MAIL TRIBUNE, Medford. Or.
'A Friday, Feb. 19, 1960
MECFORDil.TRIBUNB
"Everyone In Southern Oregon
Reads The Mail Tribune"
Published Daily except Saturday by
MEDFORD FRUNXliNU tO
33 North Fir St. Ph SP 2-6141
ROBERT W. RUHL. Editor
HERB GREY Advertising Manager
GERALD T LATtlAM, BUS. Mgr.
ERIC W. ALLEN JR.. Mng. Editor
EARL H. ADAMS. City Editor
HARRY CHIPMAN. Teleg. Editor
RICHARD JEWETT. Sports Editor
OLIVE STARCHER. Women's Editor
DALE ERICKSON. Circulation Mgr
An Independent Newspaper
Entered as second class matter at
Medford. Oregon, under Act of
March 3. 1897
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Flight o' Time
Medford and Jackson County
History from the files of The
Mall Tribune 10. 20. 30,. 40
and 50 years ago.-.
10 YEARS AGO
Fb. 19, 1950 (Sunday)
Rogue River high school
beat Butte Falls 68 to 44 last
night and won second straight
county class B basketball
tournament championship.
A 17-year-old Grants Pass
youth who shot himself in the
eye yesterday while cleaning
a gun had his eye removed
at a Medford hospital today.
20 YEARS AGO
Feb. 19. 1940 (Monday)
Finns report that all of a
Russian division of 18,000
men were either killed or cap
tured in fighting in recent
days.
From Arthur Perry's "Ye
Smudge Pot" column: "The
congregation of a Cleveland
church battled with the police
Sunday to keep the new pas
tor out. It would have been a
better story had the congrega
tion battled each other trying
to get into the church to hear
the new pastor."
30 YEARS AGO
Feb. 19, 1930 Wednesday)
Washington school site at
Main st. and Oakdale ave. se
lected as new courthouse
and people will vote on it at
next election.
City threatens to raze ruins
of Page theater unless some
thing is done at once.
40 YEARS AGO
Feb. 19. 1920 (Friday)
Trigonia Oil company will
start drilling here March 1.
Sen. McNary introduces a
bill in congress to build a
park on top of Roxy Ann.
50 YEARS AGO
Feb. 19. 1910 (Saturday)
"Mysterious" American De
velopment company which re
cently asked for blanket elec
tric road franchise in county
also reportedly plans to spend
$2Vi million in orchard de
velopment here.
Medford Commercial club
is asking 1.000 people for
$100 donation each to build
the Crater Lake highway
which state refuses to build.
What's Your lQ.?
Nine or ten correct is superior;
seven or eight is excellent; five oi
the is good.
1. Of what tree are acorns
the fruit?
2. When is ante-meridian?
3. Which two Western
States are perfectly rectangu
lar? 4. Can the age of a rattle
snake be reliably ascertained
by counting the number of its
rattles?
5. What does alma mater
mean?
6. In what century did the
French Revolution occur?
7. Is the gross income of a
business greater, or less, than
the net income?
8. In what city does the
Pope have his residence?
9. Who is the patron saint
of England?
10. What city is the capital
of Montana?
Answers. 1. Oak. 2. Be
tween midnight and the next
noon. 3. Colorado and Wyom
ing. 4. No. 5. "Fostering
iroiher." 6. 18th century. 7.
Greater. 8. Vatican City. 9.
Si. George. .10. Helta. .
.
Names and
An editorial winter on the Oregonian waxes
nostalgic about the "jeep" the war-born vehicle
which has found a place in the hearts of many a
GI and, more recently,
ers and fanners.
The Oregonian man, presumably , a World
War II veteran, says:
"No other instrument of the war, from Garand to
A-bomb, was so widely useful; none, by far, so versa
tile. The jeep transported kings, presidents, prime min
isters and served as a doorstop. Equipped with a pair
of tin pants, it became amphibious. In England, on one
celebrated occasion, a jeep joined a fox hunt, its ex
haust pipe snorting a tallyho."
The jeep, indeed, was
Lih Marlene, Waltzing Matilda, and other leg
ends. Unlike them, it has become a civilian.
JUST how much was borne in upon us the other
day when, in a newspaper trade magazine, we
saw a lull-page advertisement cautioning writers
that "Jeep" is a registered trade mark, that it
MUST be capitalized, and giving other rules and
regulations for use of
To heck with that
approximately.
The jeep came to the
unnamed. Thev took it
tened it. "Jeep" became
idiom long beiore the
with a trade mark and
writers around.
AS A MATTER of fact, this trade mark busi-
11COO AO 1I1U1 & VV XVIVOJI V-.C. 1AAC4AA Uli. UligilV
and has a basis in necessity.
For instance, a number of firms have created
products, given them trade marked names, and
then watched as the name entered the common
language and was lost as a proprietary name.
So manufacturers who have such popular
trade marked names now do everything they can
to preserve them for their own use. Under the
law, if a trade mark enters the language as such,
it can no longer be the exclusive property of one
firm.
The chief wav in which thev do this is to see
that a trade marked name is capitalized, when
printed, as befits a proper noun a name.
Thus, Levi's are a protected brand name, and
often when a reporter uses it thus "levis" to
refer to any old sort of blue jeans, he gets a
reproving letter from the Levi Strauss company.
THE same is true of Coca Cola (also "Coke") ;
1 Teletype, and a number of other brand names
which their owners are seeking to protect as their
property. They do this both by letters to editors,
and through advertising in trade magazines.
Generally, I we": make an attempt to honor
these proprietary names through capitalization
Kleenex, Deep Freeze, Scotch-brand tape, and so
on. Their owners have a point.
But there are a couple of cases which cause
us irritation.
One of them is the
which was named by the American GI, has long
been part of the language, and which, from our
point of view, is used by the manufacturer only
through the courtesy of the U.S. fighting man of
World War II. '
ANOTHER even more
Vin A ri-P m mi nooin m
trampoline.
One fiim which manufactures this kind of
equipment had the effrontery to take the word
(which has appeared in dictionaries for years
it's from the Italian and is derived from the word
stilts) and get a trade mark on it. (Don't ask us
how the Patent Office permitted itself to be bam
boozled on that one ; the workings of the Patent
Office are weird and mysterious anyway.)
We'll go along with Coca Cola, but not with
trampoline. We'll go along with Levi's, but not
writh jeep.
The language and the law have their quirks.
But the pure theft of a word in an attempt to
make it private property is (to paraphrase Win
ston Churchill) "Arrant knavery, up with which
I will not put." E.A.
The Wrong Issue .
There's quite a debate raging in Washington
these days about federal aid to education. Should
federal aid be given to schools, or shouldn't it?
Thus goes the argument.
The National Education Association says this
isn't the argument at all, and that by talking
about it, the real issue is obscured.
The real issue, the NEA says, is this: How
can we provide ADEQUATE federal support for
schools quickly, efficiently, and with the fullest
Dossible assurance that the funds will be per
mitted to be used to fill the areas of greatest need.
THE issue of whether there should or should not
be federal aid to education is already settled,
NEA points out affirmatively.
A total of more than $481 million in federal
funds now goes to local schools, "through a maze
of new and old bits and pieces of legislation," it
says, adding: . . .
"Federal funds flow into some schools earmarked
for vocational education, into the general school
budget in some places recognized as federally impacted
areas, through school lunch programs, for scholarship
loans and other purposes designated in the National
Defense Education Act, and so on and on."
This principle, coupled with the nation's edu
cation needs and inequalities, puts the matter in
a different light than that now being debated.
Doesn't it? E.A.
Trade Marks
hunters, fishermen, camp
a war-baby, like Kilroy,
the name.
noise, as a GI would say
armed men of America
to their hearts, and chns
part of the American
manufacturer jumped up
started bossing America's
jeep (small "j" please),
flagrant example, is the
Dmiirm onf Irrt nnrn oc a
Dennis the
It's sure a neat tent ! it's evem got
WAU-TO-VYAU. &ZASG
Communications
Letters to the Editor must tear the
although under certain circumstances the use of a pen name or initial
for publication is permissible. The Mail Tribune reserves the right to
edit all letters with a view to clarification and condensation. Letters
submitted for publication must not exceed 400 words. The letters
printed in this column do not necessarily represent the views of the
paper; in fact the contrary is often
Pro and Con Letters
To the Editor: A long time
since such a faith-renewing
uplift in our youth by their
recent letters to the editor in
the M-T, displaying adult rea
soning, even though of con
demnatory nature. But, it is
my experience that a sour
no" is more worthwhile than
a sugary "yes." However, my
elation was short lived. At a
Lincoln Day Grange potluck
supper, a local orchardist re
marked to me: "I do wish
these high-schoolers would
bring more of their adult
thinking along when coming
to work in our orchards. They
are good for about an hour's
work, when we find them in
a leaning or on-the-ground po
sition, apparently suffering
from a lack of breakfast as
they yell for' a hot-dog coke-
break- And this is not the
worst of it, for when we pay
them off, we are berated by
parents, pa and grandma,
uncles and aunts, for not
keeping them on the job and
refusal to hire them, save
those who have proved their
willingness and well inten-
tioned interest in their work."
As to women drivers, traf
fic officials have often re
marked to me that their over-
caution, their anxiety to ob
serve driving rules, especially
in unexpected situations, is
the main cause of their in
volvement in accidents.
Re the high-schoolers' crit
icism of the 'pointless and
asinine letters to the editor,
they will find them, as ac
cumulating years lend toler
ance, valuable cross-sections
of people's thinking and wor
rying, as all trained editors
do. Like one time this writer
found Editorial Manager Kel-
ty of the Oregonian busy with
a sheaf of letters to the edi
tor. To my lifted eye-brow he
dryly remarked, "this is my
easiest and most dependable
way of keeping a finger on
the public pulse, especially
our readers."
Poetry, it would be a real
pleasure for a high-schooler,
or anyone, to bring to my at
tention a more generously
tolerant, clear thinking, Ben
Hur Lampman- petal -perfect
poetry than "God's Truth" by
Evelyn Evans, recently in the
M-T. Some of them are. very
'doggie,' but obviously an out
let to a frustrated soul. "My
Sons of Paul," (Timberman,
Feb. 1936) lifted me from the
depression doldrums to a good
job and a chance meeting at
Susanville, Calif., with a Walt
Disney scout and a tentative
assignment to do a Paul Bun
yan lyric for them. But War
II ended all that and lost com
plete contact with the Disney
scout.
F. J. Clifford,
Route 2, Box 200F,
Central Point, Ore.
'Phone Girls Defended
To the Editor: I read Mrs.
Maness' letter of Feb. 14
(about telephone service) and
I heartily disagree. Being a
retired telephone operator
with 32 years service in
southern Oregon, I feel I
know a little about the con
ditions under which the girls
work. '
What purpose can a tele
phone directory serve other
than telephone information?
So why should the directory
be any place in the house ex
cept next to the telephone?
The only other use I can
think of is to make Junior a
trifle higher on his chair at
the table, and Medford direc
tories aren't thick enough for
that. "
' Did it ever occur to Mrs.
Maness or her neighbor to
read the first page of their
directory when it is delivered
each year? About-four years
Menace
name and address of the writer,
the case. -v
ago a system was adopted of
dialing 116 for emergencies.
It is fully explained how to
use it. This will put their call
on a special emergency trunk
which takes precedence over
aU other calls. When lights
come in on the main switch
board, one light looks the
same as any other, and the
girls are instructed to answer
them in the order in which
they come in to the best of
their ability.
The company, in coopera
tion with the state labor com
missioner, gives the girls a
15 minute period out of each
4 hours of working time in
which to drink coffee. There
is a minimum of 9 hours be
tween shifts for sleep. There
are many of them who have
the double job of raising fam
ilies too, so on occasion they
may go to work 'tired' but
hardly asleep.
It is a known fact by any
one who has ever worked for
the telephone company that
the people of the Rogue val
ley rarely use a directory for
looking up numbers that have
remained the same for years.
Where was Mrs. Maness' di
rectory, even if her neighbors
was misplaced?
There are times when the
girls are swamped with calls
and people aren't answered
as soon as thev would like
for them to be, but you can
rest assured that if neoDle
aren't answered, the girls
aren't sitting back in their
chairs with a cup of coffee
and their feet on the board
resting, neither are they
asieep.
Ruth Hogan,
111 N. E. A' st.
Grants Pass, Ore.
Confusion at lhe M-T
To the Editor: Last Wednes
day we walked up the flight
of stairs at 33 North Fir st.
to the second floor. By turn
ing left, we entered the sanc
tuary of the Tribune editorial
staff.
Methinks, by turning, as in
dicated above, we opened a
aoor into what seemed to be a
rectangular room of many di
mensions, or is it only an op
tical illusion?
Perhaps if occasion arises
again we had better go equip
ped with some kind of printed
pocket sized guide, so at least
we can find our way around
wimoui going tnrough a
quadrifid of office suites to
the same door of entering.
Or maybe we had better
brush up on our trigonometry
to serve better our instinct of
direction in the future?
As Confucius would say, it
is not where you are going1, it
is what you do on the way!
Were we "turned around,", or
did we only look that way?
Bert Kissinger
520 Boardman st.
Medford.
Writes Letter
To the Editor: In recent
issues of the Mail Tribune,
there have appeared letters
from the Medford High stu
dents containing very wise
and mature observations on
this same column and its con
tents. . '
I heartily agree - with the
three or four who criticized
your printing some of the
nonsensical, idiotic works I
have read, but I do under
stand why you are limited to
such drivel most of the time.
Could it be that most of us
merely tear down the efforts
of others, rather than spend
time writing what we per
sonally think abouV a " given
subject?
I certainly disagree with the
ramblings of Mary E. Akins
about the youth of today, but
at least she took , the oppor
tunity to air, her views, and
she is entitled to her opinion.,
Truman Being Coy About His 1960 Choice
For Presidential Candidate, Wilson Says
By LYLE C. WILSON
United Press International
Washington (DPD Playing
it coy is not the role for
Harry S. Truman. Coy means
to shrink,
modestly or
coquettishly
Our Harry
is more the
political gun
slinger type,
shooting from
the hip, fan
ing the gun,
getting his
Lyit c wiuoo man.
But Truman is being coy
about his 1960 choice for the
Democratic presidential nomi
nation. It is ' not clear who
"Of . ..
British Defense Minister Is
Phil Newsom's Man of the Week
By PHIL NEWSOM
UPI Foreign Editor
The man-of-the-week: Brit
ish Defense Minister Harold
Arthur Watkinson.
The olace: Parliament, Lon
don.
The quote:
"The policy of
the govern
ment, in co
operation with
our allies, is
to prevent
war. We in
tend to do all
in our power
bl Nrwsnni 'O acmeve oy
A. 1- ' 1
negotiations comprehen s i v e
disarmament under proper
controls. Meanwhile our de
fenses must be maintained.'
For the 50-year-old Harold
I am enclosing a copy of a
letter I have written to the
parties shown. I think this is
a subject which some of your
readers will be interested in,
whether they agree with me
or not.
(Mrs.) Thomasina F. Rush
Ashland, Ore.
Editor's note:
letter follows.
Mrs.' Rush's
Bernie 'Gould tv writer
The Pillsbury Co.
Kenneth L. Evans - story
edtior
Max Schulman - author
co "The Many Loves of
Dobie Gillis"
CBS
485 Madison Ave. .
New York 20, N. A. .- -
Dear .Sirs: J. feel I must
bring to your ' attention what
I'm sure is very distasteful to
millions of Americans.
I'm speaking of the phrase
"I've gotta KILL that boy"
which is used more than once
every week in the "Dobie
Gillis" series.
I am the mother of two teen
age boys, and even they find
this phrase much too blunt
and shocking. -
I refrained from writing
you for the first few weeks of
this show, for I felt certain
many others would. Now,
however, I have decided per
haps others also are merely
waiting for something to be
done.
Please, I implore you all;
see that the offensive words
are removed from the scripts!
There are many other words
which could put across the
intended meaning just as po
tently.
Surely you can understand
the revulsion any parent must
feel at the use of the word
"kill", when pur newspapers
daily carry true stories of
homicide commited by both
parents and children.
I am also sending a copy of
this letter to our local news
paper with the request that
other television viewers also
write to you.
(Mrs.) Thomasina F. Rush
285 Beach st.
Ashland, Ore.
Dallas H.S. GradtT
.To the Editor: Calling all
graduates of Dallas High
School, Dallas, Ore.
Please send information on
yourself and a stamped en
velope for a list of grads in
your area.
Don Seibert ('50)
829 North Fourth st
Springfield, Ore.
Lipstick or Death
To the Editor: I have en
titled this my "State of the
Union Message," or "Give Me
Lipstick or Give Me Death:"
Women of the world, unite!
Express your righteous Indig
nation; Gird up -your loins, for we
must fight
The Food and Drug Adminis
tration. The Union's in an awful state!
That is all that I can say.
I can fortell our female fate
If we don't squelch the FDA.
Fetch feathers, girls; and get
some tar.
We'll get those guys the
s ,' high and low.
This time, by gum," they've
gone too far . . .
They must recant, or out they
gO! :
They've served us well, we
i long have had
Food free from foul adultera
tion. .
Truman thinks he is confus
ing or baffling by his coquet
tish behavior.
Not since Oct. 29, 1957 has
Truman answered up to a di
rect question with a direct an
swer about his 1960 choice.
The 1957 exchange took place
in Omaha, Neb. Truman, said
he would support Sen. Stuart
Symington (D-MoO if the sen
ator were a candidate in
1960.
It is 1960 and Symington is
a candidate, although un
announced. Truman, however,
ain't sayin'.
Simple Pedictien
Reporters caught up with
him in Memphis and North
Miami a couple of days ago,
Arthur Watkinson it was his
first policy pronouncement
since last November's cabinet
shift which moved him into
the tough defense post from
his previous assignment as
minister of transport and civil
aviation.
It revealed some change in
British defensive thinking
and emphasized anew Brit
ain's close military ties with
the United States.
Boost Defense Spending
It came in connection. with
announcement of a boost in
Britain's defense spending to
more than three and a half
billion dollars, or nearly a
third of her entire budget.
As in the United States, it
had not been produced with
out painful pressure upon the
new minister from each of the
armed services intent upon
their own needs and desires.
But in the end it was Wat
kinson who had to make the
recommendation and his maid
en announcement disclosed
both his businessman s ap
proach to the problem and his
reluctance to put all his eggs
In the Day's Hews
By FRANK
President Eisenhower asks
for $4,175,000,000 (four bil
lion, 175 million dollars) in
new foreign aid funds "to
safeguard," he says in mak
ing the request, "the free
world against the enormous
power bloc of communist im
perialism." That is about a billion dol
lars more than the congress
voted for foreign aid last
year.
rpHE BIG question:
Is it IMPERATIVELY
needed?
Their labels tell us good from
bad,
And we give due apprecia
tion. .
But we have come to bury
them!
Not to praise and give them
roses.
Cast lots for collars, sash and
hem; .
Bear home their bureaucratic
noses'!
The world is ruled, the cradle
rocked
By woman's hand, it's said.
But bureaucrats rush in, like
fools,
Where angels fear to tread.
So now at last, they've gone
' and trod
Oh woman's pride forsooth!
Forgetting that they're men,
not God,
And seeking power, not the
truth.
Lipsticks contain c o a Wars,
: they say. -
Amounts are small, but they
say "Tsk."
SOj that's a price we women
pay; -
It's called a calculated risk.
Why don't they go and smite
the smog.
Or chase the tars from filter-
tips;
Clean up a nice cranoerry
bog.
We'll decide what's for our
.-;lips! . ;. ;
Our lipsticks are our own red
badge " ;
Of courage, which they give.
To fight the battle, defeat, age,
And help us daily just to live.
Yes, women's name in Vanity
And she is pretty primitive.
Lipstick's an aid to sanity
Without it. Lord, who wants
, to live?! : - . i
I say, let's face reality;
I'm not crying for the moon.
Just give my lipstick back to
- - me, .-
And let me die a little soon.
Helen M. Ashley
851 Wabash ave.
Medford.
P.S. to Mr. Bulman:
And to "you Bible' quoting
males
Whose . quotes confuse and
lend no light. : .-
Why weigh all things with
your poor scales? "
Why don't you go and fly a
kite?!! -.
H.M.A.- - t i
and Truman limited himself
to a claim that 1960 was a
Democratic victory year, no
matter whom the Democrats
nominate for President. That
kind of talk will not help
Symington's candidacy any
when the time comes to per
suade convening delegations
that this candidate or that one
alone has what it takes to
win. -
There is not much doubt
among politicians that when
such a time arrives, Truman
will be where the trades are
being made in an effort to ob
tain Symington's nomination.
There are straws in the wind
on that. The most significant
straw was announcement in
in one basket. He once said:
"If we had unlimited funds,
we could buy out the shop.
But we don't. So we have to
be careful shoppers making
certain that we are buying
goods of proven value."
Switch To Mobility
The switch in British de
fense thinking paralleled a
similar switch in the United
States. It was away from fixed
bases for missile launchings
and toward mobile bases
which could not be knocked
out in the event of surprise at
tacks. This development of Brit
ain's 3,000-mile Blue Streak
missile will continue, but em
phasis also will be placed
upon deveopment of nuclear
powered missile-carrying sub
marines, bolstered by long
range manned air-ait
The call for an increase in
conventional weapons empha
sized that nuclear power is
"only one component of the
deterrent," and further indi
cated that Britain's defense
planners do not believe the
day of the foot slogger is past
JENKINS
PERSONALLY, I don't
know. I doubt if any read
er of this newspaper knows.
But
It MIGHT be needed.
rpHERE'S CUBA, for ex---
ample.
In Cuba, Russia's Mr. Mi
koyan has been busily sowing
seeds of trouble for us. He
has been telling the Cubans
that if wicked capitalist U.S.
A. doesn't buy Cuba's sugar
pious, ver-helpful communist
Russia WILL.
So
He says
"DON'T WORRY. We'll
buy your sugar. If you don't
have American dollars (gain
ed by selling your sugar to
the U.S.) to buy the things
you've been buying in Amer
ica, we'll sell you RUSSIAN
goods and take in payment
whatever kind of money you
have. Russia is YOUR
FRIEND." j
And so on. i
rT'S AN ALLURING picture
he paints. And we mustn't
forget that whatever Russian
agents are telling the Cubans
other Russian agents are tell
ing the people of other Latin-
American countries.
Our relations with Latin
America are none to cordial.
Talk like this can do us an
immense amount of harm. It
could easily be true that we,
More thrilling than
Indianapolis racing
because you are
the Driver in
America's Newest,
Safest Sport.
. Safety
Helmets
Visit ut end set these finely engineered.;
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answers all your questions about this excit
ing new Sport.
Full lint of Parts, Engines, Wheels, Tires, ate.
WHITE'S CYCLE CENTER
3330 North Pacific Hwy.
MEDFORD PHONE SP 3-4381
Indiana that Frank McKInney
would support Symington.
Frank McKinney is a Tru
man pal. He was Truman's
handpicked chairman of the
Democratic National Commit
tee towad the end of the Tru
man administration. Adlai E.
Stevenson quickly relieved
McKinney of that job after
the 1952 convention. That was
the beginning of the end of
the political friendship be
tween Truman and Steven
son. Reasonable Belief
If McKinney is for Syming
ton now, it is reasonable, al
most necessary, to believe
that Truman will be for Sym
ington in time. About a year
ago, Truman said he would
name his presidential choice
when he felt it his duty to do
so, and not beiore. .
Truman has a hot and spe
cial reason to want the Demo
crats to win this year and to
have a big part in picking the
winner. The Republican pres
idential nominee almost sure
ly will be Vice President
Richard M. Nixon.
Licking Nixon is something
Truman wants very much to
do.
need more foreign aid money
with which to counteract this
dangerous communist drive to
gain a foothold in the Western
Hemisphere.
We mustn't forget that un
der the Monroe Doctrine we
are pledged to keep such
dangerous foreign influences
out of the Western Hemis
phere. If we can't do it by
peaceful means, we'll have to
do it by war. 0
Co-
3 You see
We may need this extra bil
lion dollars for foreign aid
money. If so, we should ask
ourselves this question. -
WHAT CAN WE DO WITH
OUT? WHEN YOU are very deeply
" in debt, but just HAVE to
have something, what do you
do? You know what you do.
You DO WITHOUT some
thing you have been having.
So
If we have to have another
billion dollars of foreign aid
money, LETS DO WITHOUT
SOME OF THE WASTE WE
HAVE BECOME ACCUS
TOMED TO. ' .
Goodness knows there is
PLENTY of waste in our
government.
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