Medford mail tribune. (Medford, Or.) 1909-1989, September 29, 1963, Image 39

Below is the OCR text representation for this newspapers page. It is also available as plain text as well as XML.

    INTRODUCING THE DEPENDABLES FOR 164
It took us 50 years to get from here
" to here
(WE'RE GETTING YOUNGER EVERY YEAR)
That's how Dodge got started. With the spotty black job on
top. Thirty-five horsepower, cone clutch, and a built-in rugged
ness that made dependability a part of the English language.
This year that tradition of dependability is fifty years old.
Obviously, we made a few changes in the last fifty years. For
instance, electric lights, generator and self-starter ae nc'
standard equipment. So are a lot of other thing, g?gtj w
styling, easyto-carefor interiors, your choice of models with
standard seats, buckets or a special combination job with flip
down center arm rest. To keep you on the road and off the
grease rack, we've added a welcome selection of easy main
tenance ffwsues; self-adjusting brakes, sealed suspension
system, 4,000 mile oil changes and a special rust-protection
process lo protect your investment.
We're rather proud of the '64 Dodge. We think you'd
owning one. And to make it harder for you to say no, we
priced it with Ford and Chevy. Take another look at tin
Dodge, above. If you like the looks and most people dd
drive one. Price one. The man to see is your Dodge Dealer
Dodge. Smart. Solid. As easy to own as any full-size car ar
And, of course, dependable. After all, we invented the
E4 Daunts
DODGE DIVISION gbj CHRYSLER
VAXi MOTORS CORPORATION