First Survey
$20 Million
Salem American farmers,
pressed by advertising and
marketing promotions in oth
er lines, put up at least S20
million last year in programs
under state legislation to
make a bigger bid for a slice
of consumer dollars.
How much more the farmer
is putting into the promotions
beyond routine marketing is
anyone's guess. Most of the
money to support the pro
grams comes from assessment
on agricultural producers
themselves, some from han
dlers and some from state ap
propriation. This information comes out
of an overall survey, believed
the first of its kind, of agri
cultural promotion activities
under state legislation. The
survey results were unveiled
this fall before the National
Association of Marketing Offi
cials in Phoenix, Ariz. It was
conducted by an association
committee headed by Paul T.
Rowell, market development
chief for the Oregon depart
ment of agriculture.
Advises Grower Group
Usually the state depart-
ment of agriculture or equiva
lent agency, either spends or
advises with a grower group
in spending the marketing
promotion funds. States never
before have authorized so
much farm products promo
tion. But the idea is not new.
The two giants in this field,
California and Florida, were
among pioneers. So were
Maine and Washington.
Other states have followed
suit in varying degrees, and
several of those not yet in the
picture are making moves to
handle some of their high pro
duction farm commodities in
this manner.
Thes urvey for NAMO, ad
mittedly not the full picture,
shows states are giving farm
commodities a boost under
three types of legislation.
Some states use one type,
some two and some all three.
In 25 states, 44 programs
operate under a law for a spe
pific commodity. Examples
are the Oregon wheat and Po
tato Commissions.
Nine states have 44 pro
grams under a state enabling
act, which gives growers of a
commodity an opportunity to
create a marketing program
through public hearings and
a referendum, conducted by
the state department of agri
culture. In Oregon, the Fine
Fescue, La din o Clover and
Fryer commissions were cre
ated by this process. Oregon
Dairy Products and Filbert
commissions were created by
earlier specific acts, but now
are under provisions of the
commodity commission en
abling act.
Legislators in 16 states have
authorized general agricul
tural promotional programs,
but two states have not used
the authority.
Ten states, Including Ore
gon, promote farm marketing
under two of these three
types of authority. Alabama
and Wisconsin utilize all
three types.
Commissions Described
Some commissions or coun
cils are limited to advertising,
.promotion and research func
tions, or a combination of
them. Some go beyond this
and include regulatory fea
tures such as limiting the
erade. size or auantity sold.
checking of labels to improve
quality, and investigation of
unfair trade practices.
Seventy-three programs in
24 states include research
features.
New promotional legislajion
is being proposed in Florida,
Minnesota, Pennsylvania,
Utah and Vermont, and in the
territory of Hawaii. Utah and
Vermont are proposing grow
er and state support on a 50-
50 basis.
As the survey points out,
all the promotion organized
and conducted under a legis
lative umbrella "could be
done on a strictly voluntary
basis provided the necessary
IT LEAVES YOU
GET ON
THE
VODKA WAGON
WITH
f 0 4 f the greatest name in
iftirnoffvoDKA
ID S 100 frail. tam fna piii. Sta. Pum
of Ag Promotion Made;
Spent Under State Laws
funds could be raised."
State legislation authorizes;
programs with assured uni
form support by all produc
ers.' These have been devel
oped primarily to assist pri
Farm &
Wilderness Bill
By ANCA Head
During Meeting
Redmond Natural re
sources of the nation are in
more danger under the so
called "wilderness preserva
tion" system, now being urg
ed, on Congress, than they
would be if calm, progessive
development is allowed to con
tinue. The president of the Amer
ican National Cattlemen's as
sociation made this observa
tion recently at the annual
convention of the Oregon Cat
lemen's association here.
G. R. "Jack" Milburn,
Grassrange, Mont., declared
that stockmen are joining in
opposition to Senate Bill 4028,
the measure to permanently
lock up vast areas of public
lands from road building or
developments of any kind, be
cause "we are afraid that this
will create such a great pres
sure that the 'explosion when
they are released will cause
destruction and inefficient de
velopment. "Current tourist and recrea
tion facilities are inadequate
for even today's needs," Mil
burn said. "What will happen
when the frustrated camper,
unable to find a spot for his
loaded station wagon or trail
er, demands of Congress that
these wilderness areas be op
ened up for general motoring
or recreation? What will hap
pen if we suddenly, through
war or other national diffi
culty, need the resources? The
hasty development then will
reap far less harvest than if
common - sense development
were allowed over the years."
Milburn emphasized that
cattlemen also oppose the
measure because the practical
needs for "wilderness" are al
ready being met, the economy
of the West will suffer, and be
cause only a few "packtrip
ping nature lovers" will bene
fit while pressures on existing
national resources and recrea
tion facilities mount to dang
erous levels.
Turkey Growers
Keep More Hens
Corvallis Oregon turkey
growers intend to follow a na
tional trend and keep more
hens for the 1959 hatching
season than they did this year,
according to Stephen C.
Marks, extension agricultural
economist at Oregon State
college.
in a recent U.S. department
of agriculture survey, owners
of turkey-breeder hens in 15
of the most important turkey
producing states, including
Oregon, were questioned
about their plans for 1959.
Replies indicated these grow
ers expect to keep 7 per cent
more heavy-bred and 38 per
cent more light-breed hens
than they did at the beginning
of 1958, Marks reported.
Oregon turkey breeders in
dicated they expect to keep
somewhat fewer heavy-breed
hens for the 1959 hatching
season, but plan to have half
again as many Beltsville and
other light breeds. ;
The 15 states surveyed ac
counted for over 80 per cent
of the turkey-breeder hens in
the United States at the be
ginning of 1958, Marks said.
BREATHLESS!
Smiinff Fit (Di. if Hisbliii), HirtfirJ. Chi,
w -J
ducers in tneir otnerwise most
difficult task of organizing to
rase any substantial funds for
such programs on a sound and
continuing basis, the survey
concludes.
Garden
Squash Harvest
Warning Given
By DON BERRY
County Extension Agent
Home owners are remind
ed that tomatoes will ripen
better if some foliage is re
moved from plants having
heavy growth. Where frosts
threaten, tomatoes starting to
change color may be picked
and taken inside where room
temperatures and average
light will finish the ripening
process. Whole plants may be
pulled and hung up in a ga
range or other frost free
places. . '
Before heavy fall frosts,
pumpkins and squash should
be cut from the vines and al
lowed to mature; leaving a
short stem on each specimen
will aid in handling. Warm,
dry places with plenty of air
circulation will harden outer
surfaces.
Squash and pumpkins
should be handled carefully
to avoid injuries since these
cause decay. All other fruits
and vegetables in storage
should also be checked oc
casionally for rots or decays.
Any produce showing signs of
breakdown should be removed
and buried or burned.
Guides Outlined
For Economical
Stock Raising
. Redmond Individual cir
cumstances of finances, range
stockinglevels and risk-taking
ability, plus concern for fu
ture cattle numbers, should
govern stockmen in their cow
herd culling plans for the next
few months, but the prospects
for continuing profitable oper
ations through 1959 appear
bright.
The nation's leading food
economist, Dr. Herrell De
Graff, Cornell university,
Ithaca, N.Y., made this state
ment in a speech prepared for
delivery 'at the Oregon Cat
tlemen's Association's annual
convention here today. Prof.
DeGraff is research director
for the special fact finding
committee of the American
National Cattlemen's associa
tion, of which the Oregon
organization is an active af
filiate. "There is similarity be
tween the boom - and bust
buildup of cattle numbers in
1950-52 and the rapid turn
about of cattle inventories' in
recent months," Dr. DeGraff
declared. "The slaughter of
cows and calves has dropped
below 'normal' levels as
ranchers attempt to restock
ranges after the serious
drought, and there is little
prospect that we will be any
increase in slaughter of cows,
and heifers during 1959.-
"Cattle numbers probably
will increase by three or four
million during 1958, perhaps
at a rate to make the industry
again vulnerable to drought
or other economic disturb
ances," he said. "However, if
the last cycle is paralleled,
the next industry price bust
is not due until 1950."
Prof. DeGraff emphasized
that a widespread inventory
inrease could outrun "even
the fastest growing human
population" if the upswing of
numbers continues too long or
too fast. "But over the years
we must produce more cattle
and beef to keep pace with
population growth," he said.
Californian Wins
Cow Milking Title
San Francisco - (DPD - John
Busch of Hollister, Calif., suc
cessfully defended his world
cow milking . title Wednesday
during the Grand National
Livestock Exposition at the
Cow Palace.
Busch, using the "thumb-
knuckles" method, squirted
seven pounds, six ounces of
milk in two minutes. The
"four finger" method of his
opponent, Geert H. Keur,
Richmond, Vancouver Island,
B. C, netted an even six
pounds.
Each man milked two Ayr
shire cows one minute each.
Judges said the contest
came as a surprise to both
cows - who were used to ma
chine milking.
The New York State De
partment of Mental Hygiene
operates 18 schools of nursing.
The three-year course is tui
tion free.
TheyH Do It Every
wp r -HFPPgPPSELlJNS EM MfT SO THP ALWAVsf CAD VOU GET A LOOK
your car- vyZl waRD-rrs getting 'em bring their J at the heap he
ALL READY FDR YZA TO TAKE 'EM 4FTER RELATIVES- TRADED 1M? IT
yOO TO DRIVE ry THEY SIGN UP-1HAT5 THEY'D BNO I LOOKED LIKE HElD i
. IT HOME J2Z THE TOUGH PART t J SOMETHING I BEEN HAULING
' Atr ATHgSVT MARY- JfwAmi. THEyA
MINUTE, ELMO rV& .IT5I
-U HERE'S A PAINT .SEISe"5F f LANDS I CTITWi k,& I
-R BUBBLE UNDER V SAKE.' DONtV W I THE LOSERIN I
V THE MUD- k HOLSTERV. TakE -is - YA -HOT-ROO A
New Governor Began
Career as Teacher;
First Elected in 50
Salem-TOPD - Mark Hatfield
will become the youngest gov
ernor in Oregon's history next
January.
Hatfield was born July 12,
1922, at Dallas, Ore., the son
of C. D. Hatfield, a retired
railroad construction black
smith, and Dovie Hatfield.
He received his higher ed
ucation at Willamette Univer
sity in Salem, including a year
of law," and took a Masters
Degree at Stanford Univer
sity in 1948.
During World War II, Hat
field led 10 Navy assault boats
at the invasions of Iwo Jima
and Okinawa.
His chosen career was teach
ing and he became professor
of Political Science at Wil
lamette and served as dean of
students from 1950 to 1956.
Hatfield's political career
Two Bound Over
To Grand Jury
Two men were bound over
to the grand jury Monday aft
er appearing before District
Court Judge James M. Main.
James H. Walpole, 320
South Grape st., was bound
over on two charges, obtain
ing money under false pre
tenses and larceny by bailee.
He is being held in the coun
ty jail on $1,500 bail for each
charge.
Walpole is charged with
falsely pretending on Oct. 18
to Homer Sullivan of Central
market, Medford, of having
$80 on deposit in the Medford
branch of the" First National
Bank of Oregon, and present
ing a check for that amount.
He also is charged with re
fusing to return a car to its
owner on Oct. 19.
A district court hearing has
been set for Nov. 7 for a 16-year-old
Medford boy who is
charged with illegal posses
sion of liquor. He had pleaded
guilty to the charges on Oct.
27 in district court and the
case was referred to juvenile
court. He has since been re
manded to district court.
Jack Shipman, Camp White,
was bound over to the grand
jury on charges of grand lar
ceny after appearing before
Judge Main Monday. He is
being held in the county jail
on $1,500 bail. He is charged
with taking a tape-recorder
from Purucker's Music House,
Medford, Nov. 1.
The American automobile's
average length has increased
about nine inches since 1953.
Tfef hou Just wont
carry nuthin'bvt
SANTIAM BLUE LAKE
STRINGLESS GREEN BEANS
I MUM
Time
began in 1950 when he was
elected state representative
from Marion county. In 1954
he was elected to the state
Senate.
In the Legislature he was
chairman of the state and fed
eral affairs committee in both
the House and Senate.
He was elected Oregon's
16th Secretary of State in
1956, the second most import
ant elective office in the state.
In that capacity he served
with the governor and state
treasurer on the Board of Con
trol, the body responsible for
running Oregon's institutions.
Honors accorded the good
looking young Secretary in
clude election as Salem's Jun
ior First Citizen in 1954 and
an L-L.D degree from Wil
lamette this year.
Last July, Hatfield married
Antoinette Kuzmanich, who
was then dean of- women at
Portland State College. She is
the daughter of a Portland
longshoreman. The couple
confirmed Tuesday night they
are expecting a child.
Many Activities
Hatfield is a member of the
First Baptist Church of Salem
and served three terms as its
Moderator.
His activities include the
American Legion; Chamber of
Commerce; Rotary; Masons;
Al Kader Shrine; Advisory
board, Salvation Army; Amer
ican Cancer Society; Americ
an Political Science associa
tion; American Academy of
Political and Social Sciences,
Salem Executive Association;
and various national boards.
In 1952 and 1956 he was a
mamber of the Platform com
mittee at the Republican Na
tional conventions.
He won the Republican
nomination for governor over
State Treasurer Sig Unander.
TABLE ROCK ROAD AT 4 CORNERS PHONE NO 4-1511
NEBERGALL'S THICK SLICED
BACON ; 2 S..1.15
NEBERGALL'S LARGE
WfcW Vim
CUf ICT'C ' OBAAICIE1 f
SAUSAGE
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RED EMPEROR
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RED OR GOLDEN ,
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By Jimmy Hatlo
Eyeing the Guy who
BRINGS ALL HIS RELATIONS
TO mSS ON THE NEW BUS-
TUAMX SMO 4 TIP OF THE H4T TO -
DETROIT A.Gr
Grange News...
Central Point Grang.
Friday night's meeting will
be the election of officers. No
lecturer's program will be
given. Serving committee will
be Mr. and Mrs. Delmar Smith
and Mr. and Mrs. Bert Cas
tor. Booster night will be held
Nov. 11 with a potluck dinner
at 6:30 for Grangers and in
vited friends. The covered
dishes will be built around
the turkey furnished by mem
bers' contributions and all
members are asked to consid
er their invited friends while
planning the covered dishes.
The program under the di
rection of Mrs. Gaston Floux
will include tableaus, music
and a session of square and
round dancing conducted by
Cecil Keenan and Benton
Boyce.
Sams Valley Grange
This "year Sams Valley
Grange will hold its annual
"Booster Night" Saturday,
Nov. 8, in the Sams Valley
Grange hall. The evening of
entertainment will begin at
8:30 p.m. As in the past the
general public and all
Grangers are invited.
Entertainment will be pro
vided, including the "Shad
ows," and "Crater High's
Majorettes." A regular dance
will be held after, the pro
gram, and refreshments will
be served.
LONG DRY LINE
Knoxville, Tenn. - (CPD -
"What time do the polls
close?" The man on the tele
phone asked the Knox Coun
ty Election Commission at
7:58 p.m., Tuesday. "I've got
a bunch of people standing
in line out here."
"Everybody in line at 8
p.m. can vote," the clerk told
him.
"Who wants to vote?" roar
ed the caller. "I want to sell
beer."
By the
Pieee Lb
. J-aTOO
RETURNING to Piqua. O.,
to stand trial for $375,000
embezzlement, D. O. Tobias
waives extradition in Wood
bury, N. J. courtroom.
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VIIE.keJfii
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