" V, ,'V s ' ' "
' - , , ' -.
( ' '' v s -J I ' xV ' x - '
V-" V ." :: V' :
45ifyr1. ":7 ..:-'..'v-:;'...; ; i
? .-J." , , " ? ' A ViV . . " ' i ,- , , r ' . . ;
i ,
Rare Bird
i V
1 w4Ai,r,-.
Not many in captivity. Nearly extinct. He represents the
lonely, vanishing breed of people who do not read
newspapers. Hard to find people not reading
newspapers? It's almost impossible.
Because over 99 million people, in 9 out of every 10
households, read newspapers.
Are they all birds of a feather? Nothing could be further from
the truth. People of all tastes and persuasions,
in every age group, educational level, income bracket
find a private sanctuary each day in the
daily newspaper they choose to call their own.
The daily newspaper is highly selective
and personal, yet completely universal.
This is the special quality only the daily paper can deliver.
MORE PEOPLE DO MORE BUSINESS THROUGH NEWSPAPERS