THE IUAISTRATKD KKATURE SECTION— May 2». I».«» * 4 from the corners of the nation comes this GREATEST OF ALL endorsements for world-famous J& 7 iutnc BLACKS WHITE B EA U TY PR O D U CTS Social leaders, club workers, noted educators, business women, d e b u t a n t e s , stars of stage a n d s c r e e n ............... all j o i n in M r s ro se M c C l e n don praising genuine B L A C K (1*01 tra it t*y Jam*-« L A ll» n l H r « K.i*? l i n d « a. rrnml n u t- M AND W H I T E Beauty P ro d u cts. draiunti« Mar •( hrr rar«, r r a i- a d h ; K lb et H a rrjm n ri. M RS ED N A TH O M AS (P a r t i • it Iw J a d m « L . A lim i N r « , l i t u i T i l o m a « , n rtrrs * la **l*or<f .** I r «| itm l f u r « l o f l ’ r in te * « M u i a l a l I i m rh a tra u ia l'u r i«. N e v e r before have so many splendid w om en and girls o f A m e ric a voiced such enthusiastic ap proval o f a com plete line o f Beauty Products. T h e Black and W h ite C om pan y o f C h ica go, ex clusive m anufacturers o f all genuine Black and W h ite Beauty Products, hastlie h o n o ro f show ing you in this startling announcement, the pictures, names, positions and titles o f many o f the out standing wom en o f A m erica w ho personally en dorse, recommend and praise G enuine Black and W h ite Beauty Products. This, together w ith the fact that m ore than 250 m illion packages o f Black and W h ite Beauty Products have been sold in every country o f the c iv ilize d w orld since introduced 15Vears ago, proves beyond a shadow o f doubt that Black and W h ite Beauty Products b rin g sat isfaction and results where many others fail. Y o u take no chances when you buy the o r ig inal and genuine Black and W h ite brand. These products have stood the acid test o l time, their quality is supreme and their low. e c o n o m ic a l M RS M ARY D A U G H TR Y M r« N.%ry l U n f b t r f . promlanat « r l « ( r i « o f > rw lo r k I l l y . Known fo r c li.iriimbl« uad«rtakln|i. M R S D A IS Y E LA M P K IN Mr« *»;ul««r F. I.ampkin. Viri I'rrsi- ri. ■■( (tf riHthiirgfi I ouríer. t>H',Kikte Nutionul Itiptilrlir an Convention. s GEO RG ECLEVELAN D HALL , r>or(« V lli.ll. «Id»* ot M* Ifn ll. nationally known p n j n i - l.eader af Chicago society. b tm u n a BLACK*« WHITE B LA C K S W HITE B LEA CH IN G CREAM CO M PLEXIO N POW DER PE R O X ID E CREAM W ith magic speed, this creamy • white prepara tion fade« out discolora tions, clear* up bumps and blemishes and light ens dark, muddv skin. It enables you to hold any •hade of lightness you desire. Price 50c. The powder made by a m odern new process! F a v o r it e with women everywhere. B e a u tifie s vour co m p le x io n and stays on for hours. Five true-to-lifetints. P rice ijc . T h is fragrant, sn o w - white cream protects the skin from the darkening, coarsening effects of sun and wind and contains the right amount of per oxide to keep «kin fair and light. An ideal pow der base. Price 25c. ^ ¿ru iv tu L BLACKEW HITE S t iu w n iL BLA CKEW HITE ^ in u in C L BLACKEW H ITE SO FT SHAMPOO GLO SSIN E H A IR G R O W E R The new shampoo that contain« a secret ingredi ent which prevents the hair from curling after washing. K eeps sc a lp lealthy and hair shining. Price 25c. Here is a preparation that protects the hair from burning with press ing irons and combs. It is a favorite in the best beauty •hops everywhere and thousands use it in the borne. Price 25c, I Ins preparation stirn »dates the gland* of die scalp and promotes full and rapii! growlh of the h 1 ir. Simple and easy to use. IIrin g * marvelous results. Price 25c. ¿r& m u ru L BLACKEW HITE Jvnuine. prices arc w ithin the reach o f every one. Y o u don ’t have to pay a dollar or m ore fo r beauty preparations. Y o u can get G en u in e Black and W lute Beauty Products— for the econom ical sum o f 25c and 50c. I f you paid five times this price you cou ldn ’t get better products. L o o k at the bottom o f this page. H e r c a r c o n ly a few o f the products. L o o k again. R ead o f the beauty and good looks they w ill b rin g to your skin and hair. Th en g o to your druggist and get the items you need. But beware o f substitutes. R e m em ber— there is on ly one origin a l and genuine Black and W h ite brand. D o n ’t accept any other. I f your d ru ggist happens to he out o f any o f these products, just mail your order to the Black and W h ite C o., C h ica go , III. Ln closc m oney ordcr*or stamps together with the name o f you r druggist and you w ill be supplied prom ptly w ith the G e n uine Black and W h ite Beauty Products that you want. A ll postage w ill be paid by the Black and W h ite C o., o f C hicago. ¿ H m iln z B L A C K -W H IT E BODY SW EET T h is snow-white prepa ration overcomes b o d y odors of every descrip tion and keeps you fresh and charming. Piice 25c. £cmuin& BLA CKEW HITE CLEA N SIN G CREAM J & rt u in e . BLA CK EW H ITE COLD CREAM I hi. rirh, fra g u n l rrram .rtv-rtlii i w i ; n rin k lri and lia r, and krrpa the A light cream that goes deep down into the pore* and removes all dirt and impurities which tauir bump«, and big pores. Keep* »kin healthy and beautiful. Price ajc. akin young, •»ft, f i r m and brautiful. Prie« a je ^ ¿ n iiir u i B L A C K E W H IT E ¿U /tiu ltu L BLA CKEW HITE fa w u in o . BLA CK EW H ITE HAIR DRESSING POMADE Th is famous preparation makes hair soft and easy to comb ¡11 the latest style*. It contains a spr ri.illv treated ingredient that straighten* out the stubborn curl". Amber 30c. White $oc. O IN TM EN T AND SK IN SOAP A favorite with men, boys and bobbed hair girls. I.ays the hair down like magic and keeps it looking neat, smooth and glossy, Not s t i c ky or gummy. Price 25c. DR E SSIN G I his famous treatment clear* away ugly humps and pimples, ends skin eruptions and n /rm ic irritations and lightens and Brighten« the dark est skin in record break ing time. Ointrn nt 50c and joc. Skin Soap 25c.