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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (Sept. 25, 1962)
10 TUESDAY. SEPTEMBER 25. 1963 MEDFORD MAIL TRIBUNE. MEDFORD. OREGON E - ' t "... ...... .? 1 j ... Edited by The Mail Tribunt Advertising Department STRONG SUMMER SALES INDICATE BRISK FALL SPENDING. Leading merchants -across the nation expreit balial that tha high ltval of consumer confidence will (park sales .briskly through tha tall, indicataa a survey by Printers Ink. Weekly retail sales have ad' vanced ateadily since- June. However, as August draw to an end and the Labor Day week end approached, sales slowed and failed to advance above the corresponding 1961 level, According to the Federal Reserve index, department store sales tor the year so iar are running 5 above the same period last year, Department store officials in Miami look tor continued sales strength with a possible slight increase during the remainder of the year. Matthew Goldman, controller of the Sally Shops chain. Los Angeles, believes bus iness will be "excellent" for the rest of the year; he looks forward to sales exceeding last year's final quarter'. And Jack Gold, president of the SMW Buying Syndicate. Inc., says: ."Normally. I would predict a 2 business inncrease for this fall and winter over last year but in view of the trend I see sprouting I wouldn't be surprised if it came to 5 - maybe more." . ' MM(aaf ' 'I 4 t i ii i 5 NEW BUICK RIVIERA The superb performance and maneuverability of a sports car are combined with styling elegance and craftsmanship in Buick s new Riviera coupe, accord ing to Lon Skinner of Skinner Buick-Cadillac. The Riviera is powered by a 401-cubic inch engine combined with Buick's super smooth Turbine Drive transmission. The car is only S3.2 inches high and has a 15-inch center of gravity that permits the high degree of maneu verability desired in a personalized sports car. It boasts such styling and engineering, inno vations as a tilting steering wheel that can be tailored to any position desired by the driver and side windows without frames. Four bucket seats with center console are featured .in the interior. . . : 1 SAN FRANCISCO THEATER AUDIENCES will steal the lead over New York first-nighters next week when two shows simultaneously make their pre-Broadway debuts on S.F.'s theater row. The curtain goes up tonight on the American premiere of the British musical comedy hit, "Oliver," imported with a much-heralded British cast head ed by Cllve Revill, shown here, and Georgia Brown. The show., a 3-year sell-out in London, has been booked for a 7-wecks run at the Curran Theater, 445 Geary Street. A musical adaptation of Dickon's "Oliver Twist," it is the fourth and final event on the 1902 S. F. Civic Light Opera calendar. , , Also opening Seplembcr 25, "The Perfect Set-Up, " starring Hollywood's Gene Barry, Angie Dickenson and Jan Sterling, is a new "eternal triangle" serio-comedy by Jack Sher. It's slated for B'way atler a 2-weck run at the Geary Theater, 415 Geary. San Francisco's War Memorial Opera House opened its 40th gala season with traditional pomp and splendour last week. Some seals still available for one production on this month's schedule: "Faust" (Mary Costa, Kcrstin Meyer) September 26. For the benefit of non-ticket holding opera lovers, the Opera House announces that standing room for all programs, sell-outs included, goes on sale at the box office at 7 p.m. prior to each performance. The season ex tends through October 25. NEWSPAPERS BEST SHOPPING CENTER AD MEDIUM. Merchants in a typical med ium sise shopping center (300,000 square feet with a S20 million annual gross) should spend about a halt-million dollars in advertising each year, says Robert L. Bermant. of Bermant Management Co., New York. Shopping centers will invest the bulk of this advertising money in newspapers, said Mr. Bermant, because steady advertising in newspapers is the most effective business producer, a shopping center can have, reports Shopping Center Age. RUSS HEYSELL. CHEVROLET DEALER, sports en- thusiast and amateur gridiron dopester (with possibly an assist from MacLeod) has initiated a weekly forecast of weekend scores to appear each Thursday In the Mail Trib- . une. To assure the most dependable predictions possible, Russ has enlisted the services of the old pro in forecasting, Joe Harris, but will add his own crystal ball .information . on football games in this uren. This 1962 football season is the twenty-second for Joe Harris. His amazing twenty-one-year record of 82.8 ac curacy speaks for itself and best explains why his appealing and dynamic prediction service has such a tremendous amount of readership Interest and is acclaimed as tops In the land for popularity and consistent accuracy by Amer ica's leading sports authorities as well as the vast sporting public. , ; Ace sportscaslcr Bill Stern calls the Joe Harris Fore- " casts: "Amazingly accurate." Dan Parker, sports editor of the New York Mirror, has been featuring Joe's weekly foot ball and daily basketball selections for years, str'.c.v "I 1 V' i . REVILL RUSS HEYSELL IV- JOE HARRIS have followed your selections for several years and know that they are lops." John Tibby, news editor of Sports Ilustralcd says: "I am slruek by the accuracy you achieved in your forecasts." HARDWARE STORES HIGHLIGHTED Hardware sales so iar this year are running 6-7 ahead of last year, says Russell R. Mueller, managing director of the National Retail Hardware Association. And, Mr. Mueller predicts that by the end ot the year overall retail sales should be 3-S ahead of 1961. Last year, according to an NRHA survey of 801 hardware stores, sales were oft 1.7 compared with 1960, reports Electrical Merchandising Week, The report also indicates that total average lor all stores during 1961 was $136,230. While this was somewhat lower than the year before, retailers were able to olfset increases in ex penses by higher margins. This brought earnings on sales up slightly to 0.8, and total earnings up to J. 3. RETAILERS SPOTLIGHT YOUNG ADULTS -- Buying trends among the younger generation are being watched with growing Interest by businessmen across the country, reports The Wall Street Journal. For the youth market, especially the lucrative teen-age segment, has been expanding faster than the U.S. population generally. And It promises to loom even larger in the economy in the years ahead. While the increase in the U.S. population for the 1060-70 decade is calculated at between 12 and 22'i-, depending on the birth rate trend, the number of youngsters In the big-spending 15 to 10-year-old group will soar more than 40. Youths arc also possessing increased purchasing power nowadays. According to Gilbert Youth Research, Inc., teenagers now have allowances and earnings of some $10.5 billion a year and will have $14 billion to spend by 1965. IWi'iiiiinii -m-iintimAfiwmT'"r-xt "frl" 'nfe'"' " ' r--- CRISP. ELEGANT LOOK FOR '63 CHRYSLER Chrysler for 1963 has an entirely new and crisp sculptured look of elegance along with new body structure, new brakes, new engine options; new economy features, new interiors and new. improved passenger room iness, safety and comfort, according to Dick Knight of Dick Knigh; Company, Med ford Chrysler-Plymouth dealer. There is a choice, of four engines ranging up to 390 horse power. Protection against corrosion has been increased and a transmission parking sprag is introduced. Shown here is the New Yorker four-door hardtop, the prestige car of the medium priced line. The New Yorker series also has a four-door sedan, and 6- and 9 passenger station wagons. In addition, Chrysler in 1963 will offer the popular sports car 300 series, and the Newport, full-sized economy car. A Chrysler 300J will be introduced later this fall. 7 1A fir IN COMPLETELY RE-STYLED FOR 1963 FORD'S top-of-the-line Galaxie 500XL convert ible, shown above, offers luxury car features, such as bucket seats and console, a 260-cubic-inch Challenger V-8 engine, custom-designed interior appointments,, and a console-mounted transmission lever. A padded, color-keyed boot covers the convertible top when it is lowered into the storage well, and special 500XL emblems are mounted on the front fenders immediately behind the wheel openings. Through improved lubricants and special production procedures, Ford has been able to eliminate the historic 1,000-mile inspection on all of its 1963 Galaxies. The 500XL convertible is one of 14 Galaxie hardtop, convertible, station wagon aijd sedan models scheduled to go on display Friday, September 28, at Crater Lake Motors. H.ui, ..4j . ...t, i urn u j mm i : f---r ri . i n il I i , '" - ' " . ' ; v'?, , ' i FAIRLANE HARDTOPS. STATION WAGONS, and sporty sedans will go on display Fri day, Septembr 28, at Crater Lake Motors. Two completely new hardtops and three new station wagons have been added to Ford's Fairlane series of 1963. This Fairlane 500 sports coupe with its Thunderbird styled roofline features a full-length console separating luxury-styled bucket seats and a color-keyed in terior. Engineering advancements and modern production techniques have eliminated the need for a 1.000-mile inspection. andUncreased maior chassis lubrication intervals to 36,000 miles,, with minor lubrication intervals of 6,000 miles. These are only two of the many service-saving items designed into all Ford Division cars except club wagons and buses for 1963. 1 NEW THUNDERBIRD COM i ING The automobile that ' turns the heads of American ; motorists, the Ford Thunder bird, sets new standards of elegance performance and quality in 1963. All four new Thunderbird models hard top Landau (top photo), hard top (bottom), convertible and sports roadster combine distinctive styling with hun dreds of engineering refine ments that make them the highest quality cars ever pro duced by Ford Division. Main tenance requirements on the 1963 Thunderbird are dras tically reduced, with a chassis that requires no major lub rication for 100.000 miles and an oil change interval of 6,000 miles. With a new vertical-bar grille and sporty new touches of Interior luxury, including a walnut-grained effect on door Instrument panels, personal console and steering wheel on the hardtop Landau, the 1963 Thunderbird is certain to make a hit at Crater Lake Motors. LEADS THE WAY Sun Francisco -IUPH- Teach ing of foreign languages be comes mandatory at the sixth grade level In California schools In 1965 - and Mayor George Christopher proposes to make San Francisco a pacc-sctlcr in the language department. He urged the board of education to set up elementary school courses In Italian, German, Chinese, Japanese, French, Spanish "and perhaps Russian." v ' Examinations Listed i Several new examinations j for federal civil service posl- tions have been 'announced by the civil service olfce. Openings are for operations ' and training officer (pilot) j and office services supervl i sor, both under air reserve technician program, and for jclvll, electrical, hydraulic, , and safety engineering Jobs, i Further Information m a y I be obtained from the 11 til j U S. civil service region, fed eral, office building, Seattle 4, or the commission office I in the Medford port office. BEGINS U.S. VISIT New York iiPi New Zea land Prime Minister Keith llolyoakr Monday began a one week visit to the United Slates llnlynake, who arrived here Sunday, will meet with President Kennedy in Wash ington Friday and address the UN General Assembly next Wcdncsdny. Dubuque. Iowa - HW Two inmates who escaped from the Jail here were captured a cou ple of hours later across the Mississippi In Kast Dubuque. III., where they were making the rounds of nightclubs. SOON AT CRATER LAKE MOTORS A new addition to the Falcon line for 1963 is this four-door Futura sedan, which sports a deluxe interior and exterior. Shown to good advantage in this picture is the new Thunderbird-type roof that is standard on all Falcon sedans for 1963. The new roof, and all-around styling refinements, give the Ford compact a lower, speedier look. Exterior ornamentation below the roofline matches that of other Futura models (convertibles and two-door sedans) in all respects- bright-metal mouldings, unique wheel covers, and 'distinctive Futura identification. Crater Lake Motors will show the Falcon here this Friday. Delegates Listed For AL Convention Fred Beck and Earl Bige low. both Medford, and Bill Friend. Grants Pass, will at tend the national convention of the American Legion in Las Vegas, New, as delegates. Alternate from this district is Gene Orr. Medford The convention will he held Oct. 5 through II. Among the speakers will be Attorney Gen. Robert F t Kennedy; J. Edgar Hoover, director of the federal bureau of investigation: John C. Sal lerfield, former president of ihe American Bar associa tion: George Meanv, presi dent of the AFL-t'iO; Gen. David M. Shoup. command ant, U.S. Marine corps; and Sam M. Fleming, president of the American Bankers asso ciation. 4 I Newberg City Jail j Condiions Criticized i McMinnvillc - flTn -The Yamhill County grand jury ' has criticized conditions in the I Newberg city jail. The grand jury, in its an nual inspection of jails in Yamhill county, said the New berg jail has inadequate ven tilation, rotting flours, and that conditions at nearby storage area pose a fire hazard. 1963 IMPERIAL STYLING ENHANCES APPEAL The 1963 Imperial line carries for ward a styling continuity with design modifications which further enhance its appeal to luxury car buyers. Six models are offered in three series. Custom, Crown and LeBaron. The engine is a 413-cubic Inch 340 horsepower V-8. The 1963 Imperial has a new roof structure, new rear end styling treatment, more interior room for passengers, more luxur ious interiors and additional features as standard equipment. New parking brakes are on the rear wheels and a transmission parking sprag is introduced. 1963 Imperials will carry a five year or 50.000 mile warranty on major power train components, whichever comes first. They'll Do It Every Time - L Neees . By Jimmy Hatlo L MADAME 7 WE'RE MAKING A SURVEY TO Y DETERMINE THE "RADIO PROGRAMS MOST LISTENED TO IN THIS AREA-AHEM-WHAT IS VOUR FAVORITE KI STATION f OU.ISIMPLV ADORE SNOB- THEIR PROGRAMS ARE SO DEFINITELY CULTURAL-! LOVE BRAHMS AND BEETHOVEN AND BACM-EE-SPECIALLV BACHHE ALWAYS . J -s-niA kiiT n-n-rc- tic -rvv AM UPPAM STr?ATAM" Well- NOW THAT THE INTELLECTUAL SUCCOTASH'S BEEN SPLATHEI3ED-LET'S HEAR UER REAL FAVORITE V .If Amass , . o h tffl fh. - r I II I CTnATA I I Al I . rfJI IM Uh t I I 117 I Ti.ht t.utf. in . maHdrwrvwt. i M aMWBKK ' V Small Worlds Around Us By LYNN M. W ATKINS tRegistei and Tribune Syndicate 1962) Answers Puzzle of How Buzzards Find Flesh I had tried several simple experiments to ascertain for my own satisfaction, if pos sible, how a buzzard flying several thousand feet above the earth could possibly see the small carcass of an animal on the ground. When I finally discovered what I believe to be one of the answers to the riddle, it seemed so impossible I was afraid to reveal my discovery for fear my listeners would think I was a couple of coun try miles off base. I had repeatedly placed small carcasses on the ground when I could see tiny black specks far up in the sky, in dicating the birds were there, and shortly thereafter the birds would alight right next to the dead body. At times I covered the carcass with a piece of canvas, to which I had attached a long string. Secreting myself some dis tance away 1 would pull the string, uncovering the body and at the same time watch ing the specks high in the air. Seemingly, the minute I un covered the bait, the sky specks would grow increas ingly larger until the big black birds would alight on the exposed body. Must Be Eyesight It would hav4 to be a high ly telescopic vision that would enable the birds to see a small object while so very far away, and accurately enough to distinguish it as potential food and that it was really dead. They sure couldn't smell it, even if they had a sense of smell which they do not have, so it must be a superior eyesight. Then, one day an accident of sorts revealed a peculiar action on the part of the big birds that set in motion an entire train of ideas, most of them posing perplexing ques tions. I happened to be near a place where the big, black birds were congregating. Approaching the spot I found a burrow in the ground. In the burrow, and nearly two feet down from the entrance underground and completely out of sight - was the body of a rabbit. The little animal had apparently been injured and had crawled into the hole and died. Carefully I put the dead rabbit back in the burrow and covered the burrow over with canvas. Two days later I had the chance of returning. I uncovered the burrow; I found the carcass was still there. I removed the canvas. The following day when I arrived, the buzzards were gathered around the burrow; they had found the carcass. The Answer? Here was a puzzle. I knew for sure that buzzards have j no sense of smell. Neither do they have X-ray eyes. They just can't see down into a hole in the ground, yet some how the birds knew there was a dead animal in the burrow. It took me a long time to- figure it all out, but I think I have the answer. The birds didn't see, or smell the dead animal in the burrow, but the beetles and the flies did. And the buzzards, even from a great height in the sky, were able to see with their binocular-like vision the flies and beetles crawling and flying in and out of the burrow. The birds knew that where there was dead flesh, there would be the flies, and they drew from their observations the right conclusion. John Champ Enrolls At Wheaton College John Champ Jr., son of Mr. and Mrs. John Champ, 16 Lark lane, Central Point, is a freshman at Wheaton col lege, Wheaton, 111. A graduate of Crater High school, Champ was active in football, track, wrestling, and served as band president dur ing his high school years. - Sacramento - C a 1 i fornia gained 2,666,000 population from 1950 to the end of 1955. Deputy Highway Engineer To Retire Salem - IUPII - Deputy Stale Highway Engineer Glenn Paxson, 69, said Monday he will retire at the end of the year. Paxson has been with the Oregon Highway department for 43 years. He was named deputy highway engineer last year. VISITS RED CHINA . Tokyo - lUPH - Prince Sou phanouvong, deputy premier of the Laotian coalition gov ernment, visited Chinese Com munist paVty leader Mao Tse tung and Chinese Premier Chou En-lai in Peiping Sun day, according to the New China News Agency. Sou phanouvong. the "Red Prince of Laos." was reported en route to Moscow for medical treatment. IYERS0N Quality Paints! m 772-9321 Iverson's Medford Paint and Wellpeper Stort Center 4th n4 Holly St. Extra Work Made Easy! RENT Adding Mechina Typewriter Calculator VOIGHT'S tin 1 Grees 772-4100 FLYING A HEATING GIL Serviceman for repair & service of oil heat units. Thrifty Green Stamps if bills paid by 10th of month. WOOD Hardwood & Body Fir NAUMES EQUIPMENT & FUEL 2840 So. Pacific Hwy. 772-6223 1 . Hi ' g IN THE 1 I SEPTEMBER I V 30th I "The Truth About Marilyn Monroe's Death" "Can Mr. Comeback Do It Again?" "We Solved the Baby-Sitting Problem" e Junior Treasure Chest Recipes mi miKtm IN with yotif MEDFORD MAIL TRIBUNE
