rACE TWO
THE NEWS AND THE HERALD, KLAMATH FALLS. OREGON
3
YOUR GIRL WILL BE PROUD TO GO
You'll find the finest of nationally known
brands of apparel here . . . styles from the
fountains of fashion and proven qualityl
;! BACK TO SCHOOL IN EXCLUSIVELY
.-.
' STYLED CLOTHES FROM MOE'S
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' TgjjttTH CENTURY FOX FUM STAR
M-M lav
A BRILLIANT ARRAY OF FABRICS FOR
EVERY TYPE OF SCHOOL TOGGERY
See Us First for Quality and Selectionl
ST. ANDREWS TOGS
A
Shirley Temple
DRESSES
$1
98
They're Just in for school the loveliest array of styles you'll
find In town! Two-pc. suspender styles, bolero and Jacket
styles, and the ever-popular dirndl dress In a score ot pat
terns to select from. Candy stripes, plaids and florals to
choose from. 8 to 14 years.
EXCLUSIVELY SHOWN AT MOE'S.
Deanna Durbin Donna Lee Betty Baxley
FROCKS
98
A lovely assortment of new Fall stvlen for tho .mni ..i-i i.
ill lirr teens, sizes 12 to IS years. Gorgeous colors In floral and
J nautical prints, splashy plaids in deep tones. See tbem
H exclusively at Sloe's.
' Rs I I sen
wmaereiia frocks
Now Ready for Your Inspection
Rayon Washable
Plaids
I "'' A' Jlr 1 'e'can mollis, excellent for the new school dress B llr
& i ill m v ' ri ti j i u,uui-v. n vuniiieio assunuitMii 01 new ran oai- m
jr3& .A i a.-DEHniA-s coach J 'Jen)
Kor tho new school skirt, dirndl or
dross, lleautiful new Fall color com
binations In all shades. Re colorful
and stylish in plaids this Fall. 39-in.
New Mexican Print
Acetate Rayons
ftw florals, nautical designs and stripes In clever
Mexican motifs. Excellent for the new school dress
or blouse. A complete assortment of new Fall pat
terns and color combinations to select from. 39-ln.
New Fall Botany Wool
Boucle and Hubbies
$15 $350
The deluxu fabric for school coat or suit. A gors-wius array of
now Fall colors In rust, green, navy, brown, wine and hlnck.
A good assortment .if atrlpp palti-rns In the boucles and .plain
colors In nubbles. All pre-shi unk, sponged and pressed, ready
to make up. 61-ln.
lite
LHJP
New ABC Wultones
like wool, guaranteed to wash. Comes In fc
isortment of colorful plaids. A. B.C. means
;st in wearability and pattern. f
New Colorful Alpaca
$119
The ever-popular fabric for Fall, for dress or
shirtwaist. Colorfast and extra serviceable, this
luxury rayon In the bright new colors for Fall, Is
becoming sensationally popular for the school girl
toggery. 39-ln. Start now on her new school frock.
100 All Wool Crepe
$1 69
The now texture Crepo in Fall's most stunning
colors. Make up her new school skirt or dross
from this durable wrinkle resistant crepe. A com
plete assortment of new Fall colors. 64-ln.
- New ABC
Alpalcra Prints
A soft, firm drapy fabric In colorful new prints.
Fast to sun ami nib. cannot lie equalled for school
dress or skirt. 39-ln. wide.
59
New Rayon Suiting
A beautiful crepey weave plain rayon that will
make her a stunning suit for school. Heautlful
new Fall colors of grape wine, teal blue. Danish
blue. rust, plno needle green. A very durable and
wearable fabric that will stand the wear and tear
of school. 39-ln.
69
CSac lo cfcliool
CP' '' ;
cf fa A vi
$225 T'l I I
$298 " I If 1 p
ft
$1
00
Th m.rl.. 1.. .
llul.0 , wona at tnis price! 80 square
I , percales, ginghams and novelty piques in the snappiest
ai.va biiu V"--lilBi OlZeS O lO 14.
Sonja Heinie Sweaters
$-J69lo$298
They're the smartest things ever In misses' sweaters. Bolero
effect slip-ons In two-tone Swedish designs. Newest loop-knit
patterns In panel front slip-ons. with cap to match. Boat
neck styles in novelty knit weaves. All pure wool fabrics In
Fall's brilliant new colors. Sizes 8 to 16 years.
So important to have slips you can depend upon
for active service the whole school yearl Barbizons
wash easily, beautifully, and they need almost
no mending because of their superior tailoring
and unusual seam strength.
We recommendt
Shelby, (sketched above) a lovely pure silk Crepe
Gartiere slip in blush, white, black, navy 2.25
Kenworrh, Satin Seraphim, silk and superior rayon,
In blush or white , ,$.98
Parkfield, pure silk Satin Dosche', In blush, white,
black, navy $2 98
All tn three lengths-regular and half iliet
EXCLUSIVELY SHOWN AT MOE'S
"Campus Chic"
Sport
Coats
$1650 $1950
Warm new fleeces. Rich tweeds, Rubbed
monotones, mixtures and boucles. They're the
styles that the school girls love . . .
Reefers, swaggers, bolted modols and the cleverest new styles
in collars and sleevesl The newest in mixtures and solids . . .
in fact they're the most exclusive collegiatt modes in town.
Newest Fall shades In all sixes.
EXCLUSIVELY SHOWN AT MOE'S
Start Your School Sewing
on a New White!
4V, , S" ,t 4,
CGMtQ
ALL ELECTRIC
Sewing
Machine
$ro5
00
Trade-in Allowance
Try this famous, dependable White. Experiment
with the smooth, efficiency and versatile attach
ments. Investigate the fine craftsmanship and
artistry of design. Then compare it with any
other machine you find at this amazing pricel
You'll convince yourself faster than we can of
the sensational saving and wise investment in
this offer.
$3 DOWN EASY TERMS
Complete Lines of
School Luggage
Aeroplane type cases in ovornite or wardrobe stylos. All siies
and shapes to select from.
$1.00 Down on Any Style You May Select.
cLvitt'lttii(j J Mew r. p
1
STREET WEAR
Combination skirt and
jacket In the finest wool
... all In bright chocks,
plaids and tweeds.
I? II
maoi orur in ixciuttviiY ilOiT'" 'iJi I
tONHMID PAIIIICI ttC 'i V
It means the newest and 1 1 J F
hxim tn Snort Wear . . . J r I j I i
iGAT f xjt'W 19 )
all one price (1 - ,
I -fbr t STYLt SSI
" SntS i0'10 '
$1650 V-Jl-:
a i i i v i t H f
ft ' H IO-20
17 I
SOLD
IXCLUSIVILY
BY
MOE'S
Back To School Styles in
CAMPUS and DATE FROCKS
$495 , $y95
BRIGHT WOOL FROCKS in Hopiacling, sheer wool and
rayon and wool. Dirndls, jaclot frocls and jumper types.
Plaids, mixtures and solids.
STUNNING DATE FROCKS, Spun rayon and Grande
crope in sophisticated styles for informal woer. Dirndls, Princ
ess stylos and ombroidored crepos.
Tailored styles with tucked work.
New Sunburst Skirts.
Newest styles in panel pleats.
Newest collar, sleeve and bolt Innovations.
Colors of spice rust, teal bluo, wine, mouso, brown and
black Sizos 12 to 20.
EXCLUSIVELY SHOWN AT MOE'S
( I
1 . . with chat unmiataksbte stamp of fall fajhfon
suthentlcityl Svelte modes thst ire (mmedietely
recognlied 'Tarsmount Excluve." Daring designs
. . . exquisitely finished with deft touches of calf,
patent . . . goring, The Important type! . . . the (m
portant fall colors ... all swalt your choosing todnyl
and ut
As Foaturod from Coast to Coast in Voguol