Medford mail tribune. (Medford, Or.) 1909-1989, February 12, 1963, Image 8

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    "1UC.SUAY. iLBHUAHV 11. Dial
ft A
MtDFORD MAIL TRIBUNE. MEDFORD, OREGON
The Family Council
Fditor'i nou: The remlly ceunrll cowliu of Judie. a
EhychUlrlil, thru clerfymen, Uiret edltorc end a women'! editor,
ach erUcle U fummuy ol family dlMtreement preMnted to the
Council. It! Coancll deels with preklerai, malor and minor,
encountered by guidance couneeiors and eocul workers. Kilted by
Mri. Alma Denny. (Ci.pjrlr.ht by General reaturei Corp.)
Mr. T.U. - She insists I
change my will and leave alt
to her.
l
Edited by The Mail Tribune Advertising Department
arr-ur vnar urwQDiDrn strikc CAUSES SALES DROP. Major New York City de
partment and specialty stores lost at least $5 million in sales In January as a result of
the newsDBDer strike, reports Women's Wear Dally. Retail observers point out that with
the month's favorable weather and all other factors being equal, stores should at least nave
equalled last January's overall volume of about $63.4 million and very probably would
1 ..... " . ... . . r:. .. i -..ttn-aA on .at motitH ft!!. Hamlin In vnl.
have exceeded It. instead, new ior t-uy
...ui.u .... ,rh..tA Hiriiv to the lack of newspaper advertising during the critical
January promotion period, say. WWD. Suburban .retailor,
New York-northeastern New jersey meuupuuinu ... .-.... .. .-...
City figures, were about even with January. 1962, volume of approximately $106.4 million.
"Although they have Increased mail advertising and use of radio spots store advertising
i i .dh.Mn r n a ma, 1 At 1 tftrtr that fi r rn m
people point out these media do not nave me impiti w ---
pany advertising in the major newspapers," reports WWD.
STRIKE HURTS MOST DEPARTMENTS. Normally, reorders for early spring dress
lines would be coming into manufacturers' offices, but that business has been off because of
the lack of advertising. Silk dresses and resort Items that would have been the subject of
heavy advertising promotion last month were :i t moving at me.r "'"' .""
heavy consumer traffic for clearance sales was also limited. New York City department
and specialty stores reported fur sales as much as 15 below last year, but branches did
well because of increased promotions. Main floor accessory sales dropped 4 to 5 in the
city. Mailers and In-store flyers met with only partial success in this department. An ex
ception to the general picture was found In the sportswear departments. AH priced stores
weathered the critical January sales month far better than expected. The result of the
month's setback is that many spring deliveries are being held up by manufacturers until
more of the clearance merchandise moves from selling floors. If the strike continues far
into the month, clearance hopes will dissolve completely and spring-summer business will
certainly be affected adversely, says Women's Wear Daily.
NEWSPAPEHLESS CLEVELAND EXPECTS LOW SALES MONTH. Department and
specialty stores in Cleveland recorded a 5 drop in sales last month, and store executives
generally agree that February will be a rough month if the 70-day-old newspaper strike
continues, reports Women's Wear Dally. Tbe majority of retailers expect sales to be off
from S to 10. The department stores and better priced specialty shops have leaned heav
ily on radio, but have not done too much with TV. The radio response has been described
as only "fair," however. Women's Wear Daily reports that "all the various forms of adver
tising being used as substitutes for the newspapers are considerably more expensive than
the newspapers - as much as 15 to 30 more-so the stores are getting a smaller return on
their advertising dollars." At the same time they are losing out on the telephone and mall
order business. The department store executives estimate that phone orders are down from
40 to 60, and mail orders from 30 to 65.
A UNIQUE THREE-POINT
SAFETY BELT, shown here
in a side view, has Just been
introduced as standard equip
ment on all Swedish-made
Volvo automobiles sold In the
U.S., featured by Stevens
Auto Sales of this city.
' Designed for maximum
safety and comfort, the lap
and chest type belt holds the
wearer firmly in position yet
permits freedom of move
ment. It has no catches
against the body, and the
locking device can be engaged
or disengaged with one hand
in a matter of seconds.
POWERFUL MOWER
SALES SEEN. While 1062
power mower sales did not
reach the industry's expected
high, it is predicted that 1063
unit sales will reach the four
mIINah mn-tr unnrii DulMlnff finnnlv Nnwm Ranlan.manl culn. ...Ml .nnnnl ,.. U n
quarters of the market. 7he remaining volume will be accounted for by new homeowners.
Power mowers !Ms year will generally oe easier to start, quieter to operate and offer great.
er safety. A recent survey by Moto-Mower, Inc., also shows that people are more quality
minded. While price Is of Importance in selection, the study shows that the majority of pres
ent owners looking for a replacement require easy starting, easy height adjustment, qual
ity engine and safety features. Increasingly important is availability of local service, brand
name and dealer's reputation as a merchant, Of the 4,800 families interviewed, most recall
newspaper advertising.
NEW TRENDS IN DECORATING HIGHLIGHT the 1063 "Home Decorator," a color
styling booklet that will soon be available to area homemakers, according to H. D. Field,
manager of the Sherwin-Williams Branch at 1229 Court Street.
"The 45th edition of this helpful 44-page, full-color idea book is published as a public
service by. Sherwin-Williams and will be distributed to homemakers at no charge during
the next few weeks," Field said.
The booklet suggests Interesting decorative schemes for both the Interior and exterior
of the home. Living rooms, family rooms, bedrooms, kitchens and bathrooms all get picto
rial attention. A three-page feature describes and illustrates in detail how color can be used
to tie all the rooms in a home together to create striking decorative unity. Exterior color
plans shown include suggestions for wood and masonry houses, as well as for those finished
with shakes and shingles.
"But beauty and eye-appeal are not the only subjects covered," Field explained.'
"There are helpful lips on how to paint, what types of paint to use on various types of
surfaces and the most practical tools to use to get best results. Included, too, are some in
teresting facts, about recent advances in paint science and research," he added.
INVESTORS STOCK FUND, INC. DECLARES FIRST QUARTER DIVIDEND-Directors
of Investors Stock Fund, Inc. have declared a regular quarterly dividend of 11 cents per
share, payable February 1, 1963 to shareholders of record January 31, 1963, Harold K.
Bradford, chairman and president of the Fund, announced.
The first quarter dividend for fiscal 11)03 compares with 10 cents per share paid for the
preceding quarter and 10',i cents per share paid at the end of the first quarter In 1982. The
dividend will be distributed entirely from net investment income. It is the 70th consecutive
dividend paid since the Fund was founded In 1945.
Investors Stock Fund, Inc. currently has approximately 58.088.0im share, nutiianrllne
compared with 50,804,000 a year ago. Fourth largest fund in the mutual fund industry, it la
one oi uvc uinns in ine investors uroup lor WMcn Investors Diversified Services, Inc. pro.
vides distribution and advisory services.
COMBINED SALES OF FORD DIVISION CARS and trucks for January were the high
est for any January in division history.
Lee A. lacocca, Ford Motor Company vice president and Ford Division general man
ager, said preliminary figures showed that car and truck sales durinc the month tnnnH
143,450, or up more that) 7,000 units over the previous record of 136,000 set in January,
in comparison with last year, combined car and truck sulci wpre nn mo thnn 7
The strongest showing in the various car lines whs registered by the standard Ford car,
wnn saics oi o,juu units - an increase ot almost 20 per cent over sales In the same month
last year.
Truck sales continued their record pace with more than 20.500 units heinu nlH in .lumi
ary. Truck sales for the month were up almost 31 per cent over the same period of 1962.
NOTIONS SALES MOUNT. Retail sales of notions will probably hit a $!' billion this
year, estimated Harold Hatlner, president or Triangle ShIi-s Corp., head of the National No
lion & Novelty Association, which opened its 37th annual show In New York this Mnnriav
Mr. Riittncr alto predicted that notions sales volume in the two main channrls of distribution
- variety chains and department stores-would hit a record $750 million, compared with an
estimatea iuu million in ibhis, reports Daily News Record. He called, "product diversifica
tion" Iho "single most noteworthy fact'' about the notions industry.
STEPPED UP ADVERTISING NEEDED IN SHOPPING CENTERS. Strong, continuous
trauic Dunning advertising and promotion Is essential to a shopping center, says W. W. Cal-
Hiian, vice-pn-sinrni oi tinman, snopping center development division of Sears, Roebuck &
Co. "Even the well-located, well-leased regional center has little or no formal foot traffic,
very few Impulse shoppers and only a few unsolicited old-fashioned window shoppers, said
mi. LHii.iiiHii, reports Advertising Age. Mr. Callahan suggested that center merchandising
plans be made a year In advance, to Insure participation bv all tenants. He stressed the lm.
portnnce of each store participating in advertising, so that the shopper finds no gaps in the
full range of merchandise being advertised "Any gup," he snid. "destroys the whole con
cept of completeness of a center." Kernilt W. Nordcen, advertising manager of the Smart
Shop, Huntington, West Virginia advises smaller stores to "study successful advertising that
sells what you are selling," and described consistency as the key to creating effective adver
tising, especially in tne smaller store.
JANUARY-RECORD MONTH FOR AUTO SALES. New car sales in January were a
record for the month, reports from various auto makers Indicate, savs The Wall Street
Journal. It appears January sales for all U.S. makers were about 540.000 to 550,000 units,
up from 486,000 In the same month a year earlier. It would be only the second time that
January deliveries of American-made cars pushed above the half-mtilion mark. In January,
1955, 512,000 autos were sold.
B. LOUIS GREGORY
Dlraclor of Kapars
Kapers Director
To Start Work on
Kiwanian Show
B. Louis (Bob) Gregory, di
rector for John B. Rogers
Producing company, will ar
rive in Medford Wednesday
to begin rehearsals for the
annual Medford Kiwanis Ka
pers.
A "meet the director party
will be held by Kiwanians at
7:30 p.m. Wednesday in the
Medford High school band
room. Gregory also will at
tend the noon luncheon of the
Kiwanis club at Rogue Valley
Country club at which wives
of members will be guests.
The Kapers production,
Well, Flip My Wig," will be
presented Feb. 27 and 28 and
March 1 and 2 at the high
school auditorium. It will fea
ture all-local talent under
Gregory's professional direction.
Gregory has been with the
Rogers firm for the past two
years. When not on the road
he resides In New York City
and Dayton, Ohio.
In Road Company
He has been in show busi
ness since he was 14 years
old. Gregory played Dexter
in a road company presenta
tion ot "Kiss and Tell." That
was 14 years ago. He served
as master of properties for the
touring company of "Deep
Are the Roots" and later step
ped Into the role of Cousin
Roy in that production.
As a member of the team
Allene and Gregory he appear
ed in an exhibition ballroom
act in theaters and night clubs.
In Dayton he had his own
t e 1 e v i sion and marionette
show and has appeared a num
ber of times in television and
radio roles. His formal train
ing in theater arts was at
Northwestern university and
in Philadelphia, Pa., and he
studied dancing in New York.
Gregory has served as an
entertainment specialist In the
Army and has had a number
of summer threater jobs. His
between show work has in
cluded that of airline flight
steward, of display manager
for a women s specialty shop,
of speech and dance instruc
tor, of modeling, construction
laborer and of public rela
tions for a home building
firm.
First Aid Classes
Set by Red Cross
The Jackson County chap
ier of the American Red
Cross announced the. forma
tion of two new standard first
aid classes this week.
The first class begins todHy
at 7:30 o'clock at the chapter
house, 60 Hawthorne ave.
The second class will be con
dueled each Monday, begin
ning Feb. 18. at 7:30 p.m., at
the chapter house.
Officials stressed the Im
portance of having at least
one person in every family 1
trained in Red Cross first aid. 1
It has been difficult to keep
up with the demand for 1
courses in the past because !
of a shortage of Instructors;
however, a number of new '
Instructors are now In the
community making it passible i
to offer more courses. Addl-1
tlonal classes will be ached-1
tiled In accordance with the
community needs and re- j
quests. i
Persons wishing to partici- j
pale in cither of these two
new classes should contact
the Red Cro"i office by tele
phoning 772-4435.
Mrs. T.U. - Our children
are wealthy but I don't want
to have to turn to them.
Mr. T.U. - We've been mar
ried 41 years and have two
married daughters and seven
grandchildren. Last year I
had the usual will drawn up,
dividing my estate among my
wife, my children, and my
grandchildren. But ever since
then my life has been a hell,
because my wife insists that
I make her the sole bene
ficiary and exclude the chil
dren. I haven't talked this over
with my lawyer yet. First of
all, I'm ashamed 'to because
he's my nephew and this
might get out among the fam
ily. Secondly, I'm pretty sure
it's illegal to shut out your
children that way, for no
reason.
It seems she has a terrible
fear ot being left unprotected.
Mrs. T.U. - I've seen a few
horrible examples of what
happens to an elderly mother
after her money is gone and
she is forced to depend on
her children. In view of the
fact that our daughters are
each married to wealthy men,
and one of the girls is head of
a cosmetics business herself,
it seems ridiculous for my
husband to make out the
usual will leaving me the
usual one-third which the law
prescribes. The other two
thirds, which he's leaving to
our children and grandchil
dren, Is just like pin-money to
them. But to me it would
mean peace of mind.
It's painful to have to dis
cuss this. I hope my husband
is around a long time to take
care of me. But he should
think of later, too.
e :
Th Council! Usually when
a man leaves a will In which
his wife receives the legal
"minimum," her dower rights.
one gathers that his children
are in need (and he feels she
won't care for them), or It's
sufficient to meet her needs
(if he loved her), or that he's
expressing his displeasure at
his marriage in this way (if he
didn't love her). So we must
conclude that there's more
than meets the eye in this
argument between Mr. and
Mrs. U. over his bequest to
her.
Underlying the talk about
Mr. U.'s last testament is the
hint that they don't trust
each other. Else, wouldn't
Mrs. U. relax in the assurance
that Mr. U., providing for her
now, can be counted on to
make adequate provision for
ner in his absence? And
wouldn't Mr. U. be glad to
leave "half his kingdom." or
even all of it, to his wife, con
fident that she'd handle it
well and use some of the
funds to make grandparental
gestures and gifts to the de
scendants? What's wrong?
we can only guess. Per
haps Mrs. U. has demon
started that she can't handle
money efficiently. Or there
may be "bad blood" between
her and the young relatives.
Or 'he may be concerned
about members of his own
family who need help, which
may be more readily forth
coming from his children than
his wife, when he's not
around.
The resolution of this dif
ference depends upon the true
relationship between husband
and wife, after these many
years. And "the McCoy" will
only come out in two offlces
the lawyer's and the marriage
counselor's. If Mr. U. is cm
barressed to have it out in
front of his lawyer - nephew,
he should change lawyers so
that his wife's misgivings can
be aired and allayed quietly.
But to Mrs. U. wc say
there's no certainty as to who
will predecease whom. Your
wise course is to do your
darndest to keep your hus
band alive, and glad he's
alive! In the final analysis,
his will is his own business.
Trust him to be fair. Forget
about those "horrible ex
amples," and look to the fu-
lure with confidence lhat
you'll be "done right by."
(nimjaa n ip
( '
ft1')' ,'
llliiigii iTeriiiHi
Press Conference
Planned in Eugene
Eugene - Newspaper men
and women from throughout
Oregon will be in Eugene Feb.
15 and 16 to attend the 44th
annual Oregon Press confer
ence at the University of Ore
gon.
A feature of the conference
is the annual faculty-press
luncheon Feb. 15.
Hans Llnde, associate pro
fessor in the University School
of Law and a member of
the Oregon Constitutional Re
vision commission, will speak
at the luncheon on "The New
Constitution and the Press."
Luncheon speaker on Satur
day will be George S. Turn
bull, professor emeritus and
former dean of the School of
Journalism. Turnbull, whose
record of service to the Uni
versity and journalism totals
more than half a century, is
still actively engaged in writ
ing on the history of news
papers in Oregon. His lunch
eon topic will be "Half a Cen
tury of Press-J ournaliim
School Cooperation."
The conference opening
session Friday morning will
be under the chairmanship of
Eric W. Allen, managing edi
tor of the Medford Mr.il
Tribune.
Angus Duncan Is Elected
President of State IRL;
Valley Delegation Attends
Angus Duncan, junior at
Medford High ; school, was
elected president of the Ore
gon High School International
Relations league during the
16th annual conference held
last week end on the Univer
sity of Oregon campus. He
is the son of Congressman and
Mrs. Robert Duncan.
Fifty-eight schools were
represented at the conference,
which had the Latin-American
Alliance for Progress as
Its theme. On the program
were a mock meeting of the
Organization of American
States and representatives
from the Medford, Crater,
Phoenix and Ashland High
schools presented the vie
point of Brazil. Eight com
mittees were set up to study
as many different facets of
Latin American problems and
relationships. Two plenary
sessions were held, and reso
lutions adopted. .
In addition to young Dun
can, delegates from the Med
ford High school league were
Michael Whinihan, Chris Ras
mussen, Steve Blackhurst,
David Warren, Roseanne
Legas, Sara Madden and
Linda Wilson. Attending as
observers and guests were
Your Money's
Worth
By SYLVIA PORTER
Copyright, Hall Syndicate, Inc.
HOW TO SAVE ON TAXES VII
Casualty Losses
Hurricanes, frosts, .freezing weather, floods, fires, other
great natural disasters are not the only reasons you can take
casualty loss deductions on your income tax return. Far
from it.
Too many of you do not realize that you may have a
deductible casualty loss when you scrape or dent your car
fenders, scratch the body or break a headlight. The only
bar to deducting such uninsured car damages is if you
caused them by willful act or willful negligence. It's the
rare motorist who creates this kind of damage willfully.
So check back over 1962. If you had some minor auto
accident which either cost you money to repair or which
has made your car less valuable because you decided not to
fix the damage, you may have a deductible casualty loss.
Of course, you can t deduct a casualty loss for which the
insurance company made good in full. But here, too, many
of you overlook an opportunity for tax savings. In most
cases, you were not reimbursed for the full loss because
most insurance policies have a deductible amount.
As an illustration, tay you had a $250 damage to your
car covered by an insurance policy with a $50 deductible
feature. You collected a check for only $200. Even though
you were covered by insurance, you can still deduct the
$50 loss which was not reimbursed.
Technically, the amount of your deductible casually loss
is the difference between the value of your car before and
after the accident but not more than the cost of this car.
To meet this requirement, you would have to have an
appraisal of your car s value before and after the damage.
But the Treasury lets you use an easier, much more practical
way to measure your deductible loss. If you paid to have
the car repaired, you can submit your repair . bill as the
amount of your deductible loss assuming your repair bill
merely made good the damage and didn't increase your car's
value over its pre-damaged condition.
The casualty loss you can deduct covers only damage to
your car in any accident. If the accident was your fault and
you must pay for the damage to the other car, that payment
is not a deductible casually loss.
Auto accidents account, of course, for only a portion of
the casualty losses which you can deduct.
Recheck for any property damage you may have sustain
ed in 1962 becausa of extreme cold, drought, heavy storms,
tc. Deduct for any property which was stolen from you
last year. This is on place where the tax law makes the
U.S. Governmtnt share our loss. Don't forfeit any legiti
mate tax savings.
A large casualty loss deduction often Is a red flag to a
tax agent. Thus be prepared to prove:
The nature of the casualty and when it happened or if
your deduction is for loss from theft, when the theft was
discovered;
You were the owner of the properly and have ready a
purchase contract or deed to show the cost and cancelled
checks or receipts to support any later improvements you
made to It;
If your claim is for a casualty, that your loss was a
direct result of the disaster;
If yours was a case of theft, that the property actually
was stolen;
The amount of insurance or other compensation received
or recoverable on the property.
A final note: if you arc covered to any extent by in
surance or otherwise expect to recover part or all of your
loss, you must reduce your casualty loss deduction for 1962
by the amount you expect to recover, even though you didn't
collect that insurance in 1962.
For instance, if you had a $10,000 fire loss in 1962 for
which you put in an insurance claim of $8,000, you deduct
only $2,000 as a casualty loss on your 1962 return. If you
are paid only $7,000 in 1963 in settlement of your insurance
claim, you then can deduct another $1,000 casualty loss on
your 1963 return to make up the difference.
Next: New depreciation breaks.
TO MEET NEWSMEN
Washington -ilW- President
Kennedy will hold a news
conference at 1 p.m. tPST)
Thursday. It is expected to
be televised but no decision
has yet been made.
SWEAA'S
PRE-
INVENTORY
1 J 1 1 1 II I
NOW IN PROGRESS!
HURRY! ENDS SATURDAY!
I TMUUr.3 If
VALUES IN EVERY DEPARTMENT!
217 Eait Main Street
Medford, Oregon
USE YOUR CHARGE PLATE
Nikki Yahya. American Field
service student from Malaya,
and Jens Hosfeldt, AFS stu
dent from Denmark.
Attending from Phoenix
High school were Teresa Die
derich, Pat McAllister, Laura
Griffith, Richard Coulter and
Bob Hunter. Their advisor is
John H. Kuchler.
Others Noted
From Ashland High school
were Barbara Lawrence, Con
nie Felger, Diane Williams,
David Woodell, Oli Saner,
Charles Moore, Bruce Bam
forth, John Roberson, and
Charles Hilested.
Representing Crater High
school were Gary Moore, Pat
Neal, Rera Offutt, Jenny Lou
Thompson, Marvelle Liechen-
stien, Jeanette King, Kathy
Brown, and Carol Straus.
Speakers at the conference
included Dr. William Sanders,
assistant director general of
the Organization of American
States who remained through
out the three-day event, and
Dr. Arthur S. ' Flemming,
president of the university.
This makes th fourth time
in 16 years that the state IRL
president has been from Med
ford. The preceding presidents
were William McAllister,
Steve Nye and John Alansky.
Mrs. JoAnne Smith, advisor
of the Medford league, accom
panied the students.
-
Small
Worlds
Around
Us
Scout News
Cub Scout Pack
Badges were awarded to 29
Cub Scouts at the monthly
meeting of Pack S in the Jef
ferson school gymnasium.
The flag ceremony was con
ducted by Den 2 and Cubs of
Den 4 presented a "Freedom"
skit.
Cubmaster Wayne Bennett
announced plans for the Cubs
store window exhibit, to be
displayed and judged during
Scout Week, Feb. 7 to 13.
Also announced were plans
for the pack's annual Blue
and Gold dinner, which will
be potluck and held in the
school cafeteria Tuesday,
Feb. 26.
Akela's council found four
boys seeking admission into
Cub Scouts. They were pre
sented their bobcat pins by
their parents. The boys were
John Baylor, Cory Mayfield,
Ronnie Wridge and Barry
Ball.
The following badges were
awarded by Jack Pope: wolf
badge, Dean Trask, Mike
Pope, David Price and Jim
Whalen; Wolf gold arrow, Da
vid Farmer, Jerry Crippen,
Dean Trask, Mike Pope and
Jerry Wagar; Wolf silver ar
row, David Farmer and Jerry
Crippen; lion badge, Steve
Crippen, Robert Farmer,
Kent Duysen, Dick William
son and Scott McConnell; lion
gold arrow, Kent Duysen,
Scott McConnell, Robert
Farmer and Steve Crippen;
lion silver arrow, Robert
Farmer; denner, Ralph Jen
kins; assistant denner, Jarry
Crippen.
A two-year pin was award
ed to Jerry Szpak.
Pins also were awarded to
the following boys for re
cruiting new members to Cub
Scouts: Jim Whalen, David
Price, Jarry Wagar, Dean
Trask and Jerry Crippen.
Bennett introduced Mrs.
Violet Malaby as the newest
den mother.
For the fourth consecutive
month, the Cubbie award
went to Den 2.
The meeting closed with all
the cubs participating in
"The Living Circle."
lynn W.
Watkint
Heiliter It Trlkone Syndicate, 1111)
Lots el Good, cTIijp'n'""
In Naming of 'Gopher Wood
You can hardly find an
scientific facts pertaining to
"gopher wood" regardless ot
how many books on botany or
horticulture you might pe
ruse. "Gopher wood" is an
wood light enough in struc
ture and soft enough in its
tissue makeup to burn quick
ly, making it necessary for
y-i to "go fer" another chunk
before you receive much
warmth from the piece all
ready on the fire.
"Gopher wood" is not a spe
cies of tree, nor is it a condi
tion. There are many species
of trees whose tissues, under
combustion, give off but littla
heat and last but a short pe
riod of time, and are there
fore not desirable for a fire
place or for cooking fuel
One such is the poplar.
The old adage "Wher
there is smoke '.' re must be)
fire," holds true even when,
"gopher wood" is being burn
ed, for with this or any soft
wood there is usually an am
ple supply of smoke but not
very much heat. So the wisa
householder selects wood that
is harder, firmer, slower
burning and lasts longer than
"gopher wood."
'Gopher Wood"
Belonging as it does to the,
willow family, the poplar
does well in a spot along a
river bank or in an area ad
jacent to a small pond or
lake. There are many varie
ties of poplar. One of thai
more popular poplars is tha
silver poplar which often tow
ers 60 or 70 feet. It is a rapid
grower but rather short lived(
and in a fireplace it becomes
wood that the householder
calls "gopher wood."
The silver poplar has deep
ly furrowed bark with firm,
dark ridges in the adult stage.
The tree was introduced from
England by early American
settlers.
One of its close relatives,
another poplar, is the Lorn
bardy. This is probably tha
most interesting tree cultivat
ed by man.
It is claimed that all Lorn
bardy poplar trees grown by
man have borne only pollen
bearing blossoms, so that tha
species has been reproduced
by suckers or cuttings exclu
sively. No seed is possible.
All Out . . . Vertically
This tree goes all out in its
vertical habit of growth. But
few species of trees (hardly
any in fact) possess the sym
metrical columnar effect at
tained by the Lombardy pop
lar. Its only drawback for or
namental use is its relatively
short life. Some folks say tha
poplar tree is undesirable be
cause the roots seek out and
clog drains.
The beauty of the silver
poplar and the reason for its
name comes from the striking
difference in coloration be
tween the upper and lower
surface of the leaves. The up
per side is a dark green. Tha
underside, a glistening white,
shows up beautifully when a
wind is blowing. In the winter
the twigs and branches ara
often covered with a white,
cottony matter. The seeds
themselves are furred with
this silvery pubescence.
With so many charming
qualities, it seems unjust to
condemn a tree just because,
in death, its tissues give off
very little heat when burned.
But that's what some unap
preciative folks do when they
call "poplar wood" "gopher
wood."
LININGER'S
" A I
vunsiruGTiun
Equipment
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Backhoes
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Motor Cranes
to 30 Tons
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