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, Copyright 1959Bureaii of Advertising of the American NewspaperPubUshers Association, Inc. ''
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OCTOBER 4-10
NATIONAL PHARMACY WEEK
YOUR PHARMACIST WORKS FOR BETTER COMMUNITY HEALTH
to
deliver just wliat 232,000
doctors
ordered
The man in white, carefully dispensing the doctor's
prescription, is a pharmacist. He is one of 110,000 licensed
practitioners across the land who contribute to safeguarding
the health of all of usi; He-offers a, strong hand in stopping
disease a hand that is constantly on guard to protect the
well-being of you and your family. Throughout theyear, these
pharmacists stand ready tb-give you exactly what the nation's total advertising budgets of all drug stores is invested i
232,000 doctors order. It's a giant task-a conscientious task r;; - - the Total Selling medium-the daily newspaper. -
that the druggists perform. r . ; v . - ; The daily newspaper in observance of National Pharmacy
r Pharmacists have found that newspaper advertising is the ' Week, October 4-10, takes this occasion to salute the man
most effective and efficient way to keep !ypu fprmed about - :: Vhd works forljetter community, health-your pharmacist.
products and prices. That's why seventy-three per cent 'of the - The Total. Selling Medium is the Daily Newspaper
- ' ; : r :. , , . ; .-' v ' . " " ; " ; . - :--' Drug Topics .
Published in the interest of more effective advertising by THE MEDFORD MAIL TRIBUNE
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