MEDFORD MAIL TRIBUNE. MEDFORD. OREGON, FRIDAY, APRIL 17, 1942.
PAGE THREE
Good News For Corporations
Babton Says Standardization
Increase! Profits and Lower Prices
Washington, D. C, April 17. Rationing is becoming fam
iliar word in our speech. Now standardization is to be its
twin in the vocabulary of our war economy. We "ain't seen
nothing yet" in the way of actual rationing or standardization.
The necessity of doubling our industrial war production every
twelve months and the importance of eliminating waste in
luxury and non-essentials will shortly strip us of many things.
Our heretofore free indulgence and mode of life, characterized
by material abundance, should slowly but surely pass from the
American family scene.
Face Facts
Forget Fancies
The U.S.A. has the greatest
industrial production facilities
in the world. It is also a large
agrarian country although ex
ceeded in this respect by India
and Russia. Our industrial act
ivity in the past has been de
voted to the production of goods
of a peaceful nature. Almost
overnight we have been obliged
to about face and turn our in
dustrial capacities and our agri
I cultural output into a vast co
ordinated machine for waging
an offensive war.
Great Britain and the United
States have been such powerful
peacetime nations that they have
underestimated the war prepar
ations of other countries. Furth
ermore, they have relied too
much upon sending a boy to do
a man's work. This has been
true in diplomatic functions, in
the handling of production
problems, and in the strategy
employed in battle areas. The
Jolts and ars of recent weeks
have done much to wake us up.
We now face facts rather than
a continuance of fancy living
No longer will it be possible
or fashionable to have two cars
in the garage, two maids in the
kitchen, and two mortgages on
the house!
Frill. Are Out
For Duration
The elimination of waste In
all forms is an important factor
in winning the war. We should
voluntarily give up the luxuries
and non-essentials, the produc
tion of which interferes with
war needs. It is necessary to
provide labor supplies and pro
ductive facilities and storage
space for the more important
needs of war production. Hence,
we have restrictions and stand
ardizations in many, many lines
of consumer goods.
Women's skirts will get
shorter and their stockings may
disappear. Men's suits, while
pretty well standardized, will
be cut on new lines to conserve
cloth. Many liquid foodstuffs
will appear as dried varieties
packed in paper rather than in
metal containers. Plywood and
J plastics will become standard
substitutes for many metal pro
ducts. This will help certain
wood working and chemical
companies which are now being
converted into sources of new
supplies.
Get Accustomed
To Changes
Consumer goods, especially
personal and household effects,
will show marked changes. Liv
ing habits and standards must
be revised for the duration.
Only in a broad general fashion
do householders and civilians
now know what's ahead for
them. To the casual shopper,
most department store and other
CPS. Your
Grocrr S
co-operatina
to'th US in fdving
nKdei materia ll
-that's wny jome
tTor hi gfa,
jemt havt the can,
eAtr hove both j
retail shelves appear comfort
ably filled. Watch out, however,
for scarcities when replacements
become necessary. Substitutes
and simpler standardized pro
ducts will, however, be avail
able and serve the purpose of
countless present products.
This entire column could be
devoted to lists of everyday
items due for changes. In addi
tion to the few already mention
ed, there may be noted table
silver, linens and blankets,
kitchen utensils, personal cloth
ing, furniture, tools, laundry
necessities, electrical, and me
chanical appliances, dyes, medi
cal and pharmaceutical supplies,
building supplies, sporting goods
and various foodstuffs.
English families have discov
ered how well they can get
along on how little. It has made
them healthier and given them
a direct part in their country's
war effort. Surely we can do
as well.
Standardisations Good
For Corporations
Manufacturers of consumer
goods, now handicapped by
price ceilings, will find an out
in substitutes and in standard
ization. Priority restrictions on
raw materials and price restric
tions on finished products have
raised havoc with manufactur
ing costs. Added to everything
else has been rising wages and
taxes. However, the simplifica
tion of merchandise, the use of
substitutes, and the employment
of more women will do much
to maintain and even increase
corporate profits.
The standardization of hun
dreds of consumer goods pro
ducts will increase mass produc
tion possibilities. It will also
eliminate many competitive
practices. There is hardly a
manufactured article of per
sonal use which cannot be
standardized and simplified and
still serve its useful purpose.
Beautiful brochures, gaudy
paint and my granddaughter's
costume Jewelry may go by the
board, but as sure as the sun
will rise tomorrow the child
will be Just as happy with
simpler substitutes. In spite of
taxes and restrictions, I continue
bullish on corporation profits
and dividends. Standardization
and simplification will do much
for them and for us all. Not only
has every cloud a silver lining,
but it's hard to lick our Ingen
ious engineers and manufacturers.
Oakland, Cal., April 17 Ph
Creation of a Pacific coast head
quarters of the U. S. maritime
commission in a decentraliza
tion program designed to speed
up west coast shipbuilding was
announced today by Carl W
Flesher, newly appointed re
gional director.
1 y I. ii
tgsZ .r " t,eA P"" Y?S
Hardy Family Back in Sunday Hit
America's favorite screen fam
ily, the Hardy's, will return to
the Craterian theatre screen for
three days starting Sunday In
'The Courtship of Andy Hardy,"
depicting Andy's efforts toward
glamorizing and showing off a
girl whose sheltered life has
Stars of Twin Bill
Judy Canova is starred in
'Sleepytime Gal," the comtdy
musical coming to the Holly
theatre for tomorrow and Sun
day, with Skinnay Ennis and
Prospect, April 17 (Spl.
Sophomore class honored their
class advisor and teacher, JCd
ward Eillertsen, with a farewell
party recently as he will be
inducted in the army after close
of school. Accompanied by Mrs.
Eillertsen and Mr. Reed, the
group motored to the old Gra
ham place, four miles north of
Prospect, where they enjoyed
a picnic supper around a camp
fire. Pinochle club at Herman's camp
met at the home of Mrs. Jamea Smith.
April 10. Prize for high score went
to Mrs. ColUs Blevena. Refreshments
were served to Mrs. John Sample.
Mrs. Watson. Mrs. William P Her
man, Mra. Carl Watson, Mrs. Everett
Jennings, Mrs. Colli, Pleven, and the
hostess.
A windstorm drove the loggers out
of the woods tn the Prospect vicinity
Monday morning, on account of fall
ing trees and flying limbs. The resi
dent of the 8keeter logging camp,
located In the timber at the edge of
Prospect, took their car. and evacu
ated for the duration of the storm.
Thelda Ooode, daughter of Mr. and
Mrs. Arthur F. Ooode In the Red
Blanket district, la convalescing from
measles. She 1 an eighth grade
!
I Prospect
known no excitement. The amaz
ing mixups into which he finds
himself make Andy's "courtship"
another milestone in these enter
taining film hits. Mickey Rooney
is Andy and the rest of the
Hardys are also present, with
Donna Reed as the girl in the
case.
on Holly Screen
his band featured in the sup
porting cast; and Harriet Hil
iiard shares honors with Chester
Morris in "Confessions of Boston
Blackle," playing as companion
feature on the twin bill.
student tn the local school.
Mr.. Henry Herman la seriously 111
with pneumonia and 1. confined to
the Community hospital In Medford.
Two new atudenta, Louise, sopho
more, and Norma Jean Crawford,
PEERLESS
14 NORTH BARTLETT.
Ml of Our Meats are Either
GOVERNMENT OR
STATE INSPECTED
, stomps
BEEF ROAST uSZSK lb. 23c
PORK SPARE RIBS lb, 20c
KRAUT KffpacK Quart 12c
VEAL ROAST lb. 23c
FRESH BRAINS 2 lb. 25c
BREAST OF VEAL lb. 15c
BACON JOWLS lb. 21c
Fresh Dressed HENS and FRYERS
PEERLESS
DIAL
NEW POTATOES
.ALAVOS, for tasty salads, 3 for 10c
SREEN PEPPERS pound 10c
Fancy Sunkisf LEMONS dozen 10c
FANCY GREEN PEAS 3lb725c
WALNUTS, U. S. No. 1 2 lb. 25c
Xellogg's GRO-PUP, Ig 25-oz. pkg, 2 for 25c
A new dry Dog Food in ribbon form, made by th. Kellogg Co.
CHERRIES L.Noyc. 2 cans 39c
PEAS, Garden, No. 303 can, each 10c
PflDtl Garden
UUnil No. 2 can
Garden Whole Xernel
Manning's Finest COFFEE, lb. can 35c
Come In Saturday for FREE COFFEE and CAKE
All day demonstration of Manning's Coiiee and Back's Cakes
10UND-UP FLOUR 49-lb. bag $1.59
INTRODUCTORY OFFER 24i 2-lb. bag 85c
This 1. a hard wheat flour, backed by a polities guarantee.
Ssti.faction or your money back. Sat. and Mon. only.
10REWE SOAP giant size pkgTsfc
Shop Downtown and Save Your Tires
JUST OFF MAIN 14 NORTH BARTLETT
i Free Deliveries Sat, on orders of f 1. or more. 9 a.m., 3 p.m.
rreehman. enrolled In high school
last week. The lrl ere from Bakera
tleld. Call!., and an UTtns with their
parent at Rogue Allure while Sir
Crawford la employed at the canton
ment. I
Mre. Howard Wagfonar spent trie j
week-end with friend, at Cocrelle
Mrs. Raymond Art ml and Mra. Ag
nes Scranton aaaleted at the OrteTe
tore and eafe during her abeence.
Mrs. Keller Wright returned to her
home here Sunday after .pending eev
era! daja at a Medlord hospital, fol
lowing an operation.
Oueata of Mr. and lire. Barry Hart.
Saturday and Sunday, were the lat- j
tar's brother-in-law, enter and '
nephew, Mr. and Mrs. J. A. Lamb and I
Maury Lamb of Coqullle. and brother
and alater-tn-law. Mr. and Mrs. J. R
Woodford of Medford.
Mr. and Mra. Chauneey Arant ac
companied their daughter, Mra. Lee
Boothby and son and daughter-in-law,
Mr. and Mra. Howard Arant of
Klamath rait, to San Francisco, Sun
dae, where they visited the former
couple', youngest ton. Clifford Arant
who 1 a aeaman. second class m the
U. S. nary. He had Juet returned i
from a two month.' cruise In the j
south Pacific, and telephoned rela- '
tlTea that he had an 18-hour leave
In San Francisco. They returned
here Monday. '
Heeton Grieve took Jean Smith !
who 1. aufferttM! with ear trouble, tn
Medford for rnr Ileal attention, Wed
nesday. Jean etays at the Grieve
home and U a Junior at the local high
school.
SUBS GET TWO
Washington, April 17. (JPt
The navy announced today that
a small Swedish merchant ves
sel and a small United State
merchant vessel have been tor
pedoed off the Atlantic coast
and that survivors have been
landed at an east coast port. No
details were given out here.
Excavations at Cerro de lar
Mesas, Mexico, last year uncov
ered nearly eight hundred speci
mens of Jade.
POULTRY
and EGGS
WANTED
0. K. POULTRY
COMPANY
4tb.and Fir St.
ll
MARKET
DIAL 2652
GROCERY
2652
6 lb. 25c
2 for 23c
3 BUY
HOLLOWAY'S
It's a FACT!
It Isn't gossip that Holloway's of
fer you more for your food dol
lar . IT'S A FACT that it cost,
no more for the best ... at Hollo
way's. IT'S A FACT that Hollo
way's offer many unusual fea
tures and special services that
halo you save in several ways, as
well as make food, buying
pleasure.
No Parking
If you use Holloway's
Phone Service, )ust Dial
212S for Free Delivery.
All that we a.k is that
you help us to help you
by arranging your or
ders so that we can de
liver all of your foods
with the least number of
trips possible.
I e3l
SWIFT PREMIUM DEVILED MEAT. 3 cans 19a
HALEY'S BEEF STEW, large No. 2Vt can 25a
SHRIMP, cocktail sisa 2 cans 35c
FRUIT BUTTER, Plum. Pear, Grapa, Apple...w..lg. 28-oi. Jar 29a
FLOUR, Crown Kitchen Queen, 49
JOHNSON'S SPECIALS
JOHNSON'S FURNITURE POLISH, a 59c alua for only 39a
It elaans and wax polishes at the same time
JOHNSON'S GLO-COAT, qt. 98c Jar of Silver Polish FREE
LESS WASTE - BETTER TASTE
When You Buy Holloway's Fruits and Vegetables
HARTLEY'S FAMOUS RADISHES 3 bunches 14a
LARGE FANCY ARTICHOKES 2 for 13a
SALTON SEA GRAPEFRUIT, 64 slia 4 for 23a
SUNKIST ORANGES, 200 site 2 doian 49a
Local Asparagus, Fey. Local Rhubarb, Fresh Peas. Mew Potatoes
CHffY
MEAT
MARKET
112N. Central
Priasl of
SPRIKQ
LAMB
Lb. 15c
1 e" W",Vv
V w i
Worries
Drink
JUICES FOR HEALTH
TOMATO JUICE, No. T tall S cant 25a
Del Rogue
GRAPEFRUIT JUICE 2 cans 23
Fancy Royal Club No. can
ORANGE and GRAPEFRUIT JUICE, 46 os. 29
GRAPEFRUIT JUICE, Ig. 46 es. can 25a
ORANGE JUICE, S & W ...2 cani 25a
ROYAL CLUB COFFEE
1 lb. can 31c - 3 lb. can 89c
Stock
HOMINY, KRAUT or PUMPKIN, Ig. 2'i can .2 for 25a
SPINACH, fancy Royal Club No. 1 tall can 10
PEAS and CARROTS, R. Club No. 2 can .2 for 27
RAVIOLI, Italian style, 16-ounca can 2 for 25
HEINZ Strained Foods, 3 cans 23e; doien ....89a
PAPER TOWELS, Royal Club, fit wall rack.. L roll 10
PORTER'S Macaroni, Spaghetti or Noodles.. pkgs. 25
BAKING POWDER, Cilumet pound can 19a
DYANSHINE SHOE POLISH bottla 17a
Lunch Suggestions
KRAFT MIRACLE WHIP qt. 41a
KRAFT PACKAGE CHEESE .2 for 45a
SWIFT PREMIUM CORNED BEEF can 29a
SWIFT LUNCH TONGUE can 23a
SAVE YOUR TIDES
Phone 2345 end enjoy the convenience and savins;
offered by our free delivery service.
Free Delivery Daily 9 a.m. and 3 p.m.
Saturday 8 a.m., 10 a.m., 2 p.m., and 4 p.m.
Shoulder of
SPRIKQ
LAMB
Lb. 25c
Be Wise
Buy Wis.)
and
Economic
at
Holloway's
Reliable
Grocery
More
Up
- lb. sack $1.89
DACOII
SQUAC-ES
Lb. 12:
!'