Know
why
I use
Tampax?
(
by Allyn Ric
uix of clamour and surprises, new
Fall fashions are exciting to anticipate.
Though there's no one silhouette this year,
the "melon" or "bubble" look is new for
after-five wear. You will, of course, choose
the line most flattering to your figure, but
remember that each calls for a gently up
lifted bosom, molded midriff, and tiny waist
leading to a pleasingly rounded curve at
the hipline. Designers have developed
comfortable long-line bras, raised the waist
line, and cleverly styled and reinforced
girdles for that curved hipline. The strapless
one-piecer is more comfortable and flattering
than ever. Current emphasis on simple
elegance makes properly styled and
fitted undergarments a must.
Prepared in cooperation with the Corset and
Brassiere Council
All prices are approximate
1. Designed for the important late
day dress, Perma-lift's "Bra-lette" of
Dacron and Dacron lace gives fine
control for the new "melon" shape which
curves out from the hip to mid-hip
fullness, tapers in below the knees.
Magic insets in the bra give firm uplift.
It hooks in front for convenience and
for that smooth bare back ($13.50).
35 2. Nylon power net and bands of gleaming
ribbon give hip and tummy control in
this Treo girdle. To be worn 2 to 3Vi
inches above a tiny waist ($16.50).
For plunge necklines, the trick in
Formfit's new nylon-lace bra
lies in its center wire supports, criss
crossed bands in back, and plush
backed elastic shoulder straps ($5.00).
AC 3. A smooth look of elegance requires
long-line bra control to give a molded mid
riff. Playtex's longlife bra is
mostly elastic with embroidered nylon cups
. and front panel; it gently firms as
it uplifts ($6.95). Meeting it is Bien
Jolie's waistline-tapering zippered
girdle of nylon leno and satin elastic,
with full hip and thigh control ($12.50).
FomllK Weekly, luly II. 19S7 l
Lets me swim
any time of
the month . . .
it won't absorb
a drop of water.
Lets me wear
the trimmest
bathing suit . . .
no telltale
lines or bulges!
Gives me cool,
comfortable
protection . . .
no chafing pads,
no odor either I
k
Gives me new
'i '' convenience . . .
f no messv Hisiwcnl
r I no carrying
problems I
Tampax internal sanitary protec
tion comes in Regular, Super and
Junior absorbencies, wherever drug
products are sold. Tampax Incor
porated, Palmer, Massachusetts.
Makes
Pavements
Feel
Like Cushions!
A
to
Ytu Actually Walk On Air!
This modern miracle of
walking ease Dr. Scholi a
Ball-O-Fool Cuahion-
burnino. tenderneta at ball
ot foot. The cuahion, not you, abiorba
shock of each atep. Loops over toe no
adhesive. Fleah color. Washable. Only $1
pair. At Drug, Shoe, Dept., 5-1 Of Storei
and Dr. Scholi a Foot Comfort" Shopi. If
not obtainable locally, end $1.00 direct to
DR. SCHOtL'S, Dept. 70B , CMcage 10, III.
Why "Good-Time
Charlie" Suffers
Bladder
8ueh common thine' aa unwise satin
or drinking- mar be a source of mild, but
annoying bladder Irritation making you
feel rwiku, tense, and uncomfortable. And
If reaUcaa night, with nagging backache,
headache or muscular achea and pains due
to over-exertion, strain or emotional upset,
are adding to your misery don't watt
try Dwo'i PlUa.
Doan's Pill have three outstanding md
vaatagea act in three ways far your speedy
return to comfort. 1 They have an easing
aoothlng effect on bladder Irritations. S-A
feat painrelicving action on nagging back
ache, headaches, muscular aehca and paina.
S A wonderfully mild diuretic action thru
the kidneys, tending to increase the output
of the 1 ( miles of kidney tubes. Bo, get the
earn happy relief millions have enjoyed for
over 60 years. Aak for new, large, economy
ftise and save money. Get Doan'a PUla today I