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About The Oregon daily journal. (Portland, Or.) 1902-1972 | View Entire Issue (Dec. 31, 1922)
in-TT" --r IC-2. 1 i .- 4 FIIIST'OFHEW. fJIHS SMil : IN PORTLAND , Braty- Auto Company Arrange: Display of . the New ; Cars Interest Is Keen. ast week the first of the new model Franklins arrived In Portland and t 'were placed on display at, the sales-? rooma or ut tsra.iy auio company, xne Etaow was arranged by Oeorse Alurch, nanaser oC the firm. Tb new Franklin bodies bave lower top lines, increased . lengtte and they ; are wider above the body rail. These chancres ' in construction enabled tne designer to effect greater Interior roominess. The clean lines of the higher hood are carried back from the almost -vertical grille to the fashion able flare of the cowL where - they t blend smoothly and naturally with the I body lines. , The level of the hood line and body rail presents an unbroken and continuous sweep from tip to tip an effect that accentuates the cars 5 Increased length, -i?. ? xobk space nr bodies The compactness of the new motor I has made It possible to provide more space in the drivers compartment and by the additional length of the new bodies, more space has been obtained in the tonneau. A gain la comfort has been attained by ; the position of the seats, which are lowered and set at an even more restful aggie than be- fore. ; The steering post is also inclined more acutely to suit tne lowered seats. : Six of the seven models la- the Franklin line scheduled for future pro eduction will be closed cars. The only ; strictly open type will be the touring ; car. There will also be the four body ; styles originated by the Franklin de- eigners sedan, brougham, tourlng- Ilmouaine and demi-sedan, the most Te cent member of the Franklin family, the coupe, and the popular two-door sedan with the V-front. The cabriole effect, especially notice able In the outward flare of the body surfaces from sill to roof, baa been worked out on the hew closed cars. and introduces a vehicle style element which has come down from the period of Louis XV. POTJK-DOOK 8F.DA5 raTKODUCED The newest type is a sedan with four doors and a straight-type windshield, whiih have a great deal to do with the fine appearance and convenience which characterize this car. ." The Franklin designers have worked out generous proportions for this type. In the rear compartment the seat for. three pas sengers is roomier and space for lug gage increased. A gain, in roominess has been made in the f rent seat by building It straight across and making it lower, wider, and set at an angle' that "assures ease of handling of the wheel for the driver and comfort; for the passenger. The unobstructed pas sageways and the wide outlook com plete this fine example of the. design ers craftsmanship. . Durant Four Ends " Tedious Endurance ) J aunt at Oakland The Durant Four durability car has completed its 0.000 mile run. . After seven months of traveling that took It Into every Pacific Coast state and across the international boundaries Into Mexico and Canada, the Durant Four is , none the worse for the ex perience. a Over all kinds of roads, some high ways and many trails, the durability oar has .Visited practically -every, town of "importance in California, Nevada, Ariaena, Oregon, - Washington, Mon tana. Idaho and ' the city of Vancouver, British Columbia. Wherever the car OLD SANTA WAS A GOOD BOY J As combined Christmas and birtliday remembrance, Mrs. Count "M. Senoslty received s Cadillac sedan from ber husband. The car was delivered fey the Covey Motor Car company. - . - . topped, large crowds gathered around and -l asked many questions - of the drivers, mostly concerning road . con ditions In various . commnnltles and regarding the performance of the car. The durability " run was staged by the Durant Motor Company "of Cali fornia in conjunction with the Union Oil Company of California. An average of XQ miles to the gallon was main tained with Union gasoline. whHe more than 1209 miles to the gallon of Aristo oU was averaged for the entire 50,000 miles. i . MSkMww sbssssssbsss'--' Mercer Brings Out : New -Six -Cylinder Models in the East A rumor that has nersiflted for some time has finally been confirmed In the announcement by the Mercer Motors company of Trenton, N. JT that it Is now building ears equipped wtth six cylinder engines as wlj with: the-four-cylinder engine which If has built for so many years. The quali ties which have long Identified Mercer as one of America's greatest road cars. have been incorporated in a six-cylin der car of surprising flexlbUty ana amazing smoothness. - i Tj i The new ear provides tne same vig orous now or power, tne same w DendabUitv of sustained performance. and the same stamina so long charao- teristlc of the four ; but there has been added a flexibility and smoothness that appeals to those who drive mostly In congested places. The various mod els comprise a touring car with six nassensrer": seatlna capacity, the well known four passenger sporting model, runabout with, capacity lor iour passengers, a conventional aix-passen-aer sedan, a touring limousine and be tween now and the first ef the yea close coupled lour-passenger, jcour-wwr sport sedan will be ready. Coppa Florio Eace Won With a Knight Andre Boillbt, driving a " Peugeot with a four-cylinder Knight-type en gine, won the sixth Coppa Floria race, held over a wild Slllolan course east of Palermo. The - French driver coverea the 26S.5 miles In 7 hours. 9 mmnxes, 7 seconds, making an average of -87.5 miles per hour. Tot the 7 miles or the circuit It is estwiatea tnax wr r isoo distinct bends. the , altitude varies from sea level to 300 feet, and some off the stretches have a surface of such a "nature that no . reasonable motorist would consent . to : drive over it at mere than six miles per nour. PAT6MTKO Purchasing agents for . corporations r using fleets "of Ford or Dodge Bros, cars buy and insist on HASSLER ' SHOCK ABSORBERS as their standard of equipment because of. , their proven economy The increased , riding comfort of their employes means greater efficiency. The ihdi jddual owner buys Hassler Shock Ab-' sorbers for his personal comfort, but the proven economy means that they cost him nothing. ' v. ; Insist that your dealer equip .your : -car with Hasslers. ; . , : . J (Nearly two million sets in active ate) , Sold by Dealers Everywhere Hassler Paeif ic Company . "'.: . " ' ... 92 North Broadway Phone Bdwy. Uti Traffic Cops in ; ; Denver Will Soon, Have Tail Lights . V - f''z'-- Denver, Colo. Dec P. Denver traffic officers are to be Illu minated not s11t lap to the general sense of the word, but at the same time, lighted. , A new system for controlling traffic at crowded corners m Denver will 'be put into- effect. The Invention, that of A (X Pains, automobile man. con sists of a large leather belt with a red light en the front and back" Traffic of ficers' WOI wear this belt and electric batteries -will be carried. . , . . Whenever a traffic officer signals trafflo to proceed east and west, for instance, his "fore and aft" will flash out red lights to warn all motorists, proceeding north and south, to bait. Every traffic officer thus will be bis own ' semaphore. 'Approximately 400.000 pupils and 60, 000 teachers submitted manuscripts In thte safety essay contest conducted by the highway education'board in 1921. The 1922 contest doses In December. ffllffll CARS fl!!D A MARKET III OTHER LANDS .V ' " essessisBessssB v - Despite Conditions '.in Europe, ; the Antipodes, Orient and 'Africa Are Buying. Xjansing,' Mich Dec 80. While many European nations are financially on- able : to purchase American v roods. there. Is little" doubt ; but sthe foreign and" native bustaess - men fa : South Africa. Australia, the Philippine .- is lands, China and Japan can be. looked to for an ever increasing, number of sales, declare D. B. Kerney of Johan nesburg, South Africa, and - Brace J. Miles of - Australia and Shanghai, China, while on a : visit - to the Olds Motor work at Xtansing, Michigan. - Kerney is the branch -man age r of the General Motors: " Export company at Johannesburg, and Miles is the newly appointed- manager of the Australia h ranch, having- formerly been In charge of the Orient Dranch with neadquar- ters in Manila and ehanghat. having Japan. China, the Philippines and sur rounding territory under his direction. Too few people," Kerney says, "re alize that the motor car has not only taken a firm hold in America but it also has become an established means of transportation , In South Africa.. PBOBLXMS DWFEKEICT "There, of course,, we have different sales problems facing us than the ex ecutives in this country but we are selling cara and selling them fast. The American ear, due to low prices, has proven extremely popular and even after customs charges and freight have been paid we have no trouble in get ting orders. . . "South, Africa, to my caind. will dur ing the next year become one of the most fertile fields for auto sales in the world. The foreign business man. the f native -business man and the worker are all in rtiia market.'. - - . Kerney visited this country with the idea of studying manufacturing condi tions here and taking back- service Ideas to South Africa. As a sidelight on the trouble Jaken to sell cars in that section, he points out that alt Oldsmo biles sent him are landed at Capetown and thence taken overland to Johan nesburg, a distance Of more than , 1000 miles. - - , , Miles-asserts that the Japanese and the - business men of the 'Philippines have reached such a stage that they consider a motor car an absolute nec essity and he believes that during the next year there - should be a market Injthat section for many thousands of cars. Money, be asserts is a great deal easier to obtain and' better pay ments are made in his eectlon of the world than in Europe and be reports that business Ja general Is brisk. Eickenbacker Says t Business Is Good Detroit. Mlcju. Deo. 20. Unprece dented business In the Middle West, the Pacific Coast with Los Angeles and jSan Francisco reporting the great, est volume of November sales ever known la the encouraging report made by EL V. Rickenbacker, vice president and director of sales of the JUck en backer Motor company, who. on his recent ' return from a study of condi tions abroad immediately began a fly ing trip through the Middle West to the Pacifio Coast and Northwest vis iting the distributors of his .product. A simple way to clean off a tire, re moving stones from the tread design as well, is to Jack np the car, place a pan filled with water or gasoline be neath the wheel, then turn it slowly while scrubbing it off. : Canada Now Ranks ; As Third Nation In Auto Ownership Ottawa, Ont, Dec. J0.Automobiles in Canada today number 470,000, ac cording to the latest - government fig ure on , the . 1922 registration of eara. The "number of , automobiles . in the Dominion has. nearly, doubled in the last four years. - - Canada ranks third among the na tions of , the world In the number of eara in use. being exceeded by the United States and , the , United KIng dom. - France 1 ranks J net to 'Canada, wtth 23C14S ears. ,Tbe next In order ' is Argentina, -with 10.000,1 ' ' j , SQUAD MAXES MOXXT Eugene, Dee. lO.The county trafflo office has -caused fines and costs amounting to 2500 to be collected In Justice court during Kbyember. r i t Is said that at least 6.000, 000,009 ' gallons of gasoline will be produced In -the United States "this year. "I" y 11.. 1 Batenes Recharged Free Filling Battery Service : Free, Testing Electrical Service Seaset llectric: Go. - - - , . Ninth and Glisan Streets . ' - .... ; - 51 , A r wssaaaew. 1 ains-"newsi-..- - -T -t CEQ E HETUSNEIO Bank president Dl rector'' 1 1 W M 0H Li 1 VM . CORN FOOT Monutacturer C. BUOHJUIAJSr Assistant Plant Supt. years wh KeilM-SprinoV etdlhetr Producton SupL . m. Till " " 11 - " '1- - The Best Automobile Tire in America Built in the Pacific Northwest ? V introducing thm Product of the 'Columbia Tire Corporation and Some of-the Men Who Have Made ThU Achievement Possible A C. T. C. tires, as the product of the Columbia Tire Corporation is known; are making: their bow to the automobile and truck world as the product which springs into - the market 10tf efficient -without having to pass through the experimental stages inexperienced tire builders have faced This is made possible by a . combination of ciixrunistances---the gettinff together of experts in the art of fine tire making in the most successful factories in America, and the building and equipping of the most modern and finest, tire manufacturing plant in existence, irrespective 0f size and capacity. - , v ,( , . .. The coming of these men to the Iacific Northwest was not rfue alone to the ejdstence : of an ever-growing Western tire market, almost untouched except by way of high freight rates from the East, but to the proximity of raw materials, which are now coming through Pacific Coast ports to be shipped East and jthen .West again as a ; finished product. i , , ' " 1 taie coming of these men marks a forerunner of the movement of payrolls as well as ' industries from the East to the West. C. T. C.' tires embrace every feature of advantage known in tire building and added features which mean greater resiliency and longer life. v. f t, . . - C. T. C. tires carry a guarantee not measured by the number of miles covered, but de . termined by the complete and absolute satisfaction of the car owner. C. T. C tires may be driven, without McrijHdngr comfort to extreme inflation and comfort to the autoist means added life to the car by relieving: the jolts and jara which only too soon mean racl? and ruin to the car. ' C. T, CJ. tires may be as heavily inflated as other standard tires, but they do ; V nrt require it in order to proloxi their life. " ' . .C. T. C. tires wffl frilly.cover the need of auto and truck owners, manuf adaired in cord and fabric and solids in all standard sizes. ' C Ti C. tires are not higher in price than the other standard makes of tires you are now buying r '--for sufficient savrno; is made in raw material supply, plant efficiency .and in freights to permit : tliebuild'inffof a better tire without greater cost to the consumer. - , - T , CL T. C tires are one of the very few makes to be 'hand-built, and into C T. C tires go the very , . best materials obtainable, gums and chemicals compounded for maximum toughness and non-skid - qualities.' Each part is reinforced where road shocks call for supreme strength ; " " (X T. C. tabes match the high qualities carried throughout C T. C casings. ". j . : If your dealer hasnt arranged to carry C T. C tires, send us his name and we "will see to it that he is able to supply you. - - , . ' ' - v - -.' - - -. " - -v . -j' .-V . 7- ., ;y. . .'' ' '- ' ' ' . '' 7- ."':- , -. "V ' . ':-',r '"V . - - -.- ' ' -i V" ';" V Columbia Tire Corporation l ' ' - 1 1 - ii WM - L LOWENGARX capitoltet uirecror rJASF. CLARK SON t-onTracTor -Director AW 9 T J V- 14- vr with kPtlu.rAnAlL 1 1 j? "vjkn tr" ; General Sales Offices: Broadway sxid'Barnsida Street. A WORD TO WESTERN TIRE dealers ; : : -! A few good tertitorlea ar tSi . epea for the handling of C I C tires. If you are interested ia leara : tag; whether yotrr territorr'ls avail ' v able, .send in the coupon oppasite, PorUaad, Oregon Factory: . ' " Columbia Bird, and Mississippi Am i ! : dealers information blank I Colnmbla Tire Corporatieav . r-sjruaaa. uretroa. . I Uy territory tnv ........ ,.fty ... i Kwconnry, I I , H.-m; . I handle...... tires per year ef the) fe&ow tnr-nalces. f X? TOOT Signed. C CP era Foreman. J. F CULLBN, .SaGmEacsEs- yl Thdr Plant- Erf'inegr. J ATSJrtXD