TILLAMOOK HEADLIGHT. SEPTEMBER
impossible for one cheese factory, do­
ing perhaps a total of $7 5.009 a year
ot business, to make any adequate
appropriation for advertising, the
combined factories, now' 25 in all,
handling over $1.300,000 a year of
cheese, are enabled to appropriate a
minor sum apeiece which in the ag­
gregate provides an amount suffi-
cient to stabilize the Tillamook
ehetse market and crate consumer
demand which is far in excess of
present supply.
Created Through Successful Co-oper­
ation; Furnishes Example of Re­
sults of Organization.
L atest !
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(By J. F. Langor.)
One of the most notable examples
of successful cooperation in the Pa­
cific Northwest on the part of farm­
ers is to be found in the Tillamook
County Creamery Association.
Every consumer on the Pacific
coast knows that Tillamook is the
place where cheese comes from. But
not every consumer, nor every farm­
er, for that matter, realizes why he
knows that Tillamook is the center
of a famous cheese district, nor why
he instinctively asks tor Tillamook
cheese, nor does he stop to realize
that in particularly every grocery
store on rhe Pacific coast he sees a
"Tillamook” cheese on the counter,
with the name "Tillamook’’ stamped
round the border, so that every slice
cut Off has the word 'Tillamook' on
the rind,
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Electricity s latest gift to
the housewife—greatest
since the electric iron
and electric vacuum
cleaner—the
/f^/vr/7
Electric
P ortable
a
S ewing M achine
tó
1/
Product Grades Highest.
A foot control gives any
speed desired.
The entire machine in
its case can be carried
anywhere—it’s no larger
than a typewriter.
COAS! POH ER CO
THE
ELECTRIC STORE
j
Chaos Before Cooperation.
The result was chaos; opportunity
was given for supreme speculation tn
the cheese of Tillamook county and.
as has been the invariable history of
all farmers, organizations operating
in the same territory and producing,
the same product, where they sell in
competition with each other instead
of acting in concert, the whole fab- ;
ric of cooperative marketing was de- j
stroyed because it was not built uprn '
a solid foundation.
Bankruptcy
stared the dairymen ot Tillamook in
the face; prices receded to a pn..i;t
where it was rapidly becoming im­
possible to operate the cheese fac
lories of the county at a profit, and
it seemed at one time as if the entire
cheese business of Tillamook coumy
would be wiped off the map.
man.
Haberlach to Rescue.
Wiregrip
Alderman
( »orinan
and
TILLAMOOK, OREGON
Cattle Exchange.
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REGISTERED AND GRAÖES
Of Any Breed.
O------------
AUCTION SALE EVERY
SATURDAY AFTERNOON.
Dr. J. E. REEDY
In Barn Near Depot.
One may well ask how all this has
been changed? Why is Tillamook to­
day the best organized county in the
state of Oregon? Tillamook dairy­
men will tell you “Carl Haberluch.”
Haberluch himself will say it is the
operation o; the fundamental princi­
pals ot cooperation and scientific
marketing of Tillamook cheese.
Haberlach, an attorney by profes­
sion, took hold of the cheese busi­
ness of Tillamook some 15 years ago
during a crisis in the affairs of the
individual cheese companies.
He established a grade of cheese,
below which none should be maiiu-
fi.elured. He ascertained the best
markets, sold the cheese at the right
and. because quulity will al­
tell
quickly secured ii pref-
el demand for the cheese man-
ufactured in those tew tuctories he
was managing. Those factories not
directly under the sales management
of Haberlach quickly found that
their own cheese had even less mar­
ket than before, primarily because
their cheese did not stand up to the
giade established by Haberlach—
and .secondly because they were un­
able t<> command the better markets
through lack of knowledge of mark­
eting conditions.
I
Independents Sign Up.
Gradually the independent cheese
factories of the county fell in ihie
and appointed Haberlach their sales
manager, agreeing to produce the
standaid quality of cheese originally
set as the highest quality possible
8 to produce in Tillamook county—
that is to .ay the highest grade' pro­
duced in the world.
With the elimination of intercom­
pet ikion and the establishing of a
standard grade came as a natural
sequence the formation of the Tilla­
mook County Cheese Aim'll, with
Carl Haberlach as permanent sales
I manager.
The association has employed an
I Ins pector w lioee duties are to go to
each cheese factory in Tillamook
county and see that the cheese is up
to standard. Thus the dairymen, at
an infinitesimal cost per head are
enabled to produce a standard cheese
all over the county.
Announcement.
I
Quality Product Brand.
I
Twentieth Century wood saw now
tn operation.
I
All orders promptly attended to.
Call Bell phone 6F2 or leave order« I
•t Star Grocery or Sutton's Market.
Karl Wilhelms. i
The association by virtue of the
fact that it produces only the high­
est class of cheese was enabled to
brand Its quality product, and in-
stead of selling "Oregon Cream”
cheese tt is selling "Tillamook”
cheese, easily the beat known brand
of cheese on the Pacific coast.
Tillamook cheese Is widly known
18 cents
a package
Output Has Been Doubled.
The answer is to be found In the
fact that the Tillamook dairymen
produce a standard product of the
highest grade, brand their cheese
with a standard trade mark, adver­
tise their brand, market co-operative­
ly and distribute scientifically.
"Tillamook
cheese" has
been
known only as such for the past few­
years. Formerly it was known as
“Oregon cream cheese.” During the
formative period of the cheese indus­
try of Tillamook county innumerable
cheese factories sprung up over the
county, all manufacturing "Oregon
cream cheese.” Each cheese factory
operated independently of the other;
each factory employed separate sales
managers; each factory was under
the necessity of carrying separate
overhead expense account; each fac­
tory produced a different standard
of quality, and each factory, though
it might be'separated only by a few
I
rods of land, sold in intensive compe­
tition w ith its neighbor for a market
which was practically limited to the
nearest jobbing center.
No
more
tiresome
treadle pushing - no
more backache—a little
electric motor does the
hard work.
Ask for a demonstra
tion.
1919.
TILLAMOOW GREAT CENTER OF because the combined cheese factor­
ies advertise. Where it was formerly
CHEESE MAKING INDUSTRY
T he ,
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Within the last ten years the out­
put of Tillamook cheese has more
than doubled. In 1909 the combined
factories of
Tillamook produced
2,506,612 pounds -of cheese worth
only $386,135. In 1919 they produc­
ed 5,036,900, valued at $1,352,000.
In addition they produced 37,493 tbs
of cream, and 10,795 pounds of but­
ter. None of the byproducts of Tilla­
mook cheese factories are wasted.
Dairymen in other centers of the
state will sit up and take notice
when they are told that, solely be­
cause ot the close cooperation, every
dairyman in Tillamook county—
there is not a dairyman in Tillamook
county that does not belong to the
association—received an average last
year of 64.4 cents for every pound
of butterfat contained in his milk
as delivered at the nearest cheese
factory.
If you want to know what rare and
unusual enjoyment Camels provide
smoke them in comparison with any
cigarette in the world at any price!
AMELS are a cigarette revelation any
way you consider them! Take quality,
or refreshing flavor and fragrance: or, that
wonderful mellow-m id-smoothness you
never before got in a cigarette smoke! Yet
Camels are so full-bGdied arid so full-of-
satisfaction you marvel that so rpuch de­
light could be put into a cigarette!
Camels expert blend of choice Turkish
and choice Domestic tobaccos makes them
so irresistibly appetizing! And, the blend
explains why it is possible for you to smoke
Camels liberally without tiring your taste!
You will prefer Camels to either kind
of tobacco smoked straight!
You’ll realize pretty quick, too, that
among the many reasons you smoke Camels
is their freedom from any unpleasant ciga-
retty aftertaste or unpleasant cigaretty odor 1
Once you know Camels you won’t
take much stock tn premiums, coupons
or gifts! You'll prefer Camel quality!
C
Smokers realize
tr.at the va.ac is in
the cigarettes and do
not expect premiums
or coupons!
Lesson is Unfolded.
There is a lesson in the Tillamook
County Creamery Association and its
successful activities which should
not be lost by the Oregon fruit grow­
ers. Products
to command the
highest and easiest markets must be
of a standard quality—the highest
quality which can be produced. For
the consumer of today demands only
the best; the poorer quality has no
stable or immediate market. Brand­
ing is necessary to make it easy for
the consumer to pick out the quality
product; and collective advertising
sells the consumer that particular
brand.
Camels are sold everywhere
in scientificsally sealed pack­
age* of 20 cigarettes; or ten
packages (200 cigarettes) in a
glassine-paper-covered carton.
We strongly recommend this
carton for the home or office
supply or when you travel
Í
R. J. REYNOLDS TOBACCO CO., Win.ton-Salemi N. C.
Some Cheese.
Some chesee! If you don't believe
it here are the facts, 'for it is the
largest cheese in the world, and it
was made by Armour & Co.
Weight, 31,964 pounds.
Height, eight feet.
Diameter, 10 fa feet.
Circumference, 33 feet.
Value $16,000.
Weight of container, 8000 lbs.
Salt used, 800 pounds.
Milk used, 357,000 pounds.
Rennet used, 1251 ounces.
Three bandage cloths used, valued
at $260, each measuring 33 feet long
and 16 feet wide.
Factories furnishing the curds, 59.
Made by 73 cheese makers and
helpers.
Value of cheese factories, about
$400,000.
Milk taken from 12,000 cows on
1800 farms.
This cheese, larger than any ever
attempted before, was made to be
exhibited by Armour & Co. at the
National Dairy show to be held in
the international amphitheater Oct.
G to 12, 1919.
So big and unique is this huge
elites, that motion pictures have
been taken by two large film com-
panics, which will circulate the pic-
lutes ot the world’s largest cheese
throughout the world as well as ilia
process of manufacture.
Women in Trousers.
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Never before lias the woman in
tr<»u ers been so much in evidence in
the California outdoors as this year.
Noi the farmerette garbed, for ef­
ficiency sake, in overalls, but the va­
cationist and the week-end outer
clad lor comfort’s sake in knickers,
breeches, or those weired comprom­
ises between bloomers and panta­
loons that less daring women affect.
The hills around San Fiancisco are
s. Almost all
full of them on Sunday's.
the entire female membership ot the
genus Murine hiker now arrays her­
self in bifrucated garments of some
sort. Nor is the affection for trousers
confined to lively youth. At the re­
sort by mountain and lake the great­
er part of the women, from the flap­
pers right up through staid middle
age to the grandmothers, are doing
the trails in breeches.
There is no denying that pants are
popular as women’s outing garb.
Uu< are they beautiful? Are they be.
coming? That is a delicate question.
Where the looks of the ladles are
concerned, one dare not be candid,
Nevertheless, as a purely scientific
question, the matter may perhaps be
discussed. It is being discussed this
year all through vacationland, when
no female is within earshot.
Attention Berry Growen.
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DEMOCRATIC HYP0CRACY
SHOWN BY CROWTHER
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New York Member Goes After Party
Opponents and Exposes Six Years
Record.
"When I hear a Democrat raving
and ranting about special interests
being identified with the Republican
party, I am reminded that at no per­
iod in the history of the nation have
special interests been coddled and
bowed down to as during the past
six years of Democratic rule.” said
Representative Frank Crowther, of
New York, to his colleagues in the
House.
declared themselves in 1911
as ’Jack the giant killer,’ in regard
iu trust busting, but in pel lormance
they nave sh.unk to a hop o’ my
I numb.’ tile oiu iligti cost of living
\
u I kaz iv
lea
removed,
but uixdci’ dix ye«»» ui iJeiiiuc.¿rue
vuunouiiv po.icy ins sin.* is us viru­
lent aa ever, ttcad tue Democi a tic
campaign lnu.n.ure on this subject
in 1911 ana 1912, and, it you have
..ot entirely lo.-;, jour sense oi humor
>un tan laugh yuUisell to death.
"Let me icier to the aspersions cast I
upon the Republican side oi the
l-tuusc to the eliect that their sole
accomplishment has been the ap­
pointment o£ several smelling com­
mittees’ and growling at the presi­
dent. On the Democratic side there is
a long record of failure of accom­
plishment tiiat even the excuse of
the war, which they continually used
to hide behind, can not erase. They
xUl secure iu the fac. that criticism
or their dilatory tactics might be
turned to their own benefit by charg­
ing with disloyalty everybody oil the
Republican side who dared to sug­
gest that the Democratic Congress
was not the absolute savior of the
nation.
rhe democratic party was return­
ed to power on the idea that its can­
didate tor President would keep us
out of war, a war into which we
were finally driven by a vision of
what might be the horrible fate of
our mothers and sisters and daugh-
ters and wives ai the hands of the 3
brutal Hun. The motive now ascrib- 3
ed for our entry into the war is 3
highly altruistic, but let me ask you 3
how many sons of the United Slues 3
have laid down their lives without 3
ever havWig heatd of, much less con­ 3
sidered, the fourteen points.
3
"1 have traveled on trains with 3
the returning soldiers, I have visit­ 3
ed at the training camps. 1 have 3
fraternized with them al the hospit­
als. and 1 have found from their con­
versation that they went forward 3
fl
aloue to demonstrate to the world fl
that the idea that had apparently
seeped into the minds of Europeun
nations that we were 'too proud to
fight’ was, in their estimation, a
stain on the Unite*! States which
these boys desired to wipe out tor-
ever.”
Graves Canning Co., are ready to
I receive your blackberries at any time
They will furnish you crates free of
charge, and you can obtain them at
I any
time by calling at the cannery
opposite the Tillamook Bakery. Re­
i member Graves Cannery Co. operate
an exclusive berry cannery, and are
here to stay and will pay you at all
times the full market price for your
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Tillamook Astoria Auto Stage.
fruit.
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J. M. Smith is affiliated with the
leaves C. I. Clough's drug store
Graves Canning Co. as field manager
Anyone wishing to sell their berries ! at 8 p.m. Tuesday—Thursday and
picked or otherwise, can call Mr. Sunday mornings. Bay City at 8:20;
Smith at his residence on either , Garibaldi -.
at 5
9 -..J
and Nehalem at 11.
| Leaves Astoria at 8 p.ni. and arriv-
phone.
es in Tillamook abtftit 2 p.m.
Graves Canning Company, Inc.
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•CLOUGH’S CARBOLIC
COMPOUND
For disenfecting where Contagious or
infectious diseases are prevailing.
CARBOLIC COMPOUND is a power­
ful Germicidal mixture and by its use
will improve general stable conditions.
[
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C. I. CLOUGH ■ CO
RELIABLE. -IDRVGG1STS.
ALiEX. MeHAlR & CO.
GENERAL HARDCUARE
Kitchen Ranges and
Heating Stoves.
THE BEST STOCK OF HARDWARE IN
THE COUNTY.
See Us for Prices Before Ordering Elsewhere
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Just Received,
NEW
SCRIPPS
BOOTH
Touring Car.
Come and See It
9
9
9 When Buying Oil, don’t forget that we
fl
sell:
9
a
S
a
S 9
S
S
S
a
S
S
S
P
P
P
ZEROLINE 15c. a quart, or 55c. a gallon.
HAV0LINE 25c. a quart, or $1.00 a gallon.
MONOGRAM 25c. a quart, or $1.00 a gallon.
Alderman & Poorman.
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