BEDFORD MAIL TRIBUNT:, MEDFOKD, OREGON. FRIDAY. JANUARY 3. mCx
PAGE FIVE
SEE CONTINUANCE
OF
Prospect For New Year
Bright Is Concensus Of
Railroad, Steel, Rubber,
Bank, Other Chieftains
(By the Associated Press)
Business leaders, viewing 1939 in
the light of generally Improved con
ditions In ' 1935, express belief that
trade has started an upward swing
which will continue through the new
year.
Statements given The Associated
Press by leaders In trade and Indus
try follow:
Carl R, Gray, president, Union Pa
cific system : "Western rail traffic
has shown a material Increase in
volume In 1935
over 1934. This is
particularly true
with respect to
westbound man
ufactured com'
m o d 1 1 1 e s, in
dteatlng I
t r o n g e i
purchasing pow
er. .. .
"Railroad e x-
penses are high
er both In wages
a and In price of
I materials, but
CARL R. GRAY the last half of
1936 has Indicated the ability of the
railroads to resolve a greater pro
portion of the Increased gross Into
net and this will be especially true
as the volume of gross Increases.
"Railroads generally are spending
more money for maintenance and for
general repairs to freight cars, and
there Is soma prospect of purchases
of freight and even passenger cars
which, to the extent that it mater
ializes will provide much needed en
couragement to the heavy lndus-
tr'es. . . .
"Passenger business has Improved
materially throughout 1935. Wide
spread air conditioning, lower fares,
faster schedules, streamlined equip
ment, popular priced meals, and many
innovations contributing to the con
venience and comfort of passengers
. are bringing people back to the
rails." '
T. M. Olrdler, chairman and presi
dent. Republic Steel Corporation
"The rate of operations in the steel
Industry In 1935 was at 47 per cent
of capacity compared with 37 per
cent In 1934 and 30 per cent in 1932.
the low point of the depression,
"The Improvement which has tak
en place appears to be the result of
natural economic forces sufficiently
strong to take effect in the face of
political uncertainties and the lack
of any revival in the durable goods
Industries.
"Perhr the most significant
phase of the progress of the iron and
steel industry In 1935 was the Im
provement which took place In op
erations after the steel code was end
ed by the supreme court. Production
of steel in the last half of the. year,
contrary to usual seasonal trend, ex
ceeded that for the first half by a
good margin."
P. W. Litchfield, president, The
Goodyear Tire & Rubber Co.: "Out
standing In 1935 were the substantial
upswing In
American busi
ness and the be
ginning, through
oouri decisions,
of a trend hnrk
to traditions'
balances in gov
ernment. "The new
year, 1930, offers
essential ele
ments necessary
for additional
and substantial
business r e c o v
ery. There Is a
definite need for
greater production along almost all
lines. Also there Is an accumulation
of reserves at hand for the purchase
of this Increased production. Under
, more normal conditions these obvious
elements would Justify a high de
gree of assurance In forecasting in
creasingly good business. Two factors
of uncertainty are also presented,
however. Oi.e is the coming election
with Its attendant political campaign
of bitterness and exaggeration. An
other factor ... Is the situation in
Europe with Its ominous mutterlngs
of war. If we keep out of any foreign
wars, there will be more people with
more money In the market."
A.
P. W. UTCHF1EID
Robert V. Fleming, president, Tne
American Banksrs' Association:
"Aa the year 1935 closea there Is
unquestionably prevalent among the
people generally and among busi
ness men In the retail trade, par
ticularly a conviction that the nation
it definitely on the way out of the
depression toward a return to nor
mal business activity.
There has been 'an Increase of
ability and willingness to ipend
among farmera and wagr earners
which has resulted In an expansion
In retail trade, and all pr?ent con
ditions Indicate that during the year
1936 activity In these lines will con
tinue and even V) a somewhat great
er volume.
"During the year there have alto
been moderate Increases In heavier
Industrial production, but not of suf
ficient volume to appreciably
In Increasing employment of those
formerly employed In the heavy In
dustries. In my Judsnwnt, a major factor
In bringing about greater business
activity In these lines would be to
remove aa far as possible any uncer
talntiea surrounding the rules under
which business la to operate.
"Furthermore, business needs aa
scurance that the tncreaslnj costs
and expenditures of overnmnt
whether federal, slate or municipal.
S.WCJ U1 tesuJt la (te.tef uses,
shall bn brought unde more definite
control.
"With respect to the position of
banking in the business outlook the
passage ot the banking act of lyS5
has, J blieve, for the present, set
tled the Question of any inccvtaln
tlet In the minds of the Dar.t-.cis of
the nillcr. Bankers feel thai n gen
eral they uow know the nil, under
which they are to operate."
Edward O. Seubert, president,
standard Oil Co. (Indiana): "Aa In
many other branchea of business.
1935 has been a
relatively good
year for the oil
Industry. De
mand for prod
ucta has in
creased more
than 6 per cent,
stocks on hand
have been re
duced, and pro
duction has pro
ceeded along
reasonably
sound lines. The
"hot oil" factor
EDWARD 6-. SEUBERT has ceased tc be
as Important as
formerly. Manufacturing and trans
portation operations have suffered
no unusual disturbance. In the mar
keting branch there Is still plenty
of trouble, with some progress be
ing made toward solution.
"While earnings of the oil busi
ness have been far from an adequate
return for service rendered, they
have increased enough to give causy
for better feeling.
"Progress in science, engineering
and sales technique lu 1935 has In
creased our knowledge of oil, im
proved operating methods, made bet
ter products and service possible.
"The traditional bugaboo about
presidential years being bad for busi
ness is a cloud on the horizon of
1936. If the revival of mass confi
dence continues as In the last few
months. It should overcome any such
handicap."
Grant Simmons, president, Simmons
Co.: "We expect a sharp upturn
In volume during the year of 1930,
believing that the upward trend of
the past six months in home furnish
ings will continue unabated. Accord
ingly, we are expanding advertising,
sales and merchandising activities."
Joseph Wilshlre, president Standard
Brands Incorporated: "I believe 1935
will take Its place as a significant
ness history of
the country. "si
"An Interest
ing point
that In the de
pression the food
industry did not
experience as
great & decline
as other lines
nox. an wings :&grXi&E3f
considered, be as josfph wnwtDc
spectacular as In some other lines.
the food business j
will probably t
"Economical buying habits ac
quired by the housewife since the
depression In business will contrib
ute to the alow recovery of the food
business.
"Our business turned definitely
upward during the last six months
of last year and indications are that,
barring fundamental interruptions
to business in general, this upward
trend should continue. I definitely
feel that the food business Is on a
sounder basis than It has been for
some time.
"There has been a noticeable Im
provement in the demand for quali
ty foods, which Indicates Improved
purchasing power."
V A 1
John O. Lonsdale, chairman of
the board, Mercantile - Commerce
Bank and Trust Co., St. Louis, Mo:
"The year 1935
has been better,
from the point of
view of busi
ness, than 1934.
It seems reason
able to antici
pate that 1930
will be better
still, unless pres
idential and con
gressional c a m-
nUh t.h
n a r n differ- W
ences of opinion
they accentuate,
should retard JOHN G. LONSDALE
natural progress.
"Many conditions today are favor
able to progress. The results of im
pairment of production have given
us many vacuums to fill, and much
obsolescence to overcome. Given a
fair chance, these will powerfully
stimulate Industry and trade.
"No forecast can 'afford to Ignore
the relation of the exercise of the
taxing power to business and social
welfare. The government's right to
tax is a sacred right. It comes Just
after the government's duty to pre
serve the liberty of the Individual.
The proper balance of the two must
be preserved, or the exercise of the
taxing power may be found en
croaching on individual liberty. Tax
ation should be scientific, and nonpartisan."
minutes, all the way down my check
list of business factors."
li
Alfred Reeves, vice president and
general manager. Automobile Manu
facturers. Association:
"For the first
time in Its his
tory, the automo
bile Industry is
entering a new
year under 'full
W$ steam.' In mark-
other y a? i
when January
and February
were the months
when car-makers
brought out their
-1 new models and
stepped up pro-
ALFREO REEVES ductlon sched
ules in anticipation of spring buy
ing, practically all factory assembly
lines are now operating full time.
"This, and the fact that the indus
try finished the year with one of the
strongest fourth quarters in hlstcry
(exceeded only by 1935) are results
of the plan initiated by the automo
bile manufacturers within the last
year to reduce seasonal fluctuations
In production operations. A major
feature of this plan was the Intro
duction of new models In Novem
ber two months in advance of the
traditional period for their debuts.
"Buying of new cara during the
last two months and the necessity of
providing stocks for dealers has
given such a stimulus to the Indus
try's operations that 1935's output Is
expected to exceed 5,150,000 units,
which, while it Is a 45 per cent in
crease over the previous year and
nearly three times the 193a output
Is still about 26 par cent under the
1929 figure.
"Increasing demands for trucks
and buses brought the year's output
of commercial vehicles up to approx
imately 760,000 units slightly less
than the record of 1929. Exports also
were strong, accounting for a vol
ume of approximately 550,000 cats
and trucks which pot only repre
sented 13ifc per cent of the Indus
try's total output, but was an In
crease of 39 per cent over 1934."
James R. Lea veil, president. Con
tinental Illinois National Bank and
Trust Co. of Chicago : "Figure-wise
and otherwise I find business better.
Moreover, In Gpite of problems, both
at home and abroad, there's reason
enough In the sustained Improve
ment throughout the past year to go
on record with the belief that 1930
will show further Improvement.
"Banking conditions in Chicago
and the middle west are not essen
tially diixerent from those elsewhere
larger deposits, excess reserves, low '
rates of Interest, commercial loans
lagging behind business Improvement,
bankers desirous of making loans to
sound business, no present evidence
of speculative use of bank funds,
holdings of government securities still
the chief source of bank Income. But
sentiment of business men and bank
ers Is better and In due course this
should translate itself Into busine&u
borrowing
"All told, I find pluses rather than
240.000 SEALS SOLD
GRANTS PASS, Jan. 8. (Spl.)
The tuberculosis Christmas seal cam
paign has closed, with a total of 20,
000 ceals sold, making a sum of $240
received for tne tuberculosis fund in
1935. Although the campaign Is clos
ed the committee Is still receiving
contributions from the many letters
sent at the beginning of the drive, of
which some 200 have not been re
turned. The total sales last ' year came to
only $181 and since only two thirds
of the rural districts have reported
It is likely that this year's total will
Increase.
Use Mail Tribune want ads.
TRADE TREATIES
WILL HELP COAST
CLAIMHFFICIAL
Europe Is Big Market for
Western Products De
pression Not Solely Re
sponsible Is Assertion
PORTLAND, Ore., Jan." 3. (AP)
The program of reciprocal trade
agreements. Dr. Henry F. Grady or
Secretary of State Hull's office de
clared today. Is the only salvation of
the Pacific coast's trade with Europe,
A forthcoming treaty with France,
and other European nations, will bol
ster fresh, died and canned fruit ex
ports, and fish exports, he told cham
ber of commerce members.
"If we didn't have this program,
under which 18 treaties have already
been announced as pending or con
cluded, our European trade would be
virtually eliminated aa far as the Pa
cific coast la concerned," he said.
Europe Ittg Market
"Europe is your big market for
fresh, dried and canned fruits, for
canned salmon and pilchards."
He said Pacific coast exports de
creased 65 per cent from 1929 to
1932.
Nine agreements have been signed
and all but one, with Columbia, rati
lied. He predicted the Columbian
parliament would ratify it shortly.
Opposition from lumber interests
to the reductions in tariff and excise
tax on Canadian forest products has
largely subsided. Dr. Grady said.
The depression was not solely re
sponsible for America's loss of 65 per
cent of its $10,000,000,000 annual ex
port business, he continued.
"Europe la our chief buyer, and
Europe as a market has been shrink
ing rapidly. Nearly every country has
been cutting down Its imports, not
only cutting them, but diverting
them the United States,
Not Hujing Enough
The reason was that we were sell
ing them too much and buying from
them too little. They not only went
at the problem by erecting tariff bar
riers, but they also found many new
methods of barring our products
by quota systems, foreign exchange
allocations, balancing, which means
they would buy from us only as much
as they sold to us.
"Therefore the more reduction of
tariffs in our favor mean little, and
the system of trade agreements Is
about the only efficacious way of
solving th eproblem."
The agreemem system may eventu
ally prove the means of solving agri
culture's problem, he said.
Use Mall Tribune want ads.
Chevrolet Offers
$20 Bonus On All
Old Cars Junked
DPTROIT, Mich.. Jan. 8 (AP)
To atlmulate aalea of new anto
mobllea and late model used cara.
the Chevrolet Motor Co. announc
ed today rt kad set up a 1,000.000
fund from which Its dealers will
be paid 20 for every old car taken
In trade and Junked during Jan
uary. The company also said It would
pay boinisra to Ha dealers' salea
men who sell more used cars dur
ing vJnnuary than In the aame
month of 1034.
M. E. Coyle, president of the
Chevrolet, aald the fund not only
would aid the sale of late model
used cars, but would taie many
unsafe vehicles off the highway.
FIvn Wlsime
OPENS
LAGER
lOW, wherever the talk is about beer
you hear it said: "There's something extra
good about SCHLITZ LAGER!"
Many ask us: . . . "How do you keep this
beer so clear and brilliant?". . ."So fragrant
and fall-bodied?"
Here are the answers: SCHLITZ LAGER is
highest quality beer, specially lagered . . . just
as good a beet as we know how to make . .
quality untampered for the sake of price or profit.
Next . . . the Cap-Sealed Can . . . lined like a
Schlitz barrel . . . protects this grand brcW. . . keeps
it clear, brilliant . . . holds in every bit of draught
flavor and bouquet from the brewery to your glass.
No wonder they're saying "Something extra
good." YouH say so, too.
ADVANTAGES OF NfW CAP.IIALI9 CAN
No drposiU; no returns; cools quickly; utm apace;
holds 12 ounces, same as brown bottle; clean because
outside of can is not punched into beer; safe because
no sharp tools needed to open; poun perfectly.
Gold Chevron Ball
Among Gay Affairs
On New Year's Eve
The Oriental Gardens was the
scene of one of the gayest dances
on New Vear'a Eve, the occasion
being the annual Gold Chevron ball
sponsored by the local post of the
Veterans of Foreign Warn of the
United States. Music waa furnished
by Whipple's orchestra and during
the evening serpentines, horns and
caps were furnished to promote the
carnival spirit.
As the old year was waning the
orchestra struck up "Auld Lang
Syne" and the dancers Joined In the
singing. On the stage just before
midnight Old Father Time made
his exit, carrying his scythe and
hour glass and at the stroke of
twelve. Miss New Year. In the per
son of little Miss Beverly Blrk of
the Eve Benson studio of the dance
burst through a large clock and did
a song and up dance specialty and
wished everybody a happy new year.
Tills was followed by the orchestra
striking up "Hall the Gang's All
Here" and the resuming of danc
ing until 3 a.m.
Commander George Codding ot
the local post expressed himself as
well pleased with the affair and ex
pressed thanks to Chairman Fred
Knox and hla aaalstants, as well as
the general public, for their gen
eroua aupport.
SALEM, Jan. 3 (AP) city Build
ing Inspector K. C. Bushnell yes?
terday Issued the S70.000 building
permit for construction of the new
blind school dormitory here.
V. P. W. OFFICIALS
COMING 10 OPEN
POST IN ASHLAND
Walter A. Phihlpa port No. S423.
Veterana of Foreign Ware of the U
8., will be Instituted at the Odd
lowa hall In Ashlnnd. Saturday at 8
p. m. The post la named In honor
of First Lieutenant Walter Anderson
Phillips of Ashland, a United Statea
army aviator who waa klllrd In com
bat by Orrman planes. October 10,
1918. and waa the first boy from Ash
land to fitve his life for his country.
Stat Commander Dwiht B. Alder
rnsr Portland: Stnte Senior Vice
Commander R. L. Preston, Roneburg;
Stat Junior Vice -Commander John
Suellstrom. Eugene: State Adjutant
O R. Cochran, Portland; State Dep
uty Chief of Staff B. R. Brooks.
Oranta puss; I. D. Canfield, district
commander of Med ford, and William
Ludwlg, state district Inspector of
Medford. will be there to Institute
the post end Install off teem. Dele
gates from poets and auxiliaries of
Klamath Falls. Grants Pass, Brook
ings end Med ford will be present.
The delegation from Mod ford will be
accompanied by the ladles' rum corpn
of the auxiliary of Crater Lake post.
After the post Is Instituted and
floers Installed, there will be a social
hour, followed by refreshments.
Commander Oeorpe Codding of
Crater Lake post, Med ford, extends
an Invitation to Colonel Sargent
camp. Spanish-American War Veter
ans; post No. 15, American Legion;
Jackson Countv chapter No. Z Dis
abled American Veterana of the World
War and their auxiliaries to attend.
Take l iiexjiecled Trip.
ASTORIA, Ore., Jan. 3. (AP)
Captains Michael Nolan and A. A.
Langkllde took an unscheduled sea
voyage this week. The pair, both ;
bar pilots, was aboard the La Purl-!
slma, bound for Oraya Harbor,
Wash., when heavy seas prevented
the pilot boat here from returning
them ashore. They returned byalsge.
Forester In 8nwsliup.
BEND, Ore., Jan. 3. (AP) Carl
B. Nesl, supervisor of the Deschutes
national 'Teat, waa in a hospital
here today recovering from Injuries
received when his automobile skidded
In the snow and struck a tree be
nlde the Willamette Pass highway.
Mrs. Neal a. so was slightly Injured
In the crash. .
MILLION SEE FLOATS
PASS IN REVIEW FOR
PRIZES AT PASADENA
PASADENA. Cat., Jan. 9.-iA
flowery greeting to the New Year at
1938 became a meiwory today aa Pasa
dena started planning for another
Tournament of Roses, January 1,
1037.
More than a million persons saw
history depicted In 71 floats In the
annual floral pageant Wednesday. The
governor of Texas. James V. Allred,
was grand marshal.
South Pasadena, telling of LouU
XVI 'a courtship of Marie Antoinette
at VeraRil!,, won the aweepstakea
prize.
A gold st.r. emblematic of Amer
ica's loss in the death of Will Rogers,
gained the grand prize award for the
Untfed Oil ompajiy.
Aa bent presenting the tournament
theme, history In flowers. "The Pil
grims" float entered by Olendate was
honored.
The Texas Centennial exposition
woa represented by "Remember the
Alamo." winning a special award, aa
did floats from Portland, Ore., and
Australia.
Long Beach was first among the
larger cities, followed by Los Angeles
ana San Francisco.
EEAVERT0N ROAD CREW
DISCOVERS ORE LEDGE
BEAVERTON. Ore.. Jan. 3. (fty Ore
unearthed by a WPA road crew near
here assayed rich In gold and silver,
Mayor A. E. Wilson said today.
The tract on whloh the ore waa
found Is owned by Attorney Joe
Woerndle of Portland, he said. The
clty'a executive also said he had
sought the ore ledge for four years
since workmen digging the city's 700
foot well unearthed pa -dirt.
4
For Hose that Wenr buy
NOLDB & HORST
Ethelwyn B. Hoffman.
DONTGETUPNIGHTS
MAKR THIS S.V. T'SST
Use Juniper oil, Buchu leaves, eto.,
to flush out excess acid and waste
matter. Get rid of bladder irritation
that causes waking up, fiequeni de
sire, scanty flow, burning and back
ache. Get Juniper oil, Buchu leaves,
etc.. In little green tablets called
Buketa, the bladder laxative. In four,
days If not pleased go back and get
your 35c. Get your regular sleep and
feel "full of pep." Heath's Drug Store,
Jarmln Drug Store.
holds 12 ouncis
Sams as thc famous
schutz brown ottli
IMS, J. ft. K. Ca
The Beer That Made Milwaukee Famous
IW
WHEN voo we.w.'
iT4-00NOOr43jrt
Dr. Watson Sr.
BAKER It BAKEB. INC., N
program it being broadcast by y
WESTERN THRIFT STORES
You don't Inive tn wait till niiuii to hear our
prices crnsliliiff down, Kni-h morning starts
with s rlt-ar oiiiiriinj( high note In value as
Noon fin our doors open. For Instmire, how
do these definitely lower prlres hit your
thrifty ear and your pocket book?
m Pipe
) Regular
Pl $1.50
p 69c
aaaisaaaaWaataW
Park Royal
CLEANSING TISSUES
Close-Out
150 Sheets
Blue Boar
n
TOBACCO
Regular
$2 25
FULL
POUND
29
COLD SPECIALS
35c Papes Cold Comp. . . 29c
Upjohn Cold Special
100s 63c
35c Bromo Quinine .... 24c
Aphco Nose Drops 33c
2-gr. Quinine Caps., 1 dz. 17c
25c Bronchilyptus .....19c
Pine Tar and Honey. .. .39c
Squibb Aspirin (200s) . . 69c
25c Chamberlains
Cough Syrup . .19c
Throat Gargle (Stearns) 19c
SUNDRIES
$1.00 Criterion Watch.. 84c
Electric Toaster ... . ...... .98c
$1.00 Thermos Bottle,
pint ...... 79c
Penguin Alarm Clock. $1.09
Mineral Oi!, gallon . . .$1.29
ScotTissue, 3 rolls . . . . .20c
Salted Peanuts, pound.. 15c
Soap, box assorted ..... .9c
Absorbent Cotton, pound 29c
FREE! Calendars FREE!
MM'MmmilkB 29
I PAN A
TOOTH PASTE
50c Cent Size
31
Citrate 'Magnesia II 12c
If it Tid i J 13 II .! 4 H M
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MnsMSWVaaa0wvTOt
m i ii mm in in in