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About Morning Oregonian. (Portland, Or.) 1861-1937 | View Entire Issue (Nov. 23, 1906)
f! I . THE MORXiyG OREGOXIA FRIDAY, yOVE31BEB 23, 1906. 11 . -'.. ,. -. . . ,, . 1 1,1 ' 1 " t ' " . . . . v " For Rea der OF The Oregonian Have you secured an Encyclopedia from The Oreg-onian Club? Have you taken ad vantage of the oppor tunity presented by this educational en terprise? Thousands of fami lies many of them your own neighbors are enjoying" the benefits. Will You Before It ; 1 ' i ' ' a- mS Til You can do the same. ! & , : ; : 1 1 rcent the Offer 'M. -.A i "if fl Tq Ton T atP fef The Arrival of thEn-. If .A' fl I i JL ,JJ. i-rCLU.o-i p: cyclopedia in the Home ; ' The Oregonian believes that there should he an Encyclopedia in every home. Not one of those cheap, tiashy affairs rehashed from foreign sources, hut a first-class AMERICAN Encyclopedia Knowledge in power, li e most important set of hooks that you can put into your home is an Encyclopedia. It gives complete and accurate -knowledge on every subject, in words that all can understand. Heretofore good Encyclopedias have been put on the market at abnormally high. figures, ranging from $b0 to 120-priecs which onlV the rich could afford to pay., This is due to the methods of selling subscription hooks by publishers, namely, the employment of agents, general agents, and other middlemen, through whose hands the books must pass before they reach you. As a result, the retail price is usually far out of proportion to the Realizing the necessity for an Encyclopedia in every home, arrangements were made to distribute several thousand sets of the New Standard Encyclopedia among Oregonian readers. This is being done by means of a great Co-operative Club, which entirely eliminates all middle profits, enabling those who join the Club to secure the newest and best Encyclopedia, on the market at the lowest possible wholesale price and on terms within the reach of all. ' In organizing this' Club the Oregonian simply acts as a purchasing agent, representing both the publishers and the public. On account of its immense purchasing and distributing powers, the Club was able to secure an entire edition of the Encyclopedia, at a very low priee.":. The plan of distribution saves all the profits lhat ordi narily go to the agent, the dealer and the general agent. Complete sets are shipped to Club members direct from the binders; no middleman makes a profit. In this this way the Club is able to save its m-mbei-s many thousands of dollars. v. . '. The New Standard Encyclopedia 9,500 Pages CONSISTS OF 12 Massive Volumes 55,000 Articles 900,000 Topics 150 Colored Maps 3000 Illustrations WHY IT WAS SELECTED Because it is the best Encyclopedia, for busy men, for home use, and for . v school and college students. Because it is the work of more than a thousand scholars, professional and business men. " Because it is full and scholarly in the treatment of subjects, but clear aud. simple in language. Because it is thoroughly up to date, having just been, completed at enor mous expense. - - Because it is purely American in origin, and in conformity to American educational ideas.. - ' , " Because it is the best encyclopedia for reading and home-study. A UNIVERSITY AT HOME The New Standard Encyclopedia' contains full and complete infor mation,, from the latest and most authentic sources, on every subject of human interest. It is the equivalent of a college course in HISTORY GEOGRAPHY COMMERCE BIOGRAPHY PHILOSOPHY SCIENCE ECONOMICS LITERATURE RELIGION FINE ARTS POLITICS ASTRONOMY READ WHAT SOME OF THOSE SAY WHO HAVE BECOME MEMBERS OF THE CLUB WRITE YOUR NAME HERE Name Addrfess Occupation Business Address ' Mail to Oregonian Encyclopedia Club, Portland, Or "The New Standard Encyclo pedia meets a real wa"nt. I have examined a number of articles on subjects with which T am familial-, and find them accurate In all respects. The work is complete." PRESI DENT HARRIS. Amherst .College. "It is a model reference work. Without surplus words or un necessary space it presents a vast amount of information. It is worthy of a place in any library." WtLLIAM 'JEN NINGS BRYAN.- ' ' "It supplements the -education that our school system begins. The majority of our citizens do not need ponderous discussions. They want the gis.t of the mat ter and the truth of it. They can have it here in the New Standard Encyclopedia. " PRO FE33GR SEARS, Brown University. "Men and women engaged in any form of public work can hardly afford to be ; without this encyolopedia. while to the great army of busy, intelligent and up-to-date people it will stand as a library In itself." PRESI DENT REED, Dickinson College, "To the busy man of afTairs, to the student and to the sen era! reader, the New Standard Encyclopedia will be a con venient and valuable authority for reference. It will prove its usefulness and rind its way into a wide Held." STATE SUPER INTENDENT SKINNER, New York. . Mail, the accompanying coupon todny to The Oregonian Encyclopedia Cluh.-and you will receive, free of all charge, a 36-page hook, containing full-page illustrations, portraits of prominent men. maps, beautiful color plates, etc., all taken from the Encyclopedia. This will give you an idea of the scope and magnitude of the work. "With the hook full information will be sent you about the club, so you can, if you wish, avail your self of the opportunity that is here presented. Don't delay sending the coupon at once, as the sets are being rapidly distributed and the offer may be withdrawn at any tinu