firESDAV. MAY 13, 1958
HERALD AND NEWS. KLAMATH FALLS. OHFGON
PACT NTNB
From Thailand's Jungles To The Mountains Of Peru
PHOENIX HOUSEWIFE, Mrs. Arlene Williams, commutes to her job at me Pnoenix Airport. Speaking
of new Richfield Boron gasoline, she says, "With Boron my motor runs smoother at all speeds. I notice
the difference when it's idling. And when I step on the gas pedal, my car responds Instantly."
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IN ALL PARTS OF THE WORLD, Coleman Castlio of Encino, California, has
told and supervised the operations of giant earth moving equipment. He's a man
who knows the fee! of power. He says, "Power is what I want under the hood of
my car. I've tried all kinds of motor fuels. But I can tell you, nothing compares with
this new Richfield Boron gasoline. I think it tops them all."
1958 PHOENIX RODEO QUEEN
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KAREN WOMACK was elec'.ed Queen of the Phoenix Rodeo this year. She is also
a student at Arizona State and has been driving for several years. "When I started
using Richfield Bflron," she says, "I noticed an Immediate Improvement in my
engine's performance. It ran much smoother and had more horsepower on the hills."
GOLF IS THE HOBBY of P. R. Palmer, commod
ity broker of San Francisco. He states, "I am sold
on Boron. It gives me a smoother running motor and
an appreciable Increase in mileage."
TROPHY MAKER FINDS A REAL WINNER
DESIGNING TROPHIES is the occupation of Thomas Ryan, Jr., who lives In San Diego. Here Is what ;
he told us about Richfield Boron: "Boron gives me better acceleration and performance. I've got a Cadillac. 1
Just had it overhauled, and the mechanic was amazed at the lack of carbon. I give Boron all the credit." :
LAKE MEAD PILOT TELLS SECRET
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"THE CHRIS-CRAFT ENGINES In our boats give smooth, vibration-free performance
even when cruising at 2500 rpms. since we started using Richfield Boron Gasoline," reveals
Lake Mead boat pilot, W. H. (Joe) Tomlinson. Joe also adds, "Yo'u can say my '56 Ford
performs better on Richfield Boron, too."
MT. HOOD SKI INSTRUCTOR, William H. Truswell, enthusias
tically recommends Boron. He says, "With the amount of driving I'
do up here In this rugged ski country, Richfield Boron Is the only
gasoline that gives me instant starts in the coldest weather."
People who have tried them all say
1
W!
Only at Richfield Stations can'you buy Boron gasoline in the West. Boron is the high-energy element now being used
with spectacular success in fuels for jets, rockets and missiles. In a gasoline, Boron creates a completely new type,
years-ahead motor fuel. It gives even the latest model cars all the octane power they can use. You enjoy more power...
smoother anti-knock power with your very first tankful. Join the thousands who say nothing matches Richfield Boron!
PARTNERS IN POWER RICHFIELD BORON TEAMED WITH ALL-WEATHER RICHLUBE 10-30 MOTOR OIL