Medford mail tribune. (Medford, Or.) 1909-1989, April 20, 1960, Image 17

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    I MAIITRIBUNI, M.Jfr!,0r.
1 1 W4iiMdir. An. 20, 1 960
Fabric Marvels
Tougher in New
Styles for Spring
Today'i fashion - conscious
woman Is the fabric-conscious
woman. When she shops lor
herself, her family or her
home, she looks not only for
style, but for durability and
ease of care as well.
The now familiar wash and
wear label on clothing holds
great attraction for the smart
shopper who wants to cut
down on her laundering
chores and cleaning costs. As
a result, fashions in fabric
are swinging more and more
toward "minimum care."
Because wash n wear - or
"minimum care" or "easy
care" - can mean almost any
fabric today, the wise buyer
would do well to determine
just what fabric sht is buy
ing.
Act To H.lp
To assist the shopper In the
proper identification of fab
ric, the Textile Fiber Prod
ucts Identification act was
passed in 1958 and becomes
effective . this year. It re
quires that all fibers used in
clothing be labeled according
to predominance of weight,
such as "75-per cent Dacron,
25-per cent cotton.
In addition, many manufac
turers are including launder
ing and cleaning recommen
dations on hang-tags to assure
top performance of their
products.
Automatic washers, too,
have done their part to guide
the busy-and sometimes quite
b e w i 1 d ered homemaker -
through the confusing maze
of modern all-fabric laundry.
And now for example, the
Maytag company's recently
introduced "single control,
all-fabric" automatic washer
has eliminated the element of
risk completely by predeterm
ining proper time allowances,
water temperature and level,
and agitation and spin speeds
for every type of fabric-according
to its origin and con
struction. With the solution of her
laundry problems literally at
her fingertips, the home-maker
is now secure in the
knowledge that it what she
buys can be washed, it will
be washed with proper care-
and with no more effort than
It takes to push a button.
TT miffing y,J
SPRING LOOK - Important
look for spring is the "Chanel
beret" that sits at the back
of the head. Gray taffeta Is
used to interpret this style in
the hat shown here. By Mr.
John.
Elegant Handbags
Important News
In Fashion World
Smart and elegant hand
bags in colorful leathers are
important fnshln news as
complements for the "tailleur
look" of sleek suits and dis
tinctive costumes, but fash
ion puts a host of gay novel
ty handbags front and cen
ter for new season Import
ance. Most often flaunting a split
color persnnnlity, these hand
bags arc happy combinations
of straw, leather and wood
wlth color!
In this category, the new
bulglcs are particularly inter
esting - looking pert and
Jaunty In melon, oval and
pouch shapes.
In addition to their natural
"woody" tones -bamboo,
wicker and willow - textured
straws also come In colorful
guises of vibrant violet, hot
orange, cool cocoa, ten. cf
fee and a range of icy sher
bert shades.
With rope, leather and
braided straw handles, these
bags sport distinctive brass-and-gold
colored hardware
trims, are handsomely spark
ed with gay flowers and nov
elty baubles, bangles and
beads. ,
Upholstery type fabrics,
straw cloths, tapestry, tweed
and linen textures are all
bright with color, pattern,
large handles and are often
shaped on wooden frames or
are bound In leather.
Handbags that serve equal
ly well for shopping excur
sion, a casual day time affair
or to carry aboard train,
plane or ship - do their dou
ble duty with lot of room,
plastic linings, inside com
partments and divider as
well as with outside pockets
for Important travel papers
or other necessities. i
Overblouses once again steal
the spotlight in spring blouse
lines. The short cropped over
blouse and split levels are
well represented in solids and
prints to coordinate with
pleated skirts which also dom
inate the scene.
Springtime Is Time to Give Home
Fresh Look With New Furniture
Springtime is the time to
give your home a fresh new
look with new furniture. Whe-
''''' "2. j . . 1
I
HARDWOOD VENEERS Furniture shopping terms "come
alive" in a handsome room where fine hardwood veneers
appear in all furniture surfaces, even the lovely elm panel
ling, says the Fine Hardwoods Association. The fine hard
woods used in the furniture shown are teak, an exotic wood,
and walnut. Although finished in similar wood tones to
harmonize, they offer individuality In their natural grain or
unusual pattern. The table and chair legs are solid wood, the
rest veneer. Furniture by Dux Lamp by Marshall Studios
Elm panelling by Panawall
ther you plan on buying a lit
tle or a lot, you'll find the
Spring '60 furniture picture is
a masterpiece of fine styling
and superb craftsmanship.
There are two major trends
in the world of furniture fash
ions, both contributing new
charm and new beauty to to
day's living.
Contemporary furniture is
characterized by new warmth
and softness . . . with less
stress on its purely functional
appearance and rather severe
geometric proportions.
Increasingly Popular
Colonial and Early Ameri
can are increasingly popular.
They are best-sellers priced
for all budgets. Mahogany,
cherry and maple woods are
styled with authenticity and
charm, pine and oak are im
portant newcomers in the
"country style" furniture.
In the contemporary field,
Architectural styling has a
classic beauty, yet a trim,
young, clean, clean-cut look.
This smooth - lined furniture
seems to have been built for
the room. Functional cabinets
with arched tops in beautiful
ly grained mahogany are out
standing examples.
Danish Modern continues to
be a prime favorite in all price
ranges. The use of elm as well
as walnut give it richness and
durability. It is featured in
groups of co-ordinated furni
ture for a harmonious theme
throughout the home.
All in all, the new furniture
styles are more versatile,
more livable and more beau
tiful than ever. They Interpret
the best of the past for the
way you want to live today
and in the future.
Important Trend
The other important trend
Is the very pronounced tradi
tional influence, both in au
thentic reproductions of fur
niture classics and in con
temporary interpretations in
spired by the past.
Such illustrious names as
Empire, Regency, Directoire
and Biedurmeier lend new en
chantment to current collec
tions! The revival of interest in
historical furniture is mani
fested in neo-classic which is
symetrically proportioned and
gracefully ornamented. It is
based on classic Grecian and
Roman design and flourished
In Europe in the late 18th and
early 19th centuries.
Provincial furniture, wheth
er of French or Italian inspira
tion has a unique aura of ele
gance and light-hearted living.
Walnut, cherry and burnished
white are the favored finish
es. Grill inserts are a new, at
tractive feature.
v' I T L T 1
L if ,
EARLY AMERICAN Distinctive decor is achieved with a
properly placed, extremely attractive multi-drawer apothe
cary chest and maple-framed portrait photographs. This
idea is especially good for an Early American styled room.
Chest by Baumritter
"Pretty", "simple", "be
coming" these are the ad
jectives that describe the
fashions for spring. Silhou
ettes are so diversified that
women will find many flatter
ing ones.
A beautiful cross between a
bulky sweater and a short
coat has blossomed for Spring.
In lots of varied knits, colors
and prices . . . this knit top
per style is sure to turn out
to be a very popular style.
Slacks go fancy for Spring
1960. Plaids, checks, even
stripes are in the news. There
are Continental styles for
every age group.
The big sleeved sheath with
marked waistlines and round
ed hipllnes - Is the most sig
nificant look for Spring, 1980
dresses.
AUTO 1
SERVICE J
"I Just Noticed You Give
SILVER DOLLAR STAMPS
FILL 'ER UP!"
REAL
PEAR
BLOSSOM
VALUES!
LUGM1
O STRATOLOUNGERS 0 PILLOW BACK RECLINERS
O CLUB CHAIRS O STRATORESTERS O SIESTA LOUNGERS
mm mm
7
Never before have
Quality Reclining Chairs
been priced so LOW!
$139.50
TO50l
$11950 Value
Yes! Fine Stratolounger Quality
LAY-AWAY NOW for Father's Day or Mother's Day!
PEAR
BLOSSOM
VALUEI
STRATORESTER
$69.50 Values ONLY
$5)50
7PP 7
U
O
A Small
Deposit Will
Hold Until
Father's Day!
CLUB CHAIRS
Handsome, solidly built and
So-o-o Comfortable!
Regularly $79
so
B. F. Goodrich, 100 Molded Foim
Rubber, zippered seats. Beautiful
"Seotchgard" Fabric repels oil, re
sists soil comes in wide choice of
colors. See these Chairs TODAYI
PEAR
BLOSSOM
VALUEI
Pillow Back RECLINERS $
$89.50 Values ONLY
J50
PEAR
BLOSSOM
VALUEI
SIESTA LOUNGERS
$109.50 Values
m50
BUY ON OUR EASY-PAY PLAN -With
NO Carrying Chargesor Interest!
We carry our own contracts. There is no extra charge added to
your payments. At Weeks and Orr you pay ONLY for the mer
chandise. Shop at Southern Oregon's longest established Furni
ture Store where you find Fine Quality at Lowest Prices!
SHOP ALL 3 FLOORS
of Southern Oregon's
Oldest & Largest
Furniture Store
WIEIEIKS & (DMR
114 West Main Street
Phone SP 2-9351
Open
Monday
Nights
C