frBTDAY, MAY 30. 1958
HERALD AND NEWS. KLAMATH FALLS. OREGON
PAGE 3 A
CHAMP SPEAKER James
Boyle, took Toastmaster dis
trict honors last week in
Portland. The win'entitles
him to compete in Toast
master regional speaking
competition in Seattle June
6 and 7. Boyle is supervi
sor of Allied Arts and Sci
ences at OTI and heads
centennial celebration plan
ning in Klamath and Lake
counties.
Next Meeting By
NAACP Planned
June 7 is the date for the next
regular meeting of the Klamath
Chapter NAACP, to be held at the
chamber of commerce rooms.
Mr. and Mrs. Kenneth Lambie
at that time will be in attendance
at the eighth annual forum on inter-group
relations at Portland
where Lambie will speak on Com
munity Review.
Theme of the forum, to be held
on the campus of Portland State
College, will be "Breaking t h e
Barriers." The forum is being
sponsored by the State Bureau of
Civil Rights, Division of Labor.
Gov. Robert D. Holmes will give
the keynote address and there will
be speakers also from Ashland,
Eugene, Hillsboro and Madras.
Weed Lions Will
Hold Installation
WEED Weed Lions Club will
hold the annual installation of of
ficers and celebrate the 20th an
niversary and charter night of the
local club on Saturday night, June
21. Lions ladies and other guests
will be invited.
New officers were elected at the
annual May election meeting at
Dom's Drive In last week, and the
calendar of events slated for the
remainder of the current term
were announced.
Melvin Soletti will be installed
as the club's new president and
others slated for installation are,
rvin Andreazza, first vice presi
dent; Rudy Gaynor, second vice
president; Leno Lenzi, secretary;
Dick Gould, treasurer; Floyd
Glica, lion tamer; H. Campbell,
tailtwister; and board of director
members, Phil Russ and Howard
Neil, elected for a two-year term
to serve with retained members,
Dr. H. L. Vidricksen, outgoing
president; Ed Knox and Vernal
Lynch.
The annual "fish-fry" and ladies
night will be Friday night, June
27 at the Vidricksen Ranch;
and the June 25 meeting and July
2 meeting will be canceled.
Printed Pattern
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United Press, INS Merger
Marks Biggest Move To
Date In Newspaper World
Editor's Note: Here is a review
of the role of the United Press in
world journalism for use in con
nection with the consolidation of
UP and INS.
NEW YORK (UPD-The biggest
development in the press associa
tion business in the last 50. years
was the consolidation last week of
United Press and International
News Service into a world news
gathering organization known as
United Press International.
The other major American press
association is the Associated
Press, a cooperative type of or
ganization.
After the late E. W. Scripps had
founded the United Press 50 years
ago last June he said:
"I consider the most valuable
service I have rendered to my
country has been the thwarting of
plans of greater, abler and richer
men than myself those plans be
ing to estaonsn a monopoly ot
news and hence a dominating in
fluence over all the newspapers of
the United States."
Consolidation of the United Press
and International News Service
now has intensified the competitive
coverage of the world news by
bringing the two great American
agencies into balance in terms of
clients and resources.
That is a matter of extreme im
portance because a press associa
tion probably influences the pub
lics knowledge and opinion of
what is going on in the world day
by day more than any other single
source.
Press associations are in busi
ness because few individual news
papers have the capacity to sta
tion newsmen in all the newsmak
ing areas of the world. Only a
press association can supply such
coverage and make it available to
newspapers, radio stations and
other media of information.
The AP was founded in 1892, the
United Press in 1907 and the
International News Service in 1909.
From the outset, the United
Press combatted monopoly and
cartels in the gathering of its
news. A man who made an im
portant contribution to the young
organization was its second presi
dent, Roy W. Howard, who was
given carte blanche by Scripps to
run the service without interfer
ence.
The Associated Press shortly af
ter the turn of the century had
made agreements with a number
of foreign press agencies such as
Britain s Reuter, France s Havas,
Italy's Stcfani, Germany's Wolff.
They exchanged the news gath
ered in i their separate countries
and agreed not to sell news di
rectly outside their own areas.,
Kent Cooper, general manager
of AP, ended AP's alliance with
the European news cartel in 1934.
England's Baron Reuter had ap
proached Howard in 1912 to dis
cuss a switch of the exchange of
news from Associated Press to an
exchange between Reuter and
United Press.
Howard decided against it, rea
soning that it would hamstring
United Press and limit its growth.
Instead he pushed ahead with
building up a bureau network
throughout Europe independent of
foreign viewpoints.
When World War I came in 1914.
newspaper publishers tied in with
the exchange cartel found them
selves severely handicapped by the
severing of news contacts between
the German blocs and the Euro
pean allies. They also found they
were getting government "view
points, not objective news.
The independent UP bureaus
meanwhile were rolling with their
own coverage. The agency already
had introduced and popularized
the "interview" story with promi
nent figures. To boost staff morale
and give its stories more personal
identity, the UP began putting by
lines on its dispatches. By the use
of legitimate "color" the service
achieved freshness and readabil
ity in its dispatches which set
them apart.
When Howard resigned in 1920,
he was followed as UP president
by his long-time friend and asso
ciate, W. W. Hawkins. Within
three years Hawkins went with
Howard into the newspaper pub
lishing business.
He was succeeded by Karl A.
Bickel who spurred the UP to an
even stronger position.
In the book, "Deadline Every
Minute," written by Joe Alex Mor
ris and published by Doubleday
last year on the 50th anniversary
of United Press, there is this
passage about Bickel:
"Bickel was always selling the
United Press on his ramblings
around the country but he was
also infecting many of the editors
he saw with something of his
boundless enthusiasm for seeing
the daily news report in the broad
framework of history.
"He never lost an evangelistic
fervor about what the news of the
day meant in the political and
economic history of the world: and
he never lost his firm conviction
that any interference with the free
flow of news throughout the world
was a deadly blow to the progress
of society."
Hugh Baillie was the next UP
president and for years this ag
gressive and driving newsman di
rected UP operations which
reached their height of complexity
and skill in the coverage of World
War II and the Korean War. It
was also during Baillie's tenure
that the UP pioneered the supply
ing of news to radio.
As Morris said in his book:
"Nobody ever mistook Baillie
for what would later be described
as an egghead. He approached the
news and most other affairs
dramatically, by action, by prod
ding and striking out in many
places where he could be reason
ably sure of stirring a good story
out of the bushes.
'Baillie was no armchair brass
hat. He had the experience, the
craftmanship and the drive of the
good reporter, and as president
he demonstrated a remarkable
ability to turn up at the scene of
action. If the world was enthralled
by a king's decision to give up his
throne for love, Baillie might be
found collecting comment outside
the palace gales. If there was a
war on, Baillie studied the prob
lems of reporters by putting on a
tin hat and going to the front."
Describing Frank H. Bartholo
mew's taking over of the UP pres
idency in 1955, Morris writes:
Like earlier president's of the
company, he was a newsman at
heart as well as a skillful writer
and editor. Unlike other presi
dents, he had never worked in the
New York office, and that fact
was of importance in his climb to
the top-management job. The Pa
cific Coast Division, which he had
directed for 30 years, was large,
varied, and, in practice, more in
dependent of New Y'ork headquar
ters than any other United Press
Division.
The mere fact that he was
comparatively remote and less di
rectly under the domination of
whatever strong personality was
in the home office gave Bartholo
mew greater personal identity and
more room for executive growth.
"Bartholomew fully understood
this expanding pattern and was
well equipped to direct it. He
could and sometimes did handle
any job in the service, but he
had, too, a skill for coordinating
the work of his subordinates, an
ability to put the right executive
in the right spot witn tun com
mand of operations, a keen sense
of client relations, and a knack for
keeping an eye on many boiling
pots. He emphasized that the first
responsibility of management was
to accent quality in tne news re
port. He also launched a program
designed to. release the full po
tential of his executive statt.
RELAX
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WEEK'S SEWING BUY
See this honey of a dress. Then
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Printed Pattern 9311: Misses'
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Size 16 requires yards 39-inch
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Printed directions on each pat
tern part. Easier, accurate.
Send fifty cents (coins) for this
pattern add 5 cents for each
pattern for lst-class mailing. Send
to Marian Martin, care of Herald
and News, Pattern Dept.. 232 West
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Print plainly name, address with
lone, size and style number.
Saturday
Night
DANCE
Gfed Barn
orril, California
Ask kout
FREE
1958 BSA Commander
Motor Cycle
Music By
PEE WEE
STIDHAM
and the
lutte Valley Rangers
No IncrtflM In
admiulon pricot
Dancing 9 till 1
90c Person
7 UUWUAD
iimimm
A SAM? Z
Lucas And Simmons
Combine To Bring You
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Love bargains? Appreciate fine furniture? Then this sale is for
YOUI Famous Simmons, to celebrate its 88th Anniversary, designed a
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PRINCESS HOLLYWOOD SET
A complete sleep ensemble! Wonderful Simmons comfort, plus
smart decorator design. You get a resilient Simmons inner
spring mattress with box spring plus a CHOICE of headboards,
plus brackets and 4 legs. Twin size only. Fabulously low-priced.
2T fir pWS" Ypfi2
.w
Dreamwell Combination
mattress has hundreds of
springs, handles, ventila
tors, sturdy cover. Be
spring included. Twin or
lull. Mattress alont 49.
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Ultra-Comfort Set . . . mat
tress has over 300 "auto
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border, sturdy cover. Box
spring' included. Twin or
full. Mattress clone 69.88
LAWSON HIDE-A-BED
Full size
PAY ONLY 3.00 WEEKLY
Smart double-duty sofa with cut-back arms.
Beautiful by day, and opens to full-size
Simmons bed for two at night. Handsome
decorator tweed upholstery in your choice of
tobacco brown, mocha beige, emerald, black.
. . i mi o ii
' DEEPSLEEP TWIN STUDIO ""
With shirred flounce and $. " $QM SIMMONS '
innerspring pillows. Opens '''J WFFIciv .aL
t?ZS& pNrir?- LyJ 2.pc MoDERN SUITE
your choice of brown, gold, beige or red. M W A dual-purpose living room group. The
" i '""If' luxu"ous lounge sofa converts to a
fofflP' '5ed or two comes w'tn smart, com-
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ftO'fct in ricn go'd, brown or black tweed.
m r:iiC lillaa s.-.isp....
Sl.-jgPJS A Simmons Modern - 3 Pc.
-H00 . fe Sectional Group $788
RANCH HOUSE MODERN 17088 With attractive curved JL 7
w I I center section I
VVffay I 1
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oo'l fk -mi i.iiiiniinir.1111 f.inirinininiiii twin" m"f iri -n-'WW
SIMMONS
This strikingly handsome sofa
bed features Beautyrest comfort.
Upholstered in beautiful black,
brown, beige or green tweed.
LIGHT-SCALED MODERN $
SOFA BED
Many other items not shown-
ALL REDUCED!
Buy on our low, tow term
' Klamath Falls & Lakeview
195 E. Main
Our location Saves You Aforeyf
Phone TU 4-3134