expensive
Jewelry to a blacksmith to b
repai;ed? Ot course not!
TheQ why take your expen
sive automobile to the wrong
place for repairs? Bring it
to the r.hop that makes it a
business to repair anything,
large or small, on any ma
chine, and do It right. Our
charges represent fairness!
Hall & YAng Garage
631 Winchester St. Pbone