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Flight o' Time
Medford and Jackson County
History from the files of The
Mall Tribune 10, 20, 30, 40
and 50 years ago.
10 YEARS AGO
March 21, 1951 (Wednesday)
The Medford- city council
last night took steps 10 ciem
the way for construction of a
railroad spur line from Tolo
to Camp White, by releasing
several acres of right of way
to the federal government.
Rep. Henry Jackson (D.,
Wash.) asked the interstate
commerce commission today
to investigate the shortage of
railroad cars in the Pacific
Northwest.
20 YEARS AGO
March 21, 1941 (Friday)
The first train of CCC en
rollees, carrying 1,100, left
here today in their quarterly
reasslenmont of members.
From Arthur Ferry's "Ye
Kmudee Pot" column: "Spring
officially arrived yesterday at
4:21 p.m., and showed signs
of shving over towards the
lap of Winter."
30 YEARS AGO
March 21, 1931 (Saturday)
The city council ordered the
darkening of the "Welcome"
sign at Main St., and Riverside
ave., as an economy move.
A new street lighting sys
tem for the city is being con
sidered by the Medford city
council.
40 YEARS AGO
March 21, 1921 (Monday)
An unidentified gunman
held up an axuillary mail
carrier here in broad daylight
yesterday, but got nothing.
The Ashland WCTU has
started a membership cam
paign.
SO YEARS AGO
March 21, 1911 (Tuesday)
The Sister, of Providence
have announced they are
ready to start construction on
a new $100,000 hospital here,
to be located on Knob hill.
Gov. Oswald West was here
on a visit yesterday and re
ceived an official thanks for
his veto of a bill that would
have reopened the Rogue
river to commercial fishing.
What's Your I.Q.?
Nina or ten correct Is luparlor;
even or eight It iitcollent) five or
six Is good.
1. Who composed "The
Moonlight Sonata"?
2. In what year did t h e
"Munich Conference," which
preceded World War II, occur?
3. Is Iceland a dependency
of Denmark?
4. Which federal agency
regulates certain stock trans
actions and Issues in the U.S.?
8. Name the former State
Department official who wrote
a book, "The Time for Deci
sion." 6. Why do ostriches stick
their heads in the sand?
7. Are the Federal Reserve
Banks owned by the U. S.
government?
8. Does a solstice or an
equinox occur in December?
9. What do the Initials FTC
In reference to the govern
ment represent?
10. The Statue of Liberty
In New York harbor Is a sin
gle hollow casting; true or
false?
Aniwtrti 1, Beethoven, 2,
1938, 3. It is an independent
country. 4. Securities and Ex
change Commission. S, Sum
ner Welles. 6. To seek water,
7. No, 8, The winter solstice.
8. Federal Trad Commission.
10. False. (It ii fabricated of
many metal plates.)
TUESDAY. MARCH 21, 1961
Transcontinental Notes
This writer, accompanied by the family secre
tary of health, education and welfare, recently
returned from a 10-day
New York, Washington and Milwaukee,
This type of, trip is made with increasing
frequency by people in all walks or. lite, these
days, and a recounting of it in personal terms may
have nothing new for some readers.
But others may find personal observations of
interest, so for the next few days, this space will
be devoted to such an account, after which it
will return to the customary commentary on a
variety of subjects,
"
I7HEN we left the Medford airport, our watch-
es read 11 o'clock.
the Manhattan hotel,
thoutrh the clock on the
The transition from Medford to Manhattan
in 9 hours is rather unsettling to small town folk,
although those who make the trip routinely have
become used to the speedy transition and the
mixun in times.
The first part of the trip included the familiar
flight over the Siskiyous and down the Sacra
mento valley.
THERE was a brief stop in San Francisco (so
brief, indeed, that our luggage didn't make
the connection, and continued on to Los Angeles,
finally catching up with us in New York the next
day) and then aboard a
The family secretary
discernible reason, presented an orchid before
boarding, and the flight itself lived up to that.
Snannincr the continent, from ocean to ocean,
in some 4y2 hours, is something that must be ex-
nenenced to be believed.
First the lovely bay of St. Francis, then the
lush fields of the central valley, then the shows
and crags and forests of the high Sierra, and
then mile after mile of utter desolation; crinkled,
dry mountain ranges and ancient alluvial plains
some 5Vv miles below.
CVEN at altitudes ranging from 29,000 to 31,
" 000, there remains a sensation of speed in
the big jets, and the ground unrolls below like
a constantly changing, moving map.
As we passed the Rockies, the weather began
to becloud our view, and by the time we reached
the midwest, the ground was completely hidden.
At one point we saw a thunderstorm, and the
flickering of lightning below was eerie.
Not until we reached the Atlantic states aid
the clouds berin to break, permitting: a view of
jewel-like masses and
i-ii a ? . .1 Li- .
lignts 01 cities ana tneir
pOMING down, we flew along the New Jersey
coast until New York lay spread before us
a carpet of lights on which the tracery of black,
formed by thev bays and rivers, etched the bor
oughs of the city, with Manhattan the brightest.
Our descent took some time, much of it cir
cling over the Atlantic, Long Island, and the
sound, but finally we landed at Idlewild a land
ing with one high bump and a series of lesser
ones which the family HEW secretary still claims
was a "near miss."
Anyway, the luxury of the flight, the excel
lent service, the delicious meals and other ap
purtenances, were over. The contrast between
this, and the shoving, hauling, curt and snarling
crowds and minor officials at the airport was
disheartening.
AS AN aside, after patronizing five different
"airlines, and observing procedures at eight
different airports, we concluded that the airlines
are exceedingly efficient and solicitous of their
customers in the air, but completely abandon
them to their own devices on the ground. This,
we feel, is the greatest weakness in air service
today.
After an unpleasant half-hour spent trying to
find the missing luggage, we finally obtained
the last two remaining seats in a hot, dirty, over
crowded, smelly bus, and jounced our way into
Manhattan, debarking at one of the two airline
terminals downtown.
From there it was a brief cab ride to the
hotel which, despite its
polished brass, seems indinerent and disinterest
ed almost hostile toward its patrons.
DEFORE going to bed, we strolled down to
Times Square a block away, and watched the
amazing bright and noisy confusion there, ming-
mg with the atter-theater
fully and somewhat wistfully, keeping an eye
out for a familiar lace.
Sleep, for the most
noise of the city drifted
events of the day turned
Can one be stimulated and excited at new
experiences and the prospect of more, and a bit
depressed and uneasy
certainly can.
A FEW random thoughts on New York City:
"Here is, truly, a melting-pot. On the streets
one sees black and white and yellow faces, beard
ed and shaven, bodies clothed in a wild -variety
of garments.
The "well dressed" New York woman hardly
exists, according to our provincial standards.
Hair of all colors abounds, both natural and un
natural in tint, including light green. And the
eye makeup is garish, with no attempt made to
make it look like anything but what it is black
or blue or purple or green crayons, smeared on
promiscuously.
New Yorkers, generally speaking, are cold
and unfriendly. An exception: the cab drivers.
E.A.
trip which tooK tnem to
When we checked in to
they read 8 o'clock, al
lobby wall said 11.
twa - yuy jet.
of HEW was, for no
strings which were the
l: j i
connecting ruau aims.
gleaming marble and
crowds, and, unsuccess
part, escaped us, as the
in the window, and the
over in our minds.
at the same timet One
Dennis the Menace
: ; rr-
3-21
.... an' keep an eye ON
WATCH H IM AIL THE TIME
Communications
Letters lo the Editor must bear the name and address of the writer, although under
certain circumstances the use of a pen name or initial for publication is permissible.
The Mail Tribune reserves the right to edit all letters with a view to clarification and
condensation. Letters submitted for publication must not exceed 400 words. The letters
printed in this column do not necessarily represent the views of the paper; in fact the
contrary is often the case.
Against Doe Season
To the Editor: This is ad
dressed to the State Game
commission:
I have hunted deer for over
50 years and have never shot
doe. I am strongly opposed
to a doe season. As you well
know, countless thousands of
does are shot every year and
left in the woods to rot. I am
trongly in favor of one deer
of either sex in the regular
hunting season. If legal the
greatest number of these does
will be tagged and brought
out. No doubt this would con
trol the does to a great extent.
All private lands in the valley
are being justly posted. Please
no more doe seasons.
C. W. Corey
P.O. Box 144
Phoenix, Ore.
A Challenge
To the Editor: In the Wed
nesday, March 15, paper, Don-
Id Ulman's letter to Virginia
Card hit a sour note.
The fear of God is the be
ginning of wisdom. Then,
brother, you better get scared
and read a few more of those
Scriptures. You say God loves
the liar. Read I John, chapter
3, verse 8, also John, chapter
8, verse 44.
Now about God loving the
drunkard, -read Matthew,
chapter 24, verse 47 through
verse 51. Sounds like an aw
ful lot of suffering for the
drunkard and who has such a
loving Savior.
Concerning what God
thinks of all kinds of sinners,
1 challenge you to read Ro
mans, chapter 1, starting with
verse 18 on through verse 32.
Finish up with St. Mark,
the whole chapter 13. You
must have forgotten some of
the fear your mother gave
you. May I renew it for you.
There definitely is a Jesus
Christ unless you have a defi
nite proof there isn't.
Ersla Dykes
Central Point, Ore.
How To Do It
To the Editor: If the offi
cials of a large high school are
planning on integration in the
near future, I suggest that
they get in touch with the
V.A. at While City, to learn
how it is done, painlessly.
Malennite Slim,
White City, Ore.
Not Lately
To the Editor: Did you ever
sit on top of a cash register
full of $5 gold pieces and an
swer the telephone? I did in
Placerville, but I ain't 'done
it lately. Since the Democrats
got in, I can't even sit on a
one dollar bill.
Everett Acklln,
Ashland, Ore,
Nature's Error
To the Editor: The unem
ployment problem has become
so desperately serious! It
seems that society is either
circumventing nature or that
nature made a great error, to
start with, when she provided
us with hands and feet.
Why hands and feet if
everybody lives on Old Age
Benefit, retirment insurance,
unemployment compenstntion.
Job Insurance, Red Cross, Sal
vation Army, welfare allot
ment and all the other
"rockin' chair" do-dads and
devices? Hands and feet are
such superfluities when there
Is no work.
Two Hands
And Two Feet Too Many
Old Mother Nature! We blame
her because
She don't make too good of j
an Old Snnty Claus
She made us quite bald, took
the teeth from our jaws;
She left our hind legs and
she left our fore-paws;
She took away stutf we had
further use for
And left us with Junk we
can't use any more!
"Gold Hill Billy"
Gold Hill, Ore.
JOEY, 'CAUSE I can't
' .
Stamps and Prizes
To the Editor: I have been
thinking over the "stamp"
situation, and would like to
say a few words about it
answer to the "Medford busi
nessman."
If the merchants are spend
ing the "cream" from their
profits for stamps, I believe
the people would meet them
half way. If instead of stamps,
they, the merchants, could re
duce prices on all the mer
chandise they sell, so the con
sumer might enjoy a little
"cream" also, instead of noth
ing. I think the same about
those merchants who put on
big drives and offer large
prizes to one or two, or maybe
three, lucky winners, these
prizes all paid for out of the
cash paid them by their cus
tomers (who never are lucky)
at the usual high prices.
It seems to me if the mer
chants all would take consid
eration of the customer, and
do unto them as they would
like the customer to do unto
them, the merchants, every
one, would be able to live and
let live, also prosper. Perhaps
the customers, who are now
"paying through the nose" for
a subsistence would then rally
to the aid of these poor busi
nessmen who are losing so
much. "A dollar saved is a
dollar earned" works both
ways, so why can't we all
come in on the savings? It
is about time, and the busi
nessman had better wake up
or the "Goose that lays the
golden egg" may quit laying.
Even one or two dollars is
better for all than buying a
big prize for one customer.
If these merchants would re
duce prices, they would soon
find they would profit by it
more than by the stamp
method. If they persist in
keeping these high prices, then
let them buy stamps. People
deserve something for their
money.
This reminds me of a cer
tain Queen, who lone ago
said, when told that her sub
jects were starving because
they had no bread, "If they
have no bread, let them eat
cake."
Now if the people who earn
the wealth of this nation, and
have fought and died for it,
they and their children and
grandchildren, have not basic
foods, and cannot buy enough
to live decently because of
the enormous profits the
'businessmen" must have, let
them go on welfare, and let
taxes pay for it, although we
protest these high taxes. Let
the working man pay them.
A Customer,
(Name on file.)
Central Point, Ore.
A Clarification
To the Editor: I have just
read a communication by a
Mrs. William Zieglcr, who
seems to misinterpret my in
tentions in a previous letter.
Much of what Mr. Pike savs
I agree wholeheartedly with,
but I cannot accept his view
that most of the Bible is myth,
though In a lesser degree than
many. Even Khrushchev ac
cepts the Bible as mvth, ex
cept for the parts of it Hint
he feels will help him gain
his own beliefs, Mrs. Virginia
Card gave a very good Inter
pretation of a person who
believes by myth, in all sense
of the word.
Though Mrs. Zieglcr and
myself are not in disagree
ment in belief. Ihere seems to
be a misunderstanding in the
word "myth." According to
my dictionary the nearest that
the word myth might be ap
plied to the Bible is "a tradi
uonai or legendary story: usu
ally concerning some super
human being or beings." and
the meaning of the word tra
ditional "the handing down o(
beliefs, legends, customs, etc.,
from generation to genera
tion
If It were the handing i
down of beliefs from genera- ments quoted as truthful al
tlon to generation, any simi- though they really cannot be
MEDFORD MAIL TRIBUNE, MEDFORD. ORE
Italy's Communist Party In
Trouble; Membership Drops
By PHIL NEWSOM
UPI Foreign News Analyst
The largest Communist party
in the free world is showing
some signs of old age.
The party which almost
took over
Italy in the
1940s has
never recover
ed the loss of
membership it
suffered as re
sult of the
Soviet Union's
bloody sup
pression of the
Hungarian re
volt, and is finding it more and
more difficult to win new
young recruits. '
Bureaucracy and opportun
ism are said to have replaced
the revolutionary spirit.
Party membership was
given officially as 2,035,353 in
1956. In the following year,
a deputy and a former senator
left the party, and 300,000
others simply failed to renew
their membership cards.
larity of our Bible of today
and when it was first started
would be purely coincidental
therefore I cannot accept this
line of thinking at all. But
from the beginning till now,
the "Holy Bible" has been in
the hands of the Holy Ghost
and has been written accord
ing to his will. For even the
prophets of the Old Testa
ment said that they neither
knew or understood the things
that they wrote, not all
things, but things that are
even yet to come.
I hope that this will clari
fy any misunderstanding be
tween Mrs. Ziegler and my
self and any others who might
have misunderstood my inten
tion. Truly the fear of God is
the beginning of knowledge.
Through the fear of God some
six years ago, I now seek to
know Him who I professed
and he has strengthened me
for the things to come, and
it is no light matter. Truly
if you fear anything, above
all fear God. There is a way
that seemeth right unto man
but the end thereof is death
T. M. Sletten,
Route 1, Box 224,
Rogue River, Ore.
Billboard Compromise
To the Editor: I am writing
relative to your editorial of
Feb. 2 entitled, "Billboard
Compromise".
There is one point in the
compromise on which there
has been misunderstanding
and certainly no agreement,
refer to the limitation of
outdoor advertising on the
two Federal Interstate High
ways in Oregon.
I suppose it was your im
pression that the limitation
would apply to the total mile
age. That was the intention
of the Highway Protection
Committee r e p r e sentatives,
but when negotiations began
on SB-235, as prepared by the
Council on Highway Regula
tion, we learned that the limi
tation corresponded with the
bonus feature and applies only
to those sections of the Inter
state System built wholly on
right-of-way acquired since
July 1, 1956. Because Oregon
had done so much on her In
terstate System before that
date, less than one third of
the mileage has been or will
be purchased after July 1,
1956. This means that only
about 200 miles will be pro
tected from distracting signs
by this bill as it now stands.
Your editorial is being dis
tributed to imply that you
were quite satisfied with the
compromise bill. Certainly
persons reading the thousands
of copies distributed and as
quoted in the Oregonian
would take it to mean that
the limitation applied to the
entire mileage.
Your comment on this
would be appreciated.
David B. Charlton
President
Oregon Roadside Council
P. O. Box 1557
Portland 7, Ore.
O
Editor's note: Our comment
is that a billboard control
measure was severely defeat
ed in last fall's election, and
that those of us favoring some
measure of billboard control
had better settle for what we
can get. This "compromise"
bill appears to be it. If, later,
the billboard industry lacks
the self-policing and self-control
of which it boasts, the
resulting contrast will be even
more startling, with some
stretches of highway under
regulation, and with public
support the law could then
be amended to extend the reg
ulation. The Medical Big Li
To the Editor: So much is
being wrilten about medicine
these days that we are in the
position of having many state-
ill
Drives Unsuccessful
Despite successive member
ship drives, official party fig
ures in 1960 showed that it
still totaled only 1,793,900.
In January of this year En
rico Berlinguer, head of the
party's organization bureau,
reported that only about 58
per cent of last year's mem
bership had paid for their
1961 cards. Others undoubted
ly would renew later, but, said
Berlinguer:
The lag cannot fail to
worry us."
Berlinguer said the lag was
slight or non-existent in some
northern areas such as Turin,
Ravenna or La Spezia. But it
was "serious" in central and
southern Italy and still more
so in Sicily.
This was a reversal in
trends. Immediately after the
war, communism was power
ful in the industrial north and
Matter of Fact
AUTHORITY OR POWER
Washington - The Kennedy
Administration has now pass
ed the two-month mark, and
a kind of pre
liminary as
sessment is in
order. How
has it shaped
up? Where has
it succeeded,
and where
failed?
This Admin
istration has
shaped up, to
Alsop
begin with, as just about the
ablest government, man for
man, that has been formed in
the United States in historic
memory. So many exception
ally intelligent and competent
men have seldom if ever been
assembled before in Washing
ton to do the public's bus
iness. Ana precisely this is
President Kennedy's most
tangible success to date.
This good side of the coin
is so obvious that it does not
need to be emphasized or elab
orated upon. But it is high
time that some attention be
paid to the coin's other side.
There is a grave weakness in
this Administration. It ap
pears to be caused by a mix
up - a mix-up in the Presi
dent's own mind - about two
crucial words, "authority'
and "power "
rNE of the books which has
"most greatly influenced
President Kennedy is the
brilliant study, "residential
Power," by Richard E. Neu
stadt of Columbia University.
Because of his book, Dr. Neu-
stadt has been asked to spend
half of every week in the
Budget Bureau,' helping the
President with such matters
as finding the right relation
ship between John J. Mc-
L-loys disarmament group
and the Pentagon.
Following . the Neustadt
prescriptions and his own
substantiated in fact. I felt
that this must have been the
case in your ediorial of Feb.
12, about which I wrote to
you on Feb. 27. Your failure
to offer any proof of the state
ments made in your editorial,
confirms my belief that you
may have been misled by some
of the falsehoods being circu
lated today.
Editorially, I have called
these statements, indicating
that the medical profession is
"always against everything,
never for anything" and that
"many people are unable to
get medical care," as The
Medical Big Lie.
If you have reason lo be
lieve that the implications
made in your Feb. 12 editor
ial are based on actual unmet
needs, I believe, as a good
journalist, you should be able
to offer some evidence from
your own area. I hope you
are not so gullible as to accept
without question the state
ments emanating from those
who are trying to break down
the private enterprise system
by division and the attempt to
conquer medicine.
I seek only the truth about
the situation in your area. If
you happen not to have the
information, I think it would
be a nice piece of newspaper
work to assign a reporter to
the investigation.
I do not expect to publish
any communications received
from you directly but will un
doubtedly have more to say
about the Medical Big Lie
from time to time. I would
appreciate hearing your opin
ion. Herbert L. Hartley, M.D.
Editor
Northwest Medicine,
500 Wall st..
Seattle 1. Wash.
O
Editor s note: Our opinion
is that Dr. Hartley had best
conic down from Cloud 9. for
get about the AMA's political
oropacanda campaign, and
find out for himself iust how
severe the problem of medical
care for elderly people is to
day. We are not going to name
any nnmcs of older people
who todav cannot afford ade
quate medical care, but if Dr.
Hartley cares to come to Med
ford we can put him In touch
with people who can tell him
the fact of Ufa.
almost non-existent in the
south. Later, as paychecks
swelled, the northern reds lost
some of their revolutionary
fervor, but the party gained
ground among the poor farm
hands in the south.
May Lose Alliance
Berlinguer s report was
especially significent because
the Communists also are in
danger of losing their years
long alliance with the left-
wing Socialists led by Pietro
Nenni
Premier Amintore Fanfani's
government is in an all-out
drive to win Nenni over to
the non-Communist camp.
The fall in party fortunes
does not mean the Commu
nists will disappear from
Italy. But it could mean new
trouble ahead for Palmiro
Togliatti. who has been a lead
er in the Italian party since
its founding in 1921.
By Joseph Alsop
highly developed instincts,
President Kennedy has al
ready gained an astonishing
command of the entire execu
tive branch. He now has au
thority, in the sense of abili
ty to impose his wishes on
everv department and bureau
of this vast machine, which
goes considerably beyond the
authority enjoyed by any of
his predecessors.
How Presidents gain, and
how they retain this kind of
authority, are the real sub
jects of Dr. Neustadt's book.
It should be called "Presiden
tial Authority," in fact, rather
than "Presidential Power"
A ND right here, unfortun-
ately, is where the mix-up
exists. For Kennedy, with all
his unparalleled authority,
his growing popularity, his
remarkable knack of doing
and saying just the right
thing at the right time, has
not yet "acquired real Presi
dential power.
If Presidential power means
the ability to get hard things
done, and make difficult na
tional innovations, Kennedy
today does not have anything
like the power of Harry S
Truman in his first term of
office, when Truman was al
ways asking all and sundry
to pray for him "because I
need it." In these terms too,
Kennedy does not have any
thing like the power of Frank
lin D. Roosevelt in his weak
est period - the years just
after the New Deal's heavy
set-back at the polls in 1938
and just before America's en
try into the war.
Power in the White House
does not mean authority over
the executive branch. Power
in the White House means the
power to command support
for great new ventures - to
launch a Marshall Plan, oi
found a NATO, or repeal a
propaganda-hallowed neutral
ity act, or pass a lend-lease
bill. In the periods above
referred to, Roosevelt and
Truman both had this kind of
power. But Kennedy, with
more authority than they,
does not yet have this kind
of power
There is no anomaly here,
however. Beginning with the
end of the first Truman Ad
ministration, a great change,
immeasurably more import
ant than most constitutional
amendments, has gradually
taken place in the American
political system. Having al
always been the most open
government in the world, ours
has now become what C. P.
Snow, in his Godkin Lectures,
calls a "closed government."
A CLOSED government, by
definition, is one which
does not communicate the
facts that underlie the big de
cisions to the general public,
and it is also a government
which seeks to present those
decisions (if they are revealed
at all) as already accomplish
ed facts. The idea that closed
government is a good thing
originates in Britain, where it
is at least a feasible kind of
government because of the pe
culiarities of the British Par
liamentary system. Closed
government also sui'ed Presi
dent Eisenhower admirablv.
since he did not often want
the power to act.
But closed government cer
tainly did not pass the Mar
shall Plan or the Lend-Lease
Act. In America, support for
such great innovating meas
ures can only be secured by
open government - by gov
ernment which permits and
positively stimulates the wid
est publication of all signifi
cant facts, and the most ac
tive advance debate of all
alternative courses of action
Here in America, the need
for mighty deeds must be ptib-j
licly established, before!
mighty deeds can be safely;
attempted.
Unfortunately, President;
Kennedy, who greatly likes
authority, quite rightly senses
that Presidential authority is
diminished by open govern
ment, without seeing how
open government can enhance
Presidential power. So the
choice, so far, has been to
continue with closed govern
ment. (Copyright 1961. New York
Herald Tribune, Inc.)
In the Day's News
By FRANK JENKINS
From Sacramento:
A state official claims that
visitors to California have
spent more money in the last
four years than the state pro
duced IN GOLD from 1848
to 1860.
Charles DeTurk, chief of
the California Division o
Beaches and Parks, said at the
California Association of Con
vention Bureaus conference
this week that the average
California visitor spent $172
during 1959.
He said the total visitor
spending in California in that
year was 839 million dollars
or about TEN TIMES the val
ue of the gold mined in the
best year of the California
gold rush. I
HMMMMMMMM.
The gold rush years were
GREAT YEARS in California.
They were great years up
here in Far Northern Califor
nia and in Far Southern Ore
gon. They were glamorous
years. We can't help a touch
of nostalgia when we look
back on them.
But
If what Mr. DeTurk says is
true - and we have no reason
to doubt it - we have here
in Southern Oregon and Far
Northern California a poten
tial resource that can make
the value of the gold mined in
the gold rush years look like
pocket change.
What is it?
It's the tourist industry.
IN MEDFORD the other day,
representatives of six South
ern Oregon and Far Northern
California counties (including
county courts on the Oregon
side and boards of supervisors
on the California side) spent
the better part of a day con
sidering projects to increase
our share of this tourist spend
ing that in California year
before last amounted to some
839 million dollars.
Here are some of the possi
bilities that were considered:
According to the best fig
ures available, 5,058,293 tour
ist visitors passed through our
area in 1960. According to the
records of Oregon's Tourist
Information Division, mini
mum expenditure of each tour
ist visiting Oregon last year
amounted to $6.24.
Which is to say:
If we could have induced
each of the 5,058,293 tourist
visitors who passed through
our area last year to spend
ONE MORE DAY with us, we
could have added $31,563,748
to the economy of our South
ern Oregon-Far Northern Cali
fornia region.
In one year!
HERE in what we call our
State of Jefferson, we
have a peculiarly favorable
situation to get tourist money.
We are on what duck hunters
call a FLYWAY. Most of the
foreign (Eastern) tourists who
come West are apt to want to
see the whole Pacific Coast.
To do so, they must pass
through our area.
Oregon, Washington and
British Columbia tourists tend
to go south. That brings them
through our area. California
tourists tend to go north -especially
in the summer,
which is the big tourist sea
son. That brings them across
our area.
The problem is to stop them
longer - at least ONE DAY
longer - in our glamorous and
beautiful region.
THE problem is how to stop
them. That is the nroiect
that was under discussion in
Medford the other day.
Is the project worth while?
Keep this in mind:
If we could stop each tour
ist one more day, we could
add 30 MILLION DOLLARS
to the economy of our region.
That seems worth going
after.
Rusk Says Nuclear
Test Ban Possible
Berkeley, Calif.-(UPD-Secre-
tary of State Dean Rusk said
Monday a mutually accept
able nuclear test ban treaty
can be negotiated at Geneva
if all three parties have a real
interest in getting one.
Rusk told a news confer
ence the United States enter
ed today's talks with Great
Britain and Russia "with
great seriousness of purpose."
Rusk in a speech then call
ed on the world's small na
tions to reduce their arms
without waiting for the major
powers to get on a disarma
ment plan.
He spoke at charter day ex
ercises at the University ot
California.
Port lander Named lo
BLM Post in Capital
Washington - (I'M) - James
F. Doyle. 56. Portland, has
been named as assistant direc
tor for plans and legislation
of the Bureau of Land Man
agement. Interior Secretary Stewart
L. Udall announced the pro
motion of Doyle from area
administrator for Oregon,
Washington and California to
the post in Washington. D. C,
Doyle has been with the
department for 23 years, in
cluding the last 14 at Port
land. 1
4