do not answer your questions, write to leges that sound desirable. Every 5. Use your own judgment. Don't
the colleges for more information. school has a tone" or personality all choose a college simply because a rel-
4. Visit college campuses. Urge your , its own. It isn't such a bad idea to ative or friend strongly recommends
son or daughter to visit several col- "fall in love" with a college. it, but don't pass up their advice al-
FIELD TESTS GO ON CONSTANTLY... II
IT HAS TO BE "BEST" TO WEAR THIS NAME...
When you see the Atlas name on an automotive product, you
know it has proved its superiority beyond doubt to the Atlas
Automotive Specialists. In competitive mileage tests, Atlas tires
consistently demonstrate their outstanding performance.
To prove the outstanding performance of Atlas prod
ucts under all extremes of driving and weather
conditions, they are being continuously road-tested
'round the world.
fcdX
mi, " , -
! 1. til 41
11
MORE SERVICE STATIONS SELL ATLAS
PRODUCTS THAN ANY OTHER BRAND...
Ask your local Atlas service station dealer to show
you the famous written guarantee on Atlas tires and
batteries.. .honored on the spot at more than 38,000
service stations in 48 states, Alaska and Canada.
TESTED AGAINST ALL COMERS. . .
In the modern Atlas Laboratories, competitive products from
all parts of the world continuously undergo thorough testing -to
make sure none exceeds Atlas values.
YOUR GUARANTEE OF PROVED TOP VALUE
cf. U.S. Put. Of. Copjritkt MSB Allmt Supply Co., Henvk t. N. ).
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together. Aunt Emily or that favorite
teacher might have a point.
6. For the husband-seeking coed.
Some colleges are better for this than
others. If this is one of your daugh
ter's - reasons for going to college,
double-check that guide book. Some
schools have lots more men than
women!
Help your son or daughter to choose '
the right college, and you will be sure
that your favorite freshman has a firm
foothold on the ladder of success.
Many
6ood Books
Available
to
Help You
Select
the Right College
Here is a list of directories and other
books containing helpful informa-
tion about colleges and college schol
arships: General Information
"Accredited Higher Institutions."
Bulletin No. 3, U.S. Dept. of Health,
Education, and Welfare, Washington,
D.C.
"American Universities and Col
leges." American Council on Educa
tion, Washington, D.C.
"College and Private School Direc
tory of the United States and Canada."
Vol. XXIV, Educational Bureau, Pub
lishing Co., Chicago, 111.
"College Blue Book." Christian E.
Burckel, Yonkers, N.Y.
"College Handbook." College En
trance Examination Board, Princeton,
N.J.
"Fine's American College Counsel
or and Guide." Prentice-Hall, Inc.,
Englewood Cliffs, N.J.
"How to Prepare for College En
trance Examinations" by S. C. Brown
stein and M. Weiner. Barron's Edu
cational Series, Inc., Brooklyn, N.Y.
"Industry Cooperation with Educa
'tion." Studies in Business Policy, No.
34, Industrial Conference Board, New
York, N.Y.
"Lovejoy's College Guide." Simon
& Schuster, Inc., New York, N.Y.
Scholarship Aid
"Financial - Aid for College Stu
dents Undergraduate." Bulletin No.
18, U.S. Dept. of Health, Education,
and Welfare, Washington, D.C.
"Scholarships and Fellowships
Available at Institutions of Higher
Education." Bulletin No. 16, U.S.
Dept. of Health, Education, and Wel
fare, Washington, D.C.
"Scholarships, Fellowships, and
Loans" by S. Norman Feingold. 3 vols.
Bellman Publishing Co., Boston, Mass.
Family Weekly, April 20, 1958
A .