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Soto Presents. Two Limes for 1955 Uh' Oontemporary 'Forward Look'
. Friday, April 12, 1139
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Atomic Bomb Shelter Built at Estate
Of LA. Industrialist; Will House 14
Los Angeles (U.B An
atomic bomb, shelter is being
built on the suburban estate of
Los Angeles industrialist.
Everyone hopes it will never be
put to a test. But the men who
designed it believe they have
some up with the best idea yet
for survival under atomic attack.
The shelter, involving a cylin
drical iron "hull" buried in the
ground, is the brainchild of Paul
Laszlo, a noted industrial de
signer, and James Clark - and
Maj. Robert Crawford, two aero
dyanmics experts.
They believe the shelter'
would offer complete protec
tion to its occupants as close
as one mile to the "ground zero"
f an atomic bomb explosion.
Ordinary buildings this close to
(round .zero would be demol
ished. Shelter Approved
The Los Angeles City Plan
ning Commission earlier this
month gave its approval to the
shelter. The first, one U Vieino
built on the spacious grounds
behind the home of industrialist
John D. Hertz In suburban
Woodland Hills.
The shelter itself consists of
a corrugated iron tube 10 feet in
diameter and 30 feet long. It
will be sunk in the ground and
covered with about six feet of
earth. It will have three rooms
and a capacity of about ,14 peo
ple. Air ducts will be equipped
with filters to clean radioactive
particles out of the air that is
sucked into the shelter. The
equipment also includes oxygen
tanks, an electric generator, an
emergency water supply, a set
of tools and a geiger counter and
radio.
But the most significant fea
ture of the shelter, as Laszlo de
scribes it, is the entrance. A
concrete mound with a carefully
worked out aerodynamic shape
surrounds the entrance well.
74 New Polio Cases
Reported in Week
Washington - (U.R) The Pub
lic Health Service said today
that 74 new cases of polio were
reported in the week ending last
Saturday. It said 87 cases were
reported In last year's compar
able week.
The nation entered the so
called "polio year" this month.
For the first. two .weeks of the
year 135 new cases- were re
ported as compared to 184 cases,
in the similar period of 1954.
This mound is designed to create
a low pressure area around the
entrance no matter how power
ful a blast of air is pushed- over
it.. '
Important Doors
Las7lo said this feature pro
tects the shelter from having its
door torn off its hinges. An ordi
nary door would be ripped open
by a blast six or eight miles
away from ground zero.
The shelter on the Hertz es
tate will be just outside the
house, on the side away from
the city of Los Angeles.
"I usually design homes," said
Laszlo, 52, who was a pioneer
of the indoor-outdoor conception
of modern home design. "But I
couldn't stand by idly when so
little was being done about de
signing shelters. -
Hertz is a member of the
board of trustees of the Love'
lace Foundation at Albuquerque
N. M.. which is noted for re
search, in atomic . age medicine.
He asked Laszlo . to go to work
on a shelter, and agreed to have
the first one installed at , his
home. It will cost $12,000.
"We'll go on from this to sim
plified : models which can be
much larger, for schools for in
stance or much smaller, for a
family of , more modest means,'
Laszlo said.
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V-8's and 6's
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SPORT COUPES
SUBURBANS
CLUB SEDANS
4-DOOR SEDANS
YOUR New Plymouth Is All
Serviced, Ready For Delivery
33 South Riverside
glut 0
Phone 2-5203
Engines Designed
To Operate on Less
Expensive Fuels
- The two DeSoto lines for 1955
are completely new from
bumper to bumper longer,
lower, and wider, with a stylish
contemporary new "forward
look", which expresses fleetness,
power, and outstanding perform
ance. The DeSotos may be seen
at Dick Knight Co., 38 South
Riverside ave.
Both lines, the magnificent
new Flatflite, new leader of the
DeSoto line, and the well-known
Firedome are powered by new
hemispherical combustion cham
ber V-8 engines, redesigned for
increased power and perform
ance. Greater Displacement
These engines feature greater
displacement and larger intake
and exhaust valves. The Fire
flite engine delivers 200 horse
power and is equipped with a
new four-barrel carburetor with
vacuum automatic control on
the opening of the two secon
dary barrels. This permits eco
nomical cruising on two barrels,
with automatic opening of the
other, two barrels for a burst of
acceleration. Coupled with the
improved Powerflite transmis
sion, this power plant provides
a gratifying abundance of power
and speed to meet every driving
need.
The famous Firedome engine
now delivers 185 horsepower, an
increase of 15 over the previous
model.
Efficient Operation
Unlike many cars, both the
Fireflite and Firedome engines
are designed to operate effi
ciently on the less expensive
standard fuels, which can add up
to a considerable saving on fuel
bills in a year of driving.
In addition to the many new
features of the bodies, from the
"New " Horizon" fully wrapped-
around windshield, to the beau
tiful color-keyed interior ap
pointments, the 1955 DeSotos in
corporate many equally import
ant chassis changes. Frames are
heavier and more rigid. Both
front and rear suspensions have
been redesigned to further re
duce body roll on cornering. The
front tread has been increased
almost four inches, rear springs
are more than five inches fur
ther apart, and the Oriflow
shock absorber mountings, front
and iear, have been , modified
for greater effectiveness.
From every . standpoint, styl
ing and engineering; the 1955
models are the finest and most
beautiful motor cars ever of
fered by DeSoto. ;
Three-Cent Stamp
Possesses Long,
Colorful History
Washin eton (U.R) The three-
cent: stamp. ; which postal offi
cials want to abandon in favor
of four-cent postage on first
class letters, has had a long and
colorful history. - "' ,
More than 175 regular and
commemorative issues of three
cent stamps have left the presses
since they first appeared in 1851.
It has been dressed in purple,
red, blue, green and maroon.
More than 100 years ago a pro
file of George Washington de
signed from a bust by Houdin
adorned the first three-cent
stamp. It appeared four years
after the government started
issuing adhesive postage stamps.
Since then, according to tne
national Geographic society,
three-cent stamps have featured
a gallery of leading Americans
and history-making" events.
Monroe, Jackson, Lincoln,
both Roosevelti. . William Penn,
Webster and Generals Lafayette,
Sherman, Grant, Sheridan,
Goethals and Staphen W. Kear
ney have been on three-centers.
Most Revenue '
Still-others honored were Id-
gar Allan Poe, Luther Burbank,
Victor Herbert, Augustus Saint-
Gaudens, Al Smith, Edison,
Joseph Pulitzer, George Wash
ington Carver, Will. Rogers, Joel
Chandler Harris. Samuel Gomp-
ers, George Eastman, Harlan F.
Stone and "Casey" Jones of rail
road fame.
Women honored were Clara
Barton, - Juliette ;Low, Moina
Michael and Betsy Ross.
Three-cent issues memorializ
ed-Bvrd's second Antarctic trip,
baseball's centennial, the 'Smith
sonian Institution's 100th anni-
Mountain observatory, the GAR's
final encampment and state ad
missions to the Union.
Three-cent stamns have pro
vided more revenue than any
other denomination. - In fiscal
1954 alone, they brought in $300,
000,000. But that still was not
enough, according- to the costal
Oregon State Motor Association
Observes Golden Anniversary
M
This is the Golden Anniversary
of the Oregon State Motor As
sociation! Fifty years ago, in April, 1905,
a group of pioneer Portland auto
mobile owners conceived the
idea of forming an organization
of persons interested in the new
horseless carriages. Such an or
ganization, they felt, was needed
to provide leadership for the de
velopment of better roads, better
driving aids, legislation to reg
ulate the use of the motorized
vehicle and other matters per
taining to the ownership and use
of the automobile.
218 Registered
Affer all, there were 218 auto
mobiles registered in the state
of Oregon in 1905, and it was
the firm belief of those early
automobilists that in the years
to come, this number would increase-materially!
And if some
thing wasn't done to prevent it,
there was a very good chance
that people who still thought
the automobile wasn't here to
stay and who are fairly sure
that it would be better for every
one, concerned if it didn't
would set up restrictions which
would be to the detriment of the
new vehicle's development.
At: the' first meeting of the
group in Portland, P. S. Mal
colm, who was named tempor
ary chairman, said in so many
words: .,- ' . - ,s
"When rthe public learns that
this club will place a restraining
hand upon its members regard
ing the - rate 'of speed and the
manner in which cars-should be
driven through the streets, they
will not be; disposed to cry for
laws that will be detrimental to
automobilists." ;
So, with high purpose and su
preme vision, these intrepid pio
neers in the motorized world
laid their plans and the' Portland
Automobile Club came into be
ing late in April, 1905. -Effective
Role
During the last . half -century,
the club has played an intimate
and effective role in all develop
ments that went to make the
operation and ownership . of
automobiles what it is today.
The Association plans to tell
something of . this story during
the Golden Anniversary year. In
The Oregon Motorist, official
club publication, and in the pub
lic press, radio and television,
the fascinating story of ' 50
years of motoring will be told.
The story of this development
will be. keyed , to the objectives
of motor clubs as expressed by
the Portland group in 1905: '
Liberal Laws ; -
"Enactment ' of liberal laws
regulating the use of automo
biles oh the -public highways. .
"Protection of the legal rights
of users of motor vehicles.
"Improvement of public high
days. ' - .
"Development and ' introduc
tion of the automobile.
"Equitable regulation of auto
mobile racing and trials of en
durance and efficiency,
"A medium for counsel and
interchange of informa 1 1 o n,
ideas and suggestions tending to
the - development and advance
ment of the art."
SPEEDING TEACHERS
. Indianapolis, Ind. - (U.R)
Miss Lekile Hicks and Mrs. Lola
Pence were, lectured by a judge
for speeding in a school zone.
Both are schoolteachers.
Ignorance of Denial
Health Widespread
Chicago (U.R) Many .'chil
dren are crowing up to be den
tal cripples because ignorance
about dental health Is still too
wide-spread, according to the
president of the American Dent
al association. ,
Dr. Daniel T. Lynch Wash
ington, D. C, said "the toll taken
by dental decay alone in terms
of tooth loss, ' difficulty in' eat
ing, blighted appearances and
even facial deformities it stag
gering and needless. .:
Lynch said emphasis on chil
dren's dental health Is the only
sound approach to the nation's
dental problem.
He urged that the following
procedures be carried out for all
children to help promote life
long dental health.
1. A nutritious diet low la
sweets.
2. Proper use of the tooth
brush right after eating.
3. Early detection and treat
ment of dental defects to prevent
more serious ills later.
4. Fluoridation of community
water systems to reduce dental
decay among ; children by as
much as 65 per cent.
As New and Beautiful as Pear Blossoms!
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II II II "i I II IV IVlll II I
iUtMoD Smu
In the City Park Eighth and Ivy Sts.
"Show Stopper
of the Auto Chow .
Shown here is a De Soto Fireflite Sportsman - .
. with the stylish new color sweep.
1955
DeSoto
This year an entirely new creation in cars is causing
a terrific stir of excitement wherever it's seenthe stylish
and beautiful 1955 De Soto!
Here, imaginatively fashioned in metal, fabric and glass,
is a fresh, newborn thought in automobiles a bold,
Forward step in looks i . power . . . and under-hood
performance. .
You see it outside in slim, taut lines . . . magnificently
long, yet barely five feet high. You see it inside, too, in
luxurious fabrics . . . glorious colors in fascinating moods
... a modern, stylish "Dual-Cockpit" instrument paneL ;
And one turn behind the wheel' reveals the thrill of'
bossing a De Soto, with surging V-8 power and such
wonderful power assists as Powerflite Automatic Trans
mission, Power Steering and Power Brakes. Today, :
then drive the new De Soto with the Forward Look,
MA
33 South Riverside
Xinfett
Phone 2-5203
department, to pay costs of han
dling first-class mau.