10 B
mm
779-
1949
WEDNESDAY. AUGUST 21. 1963
Fur-Pretend Fabrics Are Made
AUGUST FUR
REMODELING EVENT
r
Custom fur service for
the discriminating wo
man. Have your furs re
modeled and cared for
NOW at summer prices.
FURS
by Samuel
Medford's Own Master Furriers
MEDFORD SHOPPING CENTER
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Right now! Buy a luxurious fur-trim coat to
tor fad... the most exciting new
minks in Autumn Haze, Silver Blue, Palomino,
tweeds.
ffMr $wittXt tibettd to tfiow oouiitty of ortgtn 6f kiipotltd
fall flatter akad
Get a head start into fall . . .
with a new hairstyle to fit your
personality ... let skilled beau
ticians cut, set and style your
hair ... you'll be glad you did
. . . call us for an appointment
soon . . .
Betty Roy added to our staff.
Dorothy Elliot, Owner
ne ma
UEMIH SALOKl
Medford Shopping Center
enjoy alt year. ..at this special pre-seasoh price!
collection of coats, all from a famous maker.
Ranch... also blond dyed beaver. CoaHabr'tcs
BEAUTY Hfl
il
MEDFOHD MAIL TRIBUNE, MEDFOHD. OREGON
Into Accessories
Wild and wonderful 'furs
And the creative designer,
are coming out of the jungle
and off the looms this fall
. . . long haired and short hair
ed, striped and spotted, to
make really exciting accesso
ries. And since the right way to
look this season is the spor
tive way, the furry accesso
ries bags, vests, ascols and
stoles even boots are
one of the newest and
smartest ways to add your
own personal signature to
your coordinated costume.
Among the pretend furs
that will liven the fashion
scene this fall are the ze
bra's stripes and the leopard's
spots, both being widely used
in almost everything from top
to toe, from hats to vests to
skirts to boots.
New weaving processes and
new synthetic fibers have
made possible an entirely
new range of truly beautiful
fake furs with all the richness
of depth and color and texture
of the originals.
from the very top-ranking
names on down, have ' gone
wild over these furry fabrics,
as will you when you see
them.
These are not cheap and
shoddy and shamefaced imi
tations of the real thing. They
are frankly fake and frankly
fabulous.
Consider the fashion impact
of a "mink" pullover sweat
ery top, for example, or a
floor-length "broadtail" host
ess gown or a "zebra" bag,
big and bold, with a stark
black suit.
Another
these new "furs"
less vests to be worn over
plain little dresses. There's
an "ocelot" with "mink" trim
that would be heaven with a
golden wool and there are
even wide
shirts and
and cardigans
derful wardrobe extenders
when teamed with your
skirts, pants and
Fur is the most exciting new fashion
Lavish, ful
trims of finest quality: natural
incrudtjworsieds, fur fibers, diagonals,
Fashion Goes
Feminine in
Two Directions
Fashion goes feminine this
fall in two directions the
lifted waistline and the
stretched out torso. Paris is
calling the waistline "terraine
vague" (or undefined ground),
meaning that it can be any
where, and the American de
signers, from Top Names to
Mass Markets, are in agree
ment. Even skirt lengths are
vague, ranging from short
short to mid-calf to ankle, de
pending on fabric and mood.
dramatic use of
is in sleeve'
And the most usual overall
feeling is one of long, skinny
suppleness, greatly softened,
greatly flattering to almost
every figure.
The newst dresses are nar
row and skimmy, barely
touching the figure lightly,
emphasizing a high bust in
what is almost an Empire
line.
There's a fluid, graceful
feeling to these dresses, often
achieved by the bias cutting
(shades of Jean Harlow!) so
popular in the '30s and due
for a big revival in all fab
rics including wools this fall.
Bias cutting achieves a fit
that moves when the figure
moves a far more subtle
way to emphasis than skin
tight fitting, or rigid inflexi
ble boning can give.
Intricate Seaming
Intricate seaming and rag
Ian sleeves often contribute
to this all shape, all supple
feeling of sexy softness which
appears in many of the day
clothes and reaches real em
inence in the late day and
cocktail - time dresses that
verge into the frankly roman
tic. Many late day and evening
dresses go even further into
the Femme Fatale look; very
slinky, very dramatic, very
understated, gaining all their
impact from shape and fab
range of fur
blouses, sweaters
that are won
basic dresses.
ric and simplicity. These have
a true feminine elegance that
is the exact opposite of the
fussy, cluttered, blatant bouf
fants that were once almost a
"dress-up" uniform.
Long, graceful sleeves have
returned, either thin and fit
ting, contributing to the long
skinny look, or full and gath
ered and cuffed for the ro
mantic feeling. And the "cos
tume look" in rich woolens
and velvets has returned as
well.
Not for a long time has
there been such a feeling of
a new look a new and ele
gantly feminine feeling in
the fashion scene.
Suit Shoulders
Are Getting
Wider for Fall
It is always fun and thrill
ing to peep into the future,
when given that seldom but
exhilarating pleasure! And
when the fashion future can
be predicted, how much easi
er it makes the wardrobe
planning how much nicer
for the clothing budget!
Significant fashion influ
ences come from many sourc
es, from California and from
New York, from Italy and
from Paris. And when it can
hp Iparnpri what, thp tnn rip-
cinna.e nf 1Un nntic. .m!, I
are doing now, what we'll be .
wearing next year is very ;
easy to see.
Fashion always starts with 1
a "look" a shape silhou- j
etle. I
Remember when Dior look j
women out of wide-shouldered,
short skirted, skimpy fab
ricked suit that reflected the
wartime's austerity?
Suddenly, in one short sea
son, everything in the ward
robe was out of style. Way,
way out of style.
But the picture of what is
to come is already shaping up,
According to the published
sketches of the most impor
tant of the trend - setting de
signers, both here and abroad
in Paris and Italy, shoulders
are going wider and rounder.
Some evidence is already
available to indicate a return
to centle padding in the fu
ture to further emphasize the
shoulder. But it will be used
in a rounder, far softer ver
sion than in the straight,
squared off shoulders of the
30 s.
Sleeves get more and more
attention, too. Almost all of
the sketches for the future
put a great emphasis on the
bulk of important sleeves.
Skirts are staying uniform-
ly slim and narrow, with all
the bulk of the silhouette
moving up to the top.
Wide and tall collars top
the widened shouldered, big
sleeved silhouette, and if the
waistline is defined in fit
it, too, is lifted.
Width at the top and bulk
at the top, tapering to a slim
and narrow length of skirt,
are the things to look for this
fall if you are planning the
kind of wardrobe that will
carry over from one year to
the next without being dated.
Think of a triangle, point
down, and look for this shape
when you shop for a fashion
able future.
50
WALK ON
THE
WILD SIDE
in DeSalle
Mocco Crocco
Boshl We're on to you
Skooters. Our safari
to the Shoe Salon has
detected you are not
really reptile at all,
but a clever coun
terfeit in calfl Good
show though it
takes a monocle
to ferret the fraud
indeed, these
Mocco Croccos
are positively
posh and quite a
trophy for great
white or natural
fashion hunters. .
And jove, each
pair is just
9.95
Open Monday & Friday 'til 9 p.m.
MEDFORD SHOPPING CINTE4