II
MEDFOKD MATL TRTBUNE. MFJIFOTCD. OREGOX, TUESDAY, AUOUST HO, 1938.
PAOE THREK
E
LAYS PLANS FOR
GREATEST YEAR
September Ut will Bound the
opening gun In one of the strongest
Advertising campaigns ever used na
tionally to acquaint the public with
a new product. It Is the film In
dustry's nation -wide campaign to
prove that 1938-30 will be motion
pictures' greatest year.
Producers, exhibitors and distrib
utors have Joined together for a
common cause and are enlisting
every branch of the business In the
campaign. Producers are marshalling
their greatest stars, millions of dol
lars worth of story properties, close
to $50,000,000 worth of production
to Insure the success of the plan.
Exhibitors who. In the past, have
localized campaigns for "Greater
Movie Season" are putting forth
every effort to publicize the new of
ferings. Distributors are getting pre
pared to handle the strongest group
of attractions ever released during
any one period.
And, to. give a further Idea of the
immensity of the campaign, the film
industry at large Is tossing In a
cool $1,000,000 for advertising. News
papers of every city In the country
will carry the message to the public
on Thursday. September 1st. Here
in Medford, The Mail Tribune haa
been chosen as the medium through
which the people of this territory
will be acquainted with the cam
paign. Leaders of the Industry are Im
bued with optimism for the suc
cess of the plan and have further
pointed out that success of the com
bined efforts of everyone connected
with the Industry Is bound to be re
. fleeted In benefits to the country at
large, leading to an upswing In
business, creating new Jobs, and
placing money in general circula
tion. Ninety-four productions ftom the
feature offerings of nine leading
movie companies for August, Sep
tember and October are listed In the
first announcement ever Issued from
the Industry at large.
Already, many of the films are
being shown In theaters of the
country. The entire list, it Is felt by
the film people, will be as outstand
ing In success and quality as such
pre-releases as "The Crowd Roars,"
"Alexander's Rag Time Band," "Marie
Antoinette," "Mother Carey's Chick
ens," "letter of Introduction," "The
Texans," "Barefoot Boy," "Algiers"
and "Four Daughters."
There will be 32 comedy dramas,
17 comedies, 13 crime stories, 7 musi
cals, 5 mysteries, 5 spectacle dramas,
I melodramas. 4 westerns, 4 dramas
with music, 4 action dramas, and 3
famllv pictures.
4
PORTLAND, Ore., Aug. 30. (AP)
Don Ayres, 23, of Rldgefield, Wash,,
was critically injured last night
when his automobile collided with
a streetcar at North Argyle street
and Denver avenue.
Because
we're built
that way
OFTEN we refer to this
Company as "we." Do we
mean certain holes in the
ground, refineries, pipe-lines,
accounting systems? No more
than you mean a combination
of arms, legs, and digestive ap
paratus when you say "I." To
those of us who are part of it,
this Company is made of the
same materials as people pur
poses, loyalties, intents, habits.
They're the same traits which
cause you to say of a person
"He's a square -shooter," or,
alackaday, "The lady is a
tramp."
We on the inside recognize
in the Company a real and
tangible personality which in
sists on honest goods for the
customer ... on friendly as
well as fair treatment for every
employee ... on strict observ
ance of voluntary curtailment
agreements beneficial to the
public ... on helping, wherc
ever we do business, in promot
ing community welfare.
y.'it .
You say of a friend you know
Inside out that he does things
in his fashion because he's built
that way. So it is. with us. Like
everybody else, ;this Company
Is in business to make living.
But its. methods of making a
living and all its activities as
a citizen are dictated by the
very! human need for self-re-spft
and the regard of those
who know it welL
Standard Oil Company
? ot California -
Society
By Clara
Julie Ann Abraham 1
Bride of Mr. Porter
At Sunday Ceremony
At ft beautiful ceremony held at
the country home of her parents in
Portland, Miss Julie Ann Abraham,
daughter of Mr. and Mrs. P.- A Abra
ham became the bride of E. H Porter,
Jr., son of Dr. and Mrs. E. H Porter
of this city, last Sunday afternoon
at 2:30 o'clock.
Before an Improvised altar banked
with pink and white glad loll a the
couple spoke their vows with the
Rev. Mr. D. Dorrls of the Presby
terian church officiating.
The bride, given In marriage by her
mother, was lovely in her mother's
wedding gown of white net with lace
insets, a coronet of whiu Ivory
brought from China by her father,
encircled her head and ft white finger
tip veil of net completed the ex
quisite bridal ensemble. She carried
& boquet of Talisman roses with
white bovardla.
The bride's only attendant was hai
sister. Miss Frances Abraham. She
wore a pink net gown and carrlnd
pink roses and bavardla.
John Conner, long time friend of
the bridegroom, acted as best man.
Mrs. Abraham was dressed In "
floor length gown of pale blue with
dubonnet accessories. Mrs. Porter, the
bridegroom's mother, wore an en -semble
of black and white.
Following the wedding service to
which thirty guests were bidden, a
reception was held, at the Abraham's
home. Mrs. . Porter and the bride s
grandmother, Mrs. James Thompson,
presided at the tea table.
Among out-of-town guests attend
ing the wedding were Mrs, E. H
Porter, Sr., Berte Porter Hampson, the
bridegroom's sister, and little Miss
Patty Hampson, nelce of Mr. Porter.
Mr. and Mrs. Frank Green from As
toria and Mrs. Robert Porter from
Klamath Falls.
Immediately following the wedding
service, the couple received a lengthy
cablegram from the bride's father
F. A. Abraham who is at present In
the Orient, giving them his blessing
and best wishes.
The couple departed after the re
ception for a wedding trip to be
spent . at the Abraham's summer
home on the Washington coast,
Oceanslde. Following a sojourn there,
they will go to Eugene and will later
leave by motorcar for the east, their
destination to be Ohio State Collets
In Columbus where Mr. Porter will
be an associate professor of
Psychology.
The bride attended schools in
Portland and graduated from the
University of Oregon last year.
Mr. Porter Is a graduate of Mea
ford high school and of the Univer
sity of Oregon, class of 1936. Since
completing his college course, Mr.
Porter has been working toward
mater degrees while teaching at the
University. He recently received his
Masters degrees in Education and
psychology.
C. E. Gates Have
House Guests
Recent arrivals In Medford and
house guests at the C. E. Gates home
on Queen Ann avenue Include Mrs.
Gates' two sisters, Mrs. George W.
Cann of Logansport, Ind., and Mrs.
George W. Reddlck of Los Angeles.
George Gates Jr., also is host to
a house guest, George Reeva of Sac
ramento, a former Medford resident
and school mate of George Jr.
Mrs. Cann and Mrs. Reddlck are at
present enjoying a week's sojourn at
the Gates summer home at Lake of
the Woods. They will visit here until
October, This is Mrs, Cann's first trip
to Oregon and she plans on seelnc
the many scenic attractions offered.
Mrs. John Conner
Visits Parents
Mrs. John S. Conner and ' small
daughter, Stephanie of Clatskanta
Ore., are house guests In this city o
Mrs. Conner's parents, Mr. and Mrs
E. J. Smith at their HUlcrest road
residence.
Mrs. Conner will be remembered in
Medford as the former Janet Wry
Smith. She will visit here for several
days before returning north to her
home.
House Guest At
Pritchett Home
Mr. and Mrs. Charles J. Pritchett
have as their house guest at their
King street home, Mrs. Prltchetts
sister, Miss Matilda Iverson who will
spend a fortnight here.
Mrs. Pritchett recently returned
from the home of her parents, Mr
and Mrs. I. P. Iverson In Healdsbure,
Cat., where she had visited month,
and her sister accompanied her home.
Miss Iverson Is a mathematical in
structor In the high school at Healds
burg. She will be feted at a numoer
of social affairs during her stay here
The Prltchetts are expecting other
house guest over Labor Day from
Eureka, Cat., and plan ft ,trlp to
Portland thereafter.
Tacoma Guest '
Visits Here . .
Arriving here recently on tJntte-J
Airliner plane from Tacoma, Wash
was Miss Evelyn Brtdgham.
The Washington resident is a house
guest In Medford of Miss Bette Plym,
at her home on South Holly street.
8he will spend a week vUltlng.
During her stay. Miss Brldghaui
will be the Inspiration for several so
cial events. She will be a guest at
an affair to be given Thursday ave
nlng by Beta Sigma Phi. i
California
VMtlnf Here
Mr. and Mrs. David Parley and
family, David Jr., Thelma and Janet
of Alameda, Cal.. were Buncuy guests
In this city of Mr. and Mis Arthur
B. Myers at their h:m on West Sec
ond street.
Following a brief visit her, in
Oillfnrnlans went on to Ashland to
c relatives after which they were
to proceed on to Alameda.
and Clubs
Mary Davis
Miss Emily Brown9 s
Betrothal Made
Known At Luncheon
Mr. and Mrs. Walter Frzer Brown
have announced the engagement or
their daughter, Miss Emily Frazei
Brown, to Mr. Robert Leonard Mc
Clure of Chicago.
The revelation was made at a !
luncheon which Mrs, Brows gave to- i
day In the garden at their li:me m 1
West Eleventh street. Eighteen guentr
were present at the delightful affair
Guests were aware of the betrothal
upon opening individual place card
of silver wedding bells and pink
bows, names of the couple were en
graved In gold lettering with mr
rlege date revealed therein.
Miss Brown, well known In Med
ford, Is a graduate of Medford high
school and of Willamette University
The past several years she has trav
elled extensively.
Mr. McClure Is a graduate of Duko
University, North Carolina and slnfe
his graduation has been associated
with the American Can company 1:j
Chicago.
The wedding will be an event ot
October 14th In this city.
PeterS'McKinney
Wedding Rites
Florence Event
Of Interest In MedNrd Is the receri
marriage at Florence, Oregon of Misi
Dorothy MUlcent Peters, daughter of
Mr. and Mrs. S. A, Peters, Jr., former
ly of Ashland but more recently of
Gardiner, to Mr. Stanley McKlnney,
son ot Mr. and Mrs. John McKlnnev
of Medford.
The couple were united In marriage
Saturday evening, August 13. The
Rev. Mr. Webber read the ring serv
ice of the church.
The bride was attractive in a light
blue crepe afternoon dress, with dark
blue accessories. She carried & no.w
gay of pastel shaded sweet peas.
Mrs. McKlnney attended Ash 1a w 1
grade and Junior high school, later
graduating from University high
school In Eugene. She attended the
University of Oregon where she was
affiliated with Chi Omega sorority
Mr. McKlnney was graduated from
Medford high school and later at
tended California State college at
Fresno. He was outstanding In nth
letlc events and a football player of
note.
Mr. and Mrs. McKlnney are resid
ing In this city at 244 South Grapa
street.
The newly wedded couple were
guests last week-end of the bride's
grandparents, Mr. and Mrs. S. A. Pe
ters Sr.. Ashland and Mr. and Mrs
H. O. Butterfleld of Hlatt Dam, ac
companied by Mrs. McKlnnoy s
mother, Mrs. 8. A. Peters Jr., and her
brother, Dick Peters.
Royal Neighbors
To Convene Soon
Royal Neighbors will convene
Thursday evening at 7:30 o'clock for
a regular business session at the K
P. hall. Visitors are always Invited Lo
participate In the meetings.
Calendar
Tuesday
7:30 p. m. Art association,, home
Mrs. K. N. Anthony, 528 South Ivy
street.
Wednesday
2:00 p. m. Executive 'meeting , or
Federated missionary council. South
Methodist church.
COLD STORAGE PLANT
FOR APPI.EGATE AREA
A modem cold storage plant Is
being Installed by Trowbridge &
Plynn Electno Co. at the home of
Mrs. H. M. Truax of Applegate. Chief
purpose of the plant Is to aid fami
lies of the community In keeping
a supply of palatable foodstuffs at
economical price.
The plant will have Individual
lockers, making possible a great va
riety of fresh meats, vegetables and
fruits at all seasons. Beef and mut
ton can be stored for a year If de
sired, vegetables, fresh pork and
fruits six months; fish, four months,
and fowls as long as a year and a
half.
The plant, to be known as the
"Applegate Cold storage Plant" Is
located near Applegate bridge at the
Junction of the Applegate and
Thompson creek highways. It is being
ruaned to completion and Is ex
pected, to start operation by Septem
ber I. .
Weather
Northern California: Partly cloudy
tonight and Wednesday 'with local
thunderstorms over mountains and
foothill, morning fogs on the coast;
cooler In west central portion Wed
nesday; moderate northwest wind off
the coast.
Oregon; Partly cloudy tonight and
Wednesday, with local thunderstorms
over mountains Wednesday; warmer
In Interior of southwest and north
east portions tonight; gentle change
able wind off the coast.
Oh Wall rrlsuna Want Adt.
MODERN WOMEN
H4 No! Mil tmoihly pato and del; dutto
cold, oerroua itntn. tipoiure or timumr caui.
Cbi-eba-tcnIiuaoOd wind iMUknefleetira,
IMS tlAMOND er BftAMIT .
C. L. Perki
ins
DOCTOR OP OPTOMETRY
Phone S?3. . 136 S. Central Ave
Medford, Ore.
Hollywood Starlet Examines Non-Skid ,
Tread Design on New Goodrich Tire
KSf ,v 1
if
Tlic reclniloniry nun-sklil ileslsn on Hid new automobile tire re
cently nnnnunceil fly the B. F. Gouilrlch company Is examined by
Lynn Roberts, now bdne; featured In "Tlic I.one Ranter" und other films.
This new design Is the "life saver" trend, developed nfter more, than
two years of research and engineered to e,lvo traction nnd 'braking de
manded by modern motoring conditions. According lo the manufacturer
the new product will stop a enr on a wet pavement faster than any tire
yet developed.
The tire has been enjoying unusual sales success here, according to
Clltf Wheelock, of the Lewis Super-Sen Ice station, local Cioodrlch dealers.
PEAR HARVEST AT
The pear harvest of the Rogue river
valley will reach Its peak next weok
with picking and packing of D'An
Jous and Boscs. Harvesting - of thes?
two winter varieties started th's
week In some smaller orchards.
Packers report this week will &ev
the clean-up of the Bartlett crop.
There has been a lull In packing
house operation the past four days
It la now estimated by packers that
between 35 and 40 per cent of the
Bartlett crop, estimated at 15.000
tons, has been sold to canneries, it
prices ranging from $15 to $17.60 pi
ton.
Pear Markets
Yesterday
NEW YORK, Aug. 29. (AP) (U.S.
Dept. Agr.) Pears, Gl cars arrived. 35
California, 2 Oregon, one Washington
unloaded, 39 on track, market
stronger, Oregon Bartletts 670 boxr.
extra fancy, 1.60-2.00 average 81.71
CHICAGO, Aug. 29. (AP) (U. S
Dept. Agr.) Pears 28, California, 30
on track, California BartleUs 658.)
boxes il.45-$2,15, average 1.78.
Nnnie Longvlew .Mayor
LONQVIEW,' Aug. 30. (AP) C, C.
Tlbbetts, veteran Longvlew city coun
cilman, was elected mayor at a ses
sion of the 'council last night to
fill the vacancy created by the death
of Mayor John P. Bell last week,
R FAD
PEMJptlf
t 'ftt
'Ik -'
THE
CLOUDED
MOON
By MAX SALTMARSH
STARTING TOMORROW, AUG. 31
in the MAIL TRIBUNE
MSG TO IEI
The list of prominent men in avia
tion who will appear on the program
of the Northwest Aviation Planning
council to be held here September
16 and 17 continues to grow.
A. H. Banwell, program chairman,
received word today that William
Miller, representing the Piper Air
craft corporation ot Uck Haven, Pa.,
would definitely he a apeaker on
the afternoon of September 16. His
subject will bo "Non-Alrllne Planes,"
which should prove extremely Inter
esting to private fliers. Notice of
Mr. Miller's plans to attend the coun
cil was contained In a letter from
W. T. Piper, Jr., assistant-treasurer
of the corporation.
Congressman Clarence P. Lea . of
Santa Rosa, Cal., wired Mr. Banwell
today stating that ho would send
definite word Thursday regarding his
attendance. Congressman Lea Is co
sponsor of the McCarron-Lea bill. He
Is tentatively slated to address the
September 16 luncheon.
fLJ Beauty Salon
MEOFafPa, ofEGcm
ECONOMY SPECIAL
Permanent Wave
$1.69
Call 1478 For Appointment
This mysterious
message brought
unexpected love to
one man
ctrange adventure
to another
WkX-'
10 CAPTURE RUBBER IN
SERIES WITH ALL-STARS
CHICAGO, Aug. 30. (AP) The
professional football champion Wash
ington Redskins will pit an eleven
averaging 208 pounds against Bo
McMlllln's "pore U'l all stars" at
Soldier field tomorrow night. A crowd
of 80,000 la expected.
Headed by 360 pound Turk Ed
wards, captain and all-National
league tackle, that la the weight of
the team Coach Ray Flaherty has
selected to start the fifth annual
charity game. Vic Markov, former
University of Washington tackle, cap
tains the collegians.
The weight advantage (the average
weight of the college all stars named
tn a nation wide poll to start the
game la only 196), plus Sammy
Baugh's passing, and the added ex
perience of the professionals made
them the favorite to break the se
ries tie. The collegians and pros each
own one triumph. Two games have
ended in deadlocks.
Never in the series has either team
been able to icor mora than seven
points, but either side may erase
that mark tomorrow.
The Redskins boast of the finest
passing team in the professional
league and Us 1037 title attests to
Its scoring ability. The All -Start, too,
are confident of their offense and
In the passing of Colorado's Whlraer
White, Purdue's Cecil Ubell and
Arkansas Jack Robbtns.
The Beer That
Made Milwaukee
Famous
It had to be good 1
The thousands of people who: come to Mil
waukee every year know that they haven't
really teen the city Until they've visited the
great Schlitt Brewery, home of The Beer
That Made Milwaukee Famoui. In the
massive Schlitz Gueit Register are names
of visitors from all over the earth, drawn to
this particular spot by their affection for
Schlitz. No city is prouder of its chief prod
uct than Milwaukee is of Schlitz, the beer
that made it famous. You tc$, an ttrdially
InvitiJ lo vitit Sctlitx, vihintvtr you art in
Milwttuhi. ,.
This is a bottle of SCHLITZ. it is a man's
drink, that everybody enjoys. It has a character and
personality exactly suited to your taste. For almost a
century, it has been America's most imitated beer yet
today as always, millions look only to Schlitz for that
famous flavor. If you like the
best things in life, you have
a natural taste for Schlitz.
Smooth .
WK I .S.
r. w
$mrt? io. ichlit itswma eoMpaar
UlO" MILWAUKSS, WIICORIIK
DOZEN YOUTHS GIVEN
COURT REPRIMAND
Three youths, nearlng their ma
jority, and nine boys, ranging from
10 to 16 years, have been given repri
mands tn Justice and Juvenile court
for trespassing on Lee Phipps' corn
field, on McAndrews road. Besides
trespassing while swimming In an Ir
rigation ditch pool, the swimmers
are alleged to have tnkm the Phipps
. . Pale. . . Dry
S chilling
fq UUr Schilling Pepper gives you
Kl: the utmost in fine flavor and .5:1
In strength. It brings out the de- sss
K WflinTiTiTii licious flavors in meats, vegeta- :
M TiUU's bles and sauces adds zest to
M any meal. Schilling Spices have J
M; been the standard of compari- asl
II; Q , . , son for 57 years! I
-OMlk ..i"imi i nmrri
roasting ears, and fed them to ft
horse. They also forced the horse to
do a "diving act,' and experienced
great difficulty in getting the ani
mal out of the steep banked pool.
Besides the protests of Phipps and
the Irrigation district, ft father pro
tested two small boys had been given
severe duckings. The sheriff said
trespass notices "were torn down al
most as fast as they were nailed up,'
and the fence suffered.
The three youths hailed Into Jus
tice court, promised they would re
port the next day, but failed to do
so. Deputy Sheriff Grenbremer then
went and got them.
After talks with Justice of the
Peace Coleman and County Judge
Day, the swimmers were discharged,
upon promises to find another swim
ming hole.
'i
taste
today
, and you'll prefer schlitz always!