HOOD RIVER, OREGON, THURSDAY, MARCH 27, 1024
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expenses Incurrid
“Always Havp
Something
to Sell.”
by the Western
ill districts and
APPLE ADVERTISING IS CONSIDERED
Two rules of Rood farming are man's heritage
from centuries of tilling the soil:-
fiy practising dairying and llv6 stock raising Tn
addition to,cultivation of crops, thousands are
followln¿these,two
----- -------- rules tq
, Success and pros-
perlty. They always have ismlle, fdr they
'Always Have Something to SelL”
recognize in their negatives
the possibilities that lie in
enlarging the whole or parts
of them.
Let us select one of your
best negatives for a trial en­
largements.
- We use the proper paper
that gets the most pleasing
results from all kinds of*
negatives.
KRESSE DRUG COMPANY
HOOD RIVER, OREGON
“SQUIBBS”
SPECIFY SQUIBBS—Distributed by
HOOD RIVER DRUG CO
Borrowers and
Lenders *
Shakespeare says,—“Neither a borrower
nor a lender be,” but our customers find
it necessary or desirable to occasionally do
either or both.
We' also have customers who have good
security and would like to borrow the
following amounts for from 1 to 3 years,
$3000, $3000, $2,500.
Call on us for further information
WE SERVE A MERCHANTS’ LUNCH
Fountain Service
Phone 1551
The Priceless Ingredient of every product is the
honor and integrity of its maker.
BUTLER BANKING COMPANY
I
L *
Young men with a sense of style are wearing
the straight, loose models this season. It’s
the mode of the spring.
\
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sense by wearing the right clothes at
right time.
We are showing smart, live models,
Dress, Sports, Travel and Business.
Feature Values
»
_J
\ •
WWW
’RAiriH
1 ' rf—1 ||l 1 i 1 M
•."•'vfil*-
A
*1
’L” *** 1
Make Every Minute
Count
”
'J’HIS year is now well on its way. Right
now you are probably planning your
spring building activities,
You'sure invited to visit this office and
see the many beautiful hand colored pho­
tographs of homes that have actually been
built
EMRY LUMBER & FUEL CO
Everything to Build Anything
ESTABLISHED 19H
TRUE-TO-NAME NURSERY
H. S. GALUGAN, Proprietor
Spaulding’s Tailor Shop
HOOD RIVER, ORE
R
EnlargenMBts-Few persons
(1) Raise what you need for your own table.
(2) Always have something to sell.
BIG CEREMONIAL SATURDAY
Cherries are profitable J
River. Galligan has a ood stock of
all leading varieties, ood River
grown and guaranteed, and
the price is attractive.
S
TRUE-TO-NAME NURSERY
Phone 47H
The moat far reaching advertising
campaign ever launched in behalf of
the .Northwestern apple raisers is Tn
process of formation. C. N. Palmer,
advertialng and publicity manager of
the Western Frutt Jobbers’ Associa
tion, ia visiting the. traffic organisa­
tion« and shipping interests of Ore­
gon and Washington sections, seeking
a tax of one cenUper box on all fruit
▲ party! of members of the local
siilms-d for such a fund. Yakima Masonic lodge Saturday motored to
ahipiiera, it is declared, , have ex­ the West SideiJwme of Capt. C. A.
pressed themselves In favor, and Mr. Schetky. oldest American naval offic­
I’alirter, Who took up the matter with er, *to join him in the celebration of
tlio foret-traffic— amui eflnion, found his 97th birthday.
Capt. Schetky
endormdnent for his plans.
- >
served for. 47 years In the mercliaut
Mr. r
■
Palmer
hi out from Chicago, marine and the navy. Capt. Schetky.
headquarters
**— of
-- tie
--J Western Fruit who was initiated at Lodge No. 2.
jobbers Association.
Association, following up Philadelphia, ban been a Mason for
plaits launched
(inched last fall by William «9 years. Having sailed the seven
oneffit. manager of the organisation. seas, be visited Masonic lodges at
If Wenatchee shippers endorse the moat of the larger ports of the world.
Saturday Capt. Schetky exhibited
plan it Is anticipated that it will be
adopted.
to the Masons who Ctftled to greet
The plan, briefly, calls for a gen­ him a unique watch, which was a
eral campaign of education through gift of his daughter. Dr. Elixalwtli
newm>apera and in ’schools and col- Schetky, of Boat/m. It ia triangular
leges. It Is admitted that a greater in shape and instead of Roman nu­
consumption is the most serious need merals, the hours are designated by
of the Northwestern apple grower. Masonic emblems.... Other children of
Box sales of apples wlU be pushed. the dean of Oregon Masons an* Mrs.'
Retail dealers will be educated to Scott F. Aitken, with whom he re­
deal in the fruit as a staple like sides, and Mrs. Carol Turvey, of Port­
land. The local Masons presented
potatoes.
Capt.
Schetky with a handsome bout
Mr. Palmer, an expert In placing
' , ’ ,v_
publicity, has worked out the detail« quet.
Capt.
Schetky
ran away to sea at
or the idea conceived by Mr. Garfltt
to the exact cost of each item and the age of 15, shipping on the Venice,
how every cent is to lie spent. In a bound to Sidney, China ami. Oriental
last effort to convince the Northwest ports. The youngest of eight boys
apple product*» of the feasibility of aboard th« old Bailing vessel, he was
the idea the Western Fruit Jobiiera, out for 17 months with a captain no­
a mutual association of between TOO torious along the Atlantic coast as a
and *800 fruit and vegetable jobbers hard taskmaster. Ia spite of the
all <n-er the United States, is sending hardships and brutal treatment, he
went ou another voyage.
For 21
Mr. Palmer on a tour of the west and years
he was in the merchant service,
Northwest apple sections fo see if the
through many strange and ex­
growers are ready to go with the job­ going
bers in an. effort to help move this citing experiences with storms, ship-
year’s apple crop over a wider mar­ wfeckw. Tnutinlafcand piracy. Some of
the tripe across the Allant!« in these
ket and more effectively. As work days
* SO days. The ships
must start in six or eight weeks in carried required
no doctors, and Capt. Schetky,
the way of placing advertising con-
a natural gift, was mcdl<-al
tracts in big papers, if anything Is to following
for the crews of all ships on
lx* done this yegr, quick action was man
which he sailed. He accomplished
necessary and the shippers and big some
remarkablk surgical operations
grower« realised this.
medical cures. He was alee a
Mr. Palmer caine to Hood River und
and skillful navigator and saved
authorised to tell shippers and grow­ keen
from disaster many times.
ers that the majority of Yakima.val­ his In vessel
1863 OapL Schetky volunteered
ley buyers, shippers, storage men and
service in the United States Navy.
commission men will include clauses for
tn their 1994-25 contracts calling for Until the end of the. Civil w he «t»
gunboat duty où {he Mississippi,
one cept a box to be deducted for on
on the New Era, a converted
the sales campaign. . The Yakima serving
■n<*rchantman. He took part in the
Valley Traffic A Credit Association engagement
massacre of Fort
handled nearly 7.506 carlbads of ap- Pillow, when at the the
New Era, at the end
pics through its members in the 1923- of the fight, had only eight rounds left
34 season.
Jo servo its four guns.
The substance of the agreement is
In 1875 Captain Schetky went do am
as follows:
with the United States man «'war,
“This is to be an advertising and the
Tuscarora, commanded by Captain
sale promotion campaign in the in- Ertten,
to seat King Matletim on the
(erests of boxed apples grown in. throne of Sarnow The Germans, who
Washington. Oregon and Idaho. Th? hud a colony there, desiring to fun
carrying out of this campals is to tilings had created some dissent as to
be under the direction of th« adver­ bis regency. Tin y had nude heavy
Using and publicity departs bit of financial demands on the country and
the Western Fruit Jobbers’
the Ha moans had appealed for relief
tion of Ameriin and in con.
from this opiiression to the United
with a committee Composed
Htates. Following a tri-treaty between
interested grower or shipper c.___
the United States. Great Britain and
apples from each of the districts rep­ Germany the United States seiured
resented.
only harbor of any importance in
"Funds shall he secured on the the moa.
basis of one cent a box on as large a Ha CaiXain
Schetky lias noted with in­
percentage of the entire Northwest
a recent discussion of the recon­
crop as possible, it being understood terest
of the Nicaragua canal, In
that this plan shaU ‘not be effective sideration
1872 he was sent as executive officer
unless a majority of all fruit Inter­ to
survey Nicaragua with a view of
ests in each of the principal districts constructing
a canal there instead of
is ’ represented.
W-sented. ' The Western Fruit at Panama- The pro|*osed canal had
Jobbers^..
__
‘rs’ Association
will secure par­ aeveral points of superiority, be says,
flcipatlon to the extent of approx-
inintely one-third of the coat of ad- as the topography of the locality
made it h*« llatile to alides. It took
vertislng service J n each market.”
Three phases f *f activity will be in higher ground, and though longer
followed, adverts Ing. merchandising it had the advantage of Including the
Han Juap river anil Eake Nicaragua.
service, and deal? MJftip«*
lu 1873 Captain Schetky was or­
The plan contemplated, adequate
as navigator, to survey the east
to cover the whole territory if funds dered,
coast of Mexico, which had not been
available, calls for 12,250 lines of charted
for 2(X> yearn, the Spanish
display space in newspapers in 226 having mapped
it. lie found many
cities In 38 states east of the Kock.v
motnitmi'iH, each paper tz> run 32 ad­ errors, discrepancies in distances in
vertisements of 190 to 1050 lines each eases being a« much as 40 miles.
twice a week for 1« weeks this ftiil. Captain Hchetky'e charts of this coast
use today.
Trade papers, organs reaching T0.000 are It in was
during the Nicaraguran sur­
retail grocers, will be used, which
have contact with 35,000,000 potential vey that Captain Schetky went sud­
shoppers and consumers of apples denly blind, due to the biasing sun on
through the grocers.
Street ‘ 'car the daxsllng white sand and bt«*ause
cards, ......
billboards and other mediums of the clow* oliservatlon work be had
found desirable may also be used if to do. He waa blind for many months
funds permit. The budget for adver­ and wan ordered home on sick leave.
He has never fully re«*ov0red his ey«
Using ts about $250,000.
The merchandising
____ __ ___ _____________
service consists sight.
On two occasions Captain Schetky
of contact men.
---- 1. For this purpose the has
received thanks for saving vessels
t’nited States Is to be divided into on
which he sailed. In the first case
five districts with headquarters in he brought
the bark Texaa from Bor­
New York City, Chicago, Baltimore,
to New Orleans. The* mer­
Atlanta and Kansas City, with one deaux
chantman carried n cargo valued at
supervisor in charge of each, state $170,000.^
and city contact men working under
"We carried 87 passengers and 14
his direction. It is thought 50 con­ ‘jacks
and Jennie«.says Captain
tact men could handle the work the
first year. A total of $68,000 is the Schetky, recalling with a smile the in­
budget for this work, which could be cident of long ago. “I was the only
reduced to the else of funds avail­ navigator aboard, with only a green
mate to relieve jne. But we
able. These men would call on retail second
landed'the cargo and nil hands* under
grocers, consumers and jobbers dally, extraordinary
circumstances.
Upon
putting In window displays and urg­
arrival I received a letter <>f
ing the selling of apples by the box our
thanks signed by everyoné on board."
as cheaper for the consumer.!
The second occasion waa when he
The dealer helps consist of 50,000 saved
the City of Houston (New York
window displays and cards and 500,-
(XX) apple recipe books for distribu­ to Galveston) in a hurricane, landing
her,gafe with all passengers. Later
tion to consumers. This phase would h»
waa sent by the Navy w|th a draft,
cost about $40,000.
88 men and two Junior. .Wflcers to
In addition the big newspapers of.
Key West, Fla. Afti*r a narrow es­
which maintain special service to ad­ cape
from floundering he made port
vertisers will aid the fruit men by at Fernandina,
For this work he
tieing up the apple drive to adver­ received official Fla.
and $500 from
tising of retail stores in their publi­ the de|>artment thanks
a new Uniform.
cations. They will also aid retail The achievement for
was incorporated in
merchants to put on special apple
the
naval
records.'
week sales and will use news col­
Captain Schetky hns served In the
umns for publicity for-the movement. Navy
in all parts of the world. In
In New York alone contact will be 1889 he
waa retired from active ser­
made with 9,000,000 persons daily.
vice on the age limit of 62 years. He
Radio broadcasting will be followed ts
now the oldest officer Of the United
exUnsTvely. High schools and col­
leges will !>e induced to carry out ex­ States Navy.,
periments In the' use of apples. Do­
mestic science experts will be em­ * Mr. and Mrs. H. F. Goodlander. of
ployed to write articles advocating Parkdale, after attending the Pad­
apples as a health food. City and erewski concert in Portland, returned
state health officials will be asked to their Parkdale home the latter part
to boost for apples. Teachers In pub- of last week. .
thl« fall and aid in extending an in­
vitation to the Muscovites to hold
their sovereign grand lodge in Port­
land next year.
Two uniforms bands and Muscovite
Jn full regalia will participate In the
parade. The cereApnial will Include
activities of the Lady Muscovites.
^Hard-Tack/’ the Muscovite eoat, and
Rada. the Lady Muscovite goat,
both full of pep. according to the
officers, will be frequently in the lfama-
light.
Ixtcal Odd fellows have arranged
for the main. assembly places of the
city for the evening. At 9.30 p. m. a
banquet to the Muscovites and sotes
■K) candidates will be held at the Odd
Fellows’ halt The initiatory cere­
monial will follow immediately at the
Pythian temple.
SCHOOL BOARD IS
GIVEN AUTHORITY
A telegram was received by The
Hood River Glacier Friday from Rep­
resentative N. J. Rlnnott confirming
press dispatches which stated that
Thomas F. Johnson was the only one
of seven applicants for the Hood Riv­
er poetoffice to make the eligible list
under examination of the Civil Ser­
vice Uonmitsaion. The action of the
Civil Service Commission created
surprise among the supporters of
other applicants, who are: Roy IX
Smith, Geo. I. • Rlocom. Frank R.
Riggs, C. E. Graves. J. W. Morton
and Mrs. W. W. Rodwell.
,
Mr. Johnson has lieen sheriff of the
county continuously'for the past 14
years. A native of Kentucky, he is
owner of a West Side orchard plain.
He will resign from' the sheriff’s of­
fice, to take effect as soon as he re­
ceives notice of his formal appoint­
ment, and his successor must be ap­
pointed by the county court.
Sheriff Johnson, on receipt <>f his
commission, will resign. His succes­
sor will be appointed by the count.’
court.
'
’
: !
Wm. II. Edick, for seven years dep­
uty county assessor and the past
three years deputy sheriff, Monday
announced his candidacy for Repub­
lican nomination for sheriff. 1ft.
Edlck will also apply to succeed Shte-
Iff Johnson, just declared the only
eligible among seven applicants fdr
the local poxtmasterahlp, as soon as
the latter receives notification of for­
mal appointment.
Although Ave vacancies ta eMBtff
offices must be filled this year, Mr.