It -lust stir an envelope of Knox !l I Svl ':. mr. ; 'n. .Jr??
! Into 4 ounces ol juice. Instant 11 ' X
V.- milk, or cup of bouillon, and . I 5 S"
V drink half-hour before . I u' pi
V. meals. Good and satisfylntl SJ I , 1 C
. , wi f
BELIEVE IT OR NOT the good meal shown here was chosen from the Knox Choice-of-Foods Chart and contains only 530 calories, which our dieter did not have to count up because the Chart figures the calories for you.
LOSE WEIGHT-STILL EAT REAL FOOD
... RE-TRAIN YOUR APPETITE . . . STAY SLIM S
laiox
-Why deny yourself the joys of good, solid
food, when there's a sound reducing program
that lets you choose foods you like from a
simple list? This is the new Knox Eat-and-Reduce
Plan.
- Not a mere fad that switches you to a liquid
"dietary" and denies you the pleasure of eat
ing. Not a crash diet that takes off pounds too
fast, lets your weight bounce back even faster.
The new Knox Eat-and-Reduce Plan is baBed
on the scientific fact that your appetite re
mains the real key to weight-control gives it
a chance to reduce its demands.
The Knox Drink helps with that. It's low in
calories and fits into both your "empty feeling"
a half-hour before meals, and into your daily
calorie allowance. As to calories forget 'em!
The new Knox Plan's Choice-of-Foods Chart
figures them out for you.
Food can still be fun, living can be more fun,
when you lose weight for good by gaining the
habit of sensible eating. Write us today for our
' new booklet that gives you the Knox Eat-and-Reduce
Plan in full.
... .
Mall this coupon for your
Knox Eat-and-Reduce Plan today!
Knox Gelatine, Inc.,
Johnstown, N.Y.,
Box FW-4 "
NEW YOURS FOR THE ASKING! Please
end me my new Knox Eat-and-Reduce Flan in
cluding Choice-of-Foods Chart and recipes for
low-calorie gelatine dishes and the Knox Drink.
Name.
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