Image provided by: University of Oregon Libraries; Eugene, OR
About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (May 6, 1910)
MEDFORDv MAIL TRIBUNE, MDJFOBD.ORISOON. FRIDAY, MAY 0, .1910. Medford Mail Tribune Complcto Series: Thirty-ninth Year: Dally, Fifth Tcnr. JPUBLXSXED SAIX.Y EXCEPT SATUR DAT BY THE MEDZ"ORI) FBXMTIITO CO. A consolidation of the Mertford MMt, eiUbllshol 1S8J; tho Southern Ore Bonlnn, ostiiblliiheil 102; the Domocrntlo Time, established 1S72; tho Ashland Tribune, established 1S96. nnd the Med ford Tribune, established 1906. QEOnai? PUTNAM, Kdltor and Manager A COSTLY EXPERIMENT. THE Oregon Agricultural college is undoubtedly doing yoori work in niiinv lines, hut in their horticultural what the merchant is going to do. A promise to (lie public once made should never be broken. The reason (hut so much advertising is not successful is that it is prepared in a slap-dash and shiftless wa.v by one who" has not studied efforts there is altogether too much experiment. the subject. The advertising is one of the most important Whether it is the fault of the instructors or the fault tasks in the store." J5.00 .SO of students seeking to acquire knowledge one thing is certain their experiments have proved very costly to the Rogue River valley. An example of some of their work as shown in one of il. 1 1 -M-.il 1 ...1. ...... Entered as second-class matter No-1 file P11Z0 OlClliUUS HCar lUCUUH'U, WllUSC v'W llVl its VVi:- ff&,,Cn:C,if Sflsunded to turn over a block of his greatest producers for experimental purposes. As a result, there is no trim on this block this year, and probably will not be for several year's, although these trees have produced upwards of $1000 an acre in fancy peal's. Although climatic conditions and soil analysis proved eonslusively the inadvisability of irrigating at a certain season of the year, the college experimentalists flooded the trees with water at the wrong time, which brought up a lime sub-soil, as well as chillinufthe roots during the fruit bud formative season, and it will be several years before national conditions are restored. 0. A. Cole, professor of horticulture of the O. A. C, in a lecture delivered recently at butherlin said: "Did March 3, 1SD. Official l'npcr of the City of Medford. SUBSCRIPTION KATES. Ono year by mall uno nioniu uy man..... Per month, delivered by carrier. In Medford, Ashland, Jacksonville. Talent, Phoenix. Central Point. Gold Hill nnd Woodvillo Sunday only, by mall, per year... Weekly, one year OF (From J. C. Wnlllnns History of Southorn Orcoon.) mil XiaseA Wlis TTnUtd. Press patches. .50 2.00 1.50 Sit- The Mall Tribune is on sale at the Ferry News Stand, San Francisco. Portland Hotel News Stand. Portland. Bowman News Co.. Portland. Or. W. O. Whitney. Seattle, Wash. . Hotel Spokane News Stand. Spokane. Postage Bates. 8 to ll-page paper X lo 12 to 24-paRO paper 2C 24 to 36-paKQ paper... 3c SWOXX CX8CTCA7XOX. Average Dally for November, 1909 1.700 December, 1909 1.842 January. 1910 1.915 February, 1910 2.15! APBXX. CXBCTT&A.TXOXT. ClIAt'TEll XI. i only uto wo uiuililo to nrruy tunny The Early Explorers Attacked. . fncts, but power of drawing infer .ledodinh S. Smith's Jomuoy Through l"" Pcrtaiinint? to what in known w Northern California nnd Southern Oregon First Knowledge of the Indians Locality of Smith's De feat Tumer-Gny-Ewing Young- Wilkes' Exploring Expedition Fremont's Expedition Across the Plains Attack by Modocs -Trnv el Through Southern Oregon In diau Outrages in 1S50 and 1851. (Continued from Yesterday.) Hero Mr. Edwards' diary breaks 1 2.300 17 2.S75 3 2,350 IS 2,325 4 2.300 19 2,325 6 2,300 20 2,325 6... 2,300 21 2,325 7.......... 2,300 22 2.325 S 2.300 24 2.400 10 2.350 25 2,350 11 2,300 26 2.450 1- 2,300 27 2,350 13 2,300 2S 2.350 14..... 2.300 29 2,350 15 2,325 Total ..................58,325 Less deductions 800 57,525 Average net dally. 2.301. STATE OF OREGON. County of Jack son, ss.: On this 30th day of April. 1910, personally appeared before me. O. Put nam, mnnaecr of the Medford Mall Trl bunc. who, upon oath, acknowleueu that the above figures are true and correct. (Seal) K-'v-jvi.x, Notary Public for Oregon. MSOrOBS, ORCOON. Metropolis of Southern Oregon and Northern California and fastest-Brow lng city in Oregon. Population. May. 1910, 9.000. nnnk deposits. S2.500.000. Banner fruit city of Brecon Rosue River apples won sweepstakes prize and uue or "Apple Xing of the World" nt National Annie Show. SDokane. 1909, Rocue River Dears brought hightest prices In all markets of the world dur- in i? Mm tin fire vearu. - TCrlto Commercial Club, enclosing 6 cents for postage on finest community pampniei ever wruien. ItMl stop to think that the most famous fruit jyrowhiff sections are not larre vallevs. Take for instance Hood River and 'off, leaving untold mudi of interest tho Columbia sections. Roiruc River can hardlv come;" nenum! reader. As regards in this class as vet, as thev have not gotten down to fruit jtho sfh lxi. Voof.p JU3t , ' , , v . , " , . . , i narrated, there is a doubt ot it were growing and a great deal of their land is still in wheat !;t not 8MCCCCllo,i by stin ,oro severe ana wheat noios. but these sections are an in small vai-'oncs, inasmuch as the record of Wilkes' oxploriiu' expedition suggests levs." And so the Rogue River vallev, with 15.000 acres of ; further calamities to oimKs com commercial orchard, four times that of anv other district, jl Sff1 , . tt a i i. ! commanded a detnolnnent ot Wilkes ins no o on ow n o nil i oa 111 ' expedition, which left Vancouver for PERPETUATING THE GRAFT. Don't forget the census. Fine opportunity for capital apartnient houses and dwellings in Medford. Shnll Jledford continue her .pub licity work? fund. If so, subscribe to the Medford grows because she greets capital half way. This is a tip to Ashland. Portland claims tho census proved a population of 220,000. Medford ought to show 9,000. Does Ashland want a competing line or is she satisfied with the Southern Pacific alone f On May 18 the enrthh will be en veloped in the comet's tail. Bnt Medford's used to hot air. Governor Gillett has refused to in terfere with the Jeffries-Johnson jxignti There is no reason why he Should. Some Ashland people arc opposing -the trolley line on the supposition that a franchise in Ashland is ns valuable as one in New York. Not n vacant storeroom or dwell ing in tho city. For that matter not a vacant bed. Get busy and build some you men with coin. T. R. has been mado a Ph. D. by tho University off Norway. Why not make him a doctor of the Big Stick, to vary tho monotony. Verba Huenn, in September, 1811, J. D. Dana, the great scientist, being of the party, as well as Tibbotts, who was with tho Young party. This man informed his now associates that the Young exiK'ditiou was defeated by tho Indians who killed one white man nnd wounded two others who died when they reached tho I'mpqit.. "He showed great anxiety to take his re venge on them, but no opportunity offered, for our party had no other difficulty than scrambling up stcop paths and through thick shrubbery.'' In tho work just referred to the The American Protective Tariff league, tin organiza tion devoted to perpetuation of the never-ending tariff graft, which is becoming more and more burdensome to the consumer with each revision, has rushed to the de fense of the administration, and is flooding newspaper offices with circulars, booklets and pamphlets issued in support of the new tariff. The Payue-Aldrieh tariff is proving very unsatisfac torv to the mass of the people. Though championed by the president, it has made both him and his adimistration;nntivc3 about the Oregon-California t Tl 1 1 J J 1 . II" I - . .,. .... unpopular, it nas spnt tne repuoncan party, given insiir- ,itno are spoken ot as "umi.muians" gents success, dethroned Speaker Cannon and forced thejns if that were their common desig retirement of the tariff warhorses, Senators Aldrich and'!mt,ion' IIe"cf; e infer that they TTi tu. i js it j i.mj!iiii i.i i e had, even at that date, acquired a Tr: J-ST wu xxwmuui xui iu uuvv: uic uwcibi v sustained reputation for hostility to rn ins iirst year, auu me executive aim most ot ins cau-,th0 whites. Such a name doesn't inet are busy stumping the country in their own defense, afford any clue to their real charac ter, however, hut only suggests n spirit of opposition lo the whitos witji whom they came in contact. This opposition probably in most cases took tho form, of hostility. On other nnd moruoccnsious it may not hnvo exceeded flint form of indepen dence known to" tho onrly settlers as "insolence.1 This, be it remarked, was a favorite word with certain whites nnd infinitely recurs n the ac counts of the enrly contests. It is only by the context that one can judge what the expression real!)- sig nifies. To chnractcrizo an Indian as insolent, in certain cases meant that ho was on the point of murdor, fit others that he had refused to allow white mcx t outrage his familv. Such cxprcsion of independence or freedom or even of self-defense woro all included in tho then comprehen sive term, insolence. Concerning the yenrs preceding 18.10 there a dearth of information, whenco not The unrest and dissatisfaction is not as at first thought, the mouthing of opposition newspapers, but is deep-rooted among the people. At no time have party lines rested lighter with the pub lic than today. The words "republican" and "democrat" have lost their charm, because more people are doing the thinking for themselves. A party organization is .egaul ed at the best as but an organization 1 -r office holding. It would puzzle anyone to tell the difCeivuce betwocn the ins and outs. The ins defending all their actions for the sake of remaining at the jpie counter, the outs hoping to oust them. The American Protective Tariff league, whose -nan-ager recently admitted that he received a fancy s ilaiy lor putting forth the tariff literature and who freely abuses those who oppose his propaganda, is an organization pri marily devoted to the distribution of the earnings of the many into the pockets of the few, and self-respecting uews papers should demand the same rate for printing tho .stuff that they ask for other political advertising. A NEGLECTED ESSENTIAL. Tho senate has passed the postof fico appropriation bill, carrying $240. 000,000 for tho postoff ice department. Mail is an expensive luxury. Former Governor Honry T. Gnge of California has left for his new job as minister to Portugal, taking yith him eighteen pairs ot bootc. Must expect to do some kicking. Taft will accept tho mutilated rail road bill as ho did tho tariff bill and put the blame on congress. But a Democratic congress is cold comfort. It is almost impossible to enumcr ate nil tho persons in Medford the city has such a largo, floating popu lation. Thereforo every one should see to it that acquaintances are listed. A uino-year-old Indiana girl who wanted to appear grown up and wear a eorset was struck by lightning, which played upon' tho stool, ribs. Girls, beware of imitnfing tho follies of your elders. An article "On the Selling Line" in the Saturday Eve ning Post of April 30 should be read by every merchant, as it describes the why and wherefore of profit making bv retailers. In this article it is stated that thirteen of the New York department stores spend $250000 a month in newspaper advertising. The average amount spent by each firm is one and a half per cent of gross sales. The test of the ad vertisement is the amount of business it brings as com pared with the amount done on the same day of the pre vious year. It is stated that a good retail advertisement averages in cost not more than seven per cent of the total sales of the day. "The smart advertiser," says the writer, "does not as a Tide spend anything like seven per cent for advertis ing puproses indeed, he does not know how much he does spend. If he secures a large volume of business through advertising he is satisfied. On the whole of the amount of money devoted to advertising in small towns and cities, especially in the west, is too small. An advertising appro priation of $1000 or $1200 eacli year should not under nor mal conditions be excessive for a town of 6000. There are many legitimate promotion ideas which tho public and small towns take to kindly, and they can be put into ex ecution at a cost of not over thre to five per cent of gross sales. "The successful dealer spends in printers' ink all the way fron) practically nothing up to five per cent of his annual sales, the former when location and windows are exceptionally good. Under average conditions, beginners should spend from one to one and a half per cent of their annual sales in newspapers, perhaps two per cent would be better. "When well done, printed matter undoubtedly influ ences people to come into your store. The right expendi ture of a modest amount of money in newspapers not only makes the use of leaders more effective, but to some extent serves to diminish the amount of money necessary to spend in leaders. Advertising copy should be simple and direct people should be told plainly in the simplest manner lost, whereby a discussion of tho nb original character in the light of tho earlier events Is impossible. In May, 1815, J, C. Fremont, with his exploring expedition, arrived in Southern Oregon, having come up the Snoramoutn and Pitt Itivor valleys., and traveled by way of Goose, Clear and Tulo lakes to tho west shore of Klamath lako, where he camped for a few days. His force consisted of about fifty men. ,On tho ninth of May, Samuel Nenl and M. Sighler rode into camp with the information that a United States officer was on their trail with dispatches, and would fall a victim to savages if not rescued, tho two messengers having escaped only by the fleetness of their horses. Taking five trappers, four friendly Indians and tho two messen gers, Fremont hastened to the rescue, nnd nt sundown met Lieutenant Gil lespie, guided by PetOr Iusscu and ' bearing dispatches from the United ' States government to Fremont. The) place of meeting was sixty miles ' from Fremont's camp on tho lake. which they had left in the morning. They camped that night in the Modoc country, nenr Klamath lake, and then it was that the savage Modocs com-1 mitted the first of the long series ot ; hostile nets which have marked their dealings with the whites. Exhausted j as they were, the men lay down lo i sleep without setting a guard. The Modocs woro not slow to take advan-1 tnge of the opportunity. Late in the! night, the wntchful Kit Carson heard a dull, heavy thud ns of n falling blow, and called to Dasil La Jeunosso, i who was sleeping on the other side ' of the onmp fire, to know what wn- i the matter. Getting no answer, and' seeing moving figures he cried, "In dians, Indians!" and seized his rifle ! Quickly the trappers, Lucinn Mnx-j wen, ivicnnru uimus, mcx. uoucy and Steppenfclt, with Carson muched to the aid of the men attacked. The Indian chief was killed and his fol lowers fled, but La Jeuncssc, Dunne, nn Iroquois, nnd Crain, n Dclnwarc, were dead. This camp was on Hot , Crook, in Siskiyou County. Cnlifornin. ("To Re Continued.) THERE MUST BE A REASON for tho enormous snlo cf RARDON'S BREAD. Your grocer sells it. BENSON 1m 17 lots for solo 4 4 at genuine bnrgain prices. i8'. I POINT TO A DEPOSITOR III M1U 1 UllllUtO UIIU IIIUiuiiui'i i Hank and you will point out a man who doesn't have to lie awake nights wondering if his monoy is Hiife. Neither does he keep worrying if( that Inst roniittanco has gono astray. ' Ho knows the Fannors' and Fruit-! growers' Hank is tho safest plaeo for his money nnd that tho loss on destruction of a check does not menu " a loss of money. Do you pay by check T Farmers' & Frultflrowers Bank. Dainty Delights We have never displayed a finer line of women's footwear than we are showing, right now. New patterns, new models and a large variety of leathers. Light and me dium weight boots, Oxfords and Slippers, made from the softest skins and the most flexible sole leather. We will welcome the opportunity of show ing you what daintiness and comfort in foot wear means. Reasonable prices prevail at this store. I Want A Home I will pay .f'J.OOO to .fO.DOO cash for modern bungalow or residence In answering this slate when hoime was built, .what street improvements aro In, iiamo and iiiimhur of street, lowest cash price, when possession oan ho given. 1 am not nn agent. Correspondence confidential simply wish (o buy u homo. Address CASH BUYER, Cnro MAIL TRIBUNE, A Home For Sale I have a now, modern, 8-room houso for sale. Built for a hotilo; built very well; will stand any test; comfortably .rranged; nil rooms largo; all interior finish hand selected fir, finished in golden oak, dull; largo sleeping porch; how or nnd water in; close to paving; high ground; a splendid plain) for a home. Places not half as good aro on the market for the same price ns this. If you monn business and really want a first class homo, come and see this any lime. aBToss OWNER, Cnro MAIL TRIBUNE. Do You Wish To Buy a Home ARE YOU WANTING A HOME? WHY RENT WHEN YOU CAN TAKE ADVAN TAGE OF OTHER PEOPLE'S MISFORTUNES? Parties are compelled lo leave the city, and offer a fine new two-story, eight-room house, completely furnished, with high-grade furniture, best light and plumbing fixtures, lawn, cement walks and curb, south front, street to be paved. This is a beautiful home and is located on one of the best streets in the city. Price is very low, with or without furniture. Modern Cottage For Sale A neat, modern, five-room cottage, close in on Oak dale, east front, fine lawn and shrubbery, cement walks and curb, paved street, large rango goes with house, large barn; lot 50x115. New Five-Room Cottage New five-room cottage, .south front, lot 50x150.. near South Newtown; price .$2000, terms. J. W. Dressier Agency WEST MAIN STREET. Perfection in Baking mo8 mainly from exporionco. Tho most skilled baker should turn out the highest class baking, but thoro is something booide-i skill. Tho most skilled bakor must uso tho host matorinlH nnd bako in the tho lntcst and most approved scientific way. Tho ronson is scon very plainly now wo uso tho host materials in nil our baking; cook in the latost nnd best way nnd our linkers nro tho most skilled in Southorn Oregon. Thoso aro the reasons for tho success of Peerless Bread Tl,nn wI,iuh tlioro is no finor loaf liiiulo nnywhero. Kvory louf is wrapped in wnxod paper. You got it ns it comes from tho oven with nil its best qualitiorf proflBorvod. ir-B-wcaf Tr-re-; uream Bread for Family Use is pav excellence. Tho finoslbroad for tonst mid sandwichci. NOVeltieS lSuch fta ,)i0H' cqM. cakes, snnilB, buns, horns, lady fingors, oroam puffs, etc., etc Evorything is brought to tho highest degroo of odlbilit'y. FrUit you mik(A 01,r fni't 'llHplnyT Wo enn toll you all of the Beasoimblo groon fruits at exceptionally low prices. FOUIltain Tll I(!oI(iHS tm- koops Uiroo or four pooplo i i , ,! , r ,my nowadays and is disponsing tho finost fancy drinks nnd dishes to bo found nnywhoro. Rardon's Bakery 6 Confectionery GRAPE AND MAIN STEEETS.