10 A
THURSDAY. DECEMBER 27. 1982
MEDFORD MAIL TRIBUNE. MEDFORD, OREGON
Social Events Women's News
'Punk Housewife's Woes7
Stirred Reader Interest
(Mary Ban, lor 18 years
executive tdilor of the La
diet' Horn Journal, recent
ly (topped hitting the type
writer keys to hit the lec
ture trail, discoursing on
topics of interest to women.
In the following dispatch.
Mrs. Bass reviews some of
her more memorable ex
periences as an editor.)
By
.PATRICIA McCORMACK
New York - (UPO - WPP All
the world loves the punk
housewife - a
combination of
dumb Dora,
butter fingers
and ne'er -do-well.
But the
ultra effic
ient housewife
who clicks
through her
chores each
day with com
nulpr Knppd
Mro"" draws the ire
of all the world.
Between the two lypes,
there's the scrambled house
wife - not as punk as the
funk housewife and not as
efficient as the perfect type.
All the world, apparently,
reacts to the scrambled house
wife with mixed feelings -pity,
disdain and disbelief.
The three types, each based
on a true story published in
the Ladies' Home Journal
during the last quarter cen
tury, come to mind when the
woman who was executive
editor of thai magazine for
18 years looks back.
Lecture Career
Mary Bass, the former edi
tor now embarked on a lec
ture career, recalled the three
types during an interview
about her past - and future
- In the world of women.
"The punk housewife's
story," she said, "was Ihe
greatest success. It brought
more sympathy and words of
encouragement than any
other story.
"By contrast, the greatest
resentment, judging from
reader mail, was stirred by
a report of a housewife who
d 1 d everything perfectly,
noting that 'I do my work in
an hour.' Readers complained
and were disgusted. They
didn't believe It."
The punk housewife, on the
other hand, complained that
she never could seem to do
anything right, on lime or
to Ihe salisfartion of anyone.
Was Swamped
"She was swamprd," Mrs.
Bass said. "l''ond burned, her
house was a mess, the chil
dren seemed oul of hand.
"She asked what to do In
help and women everywhere
sensed the discouragement
and wrnle words of encouragement."
When she left the Journal
recently, Mrs. Bass terminat
ed an association begun in
1036. She did so well that by
1941 she was given a $3,000
raise.
By 1944 she was executive
editor, developing and super
vising such features as "What
the Women of America
Think." "How America
Lives," and "How America
Spends Its Money."
During the time she moved
ahead in the editorial suite,
the flatus of American wo
men was undergoing big
changes.
Push - button appliances,
instant and frozen foods, and
wash 'n' wear fabrics freed
them from much of the pre
World War II drudgery. Sud
denly, the professional peo
plcwatchers discovered that
the hand that rocks the cra
dle is Btlached to shoulders
thai hold a head with a brain
In it. Women, it was agreed,
could think!
While all of this was hap
pening, the cost of living
started Its spiral. Women in
greater numbers went to
work. Today, the image of
the docile woman of 25 years
ago has all but disappeared.
The typical female is a wife,
a mother, a homemaker and
career woman. She speaks
up, goes out more, turns her
hand at almost everything.
Does Everything
"She's breaking her neck
to be everything and to do
everything," Mrs. Bass said.
"Too much Is being expected
of her.
"The most precious thing
time - Is being squeezed out
of her life by the many dis
tractions and demands in
work, recreation and home
front chores.
"This produces a shallow
ness, eliminates depth in hu
man relations - especially in
the family. Because of the
great time squeeze, there's
not so much talking with one
another. Instead of talking
things over, you now run off
to a counselor or send the
children to the psychologist."
Contrasting family life of
20 years ago with their status
now. Mrs. Bass said:
"Women don't value their
own worth as women any
more. They apologize for
their role in life and retreat
from it. Their role should
he to develop human beings
as values. Men don't have
Ihe time ar.d if women don't
do It, who will do it?"
Look for Book
Mrs. Bass maintains thai
women don't realize their
own potential. She claims
many are too quick lo look
for a book or outside advice
when a problem in child
Dress up supper tonight with
low-calorie
shrimp
cocktail
'yj if
. eJ A S
Iff. .
4
Delicious made with
Blue Plate
Shrimp fresh from
the Gulf Coast, homo waters
for nature's tastiest shrimp
1
ta Plate
Blue Plate captures all of
the succulent and delicate
flavor of shrimp from the
sunny Gull. No peeling, no
st Already cooked for
you. Good cooks keep sev
eral cans hendy ready tor
good eating any time. Ideal
tor weight watchers only
1 70 calories in a whole can.
Economical, too. one 4-12
oz can is equal to e 10 or.
psck of Irosn unshelled
shrimp.
Mary Bass, for 18 years executive editor of ihe Ladies
Home Journal, recently stopped hitting the typewriter keys
to hit the lecture trail, discoursing on how America lives.
She is shown at home here In New York, with her son,
Richardson. Mrs. Bass Is a widow. (UPI photo)
raising, money management
or marriage occurs.
'Trust yourself," she said
"and don't depend too much
outside help. Doing It
yourself, applying your own
power to a problem is the
creative part of life."
Mrs. Bass, a widow, has
one son, Richardson, a prep
school sophomore. Like his
mother, he leans to writing.
Writing runs in the family.
Her father, the late James S.
Carson, was a newspaperman
In Mexico City for many
years.
One lecture topic listed by
Mrs. Bass is "the revolution
in the magazine world."
"The publishing battles of
the century are going on he
fore Ihe eyes of a bewildered
public," she said.
Her lecture on this topic
lifts the powder-puff curtain,
showing behind - the - scenes
situations in the magazine in
dustry and notes "what might
bring these mass educational
and cultural media to disaster."
Guests
Guesta at the home of Mr.
and Mrs. W. D. Woodcock,
25S7 Sandy terrace, are Mr.
and Mis. Maurice Lucianl,
San Francisco, Calif. Mrs.
Lucianl is the former Miss
Bohbelte Woodcock of Mcd-fnrd.
In Madras
Mrs. Laura Webber, 112
Laurel street Apartment 2,
Is spending the Christmas hol
idays with her granddaughter,
Mrs. J. II. Warren, Madras,
Ore. She will he absent from
the city about a month.
Calendar
Calcnriiir nnt1-Ti and newt tor
the tni'ietv section of The Mull
'Irihuue must hfi submit ted in
wrttlnir and deadline for the Sun
day rdttltn ta 1 pin. Friday Dead
Una for tha weekly calendar ) 0
a in of the day of publication and
Inr ween day new Is A pm, tha
day before publication.
Mod ford Toastinis
, Girls Community
Thuriday
8 p.m. -trrss
club,
club.
R p.m. - ncnn.es chapter,
order of the Kastcrn Star,
Med ford Masonic Irtnplf.
West Family
Members Here
For Holidays
Houseguesls for the holiday
season at the home of Dr. and
Mrs. D. Kirkland West, 2550
O I d Military road, include
their son, Bruce West, a Uni
versity of Oregon student;
their son and daughter-in-law,
Mr. and Mrs. D. Kirkland
West Jr., and daughter, Sarah,
Berkeley, Calif., and their
daughter, Miss Ellen West,
from Ross, in Marin county,
California, who is a teacher
at the Jose Ortega Elementary
school in San Francisco.
Their son-in-law and daugh
ter, Dr. and Mrs. Christopher
Williams and sons, Ben and J
Bruce, Seattle, Wash., are to;
arrive this evening to be
guests at the home of his
mother, Mrs. T. V. Williams,
at Phoenix, Mrs. Christopher
Williams Is the former Miss
Priscilla West.
Bruce West, who has been
spending name time skiing at
Mount Shasta during his atay, i
is majoring in art at the uni
versity where he is to grad
uate in March. Recently he
won a scholarship award for
metal sculpture work.
D. Kirkland West Jr. has
been a Falk feiiow scholar
ship student at Ihe University
of California in political sci-
nce as a candidate for his
doctor of philosophy degree,
and his wife is to graduate
from the university Ihe end
of January. In the meantime
he is taking a recess from his
studies at the university, and
begining January 1 will head
a newly created bureau, the
Bureau of Research for the
Republican parly, in Sacra
mento, Calif. The couple will
move to Sacramento after
Mrs. West's graduation.
Dr. Williams is a member
of the faculty for the Univer
sity of Washington school of
medicine in pediatrics.
The Williams were delayed
in making the trip south for
the holidays as Mrs. Williams
Is organist for the Trinity
Episcopal church in Seattle
and on Christmas eve and
Christmas morning played lit
urgical music for the services
which she had composed.
Cottage cheese is highly nu
tritious but should not be con
sidered entirely a substitute
for milk.
Students Home
For Holidays
Among students home for
the holidays are John Frohn
mayer, who arrived from
Stanford university, and his
sister, Miss Mira Frohnmayer,
a graduate student in music
at the New England conserva
tory in Boston, Mass They
are with their parents, Mr. and
Mrs. Otto Frohnmayer, 1656
Spring street, Medfod.
A small open house was
held in the afternoon on
Christmas day at the Frohn
mayer home. Former class
mates, a number from out of
town, attended. Miss Frohn
mayer is a graduate of the
University of Oregon.
The Frohnmayer's other
son, David Frohnmayer, now
a student at Oxford university
in England, is spending the
holidays in North Germany at
Molln, with the family with
whom he lived when he was
an American field service
student in Germany.
Have you tried vinegar on
a stubborn crease that won't
iron out? Rub on white vine
gar, just as it comes from the
bottle, then press wil&a warm
iron.
Banana Dip Popular
With Teen-Age Group
A flavorful dip which will
satisfy those ever -hungry
teen-agers is easily made and
goes well with favorite bever
ages. Provide crisp crackers
or potato chips for happy
munching.
Banana Dip
Three -fourth cup cream
cheese; one-half cup mashed
bananas; one teaspoon chop
ped chives: one-half cup dried
beef, shredded; one - half tea
spoon pepper.
Combine all ingredients in
bowl and mix until well
blended. Store in refrigerator
in covered container until
j serving time. Makes one and
one-half cups dip.
Fifty Plus Club
To Hold Election
The semi-annual election of
officers for Medford Fifty
Plus club will be conducted
at a meeting of the group
Friday, December 28 at 12:30
p.m., in St. Mark's Guild hall,
West Fifth street at North
Oakdale avenue. Those who
attend should take sack
lunches.
Holiday Events
Held by Chapter
Members of Alpha Beta
chapter, Beta Sigma Phi sor
ority, were entertained at two
events recently.
A "Get Acquainted" party
was held at the home of Mrs.
Gerald Nelson, 1335 Morrow
road. The theme of the party
was an old-fashioned box so
cial, and husbands of the
members bid on the decorated
boxes.
Mrs. Gilbert Stuart and
Mrs. K. D. Knackstedt are
new members of the group,
Mrs. John Watkins, Mrs. Ray
Barnett, and Mrs. Nelson
were in charge of the evening
activities.
The Christmas party was
held at the home of Mrs. Lou
Cranston, 2233 Siskiyou bou
levard. Names of secret sis
ters for 1962 were revealed,
and names were drawn for
the coming year. Gifts were
exchanged.
Gifts were wrapped for the
women at the Milledge home,
which was a service project
of the chapter. The party was
given by the executive board.
Weatonka Council
Set Dinner Party
A dinner meeting and card
party are planned by Wea
tonka council, Degree of
Pocahontas lodgt Friday, De
cember 28 in Redman hall on
Apple street.
The dinner is scheduled
for 6:30 p.m., and members
whose birthdays are in De
cember will be honored. The
business meeting will open
at 8 p.m., and the card party
will follow.
Cancel Dance
The square dance session
scheduled for Friday, Decem-
Mrs. Charles Janiier
Hostess for Meeting
Central Point-Crater chap
ter, Grandmother Clubs of
America, met recently at th
home of Mrs. Charles Jantzer,
1734 Beall lane. Cohostesses
were Mrs. Frank Smith, Mrs.
Walter Gebhard, Mrs.' Harry
Ayers and Mrs. George Ral
ney.
Mrs. Gilbert Brood waj
presented with a subscription
to the national magazine
"Autumn Leaves." The club
ber 28 by the Buckles and also voted to set aside a
Bows Square Dance group has j Christmas fund to be used to
been cancelled, officers have aid underprivileged grand
announced, i mothers.
THE HOUSE OF BEAUTY
will be in Its
NEW LOCATION-503 EDWARDS
One Block Weit of Medford Bowling Lines
THURSDAY JANUARY 3rd
PHONE 772-8226 CI.. J.,.n..
Wo invito you fro coma In
and tea our beautiful now
talon!
Anna Mm Rowin
Anijt King
Vorntvis Spry
JsfcX I ioc L,f
For Your Convenience t Sivingi-Big Double load Watheri
SALE BEGINS
AT 9:30 A.M.
FRIDAY!
15 S0UTH CENTRAL AVENUE
All co-ordinates drastically reduced to clear! Petti, Carolina, Patty Woodard,
Majestic, Miss Pot, Smortee, and other famous names. Savings tKot yqu
will find irrestible!
Sweaters
Values to $18.00
SALE
Values to $15.00
SALE
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SALE
12
J99
Skirts
Values to $18.00
SALE
Values to $14.00
SALE
Values to $10.00
SALE
J 3"
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fv W5
PS ,"!,J
fit n
Door Buster!
iuu uniy. l Kiece
Cotton Dresses
All
Senna, merchondise!
Size-s fi to 16
Hurry, these won't lost long - They 50 on sole ot 9:30 -Until
supply it gene!
.. -'t-T " - ' ...
Dresses
Values to $30.00
SALE
Values to $20.00
SALE
19"
13"
Loars
Corduroy Coats, Wool Coats
Va Length, Car Coats, Fur Trims
Values to $65,00
SALE
33
a.