T
WEDNESDAY, NOVEMBER 13. 10(13
0 A
'I'll nil' " ' 11
MKDKORD MAIL TRIBUNE, MEDFORD, OREGON
Edited by The Mail Tribune Advertising Department
SALES WARM AS WEATHER COOLS. Cool temperatures last week sparked apparel sales,
reports Fairchild News Service. Department store volume advanced 1 to 3, as outerwear
business revived considerably after the extended Indian summer which affected store traffic
during October. The most significant activity for the week was in the increased general in
terest in coats and suits. Most cities reported good advances in this category, along with re
newed attention to sports wear and children's wear. At this time about a year ago, temperatures
dropped well below normal to stimulate a 6 increase in sales, despite the fact that many mer
chants blamed the uiman situation ior curuing Business atuviij.
Sa. '.I el., --V?
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urn
Vv-fifed fk"" pi
AUTOMOBILE DESIGNERS
OF THE FUTURE were in
competition throughout t h e
country last month in a unique
contest sponsored by K. W.
Woolworth Company. The con
test, according to Manager Don
Grosch of the Medford Wool
worth store at Sixth street and
Central avenue, covered cus
tom designing with Woolworth's
automobile hobby model kits.
Some of the contestants build
exact kit specifications while
others customize from model
kits, Grosch said.
Judges for the contest here
were Robert Taylor, head of
Dean and Taylor Pontiac Com
pany, Don McNeil, manager of
the Medford chamber of com
merce, and Don Grosch.
Shown In the photograph above arc, lefl-lo-righl, Bob Taylor, Ray Davis, second place winner,
Leon Richardson, assistant manager of Woolworth's here, Bob Allison, honorable mention win
ner, and Don McNeil. Walter Prince, first place trophy winner, was not present.
MEDFORD TOGGERY SHOP FEATURED IN NATIONAL MAGAZINE. The Westerner,
Tack 'N Togs, located in Medford on South Central, was the subject of a November article in
"The Western Horseman", a nationally circulated magazine for Ranchers, Riding Contestants,
. nmpHpi-s and Ridine Clubs. .
Several pictures of the store were shown with Alice and Grady Mankins, owners, displaying
the various gear and clothing ot me store, ftiso icaiurea in me article pictures was iura
Tipton, who models for the store.
"Out in the beautiful northwest lives a family with a Cinderella-type story that definitely
reads like a fairy tale", is the way the article, written by Ruth Schoner, begins. In discussing
Medford the article states; "They chose Medford, Oregon, the heart of the Rogue River Val
ley, to be the home of their store, The Westerner, Tack 'N Togs. Ranching, farming, lumber
bearing forests, fruit growing, and industrial manufacturing were flourishing here along with
the friendliness which is conducive to western living."
PAINTINGS FROM ALBA,
ITALY are now on display in
the art corner of one of Med
ford's newest and smartest
gifts shops, The Gift Horse, lo
cated in the new Arcade build
ing at 126 East Main Street.
The attractive paintings from
Mcdford's sister city, sent to
this city as a feature of an
art exchange program recently,
will be available for sale at
attractive prices set by the
Italian artists, according to
Jean Edson, operator of The
Gift Horse.
Included In the unusual Im
ported gift items featured in
this . new shop are handblown
glass and crystal from Finland,
Switzerland and Czechoslovak
ia, hand thrown pottery from
West Germany and colorful lacquerware and enamelware from Japan. Hand-dipped candles,
imported stationery, greeting cards, wrapping papers and handcrafted Japanese folkware are
among The Gift Horse's items. A glimpse of the new shop may be had in the photo above.
EQUITABLE REPRESENTATIVE ATTENDS MEETING. Jack Schiro. local representative
of The Equitable Life Assurance Socirty, was the winner of a National Written Life Insurance
Campaign in October and is attending a special meeting In Portland.
BEWARE OF SHOPLIFTERS, Over the past six or seven years, shoplifting has risen be
tween 400 and 500 , says George A Theroux, director, Associated Detective Bureau in Hart
ford, Conn., which serves department stores, supermarkets and drug stores in Connecticut, Mass
achusetts and New York. Mr. Theroux warned that shoplifting, including employee pilferage,
can spell financial ruin for a retailing organization if not controlled, reports Women's Wear
Daily. Mr. Theroux does not believe that the increasing incidence of shoplifting is a sign of
changing morals. Rather, he believes, it is a by-product of the development of discount houses
and other mass merchandizing outlets that are mostly self-service. Self-service, he said, oli'crs
more exposure and greater opportunity. But thievery in self-service stores can be minimized by
mirrors, concealed cameras, floor clerks moving about and a tough store position on appre
hended shoplifters, Mr. Theroux said.
CALIFORNIA WINTER SPORTS
-i I MR will be held at the Clarcmont
, II o I el in Berkeley November It
through 17, and pretty sports queen
; Louise Saylor, shown at left. Is all
i ready for the big event. Louise is
literally electrified for winter as she
hooks up her buttery-powered elect
ric socks.
SKI BOOM ON. Retailers, manu
factures, and even skiers who won
dered if winter would ever come, arc
. now bracing themselves for what
looks like a record-breaking season,
reports Women's Wear Daily. More
stores are going out lor skiwear
! business, as they seek to capitalize
: on one of the fastest growing family
sMrls in the country. They have
. opened larger skiwear departments,
a planned bigger and harder promo
tional events and bought more mer-
! chnndize. ,1. J. Hudson, Detroit, is
going all-out for skiwear and is giv-
. mg tnis category nigger play in
' fashion shows, ski schools and sales
training. Bergdorf Goodman in New
k York reports skiwear sales are run-
'AX. "uig almost double over last year fir
vi i the same period, despite the record-
breaking heat. A Saks Fifth Avenue,
New York, spokesman said "the ski
wenr look is in, whether women are
serious skiers or just want to look
like topflight skiers, and they may
never ride up a ski li(t." The May
Co., Cleveland, opened a "Ski Hut"
on its main floor.
SPORTING GOODS SALES CON
TINUE TO CLIMB RECORD EX
PECTED. Quarterly sales maintained
tlirir steady gains, indicates a survey
by The Snorting Goods Dealer, which
reveals sporting goods merchants had
volume increases every quarter lor
me past lo years, Including this
With 71.1 of (he stores reporting hritor bu,ioss , Mv-AiigusUSeptrmher period,
compared to a year ago and with onlv 17.8 dSsinC m """""n ""S '?r "S
a 6.4. Optimism prevails for the final quarter .lH,,.i J " ovcr"n. """T shn
More, will wind up the year ahead of m , u" v ' i ."T " "
trihuting to the sales rise during the third VM JZrt Z P" C""
motions. Intensive advertising and favorable weather '""IMp-m buying, sucecsslul pro-
DON'T FORGET THE DECEMBER BRIDE, Little thmmhi I. ni -.....,
ing December, states Department Store EconomW LVZZF ftJ"" n,ari,fl d.u5
swing, retailers tend to overlook this potentially high JZ ,S ,"J,!r in,,ul1
were some 1,580,000 marriages during December and Mt if Janunrv Sroup;.LasJ y?.ar' ,e'c
Department of Health, Education ft Welfare. Brides Magazine strh ,,'"8 u 'l0,' S;
total marriages leads the wedding list, lloweve., Docomb L ( J TJ 133 Vi
puts it in the top half of populnr marriago months. A of 1011,1 marriages which
They'll Do It Every Time '-""-- By Jimmy Hatlo
, VA-A3'" I'VE TAKErtA A PINE TIME "Vfs BONES TO STHEVl
I'M REALLV N OFF EIGHT J TO TALK ABOUT V OUTEAT EVERY- J
I STICKING TO WV V POUNDS SINCE nEIR TRICK DIETS-) 7 BODV ELSE AT T
DIET AND I FEEL JfUST WEEK-JUSlJf AFTER THE MISSUS Vl THE TABLE
iSO MUCH BETTAW" CUTTING OUT SPENT ALL MORNING Di WANNA BET ?
m7 " i POTATOES, BREADHCETTING THE FIXIN'S fSr -r-
Wr.l fsfet- id HwUmAiumoiUrTUDta
TA4-V 11 I ftt ABS.ZELPIM C.NVSTIJUP, fXl)
f . V" i
Redden Chosen
Member of House
Tax Committee
SALEM (UPI) -House Speak
er Clarence Barton, D-Coquillc, j
has named these members
to the three committees acti
vated in the House for the spe
cial session.
Rules Reps. Katherine Musa,
D-The Dalles, chairman; Ed
Whclan, D-Portland, vice chair
man: Carl Back, D-Port Orford:
William Holmstrom, D - Gear
hart; Norman Howard, D-Port-land;
Carrol Howe, R-Klamath
Falls; Winton Hunt, R-Wood-burn;
Nancy Kirkpatrick, D
Lebanon; Ken Maher, R-Port-
land; Fred Meek, R-Portland;
Wayne Turner, D-St. Helens.
Taxation Reps. Richard Ey
man, D-Marcola, chairman; F.
F. Montgomery, R-Eugene, vice
chairman; Victor Atiyeh, R -Beaverton;
Cornelius Bateson,
D-Salem; Sidney Bazett, R -
Grants Pass; Clinton Haight,
D-Baker; C. R. Hoyt, R-Corval-
lis; Berkeley Lent, D-Portland;
James Redden, D-Medford; Joe
Rogers, R-Indcpendence; Jack
Smith, D-Condon.
Ways and Means Reps. Ross
Morgan, D-Gresham, chairman;
Stafford Hansen, R-Hermiston,
vice chairman; George Flitcraft,
Il-Klamalh Falls; Beulah Hand,
D-Milwaukie; Sidney Leiken, D-
Roseburg; Don McKinnis, D-
Summerville; John Mosser, R.
Portland.
WASHINGTON -(UPI)- Did
you know that more than a tenth
of the food you ate last year
came from overseas. The exact
figure, reports the U.S. De
partment of Agriculture, is 13
per cent.
Samples ot imported no.-ish-
mcnt:coffee, tea, cocoa, banan
as, spices, cashew and Brazil
nuts.
1W
tuck we:st
Roasted Rhodesian
Elephant on Menu
The Family Council
Idltor'i no'.: Thi nmllT Council coniUU of Jull!V .
tfeycklairtrt, Sir e cKrrymen. three .dlton .nil wnmn'i dllor.
6"rh i-Ucl. Is a luminary of family dl.ire.m...l prawn!. t.. tha
"SuncS. Ti" Council d.al. with e'V"''"' ?' ",f(iJi 'i
ncnttnd by guldanea countelora aud oclal wufkara, Kdlltd
lira Alma Denny. (Copyrh ky O.wal raatuiw 'WW
WASHINGTON (UPD-When
Gordon Leech invited me out to
his place for an elephant din
ner, I half expected him to add
"you bring the elephant."
What with all the elephant
jokes that have been making
the rounds lately, I have some
difficulty taking elephants se
riously. ,
But Leech was on the level.
He issued the invitation on be
half of the Anteaters Associa
tion, a local group ol wild game
fanciers.
As the association's founder,
host and vice president in
charge of bicarbonate of soda,
Leech arranges a series of
lunches each autumn at the Na
tional Zoo Restaurant. This
year he sort of outdid himself.
I thought that he had exper
ienced his finest hour last fall
when he served the association
barbecued hippopotamus. But
the piece de resistance at the
first lunch this fall was roast
ed Rhodesian elephant.
To my taste, a hippo isn't in
the same jungle with an ele
phant. Friends, this was roast
elephant just like mother used
to make.
There is, however, one thing
about eating elephant that trou
bles me. You can never be sure
which part of the elephant you
are eating.
Leech went to a great deal of
trouble to acquire the ingre
dients for this year's repast.
After the menus were already
printed it appeared that the
wild game agent with whom he
was dealing would default on
delivery.
And the opportunities to use
a menu like that are rather
limited.
"The agent finally came
through but it taught me a les
son," Leech said. "An elephant
in hand is worth two in (he
bush."
My friend Sam Freeloader,
who was also a guest, said he
would have enjoyed the dinner
more if the side dishes had
been less fancy.
"I'm strictly an elephant and
potatoes man myself," Freeload
er commented.
The meal started with ele
phant soup, but Freeloader sent
his back. He claimed he found
a peanut shell in it.
Leech bought 1.600 pounds of
elephant meat for the associa
tion, but I doubt any of it will
go to waste. It's kind of like
Chinese food. You eat an ele
phant dinner and you're hungry
again in two weens.
Hilda B. My sisters act as
though our mother were still in
Europe.
Use N. She brought mother
over, against our advice.
Hilda B. I came to Amer
ica 25 years ago from Germany,
married, and settled here. Hav
ing no children, my husband and
I invited my mother to leave
Europe and make her home
with us. She accepted and ar
rived here six years ago, bring
ing one of my sisters with her.
A third sister had preceded me
to this country. Both girls are
married. Mother is depressed
because neither of them visits
her or invites her over.
Use N. Hilda wanted to play
big-shot so now she's stuck with
the very problem I warned her
against. I knew Mother wasn't a
flexible type and would have
trouble adjusting to a new land,
a new language, new friends.
She still knows no English so
she can't pass the time with
radio and TV. Certainly Hilda
can't expect us to give her the
full life she was leading in the
old country. That's Hilda's prob
lem. The Council: Use hides ig
nobly behind a smug I-told-you-so.
But her prediction of hard
ship wasn't a piece of masterful
logic. Even a dolt knows that
transplantation is oitun torture.
But a loving family can help it
"take" with a minimum of
trauma. Overseas, this mother
lived with one daughter and
corresponded with two in Amer
ica. But here, perhaps due to
sibling rivalry and fallings-out,
she lives with one and is es
tranged from the other two. . .
To Hilda we say, forget your
sisters for a few months. Con
centrate on your mother who
holds the key to her own ac
climatization. First, she must
DRAWINGS APPROVED
SALEM (UPI) -The Board
of Control has approved work
ing drawings for the Oregon
Correctional Institution's pro
posed 101-cell unit to cost $507,-787.
Pruitt Plans Movies
At College Center
ASHLAND - Bob Pruitt, pro
fessional river guide and "king
of the Whitewater boatmen,"
will show movies of his "shoot
ing the Whitewater" on the Owy
hee and Salmon Rivers at 8
p.m. Nov. 13 in the library
film room on the Southern Ore
gon College campus.
The film is sponsored by
Gamma Theta Upsilon, a geog
raphy fraternity, according to
Dr. Roy M c N e a 1, advisor.
Townspeople have been invited
to attend the movie without
charge.
learn English. It's taught in In
numerable) schools and centers.
Without it. s Maltumid says,
"the tongue hangs useless, one
drowns in things unsaid." Next,
there are (otvign-UiiKUagr) radio
programs she ran listen It).
They'll put her In touch with
"verelns" ami gatlwings of kin
dred spirits. And finally, volim
leering to sew or sorve meals in
a hospital, say, should end hoc
pining. She won't have to look
inward and daughter-ward so
much.
Medford Boy Hurt
In Traffic Mishap
A 14 -year -old Medford boy
was Injured yesterday when his
bicycle collided with a car at
Central Avenue and 12th St. ac
cording to city police.
Hurt was James Charles
Johnson, 1533 Ridge Way. Offi
cers drove the youth to his
home, where his parents said
they -ould have him extmimd
by a docW.
No citntlon was issued to the
driver of the car, Margaret
Louiso Mason, Route 3, Box
Kifll, The accident occurred
about 8 a.m., police said, as
Mrs. Mason was attempting to
make a turn.
ACT NOW!
m
THIS COUPON 77
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NATIONAL """ JLSg
BRAKE $1195
REL1NE Jig!
Includinf linimi mil labor, ill four I PI Vai "OLET
khiili.'lnllilinitn b lipirti . . . I tnnn ' MOUTH
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Dennis the Menace
'I THINK HE'S FAINTED' GET MB
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NEW WINTER
STORE HOURS
Effective Monday, Nov. 18
BIG PINES
LUMBER CO.
Will Be Open Monday
Through Saturday
8:00 A.M. to 5:00 P.M.
Through the Winter
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