MEDFORD MATL TRTBUXE. MEDFOTCD. OREGON. TUESDAY. MARCH 5. 1935.
Coast Expected to Set Pace for Nation in Home Repair Program
San Franclwo ButWrfat.
SAN KRANCISCO, March S (API
-First grada buiwrjat, 35c f. 0.
CALIFORNIA TAKES
EARLY STEPS FOR
GENERAL BENEFIT
Economy, Simplicity, Comfort are
Possible with Built-in Furnishings
Enlarged and Modernized
San Ftanclaco.
MEDFORD
Hardware Co.
PAHE FJGITT
Tfl HflMF RFPA PS
2i4 r MM'mfm iON FEDERAL LOAN
(successors to M. T. A H. Co.)
$100,000,000 Worth of
Modernization Is Goal in
Los Angeles Territory-
Bankers Use Page Ads
A drive to stimulate modernisation
activity In the middle and upper
clans brackets of property holders
from the standpoint of being a pat
riotic duty was launched In Los An
geles, Calif. It Is expected the move
ment may be duplicated In other sec
tions of the nation.
Known as 'The Los Angeles Plan
For the Rehabilitation of the Na
tion." the effort was Inaugurated
following an address by Federal
Housing Administrator James A. Mof
fett before a gathering of more than
1,300 leading Los Angeles citizens.
The opening of the "hu per-modernisation"
program, as It Is termed In
California, takes Its place as an out
standing phase of California's Bettor
Bousing Month with $100,000,000 be
ing the modernization goal In the
Los Angeles territory alone,
honkers Act
The banking element was quick to
see the importance of the movement
and subscribed approximately $4,000
to publish full page advertisements
concerning the plan In all metropoli
tan and many suburban newspapers
of the section.
The plan takes as Its objective the
stimulation of modernization pro
jects among the ranks of the "well-to-do"
who have large accumulations
of Idle funds In banks. To effective
ly stimulate repair spending In this
portion of the population, business
leadcra organized a group of Influ
ential and well known business men,
bankers, and Industrialists who were
named the Committee of One Hun
dred to promote the modernization
program in the Los Angeles area.
Tho committee faces the task of
encouraging proporty owners with in
comes ranging from $3,000 a year to
$20,000 a year to discontinue the
practice of "hanging back" when
their properties are In immediate
need of improvement.
Tlnn Jiifft Begun
The plan la at present in its in
clptcncy. Indications of California's
attitude to modernization was reveal
ed In the unanimous support given
the plan by business leaders of the
section. One leader who contacted
many of the committee of One Hun
dred during the organization period
"found that these business men were
almost passionately anxious to do
anything which they could be made
to believe was constructive."
In many Instances the committee
members Immediately set to work
among the personnel of their own or
ganizations, pointing out to employes
the advantage of making repairs and
Improvements to their homes.
No contractors or architects were
Invited to be members of the com
mittee aa the proponents of the pro
gram wished to avoid the slightest
suggestion of "selfish Interest" en
tering the picture.
.
IN 1ST
SHOW PAINT NEED
WASHINGTON. D. C, Msr. 8. (Spl)
Farm properties throuRhout the na
tion are In serious need of replace
ment, repslr and renovation, with the
need for paint shown In most sec
tions aa greatest of all, according to
recent real property surveys made by
the federal government.
The Bureau of Home Economics,
department of agriculture, recently
Investigated and broutfht to light the
extent of paint needs In each state.
A group of southern states, for ex
ample, showed that the percentages
of farm homes In neen of pitint were
as follows: Georgia, 73 8 per cent;
Alabama. 71.8 per cent; Tennessee,
4B 52 per cent: Loulnlnna. 78 S per
cent; Florida, 40 17 per cent: North
Carolina. f9 2 per cent, and South
Carolina. 70 3 per cent. These figures
do not take Into consideration an
additions! widespread need for the
repslntlng of firm machinery.
In view of these reconditioning
needs, and In view of the fart that
the buying power of the farmer hss
Inrrensrd 40 per cent over the W33
figure, the Federal Homing Admin
istration Is at present launching a
3
AA : 1 12 Mil i ri
' Ak 1 aJ ft 1 istL 1 . k dU 4 iw 1
CowrUww National Lmmbmr Mvmmfoctmrwn Aoeiattom
A bunt -in furniture unit, eligible for financing under the Modernization Credit Plan of the Federal
Housing Administration, is pictured in the above drawrtUL.
The popular conception that mod
ern decoration eliminates Informal
ity In a room Is disproved by the
effect shown in the Illustration of a
built-in davenport cnsemblo In the
above living room scene.
Blending with the charm and Blm
ple luxury of the entire room, the
built-in davenport utilizes a mini
mum ofwpace and also lends a de
cidedly decorative effect to the en
tirety. Permanent placement also re
duces cleaning tasks in such a room
and gives the home owner a new
freedom and flexibility for other fur
nishings and fixtures.
Note the charming side table,
built In to the right of the daven
port and the balance given the
whole by the relation of the built
in book case to the glass door. The
bullt-ln telephone cabinet also elim
inates a usual room Irregularity and
odds to the general simplicity.
The Blmple, substantial construc
tion obvious without any sugges
tion of stiffness or discomfort.
Such bullt-ln features are becom
ing increasingly popular throughout
the country and modernizes are be
coming more and more acquainted
with the advantage of conservation
of space without loss of beauty. A
wide variation is possible In the up
holstering of the davenport, which
should In all cases harmonize or pro
vide a pleasant contrast to the gen
eral color scheme of the room.
$16,000 Insured Loan on This Home
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UP if ZPi 4YI J.
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CHICAGO, III. The Chicago office of the Federal Housing Administration has approved a $16,000
Insured mortgage on the residence now being erected by John Dern, son of the Secretary of War, an
architect's rendering of which is shown above.
The house has nine rooms and three baths, is two stories high, and Is of Colonial design. Chester
A. Walcott, of Chicago, is the nrchitect. The Prairie State Rank, of Oak Park, negotiated the loan.
Mr. Dem is an associate member of the law firm of Catting, Moore and Sidley.
it ri l
1
Crops harvested, snd pressing fall
work out of the way, farmers through
out the country are now turning
their attention to the task of repair
ing, remodeling and rebuilding their
homes, barns and other buildings
They are changing and Improving
their equipment so aa tc make for
greater comfort and efficiency work
that has been neglected for the past
five years because of reduced farm
Income.
With financial Institutions and
manufacturers now cooperating with
the Federal Housi ng Administration
by making Insured loans for modern
ization and repair of these proper
ties, observers In the east and middle
west report rapidly Increasing recon
ditioning activity in rural properties.
In addition to remodeling homes,
rooms are being added, heating
plants, electricity with appliances and
bath facilities are being tnstaled so
that old houses look strictly modern
Cellars are being floored with con
crete and rearranged, providing room
for laundry and work shop and stor
age space for seeds, canned good and
preserves. Leaky roofs on both forms
and barns are being repaired or re
placed; new fencing Is being built,
feeding floors laid In fact, reports
from Indiana, Iowa, Illinois and other
corn belt states reveal many farmers
doing their own work or overseeing
the Job with no small amount of
satisfaction.
With few exceptions farmers gen
erally are found to be able to com
ply with the provisions of the project.
The special feature permitting them
to repay the loans In season is par
ticularly appealing because of the Im
proved outlook of agriculture as a
whole.
In several places visited, farmers
were doing their own work, especially
painting. Rebuilding was left to skill
ed mechanics. Under the terms of
the project, a borrower may take
cash, buy materials end necessities
where and when he likes and make
the repairs himself. He can have
a contractor do the work and the
lending agency pay him, or he can
have a contractor do the work and
give him a note which he. In turn,
will sell to the lending agency.
f
TRACED 10 DAYS
OF BEN F
campaign to acquaint 6.250,000 farm
ers with the provisions of the nat
ional housing act which make pos
sible the modernization of homes and
equipment on borrowed money. The
government agency plans to point
out the advantages of making prop
erty Improvements on credit. The
modernization campaign will be
brought to a climax before the fann
er's season of spring land work.
It Is the aim of the housing ad
ministration to bring to the atten
tion of farmers the opportunity to
borrow funds from private lending
agencies under government insur
ance, for the purpose of renovating,
repairing and thus Increnslug the ef
ficiency of furm production.
The funds, obtainable in loans up
to $2,000. nru eligible for use In re
pnlntlng. housing officials point out.
HEALTH IMPROVEMENT
EXPEGTED 10 RESULT
FROM BETTER HOUSING
The national housing set append !
"In fair wny to Improve the hcnlth
and the picket hook of the sverng
United Stiit.-s attjvn." m-.-ordUm i
Dr. Haven Fmeion, pyemlrnt of the
American Public Health association.
Through better housing, he main
tains, marked result should be
achieved tn the Improvement of
general public health.
Says Dr. Emerson:
"Considering all sections, cities,
towns and the rural districts, some
housing conditions in both rural and
urban America are but little better
than those of the dark ages.
"In the rural sections only about
oneslxth of the homes have plumb
ing: more than three-quarters are
without running water; less than
one-half have electricity.
"The average American home Is
wasteful or heat because It Is not
properly Insulated and is very un
comfortable for that reason.
"Homes, hardly more than shacks
or shelters, throughout the malarial
sections lack screens for doors snd
windows upon which prevention of
mosqul to-borne infection depends."
Dr. Emerson's observations arc am
plified by a survey of the depart
ment of commerce made last sum
mer, showing: 85 per cent of all
houses in America overcrowded ; 20
per cent of all houses lacking toilet
facilities; a minimum of 300.000
houses erected In Great Britain In
1033 while in the United States the
numher was flO.OOO.
Snow In I'rmileton.
PENDLETON, March ft. (AP One
Inch of snow fell here early today
and the etorm was expected to con
tinue. The full was considerably
heavier in the hill regions. The tem
perature dropped to 22 degrees above
last night.
Many of the modern day fixtures
and commonplace conveniences of a
home have had Interesting and some
times . turbulent histories. For ex
ample, the prosaic bathtub!
Students of bathtub history tell
mr that Benjamin Franklin, respon
sible for many other constructive
acts, sponsored the appearance of
the bathtub In this country In the
1770s. However, the Franklin tub
was little more than a slipper, fit
ting over the bather's legs and evoked
little enthusiasm.
In 1842 Adam Thompson startled
neighbors tn Cincinnati by installing
a box-ehoped affair lined with lead
In his home. Shortly after, In 1845.
historians on the subject say the
city of Boston passed an ordinance
making It illegal to bathe unless s
doctor had so ordered. Not until the
early days of the Civil War was the
act removed from that city's statute
books. In contrast, today sees the
federal government, through the
federal housing odministrotlon. en
couroglng the installation and mod
ernisation of bathrooms and of course
tuhs, through modernization loans.
Further indication of the manner
In which early lawmakers viewed the
matter of personal cleanliness Is seen
in k resolution Introduced about 1843
In Philadelphia under which bath
ing would have been prohibited by
the city fathers from November to
March! As It turned out. the sug
gestion was tabled.
mm f, Ipybif el cm ,
The home pictured above is typical of many sturdy but outmoded
dwellings existing in American cities today. Below is pictured the
same house after being given a little modernization treatment. The
enclosed porch provided a Bun room.
I pleased to announce Its
appointment as local dis
tributor for . . .
MYERS PUMPS
and PRESSURE
. SYSTEMS
ipTI STTOTC3 V
HptAltR SYST(.h
When Millard Fillmore became
president, the tide turned, due prin
cipally to his Installing a tub In the
White House. From that time on.
tub bathing Increased In popularity
with recent bathtub production fig
ures totaling between 900,000 and
1,000,000 annually.
been made, but officers are working
on various clues in the hepe of run
ning down the culprit.
These are Available,
Through National
Housing Act Loans
See us for complete
details and loan
applications.
35 N. Bartlett Street
GARAGE BURGLARS GET
HEAVY LOAD OF TOOLS
The sheriff's office and the state
police today are working In an at
tempt to discover the person or per
sons who sometime over the week
end broke Into the Stout garage on
Prune street, and stole tools valued
at about (179, consisting of dies,
drills, hand tools, and other equip
ment. Entry was made through a window
at the side of the garage, Sheriff
Brown stated. As yet no arrests have
National Housing Act
Makes it Possible for you to
Remodel Electric Wiring
Install New Electric Light Fixtures
or
Own a New Grunow Elec. Refrigerator
Own a Monarch Electric Range
5 Years to Pay ... 5 Per Cent
Full Information and Application at
Palmer Electric Store
Secure a
N. H. A. Loan
For Your Home Kcmodclinj
Hirr ininrnlrnl Iimik prmlilr 1MMIHU1I MUM I
:it Imm InfrriM lojin thai mrr a penml of Immi
our In tlirrr ii-ar.. ... It I, III l. OI'IMIHH MIV
tn hav Imprtivrmrnti that lou'lf hrrn Mnnthif ntntlc
at nnrf.
Let Us Assist You!
Medford Lumber Co.
Third and Fir.
WEBB & CARLON
Medford's Exclusive Paint and
Wall Paper Store
221 West 6th Street
Is Co-operating with
National Housing Act i
featuring
NASON'S PAINTS
and
Pan-American Wall Paper
Ask us for complete details about
receiving a Government Loan. Wo
will furnish you freo estimates on
Paint Paper and Labor.
We will be glud to han
dle the details of financ
ing your home painting
through a National
liouMug loan and furn
sh estimates on the cost
of jour work. Payment
on these low-Interest
loans may he made over
a period of from one to
three years . . . You
cannot afford to miss
this exceptional financ
ing opportunity.
t&
Now You Can Have Your Home Painted
Low Interest Easy TermsThrough the N. H. A.!
Approved institutions, cooperating with the government's National
Housing Act. offer you an opportunity to have your home painted
and decorated through a long term, low interest loan . . . Immediate
money is available for YOU . . . New paint on your house and the
interior redecorated will add substantially to its value and attrac
tiveness . . . Let us give you estimates and handle the financing
details for you!
Grinsted & Runtz
PAINTERS and DECORATORS o
Office 101 Cottage.
Phone 1C58.
Medford