MEDFORD MAIL TRIBUNE. MEDFORD. OREGON
SUNDAY, f tBHUAHY 10. 1863
Prospectus of Mt. Ashland Ski Development Available in Medford
Ashland-The Ml. Ashland
Ski Development, sought by
aportsmen and business peo
ple of the Rogue valley for
a number of years, is close to
realization today.
A prospectus of the ski fa
cility, prepared by William
Dawkins and Associates, tells
the story in words, and a
model of the area, created by
Charles Collins of the Cali
fornia Oregon Recreational
Development Corpo ration,
gives the details of the pro
posal to all who need visual
aids to grasp the extent of
the project.
Copies of the prospectus
are available to all interested
people at both downtown
banks, the Medford branch of
the U.S. National bank, and
the Medford branch of the
First National Bank of Port
land. Model on Display
The model, with a minia
ture skier trying out the ski
run, which progresses from
an elevation of 5,920 feet to
a 7.535 foot summit, is on
display on the ground floor
entrance to offices of Dawk
ins and Associates at the cor
ner of Oakdaie ave. and
Eighth st.
The Mt. Ashland Corpora
tion will be incorporated for
$500,000 and stock will be
available to any resident of
the Rogue valley for $100 per
share.
A group of Ashland bus!
ncss and professional people
have joined to form the cor
poration to build facilities on
the mountain to forest service
specifications. Included in this
group are Lloyd Selby, Jim
Busch, Dr. Harvey Woods, Dr.
John Rcid, William Dawkins,
Thomas Parker, Edd Roun
tree, Dr. Elmo Stevenson,
Mr. and Mrs. Irving Lord,
Jack Pumphrey and Ed Sing
master. This group has pledg
ed $52,000 as an original in
vestment to begin the devel
opment. One Slock Class
There will be one class of
stock: non-assessible common.
No stock will be issued in
trade for services, labor, or
materials of any kind. All
stock issued prior to the open
ing of facilities will be issued
at the same price, including
that held by the founders of
the corporation. There will be
no promotional stock.
The forest service has sur
veyed and designed a two
lane, paved, all-weather road
from the summit of the Siski
yous on Highway 99 to the
ski area on the north slopes
of Mt. Ashland.
The Oregon and California
County Association has appro
priated $463,000 from recrea
tion road funds to construct
this road next summer. An
additional $224,000 has been
appropriated for paving in the
a iL-m.-n rm it m. n as. m. M-jTM-nayfATL Ji-g-1174-1
rCus WU -zS
Valentine
. - . Reg. Spec.
3-Pc Mayonnaise 4.50 3.30
Bud Vase . 4.95 3.85
Sugar & Creamer 4.10 2.75
Reliih Tray 5.50 3.85
12" Plale 4.00 4.10
Salt & Pepper 2.50 1.65
3 pc. Marmalade . 2.20 1.65
Heart Shapes 85c up
VALENTINE SPECIALS!
Last Days of
20 OFF SALE!
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Provincial Rose
Jamestown
California Ivy
California Tempo
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Woodland Gold
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COOK, & SER13
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Individual Pieces 1.75 te 3 50
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58'
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Plenty of Free Customer Parking
QUAll
7 fKanm i lWEST
QUALITY AT
PRICES!
summer of 1964. Problems of
snow removal have been
worked out joinlly among sev
eral government agencies.
The state highway depart
ment will include adequate
access to this road at the sum
mit of the Siskiyous in its
further plans for Interstate 5.
First Phase Noted
The first phase of the proj
ect to be completed by au
tumn 1963 calls for expendi
ture of $171,500. It includes
construction of a lodge to
house warming facilities, food
facilities, ski patrol headquar
ters, restrooms, ticket booths,
first aid station and ski shop.
The proposed lodge will be
a two-story, 3.900-square-foot
building, which will cost
$58,500.
Other facilities included in
the early construction costs
are a pomalift, $38,000; rope
tows $5,000; ski lodge equip
ment $15,000; Sno-Cat and
packing equipment $10,000,
sewer and water $15,000.
Operating capital of $5,000
and contingencies, $25,000,
also are included in the total
figure for the first phase of
the development.
The main building planned
is 50 per cent larger than that
required by the forest service.
Hope for Assistance
Members of the corporation
have expressed the hope that,
since this area receives great
summer use, the Jackson
county court will assist in de
velopment of the surrounding
area as a county park. If this
is done the county would in
stall sewer and water facili
ties. They also have voiced the
expectation that O and C road
appropriation and, or, Jackson
county will provide the neces
sary paved parking area to
accommodate 500 cars. If
these things are not done by
the county they will be cov
ered by the contingency item.
In the second phase of de
velopment, the prospectus an
ticipates completion of the
following installations by the
opening of the fourth season
of operation: one additional
pomalift $38,000, contingen
cies and expansion $1.0,000,
or chairlift S250.000, and con
tingencies $10,000.
The area designated by the
U.S. forest service for this
development includes approx
imately 800 acres, varying in
elevation from 5,500 to 7,533
feet on the northeast side of
Mt. Ashland.
Free of Boulders
The ground is free of lava
boulders, one of its greatest
advantages since many of the
slopes can be skied with a
minimum of snowfall.
The terrain affords slopes
for the beginning, the inter
mediate and the expert skier.
The general area consists of
some fairly large and many
small open glades which by
removal of a few trees, can
be tied togetltcr to provide
excellent ski runs, the forest
service has emphasized.
Many of the slopes are
grass-covered. This area had
30 inches of snow and was
skied during the middle of
October, 1960. "Conservative
estimates would predict skiing
operations from Dec. 1 to May
1 each year," to quote the for
est service prospectus on
snow conditions.
A careful study of readings
by the Talent Irrigation dis
trict for the Soil Conserva
tion Service shows that snow
reaches a minimum depth of
24 inches by Dec. 1. more
than adequate for good skiing
in this location.
Suited for Base Snow
On Oct. 1, 1960, there were
24 inches of snow at the 6,000
foot level. The snow was wet
and heavy, ideally suited to
base snow early in the sea
son. Two weeks later, an ad
ditional 12 inches of snow was
measured at the same loca
tion, and found to be of lesser
water content, powdery in na
ture. On May 1, 1960, snow meas
ured 30 inches at the 6.000
foot level and 40 inches at
6.500 feel, with snow classi
fied for skiing purposes as
"corn." In the language of
the skier, this is excellent
snow for spring skiing.
Expert skiers have classi
fied the area as "potentially
one of the best ski areas on the
Pacific coast" because of its
slopes, the scenery and its
stable snow conditions year
after year.
Accessibility is another
loading advantage enjoyed by
this area. It is to be reached
by a paved road intersecting
Highway 99 at the summit of
the Siskiyous. The road fol
lows the south side of the
mountain to give ease to snow
removal and to avoid exces
sive grades.
Study Possible Us
A study made by forest
service recreation officers
through a number of seasons
indicates that for a "captive"
or small radius population of
about 50 miles the average
ski facility can expect 30
man-days of skiing per season
for each 100 persons in the
population.
Applying this formula to
the Mt. Ashland ski develop
ment, the area should experi-!
ence 37,650 man-days of ski-!
ing annually after the comple
tion of the facilities, for Jack
son county's population is list
ed at 80,000, Josephine coun
ty's at 37,500 and that of i
Siskiyou county in California
at 8,000, a total of 125,000
people.
A development In Oregon
quite comparable to the pro
posed Mt. Ashland Develop
ment had operating costs in
the last fiscal year totaling
$31,000 against a gross return
of $63,000, the prepared pros
pectus points out.
Using this as a guide, the
Mt. Ashland Corporation has
made the following estimates
of operating costs: manager
$7,200; employees and labor
$10,000; power, operation and
maintenance of equi pment
$6,000; insurance, $3,000; tele
phone and other office ex
pense, $3,000; upkeep of
buildings and grounds, $3,600;
forest service lease, $1,000;
promotional and miscellane
ous expense, $6,000; a total
of $41,800.
Economic Value
After considering all these
contributing factors in an ef
fort to arrive at the area's
true potential, the original in
vestors in the Mt. Ashland
Corporation concluded that
the development will have a
great economic impact on the
Rogue valley and over the
years the facility should prove
a good investment.
They do not assure divi
dends to stockholders, how
ever, and have made it clear
that the "likelihood is that,
if the project Is profitable,
such profits, for a number
of years, will be put back:
into expanded and improved
facilities."
"Anyone considering invest
ment." the incorporators stats
in concluding their prospec
tus, "should keep this in
mind."
TAX WORK
MADE EASY
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Adding Machine
Typewriter
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VOIGHT'S
8th & Grip
Easy Parking
772-4100
Green Stamps
RED CARPET TREATMENT
. . . That's what you'll
receive from your
creditors when you
consolidate your bills
with a loan of up te
$1500 from Crater
Finance.
MONEY FROM
CRATER FINANCE
IS LIKE MONEY
FROM HOME.
CRATER FINANCE
135 PINE To1, 664-1273
Morse Discusses
Progress Alliance
At Student Event
Eugene - Too many Ameri
cans continue to think like
King Canute's admirers that
someone on the fourth floor
of the State Department can
"wave a government in or out
of office in Latin America,"
Sen. Wayne Morse told the
convention of Oregon High
school International clubs
meeting here.
"In the end it will be the
people of Latin America who
will make the Alliance for
Progress a success or failure,"
Morse declared, "just as it was
the people of Cuba who
cheered Castro into unlimited
power in Cuba in the early
months of 1959. The most ur
gent task in these coutnrics is
to strengthen the social and
economic fabric so it will be
tough enough to resist subver
sion, strong enough to insure
stability, and flexible enough
to permit change," he said.
Building Pressures
Population growth, due
more to falling death rates
than to rising birth rates, is
building up pressures which
the old institutions of Latin
America cannot accomodate,
the Senator explained. Rigid
control of arable land by a
small handful of landowners
keeps down food production
and drives hundreds of thou
sands of landless people into
the city.
"Far from having jobs for
these people, the cities beckon
simply as an alternative to the
hopeless stagnation of the rur
al areas." Morse continued.
The major targets of the
Alliance for Progress are to
stabilize commodity markets,
improve agricultural produc
tion, diversify the economy,
maintain stable price levels,
develop low cost hous'nr; con
trol disease and eliminate
adult illiteracy, Morse em
phasized. "It is too early to foretell
the outcome, but unless the
hemisphere does pursue the
objective of the Alliance, the
i U. S. will find itself plagued
with many more real trouble
spots in Latin America than
the one which now occupies
us in Cuba," Senator Morse
said.
Tenth and Central
Phon. 772-5201
Festival Theme
To Be Expanded
"Pears on Parade," theme
of the 163 Pear Blossom Fes
tival, scheduled for April 20,
will be expanded by several
additional events this year.
The Crater Lio-- club has
planned tn hold Annual
Sports Fair with CA.iibits and
entertainment at the Medford
Armory on the same week
end with errphasis to be given
the pear industry.
The Veterans Administra.
tion Domiciliary at White
City will present the Annual
Hobbv Fair in keeping with
the "Pears on Parade" theme
Plans also arc being made
for a competitive art show and
display to be held during fes
tival week, it was announced
at the recent meeting of the
Pear Blossom Festival com
mittee at the Hotel Medford
Thos W. (Bill) Duggan
president of this year's com
mittee, announced the fourth
meeting of the group will be
held Thursday. Feb. 21, at 7
mm Ml Il S n M
Mil
M
V Hold on to your hat!
It's
WEEKS
& ORR's
SALE
CARPS
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Siza Reg.
12'x11'8" WOOL 147.50
12'x13'2" Nylon 167.50
15'x8'ir Wool 217.50
12'x10'11" Wool 209.50
15'x13'6" Nylon 214.50
15'x9'3" Nylon 156.56
15'x15'ir Nylon 225.00
Starts Monday
Sals Siza
109.50 15'x10'3" Wool
119.50 15'x9'7" Wool
149.50 12'x12'5" Nylon
129.50 15'x17'10" Wool
159.50 15'x13'2" Wool
119.50 9'xll'IO" Wool
139.50 12'x8'4"Wool
Beautiful Room-Size Quality
CARPETS BY LEE'S
On sale at BIG SAVINGS for you. Huge selection of
sizes and colors in all woof or all 501 . Nylon. Many
" more than can be listed. Some are large enough for
wall-to-wall carpeting. They are luxurious, lovely floor
coverings - you must see to appreciate. Come in
Monday I
Reg.
179.50
169.00
142.50
395.00
298.50
59.50
139.50
Sals Siza
129.5C 15'x11'5" Wool
119.50 12'x9'2" Wool
89.50 12'x15'10" Wool
229.50 12'x12'3" Wool
149.50 12'x9'7"Wool
39.50 15'x11'3" Nylon
84.50 15'x16'H" Nylon
Rag.
199.50
129.50
309.50
237.50
172.50
159.50
269.50
Sala
149.50
89.50
199.50
169.EQ
119.50
89.50
189.50
COME IN - SEE OUR ENTIRE SELECTION OF SALE PRICED ROLL ENDS!
OVAL BRAIDED RUGS!
Good selection sizes and
colors, priced SO LOW!
Make your choice early
while stocks arc complete.
2 Ft. by 3 Fl $2.95 8 Ft. by 10 Ft.. $39,50
3 Ft. by 5 Fl $6.50 9 F. by 12 Ft. . $49.50
4 Ft. by 6 Ft $9.95 10 Ft. by 14 Ft. $65.00
6 Ft. by 9 Fl $24.50 11 Ft. by IS Fl. 1V.DU
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EASY TERMS
No tarrying charge or interest. At Weekf & Orr
you pay only for the merchandise. There is no extra
charge added to your payments. Shop at Southern
Oregon's longest established furniture store whero
you find fine quality at lowest prices!
114 West Main Street
Phone 772-9351
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r7rj
LTL'X-aa, fl JL JL A.M.-MT1
in :l the Medford hotel.