Amazing Bridge Invention!
Charles H. Goren
AMERICA'S MOST FAMOUS BRIDGE AUTHORITY,
now introduces his revolutionary
new way to improve your bridge
game-automatically!
How would you like to be the best bridge player in your circle
of friends ... a sought-after partner ... the authority others
turn to when they need advice? It's easier than you think, with the
help of this remarkable new invention called Goren's New
Way to Better Bridge. It's the greatest innovation in Contract
Bridge since its inventor pioneered Point Count Bidding. As you'll
see, it's not a book, not a course, but an entirely new method of
learning the finer points of both bidding and playing. And it's
guaranteed to help you play more skillfully, more confidently,
and with higher scores!
Xp& 5;&v ."Sv 1 $
Guaranteed to make you a better player
within 24 bridge hands -or pay nothing!
Like all good ideas, Goren's New Way to Better
i Bridce is simple. It's based on one of the oldest and
most successful education theories ever developed: ex
perience is the best teacher.
With this new invention, Goren's bridge experiences
become yours. He has selected 24 of his most significant
bridge hands. Each one is a challenge requiring some
real thinking. And he has invented a way for you to play
the very same hands!
You fmprovo WMI You Ploy
Here's how it works: A deck of specially-coded playing
cards is dealt out according to the marks on the backs;
so that each player gets one of 24 predetermined bridge
hands. No one knows what the other's hand is!
You proceed as you would ordinarily, you bid the hand
and then you open the manual to see what bid Goren would
have made and why ! At this point, the comments on the
actual play of the hand are on another page and cannot
be seen.
You then start playing. Make your own decisions and
your own mistakes. When the hand is over - or during its
course if you prefer you open the manual for a com
plete play-by-play commentary by Charles Goren.
Ilk 24 Prrvofo Ussons by
thm World's Greatest Brfrfao Export
- You play each hand with three friends just as you
ordinarily would (or if you prefer you may even play
"solitaire"). The only difference is that you have a bridge
expert - in this case the world's No. 1 expert -"looking
over your shoulder." Through the advice in the 108-page
manual, he explains strategies and rules, the reasons for
various plays and bids. He gives you specific advice about
specific bids and plays.
You do NOT bother about learning abstract theories or
hard-to-remember rules. By actually bidding and playing
each hand - and then having it thoroughly reviewed and
explained by Goren you cannot help absorbing a tre
mendous amount of expert and practical "know-how."
Your game will improve automatically.
The 24 hands have been carefully chosen to introduce
. you to strategies of Contract Bridge and to cover a variety
of challenging situations. If you play different positions at
different times, you will have 96 individual hands that you
can play. And each one will give you experience that
might otherwise require years of ordinary playing.
Try h For 3 Full Woofcs FJtff
The coupon without money entitles you to try Goren's
New Way to Better Bridce at our risk. Within 3 weeks, if
you are not absolutely "sold" on the value of this set if not
convinced that it will do a world of good for your bridge game
simply return it without hesitation and forget the matter.
Otherwise, send only $2.95, plus postage, as payment in full.
(We predict that you'll get back many times that small
amount in just one bridge session!) Mail coupon to Simon
and Schuster, Dept. GF, 630 Fifth Avenue, New York City.
(ONI WARNING THOUOHi Get one fast, before your friends
get around to it. It really works, and someone is going to score
a sensation at your next bridge session. So clip the coupon
now and drop it in the mailbox at once.)
Goren's Invention
Includes . . .
run dick or copyrighted self-teaching
"MARKED CARDS," the back, of which
are designed so thai 24 challenging bridge hands,
prearranged by America's leading experts, can
easily be dealt around a table.
COMPUTE 1 0S-PACE MANUAL, in which Mr.
Goren analyzes each of the 24 hands, and tells
you how experts would .have bid and played it.
HANDY DIALING
OUIDE, designed to ex
pedite accurate dealing of
the special playing cards
according to the code on
the backs.
Meet Your Instructor,
Charles II. Goren
You'll be taking bridge lessons from the man
who is the Number One ranking player of
the United States (according to the ratings of
the American Contract Bridge League). Only
player in the history of bridge
who has won evtry major U.S.
championship. Author of a syn
dicated bridge column which
appears In 150 newspapers. His
recent book, Point Count Bid
dinc, made contract bridge more
and more satisfying
for millions of players. Now,
with his New Way to Better
Bkidce, he makes it possible for
millions more to learn the fine
points of Contract Bridge.
far
SIMON AND SCHUSTER, INC., Dept. GF
630 Fifth Avenue, New York 20, N. Y.
I've Rot to set it to believe it. So srnd me a boxed set of Cohen's New
Way to Bittiji BmiK.r. for a three-week trial. The set includes the coded
"marked cards," the 108-page self-leaching manual, and the handy dealing
aid. If I don't see my bridge score going up I'll return the set within three
weeks and pay nothing. Otherwise, I will send you 12.95 plus a few cents
postage, as payment in full.
Name.
PLEASE PRINT PLAINLY
Address.
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