Medford mail tribune. (Medford, Or.) 1909-1989, August 11, 1935, Page 7, Image 7

Below is the OCR text representation for this newspapers page. It is also available as plain text as well as XML.

    4
WETVFO'R'D MAIL TRTBU!n3. MEDFOTTO, OTTCGOX. SFNDTT. ArOFST 11. 103
PAGE SEVEN
STRESS SAFETY
IN INFORMATION
OP
WASHINGTON. D. 0.. Aug- 10 In
addition to giving complete route in
formation to motorist, travel bureaus
of A. A. A- affiliated motor clubs
throughout th country are now lay
ing particular stress on the need for
Mftty while making the trip, the
American Automobile Association an
nounced today.
Besides the maps, tour books and
other information necessary for malt
ing the trip with the greatest amount
of ease and convenience, the travel
bureaus aJso present the prospective
tourist with a card outlining the
prlncnpal points of safety that should
bs observed by the motorist.
The new safety cards prepared by
the Safety and Traffic Engineering
department of the national motoring
body, provide a method of scoring
whereby the driver can check up on
how well he has observed the rules
of caution. When there are alternate
drivers In a touring party, they must
compete for the best driving score
' of the day.
"No matter how carefully trip
la planned." a statement issued by
the A. A. A. declared, "the tour Is
likely to end in disaster unless car
dinal safety rules are followed. It was
to Insure that motorists not only ire
directed over the best possible routes
but that they will return home with
out accident that the safety cards
were, prepared."
Principal points of traffic caution
outlined by the safety cards follow:
1. Take it Easy. You will enjoy your
trip much more and greatly decrease
the likelihood of accident if you don't
try to cover too many miles per day.
You will also save money on gas. oil.
tire and motor wear if you don't
drive too fast.
3. Stop and Relax Once In a While.
Always stop clear off the road. Fa- I
tlgue takes the pleasure out of a trip
nd Is the cause of many a crash, so
don't drive too many hours a clay.
8. Slow Down After Sunset. Half of
enir traffic deaths occur during dusk
or darkness. It Is Impossible to see
well after dark.
4. The Open Road Invites Speed.
But the wise driver remembers that
two out of three fatalities now occur
In rural areas. Always assume that
someone may be trying to pass on
your side of the road Just beyond a
hill-crest or a curve. Always antici
pate what may be ahead.
5. Watch Overtaking and Passing.
Wait until you're sure you can p.iss
safely the car ahead, particularly on
"hi 11 crests and curves. Be particularly
careful at night when it Is hard to
Judge the distance and speed of ap
proaching headlights.
8. Obey Signs and Signals. Warning
and stop signs and stop-and-go sig
nals are installed for your protection
nd you won't lose many minutes
obeying them.
7. Slow at Cross Roods. Watch out
for approaching cars and slow down
at Intersections, it Is poor satisfac
tion to know you had the right-of-way
if you crash.
8. Keep "John Barleycorn" Out of
Tour Car. It goes hard these days
with a driver in trouble wha ha al
cohol on his breath.
Picture of tlie "mystery" bomber recently completed by Boeing Airplane Company In Seattle. Tbe
ship's four motors develop 3.000 horsepower. The wing spread Is 104 feel. This swift Riant of
the sklea Is expected to attain a speed of 260 miles an hour. (Photograph, Courtesy Shell Oil Com
pany Aviation Department).
F
DRIVE TO SQUAW LAKE
ENJOYABLE EXPERIENCE
Those with the wanderlust might always to be found in the district.
well turn their attention to the trip
to Squaw lake, a Journey of about 60
miles for the round trip. The road,
from the point where it turns off the
Applegate road, is narrow and twist
ing but easily passable, with a stiff
grade the five or six miles to the lake.
In reality, it should be called
Srjauw lakes, for there are two of
them. The flrt one. about a mile
long, is well stocked with fish. A tiny
stream connect the twr lakP., the
upper one being only about two
blocks across, and nearly round. Over
hanging trees and bushes along the
shore line, and charming camping
and picnic spots make the place an
ideal one for a day's drive or a week's
outing.
The lakes are only about two miles
from the California line. Deer, and
other game abound in the region, and
wild birds of a thousand species are
To get to the lakes, follow up the
Big Applegate river past Star ranger
station and the Beaver creek road, on
to French gulch, where a plainly
marked road leads away to the left.
It is from this point that the rapid
ascent begins. Those who have not
been in the district tn some time, will
be surprised In the transformation In
the place known as Mule hill.
Formerly a treacherous, winding
road along the cliff face, it is now
wide, smooth and gradual In grade,
with a beautiful view up the Apple
gate river valley from the summit.
The trip Is easily made In an
afternoon, but It is best to make
It an all day affair, being sure that
the "old man" takes along his fish
ing tackle for a crack at the trout.
Be sure and have plenty of gas. for
the last service station will be found
at Ruch.
,8rv. Newspapers Most
Effective Medium
Claims Hupp Head
"One of the strongest methods of
supporting our dealers that we know
of, is through the medium of a vig
orous and frequent employment of
newspaper advertising," says Mr. W.
B. Hulburt, vice president and dir
ector of sales of the Hupp Motor
Car corporation, in a statement re
garding the plans and policies to be
pursued in his company's fast-growing
sales activities.
According to Mr. Hulburt, "Recent
years have made It quite evident that
dealers are entitled to. and must
have, the closer cooperation and
support of their factories if they are
to develop the maximum sales and
profit-making possibilities of their
territories. Those of us who have our
selves been distributors and dealers
are not only fully aware of this fact,
0. Give Hand
driver know we
you are going to stop, change ir.nes.
or turn. Always get into the proper
lane some distance before you turn.
10. Take Care of Your Car. Particu
lar attention should be paid to such
safety features as brakes, tires, lights,
steering apparatus, and clean wind
shield. 11. Be a "Road Sportsman." Cour
tesy, both to other drivers and to pe
destrians, pays large dividends when
practiced on the highways.
Shirt Sleeves Are Not
Disorderly Court Says
NEW YORK. Aug! 10. i.Pt Hold
ing that going coat less is a "custom
accepted In New York." magistrate
Hulon Capshaw today acquitted Da
vid Alper of disorderly conduct for
standing on his right to go about In
his shirtsleeves. Alper was arrested
last Tuesday. He was alleged to have
tied up elevator service in a west-side
office building by refusing to lei7e
'the lift although the operator told him
it was against the building's rule for
a, costless man to use the passenger
elevators.
4
BOSTON, Aug. 10. (AP) (U. 8.
D. A.) The volume of sales In 64s
and finer territory wools was fairly
good the past week, and prices on
this grade were fairly firm.
but we are also doing something
about it.
"One of the methods Hupp pro
poses to follow is that of concen-! Wolverhampton,
trating a greater proportion of our
advertising in cities and towns where
we have dealer representation, which
enables us to tell who our local
representatives arc and where they
are located. The fact that our news
paper advertising can be confined to
points in which we are represented,
eliminates the serious waste which
always results from any form of ad
vertising whose circulation, in large
part, goes into districts where they
are no established facilities for sell
ing and servicing.
"Our present plans call for an
actual Increase of more than 30 per
cent in this form of advertising as
compared with our expenditure per
car in any former year. Hupp news
paper advertising is now being car
ried in more than 400 newspapers,
and although the present season Is
one tn which advertising is custom
arily curtailed, we are now using
more newspaper advertising than In
any previous month of this year.
Furthermore, It is planned to employ
not only additional newspapers as
time goes on, but to provide for more
frequent insertions and advertise
ments of more liberal size,
"It is interesting also, to note that
we have not only observed a greater
effectiveness In getting our messages
to the public as the result of in
creased use of newspaper space, but
there has also been a very marked
effect In stimulating the mornle and
selling activities or the dealers for
whom such advertising was publish
ed. In no small decree is this due
to the helpfulness of the newspapers,
because of their cheerful readiness to
publish favorable news about our
progress and products."
AKRON. O. P. W. Litchfield, prrs
ident of The Goodyear Tire As Rub
ber company, is arriving In New
York July 95 after a trip around the
world, during which he visited six
of the company's plants in opera
tion. He leaves that nigTit for his home
In Akron. Ohio, to spend his 60tii
birthday with his family.
The purpose of the Litchfield trip
was to open the newest Ooodyeur
factory in Java and to look over the
93.000-acre rubber plantations of the
company In Sumatra.
During his trip he Inspected the
company's 37.000-acre cotton planta
tion in Arizona and its tire factories
In Los Angeles. Sydney. Australia and
England. Though
(under his directing having built more '
j than 1000 observation aud training'
balloons during the war and after, ;
land more than 100 dirigibles includ- ;
; lug Army RS-1 and the Navy Akron
and Macon.
I Joining the company as superin
tendent. Mr. Litchfield became fac
tory manager in 1011, vice president!
in 1015. president in IP26. i
t He was born in Boston of a line !
i of seafaring and shipbuilding ances-j
j tcrs. i
1 During his world trip he watched
the first tire built at the J.iva plant
and wns given a complimentary dln-
: ncr by M. de Jonge, governor general.
DE S0TA AVERAGES .
22 MILES TO GAL
Chet Lewis of Prospect, who re
cently returned from Los Angeles
in a new airflow De Solo, reports
that he averaged 22 miles to the
gallon of gas, according to N. A.
Mead of the Mead Motor Co.
Mr. Mead reports the sales of new
De Sotos to George DhIcv of Eagle
Point and Mrs. David Rosenberg.
Goodyear has been raising rubber In
Sumatra since 191b. this was his first ,
trip to the Far East.
During his trip Mr. Litchfield stop
ped at Frledrichshafen, Germany, to
discuss airship matters with Dr. Huso
Eckener and to look over the new
Zeppelin airship, the LZ.-U9, now be
ing completed. It happened that his
stop at Frledrichshafen marked also
his 35th anniversary with the Good
year company. He had Joined Good
year In July. 1900. after graduating
from Massachusetts Institute of
Technology and spending three years
in rubber manufacturing operations
tn New England.
The automobile, at the time he
went with the company, was still an
experiment and was called the horse
less carriage so that his service In
the rubber industry covers the entire
development of the automotive and
the rubber industries,
Rubber In 1900 was extensively
used in the manufacture of foot
wear, clothing, hose, packing and
some druggists suidrles, but com
pounding processes at that time were
largely by secret formula and rule
of thumb. One of the first technics!
men to enter the Industry, Litch
field gave Impetus to research work
which tn after years was to run Into
millions of dollars a year.
He was to see tires overshadow all
other rubber goods and the sure of
supply of crude rubber shift from the
forests of Brazil to the plantations
of Sumatra. .Malaya and Ceylon.
From the research development lie
started came the straight side tire,
the cord tire, the pneumatic truck
tire. Supertwlst, and other important
contributions.
Coming in at the beginning of the
big business, Litchfield developed r
program of industrial relations which
had some influence on the more lib
eral industrial policies of large In
dustries today. The program included
education, athletics, collective bar
gaining as far back as 1019 and a
varied program of employee activi
ties. Outside of his labor policies Litch
field Is best known in industry for
his fathering of the llghter-than-alr
division of aeronautics. The company
Lumber Production In
Northwest Area Gain
SEATTLE. Aug. 10. pi Lumber
production of 311 Oregon and Wash
ington mills for the week ending
Aug. 3 totalling 82.278 232 board feet,
a gain of approximately 9.000.000 feet
over the previous week and pronounc
ed a "norma! rate of production" by
the West Coast's Lumbermen's as
sociation, was reported today.
The weekly production for the year
to date stands at 66,521.318 feet, near
ly a million feet ahead of last year's
average.
4
Itealh At (.'rusting
MONTREAL. Aug. 10. l AP) The
district coroner's office received word
fhat five or six persons were killed
today in a grade crossing accident
at Brosseau St at lop. a few miles
south of Montreal.
The AUTO
WAY-
Rv Cyril 8 an (let
KF.EP COOL and ENJOY meals and
fountain service at the What Not.
New air conditioner.
A foreign automobile of unusual
Interest Is the German Adler Primus.
This car has won quite an amount
of fame in races and endurance tests
throughout Europe. Notable among
its awards are first prize for the
1400 km. East Prussia test, the first
prize and the Golden trophy won In
the contest over the Hare moun
tains, and a golden and silver trophy
were won in the strenuous Circuit
International des Alpes In 1032.
These are only a few of the awards
that the Adler has won that con
clusively prove their speed and relia
bility. Some of the features which
have been given credit for this cars
performance are its especially wide
and flexible springs, its four wheel
hydraulic brakes, one-pressure cen
tralized lubrication system, and the
abundant use of rubber to elimin
ate vibrations and to muffle noises,
along with, of course, the engine of
maximum output which Is also
mounted in rubber.
This car Is, according to Ameri
can standards, a small car. having
only a nine foot wheelbaae. However,
it evtdently Is all car. The engine de
velops 33 brake horsepower at 3400
revolutions per minute, and Is equip
ped with a counter-balanced crank
shaft, Bohnallte pistons with Invar
struts, pressure-feed lubrication, and
thermosiphon controlled water cir
culation. Other features are a four
speed gear box with two sets of
helically toothed gears In constant
mesh, seml-floatlng rear axle, seml
ellptlc springs and single plate dry
clutch.
The body types available Include
a four passenger sedan, sunshine se
dan, closed cabriolet, open cabriolet.
four door sedan and a combination
sedsn. All of these models, though
not as modern or streamlined as tome
American cars, could pass quite well
with the general public, we think.
These cars do not have a great deal
of room but they are quite well
equipped and should be a very pop
ular car. The combination sedan we
mentioned Is very similar to the con
vertible sedan built this year by Ply
mouth. In fact the manner of re
moving the rear seat and the equip
ment Is almost Identical as far w
we can determine.
This car in most respects la quite
typical of German made cars which
we have found compare more fav
orably with American cars than all
most any other foreign cars.
.
Greece Fears Strike
ATHENS, Aig. 10. (AP) The gov
ernment hurriedly passed a law mak
ing arbitration of labor difference
compulsory today as the Greek Fed
eration of Labor called a general
strike for Tuesday.
WINDOW GLASS We Mil window
glass and will replace your broken
windows reasonably. Trowbridge Cab
inet Works.
E
Owntrt of 100 or Mora)
INTIRNATIONALS
American Bikeries Co.
Arknav State of
Annoni & Co
Aduuia U nd Coal Coro.
Bio VatW Cimntrr Co.
Pmn Product! Co
DafarCo.
oaSottUi Compsniet
MkMka4 Laundries Con).
lori, &tt of
uuwf auwui, inc.
m co Ltd.
9t of
PurolramCa.
tilanmJ Bfxult Co.
ItflomJ Braid Co.
Mionai Dairy Product Corp.
iahl Bordini Com pan lea
law B-n!tM Tlphooe &
I elfrmpb vo
Wrw Ura-B Telephone Co.
NrwYark, Or? of
f4hob BaklDt Co.
lovthwMt UdUdea let Co.
prfclu Baxia Water Corp.
ino4ftJ Ol Co. (Ind.)
ftandard Oil Co. fN J.)
Standard Oil Co. (Oh lot
Iwlfi & Co.
Tan Co., The
Union Ice Co.
Unitr-d Siatn Government
H ilton 6x Co.
With all the good trucks on the
market these days no firm would buy
a hundred or more Internationals
without indisputable proof of Inter
national's dependable perform a Dem
and unrivaled economy.
The owners of great fleets hava
to keep accurate cost sheets. And
their opinion of Internationals re
suits from reading these records
and seeing how International Trucks
haul loads year after year for lest
money
We have on display the most
beautiful as well as the most eco
nomical trucks in all Internationa
history. Come io and let ua show
you how International can surely
save money on your hauling costs.
Sizes Vfe-ton to 10-ton. Chassis prices
from $400 up, f.o.b. factory.
WALTER W. ABBEY Inc.
S.i.h. Graham, milts " lalntrllp. Internal lonal Tril'lo
Mir. and Sertl... """"
AssornTi; ni:t rn
I.. C. CRItIRS ,ERtCE STT!OS. C KSTRW. POINT
M1IIMV Tine -HOP. AMII.WD
Announcing
the appointment of the
LEWIS SUPER SERVICE
as the Jackson County
SERVICE and PARTS
Dealer for the NEW
STATION
SALES
TR
ON
ACTOR
Simple in Design.
Rugged in Construction.
Reliable and Economical.
There are many new feature! in the
new Fordson agricultural tractor.
These include a new high-carbon steel
crankshaft. Improved
heat treatment of
gear steel to increase
strength and surface
hardness. New fen
ders and shields to
protect driver from
dust. Choice of three
fuel systems gaso
line carburetor, kero
sene vaporizer, or
fuel oil vaporizer.
There are 35 improvements.
Hear the So. Oregon
Community Band
play at the City Park, Tuesday Nite
from 8 to 9 p. m. The band music will
also be broadcast over KMED from
8 t o 8:30 p. m.
See this new FORDSON
equipped with Goodrich
Safety Silvertown agri
cultural tires.
LEWIS SUPER SERVICE STATION
Complete Automotive Service Wrecker Service We Never Close
DOT
Accidents On The Road Take
Their Toll Of Human Life!
It Costs No More
To Drive In
SAFETY
Now Is the Time to Replace
Smooth, Worn Tires With
Sturdy, Safe
ESTONES
And Here's Added Protection
THE SENSATIONAL NEW
MacWayde Hydraulic Steering Stabilizer
Automatically Steers
In Emergencies!
w -
Absorbs shocks of hitting obstructions, blowouts,
etc., and holds car true to its course regardless
of speed.
Does not interfere with normal stoering in any
way.
Relieves strain of driving by absorbing and con
trolling rond shocks.
Counteracts shimmy and wobble of front wheols.
Fits any passenger car, truck or bus.
Nothing to wear out quickly or get out of order.
100 foolproof. Requires no special care or
attention. Low cost.
Installed in twenty minutes.
LIKK an unjtrn jlsiit with a trip
of utrH ant) a mint) thnt wnrka
ImtantanrotiM.T. Ih MacWa.nl
Hidroiill- Ktrrrln Rtahlllrtr take
ronlrol nf the whrrl In an tmrrfrnrj.
The ntr In held true to lift ntiirR.
There In no awervliiE Into ditch
or oncoming trnfric. Vet It doe not
Interfere with normal steering In any
nor . . . Truly here la automatle
nafetv a marvelous Invention that
enn he Installed on any passenger car,
truck or hut.
AUTO SUPPLY & SERVICE STORE
South Riverside at Ninth.
"ONE STOP SERVICE"
Phone 520
8th and Front Streets.
W. L. LEWIS. M?r.
Phone 1300