November 11, 1937
b
bo
in
40, it,ipt? df
9
tfillgiTIEQngirlyAkulattiltliralatgEte:MtTimTkom
Rocking the Very Foundations of Today's
Merchandising Order With a Broadside of
Dramatic Values. Savings You Seldom See
I
Smartly Cut Tea
Here's a Door Buster I
Aprons
SHEET BLANKETS
0006 tine gnat.
It cotton blow.
ket. Ettrit opti
anti worm with
long cotton nap.
This is a rent
buy.
Dow NsTA I RH STORK
A Genuine Celebration Value
, Beautiful New Rai mit
' BED SPREADS
Theme are really
good values.
? o u hi ni a It.
wonderful Xman
gifim. Color. are
Bine, Green,
nONe, (101(1, Lavender.
DOW NSTA IRS STORE
Co
Grab This Bargain
CURTAIN REMNANTS
31111 reunion's Of
higher, priced
curtain nets.
Marquise( tea, fe.
Can be lamed for
ninny purpose&
DOW NSTA tf4 FITOItIC
C
Yd.
Siiuirtly made
In floral and
fancy denignm.
Here's a
grand Melon
tion value.
PRISCILLA STILES
THE NEWS AND THE HERALD, KLAMATH FALLS. OREGON
MIENIE
Ruffled Curtains
Gay little dott4 tut Marquisettes,
with generous ruffles. They help
your I look the prettiest.
DOWNSTAIRS STORE
N- .1.
MARVEL
Sanitary Napkins
Hint of 12
Here'N a celebration value. 1,htt
heti q nit t it lea.
11,11N FLOOR' L'
MEN'S PART WOOL
II KATT
L.ilimmu
BOOT SOX 2
warm. sort, fine q".'"Yfor
Grey valor wiih red tops.
A m10)1811011 value.
MAIN FLOOR
1
BOYS' PRINTED
Dress Shirts
Mo Pt' plinted dress shirts, till Ito:
made and standard rut. Plain and
fancy patterns and colors.
BA WON
IMMO
MEN'S COTTON & ItAION AP. Atom4k
Dress Sox
Havp on sox, men! These are
rayon and cotton. Come in veil-
oils patterns and colors. Buy a
dozen.
MAIN 101.0011
THE GOLDEN RIBBON IS CUT
Continuing a Thrilling Celebration. of Savings at.Penney's and Flashing to Klam!
ath Falls Shoppers, November's Biggest Bargains, the Very Finest Merchandise
That Can be Brought to You by the Tremendous Cash Buying Power of 1520
Busy Stores. Check the Dramatic Savings You'll Find at Penney's Opening Cele
bration. Here's Value You Seldom See With Every ,Department Crammed With
Sparkling Fresh New Merchandise, Demonstrating Penney's Value Dominance.
No Seconds, No Irregulars, No Rejects, All We Ask Is That You Shop, Compare
Quality and Price and Save at Penney's. - -
Here's the Whole Story Mayor Richmond Cuts the Golden Ribbon
Tuesday morning at 9:30, Mayor Richmond of Klamath Falls cut the Golden Ribbon that opened the J. C. Penney --
Store to the Klamath Falls public. They came; they siv; they bought. Each and every one found rand values,
and untastakable savings offered by Klamath's' newest merchandising unit. There were 1;argains for everybody and
there are plenty of bargains for tomorro;w., Penney's Pried up in ,Klamath Falls with one of the largest iti;c1 moid
complete Dry Goods Stocks ever brought into the city. We're celebrating our grand openingwe're passing on to you
SUPER VALUES of unsurpassed quality at the LOW EBB of Cash Prices. This is a Penney Saving Celebration.
0
Pr.
HOUSE FROCKS
Slightly Soiled During
Alteration
A nice group ot these
dresses. Slightly soiled
during our alteration.
Various patterns a n d
colors. -
,
SECOND FLOOR
' 36 INCH PASTEL COLORED
OUTING FLANNEL
Heavy outing in dainty
pmtel Shade& This is
a grand value. Huy
now for the cold
weather to come.
MAIN FLOOR
Men! Don't Overlook This One
. Min's Dress Shirts
Men's fine quality broad.
cloth dress shirts in
plain colors and fancy
patterns. An opening
special at
MAIN FLOOR
LADIES FAST COLOR
YD.
PAGE THREE
UNkM
The Most Beautiful Group
of Dresses We've Ever
Assemble
nee
Only
Ballerina
Taffetas
They're as young
and fresh as an),
thing yOU'Ve seen!
They swish a n d
swirl aS you walk.
T h e top of the
dress is smartly
draped and t h e
skirts a r e full.
Plain colors and
floral designs. Hick
deep backgrounds
with floral designs.
SECOND moon
r 7' ry ,..-- -m-,,,,-
$
, , ' ,,; )
:4:1,,)
sl'OliE,
I ,Ac:(
I. ' ' . 4m.144101.0.0orp , !
, .
. . . . .
, . .
I. . . .
1 .
.
11) 111111k&
,)
t, ( ' . k 4' elP ''' ,1
..A
! ick ' . ' . , , : r
. ,
dOlo' .
,
. ,
, ,......
-
11,)j, ,,t,..,,,,,,.
..... , Itznir 9
49 '
4 - . .
, ,,:. ot,,,,,, ,
.: !
.,,
. ..At. ,
.., . ;
Az-
-N- i
, , . .
....1.....16..lo-
, ,
Assemblec ,
, ,
.
Only k.
t
fg 'FP -I -
1!, - ,,, .. . . .,
- P 1,- -,-. e:', :,'. ?,,
' ' 11. 'i,.) A" ,.. W .:'
Ballerina , .1 r - ,,e,
,, 41
)1
Taffetas 2
'lc -,,:,:!'
90 .
' 2:1 . . ,
. ,.. ,1 -,. ,
I ' ,.'.:...: ,,':.A.:',
,
. .
t,,:,. , ,
,...: , ,'... ,,,1,.., fx,,,i,s: . , ,,
1
' 41. ,,14 - . I
They're as young . , r - - ,,' f
and fresh as any ... it , .,. ?. t
thing you've seen! --.', .- : . 4 , ,, . -,,.
They swish a n d : : . :!..
swirl a M you walk.
T h e top of the tc '
dress b smartly
draped and t h e
skirts a r e full.
Plain colors anti
floral designs. !nth
, -
it e e p backgrounds
with floral designs. .
- --, .
Y S
P Emoey ecso3 p Acov31 IoGoomoG0000
cy0C
2Nc
11E)q
Si oc
3C)C
51scp,
20c
3Sc
$ie00
For
0)
roj
2
F:c$ S C
MAIN FLOOR