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$ V 'i- v i
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VICEROY
GIVES YOU
MORE OF
WHAT YOU
CHANGE TO
A FILTER FOR
The man who thinks for himself
wants facts not claims. And the
facts about filter cigarettes are
ft
these: Viceroy gives you maximum
filtration for the smoothest smoke of
any cigarette! Maximum (titration . . .
smoothest smoke . . . finest tobacco
taste. Viceroy gives you more
of what you change to a filter for!
Think it out for yourself!
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Viceroy
filter Vip
CIGARETTES
KING-SIZE
Familiar pack or crush-proof box.
I9SR. Brown WIlllamaoaToliMncotp.
rwr roar miormation wrue Mtuner. Wat. hW-bd. 1919 Vmeburn. Los Aneeles. Ciilil.. or Deot. FW-68. 1500 N. Ouden. Chiuso. III., or Dent. FW B8 S979 Rivarililn Na Ynrk N V b ia i ,....,....,