6 A
Printing Company Expands into Book
Publishing
A Medford printing com
pany has expanded into book
publishing with the recent
publication of three texts (or
use by the Lutheran church -Missouri
Synod.
Merville E. Morse, owner of
Morse Press, Inc., 1511 North
Riverside ave. and member of
St. Peter's Lutheran church,
first started printing church
bulletins in 1951. His newest
project is also for the Luther
an church - Missouri Synod.
The first, entitled "Adven
turing in the Church," is a
loose leaf confirmation guide
book in a red plastic covered
notebook. It was editored by
William Backus, Paul Malte
and Wayne Saffen and uses a
liberal amount of black and
white and light brown and
white drawings. It is for
youth.
Two Other Books
The other two books are
for adults. They are "Life
with God" by Herman C
Theiss, a manual for the re
ligious instruction of adults
and "Perspective" by Backus
and Malte, a guide for in
depth growth In the Christian
faith,
Morse said that 25,000 cop
ies of each will be off the
presses by Aug. 1
A review of "Adventuring
in the Church" in the March
issue of the Theological
Monthly, calls it "the best
confirmation guidebook for
our youth available in our cir
cles. It is especially suited for
the first year of confirmation
Instruction."
The review starts by saying
that "there are many things
to say about this manual for
confirmation instruction for
children - and they are all
good."
Guide Available
With the book, a teacher's
guide is available. The sym
bolism and artwork is by
Richard R. Caemmerer Jr.
Morse's newest project is a
pamphlet called "Get Ready
for Church." Divided into
eight sections, it prepares a
person for the next Sunday's
service through daily study.
This publication, as the
church bulletins, Is based on
the ancient calendar which
uses a prescribed liturgical
form, and any denomination
which follows that calendar
may use them. The local print
er said that he is aiming for
100,000 weekly distribution
of the pamphlets.
The church bulletins, which
Mors started printing in
1951, were a "first" to use
the symbols used by the
church through the years.
Now five large publishing
houses are printing similar
church bulletins, Morse ex
plained. Although he still sup
plies some 400 Missouri Synod
churches in the United States
and Canada, he added that he
is having trouble coming up
with new ideas for It.
Cutting Back in Fiald
"I am cutting back In this
Held, Morse stated, as we
now need only ft to 10 days
a month at the shop to print
them. Our main effort is the
publishing of the books, then
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BOOKS PRINTED The three books, print
ed by Morse Press Inc., Medford, are pic
tured here. "Perspective" and "Life With
God" are for adults while the loose leaf
hook at the bottom is a confirmation guide
hook for the Luthern Church Missouri
Synod. The latter, "Adventuring In the
Church", was called the "best confirmation
am working on some other
lens."
The Morse print shop re
cently moved to lis new lo
cation, the third since 1051.
At that time he was on South
Central ave. and moved in
1057 to South drape si. The
new building is Hip first of
three pliinnrd nn the 11)4 by
173 foot lot. It will be the
main printing shop with a
storeroom to the rear of the
lol. Editorial offices will be
in front of the present build
ing.
Among his equipment, in
glues, puts on the covers and
folding machines, is a Mina-
binda, the only binder made
by the English firm on the
West coast. No sewing is re
quired when It is used, Morse
explained, since the machine
glus, puts on the covers and
binds the book all in one op
eration. This is the same pro
cess by which paperbark
books are made, he said.
The Medford printer stress
ed that he does little local
printing, only for those cus
tomers he has served for
years. The majority of his
printing goes into material for
national distribution.
$(5)35
Per week for 1 A2$
toot in - the - rjround
nonl I a r o r sire
avaiiahle.
to Grants Pais,
toward Medford
right at top of hill , p.
It's the last haute Y
..
guidebook for youths available in our
circles" by a reviewer in the Theological
Monthly, church publication. The other new
project by the local company is the pamphlet
"Get Ready for Church," (upper right)
which follows a prescribed liturgical cal
endar with daily study in preparation for
the Sunday service.
Importance of Inland
Roads Noted at Lunch
The economic Importance
In southern Oregon of adril- j
lirmnl inland maris from (he
coast, particularly with the i
nearing completion or the
Winnemucca-lo-lhe-Sca high
way, was pointed out Friday
noon at a luncheon in Med
ford. Medford business officials
and members of the Medford
Chamber of Commerce at
tended the luncheon with the
delegation from Coos county.
Ernest Payne, harbormaster
for Coos Bay port, stressed
that the future growth of
coastal cities through in
creased shipping depends on
finding markets for products
in the inland populated areas.
lie explained that the prob
lem is wilh Imports rather
than exports and this is where
better roads will Increase dis
tribution facilities. He ex
plained that in IBlil the port
shipped MlO.OOn.non hoard
feel of lumber which was
lnn.nnn.nnn hoard feet less
than the previous year.
-iiV'itiaiiiiiii ir'iiiin mix ft
He added that coastal and
intercontinental shipping is
declining, wnile exporling to
ine east is rising
Payne said there are plans
to increase the persent 30
foot channel to 38 feet.
George Burr, Coquille, said
construction is under way on
approximately one-h a I f of
Highway 42 with the five-year
project expected to be com
pleted by 1967.
The total project is esti
mated to cost between $13
and $19 million dollars.
Money for the new high
way Is being financed by a
$4,n00,000 state bond issue,
$4.Blin,onn federal funds and
$1,000,000 annually from
other sources.
Among others in the dele
gation of 12 was Robert King,
Coos Bay, wilh Pacific Power
and Light. Purpose of the trip
was lo promote the develop
ment of highways from Win
nemucca lo the coast. The
delegation spent Friday night
in Klamath Falls, visited in
I.akeview Saturday and
reached Winnemucea, Nev.,
last night.
Attending the luncheon
here were representatives
from Jackson and Josephine
counties. Murray Gardiner,
Medford Chamber of Com
merce president, presided at
the meeting.
Value of Building
Permits Increases
Amount of building permits
Increased In Medford during
May, 1062. compared to May.
IIUil, according to a report of
Ihe University of Orecon bu
reau of husiners research.
The total for this year was
$:IR4.3W). and for May last
year the total was $1128.345
Permit fisnres from all of
Oregon came to a total thai
was .22 per rent lower than
last year. This lolal was $24.
676.709 l.asl year the tnlnl
was $24,729,477
Hide
Coolly imk
MEDFORD MAIL
On the Air
By ELEANOR WIESE
Although there is nothing
particularly outstanding on
the TV horizon this week,
there are several shows to
day that sound like better
than average light - hearted
entertainment.
"The Ed Sullivan Show"
for one at 7 p.m. on KBES-TV.
Every performer is a show
business celebrity on hand to
pay tribute to Sullivan on the
14th anniversary of his pro
gram, television's longest run
ning variety show.
The antics on stage by such
master buffoons as Jack Ben
ny, Jerry Lewis, Phil Silvers,
Rod Buttons, Tennessee Ernie
Ford, Jack Carter, Steve Al
len, with Bing Crosby, Kute
Smith, and Kathryn and Ar
thur Murray, are supposed to
be a surprise to Sullivan, who
will be seated in the audi
ence. To add zest to the "TV Guide
Award Show" on KMED
TV at 8 p.m., Art Carney
and Judy Holliday will ap
pear In a scries of comedy
sketches making fun of TV's
effects on American life.
Dave Garroway will serve
as host and narrator for the
show which offers 45 minutes
of entertainment to 15 min
utes of awards. The winners
in 8 categories were deter
mined by viewers' votes.
Following this at 9 p.m. on
KMED-TV, Fred Gwynnc and
Joe E. Ross (Officers Muldoon
and Toody) step out of "Car
54" to star wilh Jayne Mead
ows in George M. Cohan's
melodramatic farce, "Seven
Keys to Baldpate."
Cohan adapted this tongue-in-cheek
mystery from the
novel by Earl Derr Biggers in
1913 to perplex and amuse
the most devout detective
addict. It deals with a mys
tery writer challenged to
spend one night in eerie Bald
pate Inn to collect a $5,000
bet. Strange intruders thick
en the plot.
CONCERT HALL, 2 p.m.
Sunday K-SHA radio. A new
weekly feature. Today's se
lections include two Mozart
concertos for piano and or
chestra, No. 15 and No. 17 in
G Major, with Leonard Bern
stein conducting the Columbia
Symphony Orchestra.
WIDE WORLD OF SPORTS
4 p.m. Sunday KMED-TV. The
National Men's AAU track
and field championships. First
and second place finishers
will face the Russians in a
dual meet in July.
TWENTIETH CENTURY,
5 p.m. Sunday KBES-TV.
"Minister of Hate," the slory
of Joseph Goebbels who as
Hitler's Minister of Propagan
da had absolute control over
the press, radio, films and the
theater. He masterminded the
Nazi myth of a master race.
,m FRANCIS DRAKE,
7:30 p.m. Sunday KMED-TV.
British actor Terence Morgan
plays the title role of the 16th
century adventurer who led
an amazing life as a mariner,
soldier, pirate, explorer and
spy. This new series is the
slimmer replacement for "Car
54."
STARLIGHT CONCERT, R
p.m. Sunday KBOY-FM radio.
Tonight's concert will be a
special summer show of oper
ettas and lighter classics.
Highlight will be Gershwin's
"Purgy and Bess'' with Harry
Bellefnnte and Lena Home.
HOLLYWOOD SPECIAL,
10:15 p.m. Sunday KBES-TV.
Robert Mitchum and Julie
London star with Gary
Merrill and Pedro Armcnd
ariz in "The Wonderful Coun
try," the story of a Texan
adopted by a Mexican politi
cian, based on the best-selling
novel by Tom Lea.
KRAFT MYSTERY THEA
TER, 8 p.m. Wednesday
KMED-TV. Academy Award
winners Macimilian Schell and
Joan Fontaine appear in "Per
ilous." a spy drama set in
pre-war Berlin, based on the
novel by journalist William
C. White.
U. S. STEEL HOUR, 9 p m.
Wednesday KBES-TV. "Scene
of Crime" with Harry Tnwnes
and Betty White. Released
from jail after serving 20
years for Ihe murder of the
woman he loved. Martin Kel
ler, convinced of his inno
cence, returns to the hoard
ing house where the crime
was committed.
DAVID BRINKLEY'S
.IOURNEL. 9 30 p.m. Wednes
day KMED-TV. In New York
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TRIBUNE. MEDFORD. OREGON
City Brinkley visits the or
ganization which teaches Eng
lish to foreign professional
people and helps them find
a place in their professional
trade.
ALL - AMERICAN GAME,
8:30 p.m. Friday KMED-TV.
College football's lop perform
ers of 1961 will be in action
on the East and West teams.
Polishing Starts
On Shakespearean
Play Rehearsals
Ashland-Compressed prepa
ration schedules have acceler
ated the work of all depart
ments at the Oregon Shake
spearean Festival in Ashland.
With opening night for the
theater's 22nd season four
weeks away, the main Shake
spearean productions are en
tering polishing rehearsals
and blocking has begun on
the music-dance opus, "A
Thieves Ballad," set to join
the repertory Aug. 6.
Going into nightly rotation
on July 21 are "Comedy of
Errors," "Henry IV, Part II,"
"As You Like It," and "Corio
lanus." General Manager William
Patton said an excellent
choice in seating is available
for all 44 nights of the 1962
run, with a particularly wide
selection remaining for the
first two weeks of the Fes
tival. Rise in 'Drop-ins'
Traffic to and from the Se
attle World's Fair - increasing
daily - is expected to peak
during the period of the Ash
land event, pointing toward
a sharp rise of "drop-In" cus
tomers at the Festival's box
office.
Patton, aware of the poten
tial high tide of first-time
visitors, has urged all of the
Festival's regular patrons to
complete their reservations
immediately. Mail orders
from distant audience mem
bers are being processed with
out delay.
Ticket price ranges remain
the same as last year: $3.20,
$2.40, $1.80, and $1.20. Reser
vations may be made by mail,
through any of the Festival's
branch agencies throughout
Oregon and California, or at
the central box office in Ash
land. Illustrated Information re
garding the current season is
available by writing "Shake
speare," Ashland.
Reservations may be made
in Medford at Mann's De
partment store.
Observatory Road
To Be Improved
Yrcka - Residents seeking
improvement of the road to
the Siskiyou Amateur Observ
atory reached part of their
goal Thursday night when the
Yrcka city council agreed to
improve that portion of the
road in the city limits.
The city will improve a
300 foot portion with gravel
and oil.
A petition is now being cir
culated seeking improvement
of the balance of the road,
which is located outside the
city limits. The petition is
scheduled to he presented to
the Siskiyou County Board of
Supervisors Tuesday.
The observatory, built
through volunteer work and
donations and dedicated about
a month ago, is located on a
hill southwest of the city.
WISE SHOPPERS
SHOP IN DOWNTOWN
MEDFORD
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Work of School Reorganization
Group Acknowleged
The stati board of higher
education recently acknowl
edged the contribution to edu
cation that the Jackson coun
ty committee on school dis
trict reorganization l.as made
during the past five years.
In a letter to Keith N.
Hockersmith, the committee
chairman, James L. Tur"bull,
secretary to the bor.rd, re
ported that ". . . at the last
meeting of the state board of
higher education attention
was given to the fact that the
Jackson county committee for
the reorganization of school
districts had made substan
tial progress in the school dis
trict reorganization program
in Jackson county since the
committee was selected in the
tall of 1957.
"The state board of higher
education has had the oppor
tunity to observe first hand
the school district reorganiza
tion program in all areas of
the state. It has been im
pressed with the work done
by the Jackson county com
mittee and the results accom
plished under the committee's
leadership.
Expresses Appreciation
"The board has directed me
to convey to the members, the
alternates and the secretary
of the Jackson county com
mittee its sincere appreciation
and commendation for the
contribution that the commit
tee has made in the program
of school district reorganiza
tion. "The board wishes to thank
the committee for its leader
ship and dedicated service
during the past five years."
The original nine members
of the committee were Hock
ersmith, J. A. Hoffbuhr, D. H.
Barber, G. W. Smith, W. H
Prentice, O. H. Bohnert, R. C.
Gail, Archie Fries Jr., and
Douglas Finch. Alf B. Mek
vold, county school superin
tendent, has served as execu
tive secretary for the commit
tee. Five alternates for the com
mittee also were selected in
1957 when the committee was
formed. Thev are Dr. Robert
Tolle, Dr. F."l. Mellish. Cecil
Kee, A. MacKinlosh and D. S.
Collins.
During the five years, four
members of the original group
have left the committee -Hoffbuhr.
Barber, Fries and
Finch. The three alternates
who have served are Tolle,
I Mellish and Kee. In addition.
two others have been appoint
ed to Ihe board - Carroll
Smith and Dean Anderson.
Ceases To Exist
Mekvold. in commenting on
the letter, noted that the
committee ceases to exisrt July
1. The 1961 legislature placed
(lie responsibility for further
reorjanization on the county
wide rural school board.
The committee will have
its last meeting June L'6 at the
county school superintendent's
office, at which time they
will complete their work as
far as possible under existing
reorganization laws.
The superintendent pointed
out that five administrative
districts were formed by the
committee. They are Phoenix
(District No. 4); Medford (549
Ashland (5), Central Point (6)
and Prospect (59).
In addition, the commitlee
hopes to complete forming ad
ministrative districts No. 35
(Rogue River) and No. 9
(Eagle Point) soon.
It was emphasized thai the
work of the committee has re
duced the total number of dis
tricts to 11. Approximately 98
ii
rer n i 1 1 i rz
per cent of the children in the
county will be in fully-reorganized
administrative dis
tricts. "The committee has done
an outstanding piece of work,
Mekvold added. "They have
worked long and hard for the
betterment of education
through reorganization."
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a l i
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Here you can golf, fish, pursue your hobbies,
shop with leisure, visit the beaches or moun
tains ... indulge in all the pleasures you have
wished f or . . . retirement dollars go farther here.
You own house and lot no founders' fees
A new home only $275 down-867 a month
including principal, interest and taxes
Your own Golf Course . . . Club House and
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25 minutes to Portland-12 to Salem
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a
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by State
The members of the com
mittee deserve credit for their
reorganization work, he con
tinued. It was pointed out that
Fries was chairman of the
committee at first. Hocker
smith replaced Fries shortly
after the committee began
functioning.
SENIOR ESTATES
FOR YOU...
OUT! Third
selection.
TO GET TO
V
WOODBURN SENIOR
A
A
Turn off t 1tr-vytm9
Portland-Salem
Freeway t H J
Woodburn Exit X '
follow Mrkel I t
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Market V lteid No. 214 1 ' v ' '
call Woodburn
YUkon 2-8301
214 Woodburn, Oregon
214
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