BEDFORD MAIL TRIBUTE, MEDFOKD, OREGON, THURSDAY, DECEMBER 19, 1935
PAGE TTVB
F
WILL CLEAR PATH
EARLY FOR MS
Advertising and Ripening
Methods Boost Demand
for Bosc Same Tactics
Will Be Used for Anjous
CCC Boy Given
Smokes Instead
Of Term In Jail
LOS ANGELES, IX:. 19. (AP)
Ted Healgr, IS. CCC worker,
ra accused of tampering with
motor cars.
"I iu broke and Just looking
for a cigarette," he told the
Judge.
"The officers should have given
you a cigarette and turned you
looae," aald Judge A. A. Scott.
"Caae dismissed."
The Judge bought Ted a carton
of cigarettes and paid hli way
bark to camp.
HEAVY INCREASE
NEW YORK, Dec. IS. Boae peara
will clean up at an early date this
season. This will leave a long period
In which to distribute the Anjou
crop. Although the Bosc season was
rather tardy In opening, because ot
a late growing season and liberal
supplies of Bartletts until well Into
October, the movement Into con
sumption has been very rapid In
the past two months.
At the outset of the Bosc deal
It was feared, that the relatively
short period In which the crop
would have to be distributed might
have a bad effect on prices. The An
jou crop was heavy, which meant
that If all the distribution of Bosc
was delayed at all. they would have
to sell In competition with Anjous.
However, several steps were taken
to speed up the distribution of Bosc.
In the first place, provision wss
made for ripening Bosc properly be
fore putting them into consumer
channels. This excellent pear has
never attained the popularity It de
serves because consumers purchased
so few that were in prime eating
oondltlon. This season the ripening
methoda overcame this difficulty.
The second step was a well-planned
but by no means costly advertising
campaign. A combination of radio,
newspaper and dealer service meth
ods brought results and brought
them quickly, window signs wye
numerous Bnd efficiently distributed.
The result has been an exception
ally good demand for , Bosc all
through the season, with a better
price average than many antici
pated at the start of the deal.
While It is difficult to prove any
euch technical points as the per
centage by which advertising and
ripening methods increased the price.
1t is generally agreed that they did.
It Is a safe guess that Bosc would
have averaged 25c box lower without
the benefit of these aids, and the
difference might easily have been
greater than 35c.
Gone by January 1.
As It Is. the supply of Bosc will
he largely cleaned up by January
1. Last year Bosc sales lasted In
some volume throughout practically
all of January.
Other varieties of pears have been
moving freely, also, and the big
Anjou crop was a -record-breaker,
but the fruit has been moving
freely In both export and domestic
markets, with the result that about
two-thirds of the crop has already
been sold. This does not mean that
It Is two-thirds consumed, but a big
tart on It has been made.
Anjoua will be backed by a well
planned advertising campaign, the
asms aa Bosc were, which should
help materially to get the crop mov
ing Into consumption. After January
I. when Bosc are cleaned up. Anjous
will be offered more freely. This will
mean a period of nearly four months
In which to move the balance of the
Anjou crop, a period sufficiently
long to give the advertising cam
paign a chance to do Its work.
Winter Nells available for domestic
tnsrkets will probably be In smaller
volume than usual. The bulk of the
Nells this sesson was In the Yakima
district, and that section sold a large
percentage of Its crop early for ex-
port. Some domestic ealea have been
made also, and most of the Yakima
NelH crop haa already been sold and
much of It shipped.
There are moderate supplies at
Hood River and Medford, but the
total volume in these two districts
Is not heavy, and they should be
moved without difficulty during
their normal season. Normally the
Medford district moves Its Nells
crop late In the aeason. and this
practice will no doubt be followed
again this season.
California had a light production
of Nells, and the aupplles during
the balance of the sesson may be
smaller than usual. Produce News.
OVERLAST YEAR
$844,000,000 Boost In
Gross Receipts Estimated
by Agricultural Dept.
Corn Most Lucrative
FINE SODERSTRON!
FOR CAR
Chorles E. Soderstrom. 99. of Med
ford. arrested Wednesday morning
on a charge of reckless driving, was
later In the day lined va ana
costs of S 80 before Justice William
Coleman. The charge against Soder
strom stated thst the Bulck sedan
he was driving had crashed Into the
light delivery truck driven by Miss
Harriet White, also of Medford, near
the Bear Creek orchards on the Pa
cific highway south of Medford.
According to witnesses, among
whom was Mrs. Rosenthal, wife of
the commander of the u. a. o
Pennsvlvanla. battleship; Mrs. T. J
Hlckey, wife of Lieutenant Hickey
of the Pennsylvania, and R. C, Wll
man of that battleship. Soderstrom
came onto the highway from the
Bear Creek orchard slderoad without
stonnlnz. awlnglng directly Into the
path of the soutn-nouna wnive
machine, knocking It onto Its aide
at the edge of the road.
Mlsa White was brulaed in the
crash, and taken to the Sacred Heart
hospital, where her Injuries were pro
nounced slight, according to state
police, who investigated.
Mrs. Rosenthal, Mrs. Hlckey and
Wllman were enroute north by auto,
bound for the naval baseat Brem
erton, and were eye-witnesses to the
crssh. They remained at the acene
long enough to report to the ataie
nollce. and then continued ineir
Journey.
BOLGER PLAYS SANTA
AT MEETING OF LIONS
W. 8. Bolder appeared is Santa
Claus at the annual Chrlatmas lunch
eon-meeting of the Lions club Wed
nejidav at Valentine's cafe. He dis
tributed the gifts brought to the
meeting for exchange among the
members, reading a humorous mes
sage as he handed out each present
Later the gifts were turned over to
Fire Chief Roy Elliott for distribu
tion among needy children.
Guests Wednesday included Dr
LeBoy C. Jensen, Jack Haws and
Harold Walnscott.
No more meeting will be held un
til Tuesday, December 31.
WASHINGTON, Dm. 10. An
844.0O0.0OO Increajse In the gross In
come from 1 035 farm products a
compared with 1834 was estimated to
day by the agricultural department.
The monthly crop report set the
value of farm product at 8. 110.000.
000 while the 1034 value va $7,286.-000.000.
The figures Included benefit pay
ment made under the ajrt cultural
adjustment program.
Corn proved the moot lucrative crop
in both years, despite the drop In
price per bushel, the farm value of
the 1935 production being placed at
$1,271,089,000 aa compsred with
124.321,000 In lt34. The price per
bushel waa 07.7 cents In 1935 and
81.6 in 1934.
The 1935 wheat crop was valued at
fAO5.3D4.0OO against $420,808,000 last
year.
The total production of all three
major crops showed an increase In
quantity, corn advancing to 3,202,
852.000 bushels In 1035 from & 1934
crop of 1,377.126.000; wheat to 603.-
199.000 from 496.929,000 bushels and
cotton to 1,734,000 bales from 9,-636.000.
Gross Income from crops alone waa
estimated at $3,400,000,000. compared
with $3,043,000,000 lost year and from
livestock and livestock products $4.-
230.000,000, compared with $3,629,-
000.000 loat year.
The corn crop was valued at $1.-
371.089,000 with production 2,202.-
852,000 bushela. compared with
124.321,000 and 1.377.126,000 last year.
The entire wheat crop, spring and
winter wheat combined, waa valued at
$505,394,000 with production 603.199,
000 bushels, compared with. $420,808,
000 last year and 497,929,000 last year.
Value and production of other croi;s
this year with comparison: for last
year follow:
Potatoes $208,713,000 and 356.406..
000 bushel, against $180,761,000 and
385.421,000.
Winter wheat $353,688,000 and 433.-
447,000 bushels, compared with $341,-
916,000 and 405,552,000.
All spring wheat $151,706,000 and
169,752.000 bushel, against $78,892,
000 and 91.377,000.
Durum wheat $20,109,000 and 26.-
777.000 bushel, sgainst $7,211,000 and
7,086,000.
Other Bprlng wheat $131,597,000 and
Ose Mail Tnoune want ads.
Resources Over 100 Million Dollars
Tell Us How We May
Serve You
That's the baiia on which we like to welcome
new accounts. Thus, we immediately get acquaint
ed with a customer's needs and he, in turn,
anticipates just how able and willing we are to
serve him.
You may be sure we will
welcome your account here
whether it be large or
small.
Geo. T. Frey . . . Manager
Dwight L. 'Houghton '
Asst. Mgr.
143.973.000 buahels. against 171.681.
0O0 and 84.291,000.
Oota S33.960.000 and 1.19S43S 0O0
bushels, sgainst S252.1J7.0O0 and 535,-S89.0O0.
Barley Slll.371.Ono and 302.249.000!
bushels, sgainst S80.781.OC0 and 118.
148.000. , !
Flaxseed (21.9S3.OOS and 14.931,000,
bushels, against 8 858,000 and i.-,
313.000. !
Hay S637.478O00 and 87,630.000 j
tons, against S"84. 795.000 and 57.- j
028.000.
Bena (dry edible) S40.367.0OO and ;
13.799.000 bags of 100 pounds, agalnat
$36,988,000 and 10.369.000.
Co-peas S7.791.000 and 8.816,000
bushels, against S7.809.000 and .-1
396.000. I
Svgar beeta (41.100.000 and 7.9B4.
000 lona. against 38.577,300 and 7.- I
481.000 tons.
Hops (5.018.0OO and 47.080.000 J
pounds, agalnat (5,683,000 and 41.-;
193 000.
Apples S130.036.0O0 and 168.436.000 j
bushels, against S1O6.454.000 and 120,-
670.000.
Peaches S44.026.000 and 83.380.000
bushels, against (35.035,000 and 43.
785.000. Pears (13.485.000 and 31.333.000
bushel, against (16.195.000 and 33,
490.000. Grapes (31. 506.000 and 3.327.O00
tons, sgainst (37,235,000 and 1. 931,-000.
Truck crop for market were valued ,
at (168,886.000, asalnst ,iu.H9.wu
last year, and for manufacture. $35..
003.000, against $41,311,000 last year.
Felon Likes Prison Hospitals
VANCOUVER, B. 0. (OP) Joseph
Vanderberg, 43, wanted to go to the
provincial penitentiary to receive
medical treatment for a lams leg. He
will spcul three years there after
pleading guilty to charges of houat
breaking and robbery.
Miners Oef Supplies by rlane
NOME. Alaska. (UP) Miners at
Rainbow Camp, in the Nusgot Gulch
area, will receive their supplies by
airplane this year, dropped from aloft.
Planes will make periodic tripa over '
the camp to drop food, mail and
other supplies.
HOME TRIAL
NEW GRUNOW wive
RADIO
Brings In American and Foreign
Broadcasts with ease, and a clar
ity of tone that will amaze you-
RADIO ELECTRIC
SERVICE
IRA E. CHASTAIN
205 W. Jackson St.
Phone 470
I" til.
waltz ?4-J5 STOTPsfSsMWif" MMM"
i I "His-' " i 4 JUUU1 KISSIID I-
Mr & u Si 4 i ,h m,n wh0 b" I'i
W "ii., & ? y ' Jl made and sold more ;
k 1?va. "or4" '""" wh"k'" f
jf f I tbiouyllungmao
ix 0 i - fits
x V V Yt . v Jifl
"I like to have a friend
drop in for a friendly game
and a drink. I guess you're the
same way.
"A lot of people keep some
thing extra good for their
special friends. So I'm offering
you my own Privatt Blend.
"So far as I know, it is the
only whiskey with 60 years
of one man's experience
behind it. Well, any fellow
can learn to make good
whiskey in that time. What
I'm real proud of is the price.
When you offer e mon o
drink you want the taste to
be right. When you wont him
to buy your whiskey the price
must be right too. Now I can
give you both."
I -iv P BLIND
li.sSa '"c 1
J3o5'-sbh rmi eo moor
Medford Itraneli
otthp
1 Unked Slates 3Ta Uoii.il Hank
of Portland
lleid Office: Portland, Oregon
1 PRIVATE BLEND WHISKEY
TOt.
Extra Warmth! Better Fit! Longer
Wear! Knit Right Into WARDS
HeaMgards
Full Sized Cotton Rib Unionsuits
89c
Outstanding value I Sturdy rib knit cotton that
"gives" with every movement of the body. Careful
tailoring rayon stitched neck and front, good but
tons. Medium weight. Also short sleeves. 36-46.
New Athletic Shirts and Shorts
29
EACH
Popular athletic shirts and shorts in durable Swiss
rib cotton. Shirts have tubular trim at neck and arm.
holes. Shorts have covered elastic waistband, hemmed
legs, fly front. Shirts: 34-44. Shorts: 30-42.
Flat knit medium unionsuits 1
v Bib sleeve, ankle cuffs. Roomy seat 1 .00
Light rib cotton unionsuits Q
Full standard sizes. 8 button front 79C
Cotton shirts, broadcloth shorts 2 5 C
Swiss rib shirts. Fast color shorts each
Sanforized shrunk No-Tare shorts
Koomy no-bind scat. Fast color......... OuC
Warmth no
Bulkl Comfy
snugs for Girls
6 to 16.
29
c
each
Smooth fitting; rayon
striped tuckstitch cot
ton! Pants and briefs
have elastic waist and
leg bands and special
(uiut construction.
Sleek Fitting t
Oomfysnugi
1 9c
I W each'
Weigh next to nothing
-yet thus soft cotton
comfysnugt are warm
as tout I Panties and
briefs have elastic
wajitband and Lutes
ItK Inserts-no "rolling
op." Sites 34-44.
I :
Boys' Medium
x Weight Health,
gard Unionsuits
59c
Elastic rib knit cotton
-shaped to fit smooth
lyl Tightly ribbed
sleeve and ankle cuffs.
Good quality buttons.
Also short sleeve, knee
length style. Cream,
v , Sizes S-tS.
Boys' Warm
Winter Union-
sults-10Wooll
89'
Heavy weight bat not
balky! Smooth strong
flatlocked wami and
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tons. Snuf elastlo rib
traffi on Meeveii and an
ale. Sizes 6 to 19.
p J "j
Combed Cotton
Knit to Fit
Skin Smooth 1
59
Soft combM cotton en
lonsultst They fit with
out wrinkle, are warm
aa toast, and wear unus
ually well! Dainty pleot
ertre nerk finish. Knee
length. S4-44.
flat
Menl Popular
Cotton Rib
Shirts; Drawers
69c
SHIRTS: TwiU faced
at front opening. Rib
cuffs. Long sleeves.
Siies 36-48.
DRAWERS: Donble
crotch, cambric faced
yoke and sdjustsble tie
string back. Ribbed an
kle cuffs. Sites 32-44.
10 Wool for
Added Warmth I
Shirts; Drawers
79'
SHIRTS: Neck open
ing twill faced. Elude
rib cuffs. 36 to 48.
DRAWER8: Sturdy
twill yoke facing.
Ribbed knit ankle cuffs.
Suspender loops. Con
venient tie back, 12-44.
r --( r-i
Wards Warmest
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100 Wool!
398
Warm unionsuits of
soft virgin wool-firmly
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Ribbed sleeve end ankle
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117 SOUTH CENTRAL
TELEPHONE 286
rvaQiwGr.2Emr warp
o