PAGE EIGHT
MEDFORD MAIL TRIBUNE. MEDFORD. OREGON. TUESDAY. SEPTEMBER 21. 1937.
Piece Goods Section of New M. M Department Store
WE STILL ARE SELLING THE
PRICES ARE ON THE
UP-AND-UP .... BUT
EUNA-JETTICKS
ARE STILL ONLY
SgOO to sgoo
TO
FINEST ESMOND
BLANKETS
At the LOW 1936 PRICES
Listeners, Paying TaxUpon
Sets. Guard Against One
BUY NOW!
A Blanked Are (iolm
in Ailvanr. wbtn Our
ITwnl Contract Rxptrtl
Sided Debate, Opinions
Trade Ballyhoo Tabooed
13 SksSA
afci 1 ' ' - i MM I
BUY ESMOND BLANKET?
Every One Wants Quality
Dependable' Esmond Quality blankets.
Extra values in this blanket are due to the
wonderful way it is made double spun and
double-napped to give it extra thickness and .
warmth. The finest blankets vou could
fori
Good big sizes for ample luck-in and to cttr"
the shoulders of tall people.
ran
Key
220-222 East Main Street Olms. S. Adair. Manager
my
By Dan Rogers
U. P. Staff correspondent
LONDON (UP) British broadcast-
lng la one of the moct thoroughly
regulated mediums for expression In
the world, compared with the prlve-
leges allowed American radio com
men ta tors, yet the British Broad
casting corporation has been deluged
recently witn cnargea or mas, preju
dice and outright propaganda.
Broadcasting here is an airtight gov
ernment monopoly, well-bred Britons
shudder at the thought that orude
persons "in trade" should sponsor.
produce and. pay for programs of their
own choice, sprinkling the program
with advertising In the process.
British radio listeners pay the post-
office department a liberal fee of 10b
(approximately $3.50) a year for each
receiving set operated. For this fee
they listen, until midnight only, to
chamber music, symphonies, educa
tional talks, carefully culled news
bulletins, dance orchestras, a limited
number of restrained political speech
es, non -controversial plays, sports re
sult and more chamber music.
No Opinions
And woe betide any B.. B. C. an
nouncer or other employe, who even
by an unfortunate choice of adjective
or phrase, should express an opinion.
The company's charter empowers the
postmaster-general to Issue a notice
requiring the B. B. C. to refrain from
sending any signified broadcast mat
ter. It may be drawn In general terms
or may relate to a particular subject.
"A notice of the former type has
been Issued desiring the B. B. C. to
AbntAln from broadcasting any ex
pression of its own opinion in regard
to matters of public policy, etc.," the
postmaster-general told Commons In
reply to a question recently.
For invited speakers the restric
tions are not so strict, but when their
utterances are controversial, the B.
B. C. quickly hears froo half the re
tired colonels In the United Kingdom
If the other side of the Issue Is not
given and sometimes If It Is I
Since British broadcasting Is com
pletely a government product, paid
for entirely by taxation. Individual
John Bulls are not at all backward
about telling the B. B. 0. how to run
the business. Neither are members of
the House of Commons, especially
those on the opposition benches.
Not Pat riot lo Enough
The latest squabble came over a
series of broadcasts describing condi
tions of life In various countries, an
educational program directed at the
schools. Prof. John Hilton, dealing
with Russia, said a few nice things
about the Soviet system, omitted a
few things not so nice, but wound
up patriotically enough with this as
sertion: "They are nothing like so well off
or so well looked after as the com
mon people are here. I should say. at
a rough shot, that a worker in Rus
sia enjoys about half the good things
In life that a similar workers enjoys
here."
But if Prof. Hilton, and theB. B
C, thought this little talk would
pass unchallenged, they were wrong.
"Letters to the editor" columns
blossomed with Indignant protests
The Issue reached the floor of Com
mons when Sir Nalrne Stewart-Sande-man
and Major-General Sir Alfred
Knox asked the postmaster-general,
respectively. If precautions were taken
to Insure that broadcasts did not
contain propaganda, and If he would
make representations to the B. B. C
to prevent the repetition of Soviet
propaganda.
The postmaster -general replied that
ho believed the B. B. C maintained a
fair balance, took great care to ex
clude political propaganda from pro
grams. He advised his critics to "read
the broadcast rather than accounts
put about concerning the broadcast,"
Commons Takes llnnd
On the same day, the B. B. C. was
rrrltlrlwd In Commons regarding its'
reporting of the proceedings of the
Commons Itself. Because "an impres
sion of bias was aroused frequently
owing to lack of proportion and per
spective" the postmaster-general was
aked to have the B. B. C. submit
news bulletins to party whips before
they were broadcast. He declined, say
lng he thought the presentation fair
to both sides.
A news bulletin was criticized in
Commons for quoting a Berlin news
paper, even though the quotation was
carefully designated as such and the
name of the paper was given.
Last month the B. B. C. cancelled
broadcast of , play, satire on muni
tions makers, for fear "this might be
considered the government's view."
Britain's rush to rearm was not men
tioned. Defenders of talks like that by Prof.
Hilton say that both sides of every
question must be broadcast, how
ever, unpalatable this may be to par
tisans. propaganda Views
"Partisanship at the microphone
would kill broadcasting as an educa
tional force." said William Wyamar
Vaughan, chairman of the central
council for school broadcasting. "It
Is surely our duty to prepare chil
dren to think for themselvea and so
be able to resist the propaganda, not
always scrupulous, to which they will
be subjected in later life."
Which brings up the increasingly
important question of radio propa
ganda, national and international, as
employed already by several countries.
Carolln. I.adv Brldgeman. one of the
FALL'S GREATEST
VP
visit our r ?:- A 95
NEW LOUNGE T
cool and comfnrtAbl on V&'i-'V ?' Sm I r y'
our mezrnnlne floor U at 'Vv''" . vS-ZV I
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new M M Mrvlc to tnuth- fi J , f jfitljtfl fjfcjr pit ) fceW tN A
FASHION
PROMOTION
EVENT!
It ir with pleasure we present
America's finest. Now showing
hundreds of Fall's most authentio
fashions. The chic miss and the
modern matron will instantly
fall in love with these adorable
creations. Brilliant indeed are
the adaptations expertly applied
. . . vibrant trimminir that consist
of jewelled buttons, fancy buckles, metallic threads, and
contrasting embroidery. Waist lines are lower; straight back
silhouettes; smart long, tight, and puff sleeves. Each style a
true masterpiece of fashion artistry. All the new lovely colors
shown in
Black
Rust
Royal
Brown
Green
Blue
XT
navy
EXCEPTIONAL VALUE-GIVING PRICES
$795
UP TO
$19.95
320.222 East Main
St., Next to Urn
port's. Chaa. 8. Adair, M(fr.
B. B. C. board of governors, said re
cently: "One country recently stole a wave
length on which It broadcast very
undesirable programs In English. The
question whether British stations
should broadcast in foreign tongues
Is being anxiously discussed with the
foreign office."
Italian stations often broadcast In
English during the crisis over Ethi
opia, both sides in Spain in the cur
rent war broadcast nightly In English.
Pants Holder.
CLEVELAND ( UP ) Residents on
Lake Shore Boulevard are consider
ing some kind of reward for 16-year-old
Robert Klpllnger and his
dog Rex. He caught a "Peeping Tom"
by the seat of the pants.
Drawing It Fine. ,
LIEPZIG. (UP) A cellophane
thread so thin that lSVfc miles of It
weighs only a pound. Is one of the
Improved artificial textiles to be ex
hibited at the autumn fair Just
opened.
Bevorfd Speech.
PALL PJVER. Mass. (UP) Al
though a resident of the United
States for 51 years, Joseph Morrls
sette admitted In district court,
through an Interpreter, that he
could not speak English.
Closing time for Too Late to Clas
sify Ads Is 1:30 p. m.
Widths AAAAA to
EEE. Sizes 1 to 12
Newest Fall
Styles On
Display
With the prices of leather of food of
clothing of furniture leaping upward, Enna
Jettick's vast volume comes to the rescue of
your budget, 'and makes it possible for us to
maintain the price range on these shoes. Still
the same fine 'quality still the same right styl
ingstill the same comfortable features and
wide size range and STILL ONLY $5 to $61
"You need no longer be told that you have an
expensive foot"
lEPARTMENTSToREj
220-222 East Main Street
Chas. S. Adair, Manager
SH
THE NEW M. M. DEPARTMENT STORE
OE DEPARTMENT
is larger and better than ever. It is now filled with the latest fall styles for
men, women, boys, and girls. Shoes that fit; shoes that wear; and at unusual
ly low prices. Before you buy your next pair of shoes visit onr shoe depart
ment and see the values that are being offered.
HERE IS STYLE, FIT
AND SERVICE-
in ladies' shoes that many stores sell for a great deal
more.
SHOES FOR FALL
12 lovely fall styles of pumps, straps, and ties;
brown and black suedes, brown and black kid leath
ers, Cuban and boulevard heels. All priced at only
$2.45
M. M. IRON CLAD
CHILDREN'S
SHOES
are shoes that will give your children a per.
feet fit, and how tbey wear I Look how they
are made; 100 leather construction; genuine
Ooodyear welts; long wearing horsehide soles;
built on combination last. Shown in blacki,
narrow and wide widths. Priced at only
$1.45
AND $2.45 PAIR
' ,
RAINY DAYS WILL
SOON BE HERE
100 all new rubbers, galoshes, and
boots now in stock. For more days wear
we have stocked TJ. 8. robber footwear
exclusively. Visit our shoe department.
See thif high grade line of guaranteed
water-proof foot wear at prices as low or
lower than you have been used to paying
M. M. DEPARTMENT STORE
220-222 E. Msin 8treet
CHAS. S. ADAIR. Manager