SECTION D
Medford
pages l to 8 They Just Yawned
RIBUNE
MEDFORD, OREGON, THURSDAY, NOVEMBER 29, 1962
Expert Gives Advice
For Small Businesses
By JESSE BOGUS
New York -UIPU- Wall Street
gets most of the financial
headlines here, but like most
major metropolitan centers
this city also harbors thous
ands of profitable small busi
ness enterprises whose affairs
seldom gain much space in
news dispatches.
Harvey C. Krentzman said
that, as a whole, the operators
of these enterprises might be
classed as lonely men in the
sense that each feels he must
shoulder as his sole responsi
bility the conduct of every fa
cet of his operations.
Krentzman is president of
advanced management associ
ates and is a consultant to
small business. He is an en
thusiastic rooter for the small
businessman who, he says, fur
nishes the great basic strength
of our society. He has been
working in or with small con
cerns since his graduation
from Harvard Business school
in 1952. He lives in Chestnut
Hill, Mass.
'People to People'
"One of the best things I
have found for the small busi
nessman," he said on a recent
visit here, "is a sort of 'peo
ple to people1 program. The
operator with problems natur
ally isn't going to talk them
over with a competitor; but
if he can get into a gathering
with a group of other men
working in about the same
area and can be persuaded to
loosen up, he may find an an
swer to some problem that he
hasn't figured out or maybe
even hasn't had time to get to.
Just by talking it over.
"But in most cases, he needs
someone to start him out;
many small businessmen find
themselves in difficulties be
cause they do not seek compe
tent advisors."
Consultation!
Krentzman found the value
of this man-to-man consulta
tion through setting up a
workshop in the management
of small business,' with the co
sponsorship of the small busi
ness administration, at North
eastern university.
At one of the workshop ses
sions, two men started talking
over a situation one of them
had encountered and by the
time they were finished the
solution had been worked out.
Not all of the manifold diffi
culties which may beset the
manager of a small enterprise
can be worked out by this
sort of consultation. Some
require the on-the-spot at
tention of a consulant, who
often may have to overcome
the reluctance of an owner
manager to call in an "out
sider" to give him a helping
hand. And Krentzman feels
that the larger consulting
agencies'are too often unable
to gear to the problems of the
small enterprise.
Suggests Board
Last summer, Krentzman ap
peared before the small busi
ness committee of the U.S.
Senate. He proposed that the
committee consider a program
which would make small busi
nessman aware of the advan
tages of a "businessman to
businessman" advisor board
relationship, and would set tin
1 a program to bring together
Attempt To Create Lion-Cuica
Quartet Turns Into Disappointment
By DICK WEST
Washington -(UPll- As far as
I have been able to determine,
no composer has ever written
a f u g u e tor
three lions
and a cuica.
This is prob-
i ably just as
well because
lions are no
toriously un
dependable as
musical instruments.
I base that
statement on the experiences
of Howard Mitchell, conduc
tor of the National Symphony
Orchestra, who recently au
ditioned a trio of lions at the
National Zoo here.
Mitchell arranged the safari
in connection with a concert
the orchestra is playing this
week. One of the numbers of
the program is "Samba Con
certante" by the Brazilian
composer Burle Marx.
Marx, who likes to go all
out when he is writing music,
threw in parts for a number
of instruments not normally
heard at symphonic perform
ances. Among them art a cuica.
the teacher and the business
man, one like the existing ad
ministrative management pro
gram. "The small business owner
is indeed an independent and
proud person who in spite of
many voids in his manage
ment experience has and is
making many great contribu
1 1 o n s to the growth and
strength of this country," he
told the committee. "He, in
most cases, is risking his fam
ily's security as he makes his
daily decisions in the opera
tion of his business.
This Week's Plan for Home Builders
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By HIAWATHA ESTES
There has always been a
scarcity of satisfactory plans
which could be constructed on
a narrow lot. To help remedy
this situation, we have de
veloped this home which can
be built on a lot less than 50
feet wide. Yet, it has all the
features of houses that are
planned for much wider lots.
The front door, which is pro
tected from the elements by a
roofed porch, opens to a center
hall entry rather than directly
to the living room as it does
so often in the layout of a
narrow plan.
The "dead-end 1 living room
is just to the right of the
entry where it will escape all
unnecessary household traffic.
A large window in the front
wall of this room offers a wide
view to the front of the lot
while sliding glass doors open
to the partially roofed patio at
the rear of the house. This
abundant glass area floods the
room with sunlight, enlarges
it visually and is a constant
invitation to outdoor living.
Family ActWity Center
Since the kitchen and fami
ly activity center are apt to
be on the noisy side, they
have open placed apart from
other areas. The family room
is only partially separated
from the kitchen.
A nook has been provided
in the kitchen for informal
family meals. There is direct
access from the garage to the
kitchen. This will decrease the
time and amount of work in
volved when unloading the
car of groceries and other
Items. Since almost everyone
shops at super-markets these
days, this is a strong considera
tion. All of the plumbing has
been located along one side of
the house. The water healer
and washing facilities are at
the one side of the oversized
garage while the kitchen and
bath plumbing are located in
the same area but further to
the rear.
Mailer Bedroom Suite
Very few homes of this size
can boast of a master bedroom
suite containing both a dress
ing area and 'private bath. A
shoulder high window is lo
cated on the rear wall of the
bedroom to facilitate the plac
ing of furniture. Sliding glass
doors open to the patio where
the family can relax in pri
vacy. The large garage has spare
for an abundance of storage
or which could be used as a
workshop. Besides the door
opening to the kitchen, anoth
er leads from the washing
facilities to the side yard and
another opens to the front
porch.
reco-reco, two sochtlnos.
a Bratilian tambourine and
a piano with paper over the
strings. I had a talk with
Marx during a rehearsal
and he explained that their
purpoie was to give the mu
sic the true flavor of Braiil.
The cuica, for instance, is
supposed to represent a fat
man trying to dance the sam
ba. Marx said he had his cous
in in mind when he composed
that section.
It is remotely possible thai
some people never heard of a
cuica (pronounced kwecKa
In that case, I should explain
that it is a Brazilian drum
consisting of a cat skin
stretched over the end of a
small barrel.
You beat a cuica with a
resined stick which has been
rubbed with va wet rag. The
word cuica means "lion's
roar."
II also is remotely possible
that some people never heard
of a lion (pronounced "Metro-
Goldwyn-Mayer"). In that
case, they will have to turn
elsewhere for enlightenment.
Lions are beyond my powers
of description. 1
At any rate, as I was say
ing, Mitchell look a cuica
out to the soo to see how the
lions would react when they
heard it. It was expected
thai they would begin to
roar, creating the first cu-ica-lion
quartet. But nothing
happened.
The lions didn't respond at
11. Thev just yawned. It was
a big letdown, but Mitchell
swallowed his disappointment
and went ahead with the con
cert. I think I know what was
wrong. Mitchell should have
tried beating the lions with a
resined stick. I feel certain
that would have made them
roar. They might even have
swallowed Mitchell.
But I doubt cuica-lion quar
tets will ever become popular.
It's awfully hard to keep a
lion in tune.
Complete working drawings tor
this plan can le purchased at a
coat of S7 V) for the firat set and
S3 for each additional set when
ordered at the name time. This
plan will he avatlahle at these
prices until March 18. Please allow
two to three weeks for delivery.
The follouinc home plan books are
also availahle: Prize Homes, Si;
Award Homes. $1; Town and
Country Homes.. It: Homes for
IJvinir. II; Homes tor Distinction,
II; Ranrh and Modern Homes. 12.
Alt books, a 17 value, only t.V
Send all orders for either plans or
hooka to: Hiawatha Fstes, pot of
lire box 404-T Nnrthndae, Calif
THE
DANMOORE
HOTEL
1217 SW. Morrison Jt.
PORTLAND, OREGON
All tr.nti.nt guests. AH those whe
come, return. R.tct not high, not
'ow. Free garage, TV't end radio..
Reputation for cloanlinesi.
Children Under
Seven No Chorgi
CONVICTIONS TOSSED OUT
Columbia, S. C. -U!PI- The
state Supreme Court Wednes
day threw out the convictions
of 42 Negro students for stag
ing sit-in demonstrations at
lunch counters in Sumter. The
Morris college students had
been fined $100 each and sen
tenced to 30 days in jail for
breach of the peace.
Russian Hooligans
Like Terms in Jail
Moscow UPI- The newspa
per Moskovskaya Pravda com
plained today that some Rus
sians jailed for two weeks as
hooligans iincl life inside so
pleasant they request two
week extensions of their sen
tences. Some prisoners even gained
weight in jail, the newspaper
said in an article entitled
"Hooligans on Vacation." It
said others finished their
terms without having done
any hard labor.
The newspaper said the sit
uation was ruining the effect
of laws designed to crack
down on hooligans.
"The , problem should be
tackled and the sooner the bet
ter," it said.
The newspaper suggested
one solution might be to force
hooligans back to do menial
labor such as scrubbing floors
in the factories and offices
where they normally work. It
indicated this would have an
appropriate moral effect on
them.
Portland - IITO - Election i Bank of Oregon was an
of two new directors to the nounced today. They are
board of the First National I Francis P. Hill, president of
Northwest Natural Gas Co.,
and Robert S. Miller, Portland
attorney and lumberman.
It's NOT Too Late!
Your Personalized
Name Imprinted
CHRISTMAS CARDS
Over 40 Albums To Choos From
on the Balcony at
rritA BOOKS GIFTS RECORDS
LOBSTER TAILS
69
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EACH
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SWORDFISH STEAKS OQc
Center Cut, White Meat lb. (Jw
STURGEON STEAKS QOc
Fresh Columbia River lb. f J
SMOKED
TUNA SALMON STURGEON BASS
STEAM CLAMS F,,
h From Washington
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ALASKA BLACK SCALLOPS REX S0LE FSH
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FARM FRESH EGGS - GRADE "AA" SMALL ..... 2 DOZ. 69c
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