Medford mail tribune. (Medford, Or.) 1909-1989, December 01, 1957, Image 38

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Mercury's all-new family of engines
dramatically cut power-wasting heat,
are far more efficient. They're teamed
with new high-economy rear axles to
give you greater gas mileage.
For 1958, Mercury redirects the whole course of
automotive engine design. Power and fuel once
lost to heat and friction are put to work for you.
This new Cool-Power efficiency is made possible
by four great engineering achievements. These
are new In -block Combustion, a new 3-stage
Cooling System, a new Water-Flow Intake Man
ifold, and special Cool-Head Valves. And these
great advances are teamed with dozens of other
innovations. For The Big M Marauder V-8's are
entirely new, down to the last bolt and gasket.
As a result, performance is smoother, quieter,
far more responsive. Engine efficiency is so high
that it permits a more economical rear-axle ratio.
You get more power, greater mileage, out of less fuel.
Most important, each Marauder engine in the
new Big M family is expressly designed for the
series it powers. A 312-hp Marauder V-8 for the
budget-priced Montereys, 330 hp for the stunning
Montclairs, and 360 hp for the magnificent top- o
of-the-line Park Lanes.
These are the finest, most advanced V-8 engines
in any car at any price. They bring a wonderful
new feeling of ease and mastery to motoring.
We invite you to experience this for yourself.
Just stop in at your Mercury dealer's showroom.
SPORTS-CAR SPIRIT WITH LIMOUSIN! RID
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SEE YOUR NEAREST MERCURY DEALER
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