V
m
p.,:-'
1
I- 1
r
MEDFORD MATTi TRIBUNE, MEDFOUP, OK'KOON". TIiriJsPAY. NOVEMBER 14. 1929.
PACE FIVE
I cfHily in cool, cloucy weather.
I lrthl(Miis liooiu.
I mui-h imTPusei! beraiit ut lw , ami Kit) In '. ;, to ISO in
wider (lUtrihutiuit of other f r.i 1 a n average of t-tn Ituxs tr
bi-rlowi problems face the nen. I fru"B- wltlioiiuli 6 per cent of tl.
npiiuniATAM- rriTiiw i,iny.. i.. ! mini oron 'It ninueit now. Kor
"UI-NNI-V VIllLH. U-R 1 1 IU ! . ',' V Men markets were shown to 11
ILIIIILI JIUl'tL I LniUI'.L
I
. So successful was the dull show
pv.snted liixt Friday ut ttie J. t
lcjiny siort, when over 1 (100 of
the beautiful Chrislmtts dolls rte
lifihied the large audience of Hon
UUle ffirU unci their mothers of
.luck son county, that the manage
niwiit of thai store have Claimed
even a more elaborate show for
November 22.
(This will be n "TwIHbIU In Toy
land," bc-jchnilng at eight o'clock
at niKht, and at that lime Kama
c'laus will, throw a search
onto his top show In the polar
retrinns. Although both hoya und
KlrlK as well, as their put-ems are
cordially Invited to this exhibition,
the pilncinal yont will he for the
boys this time. Automobiles and
airplanes will bold the center of
the stae and demonstrate .nil the
ihrlHn of the modern speed nge.
iiK-dilde condition, not tempt I nt;
III Tilt V ..f I lit Ikiivlmr mihtfc
Kor- a portioned as follows: 'Labor. "-" P" jui ,
itttetm-tuiu . in;ii'hlni ' as mmli ft'od var.ic as any otbnr
S, Shesr. oftth fi.okui imiint t.tf iiM.i n... i it... ((.. l'riill. und Jhn ihev huv never
I the I'niverslty of California, in his ! export Hears, tuklne 40 nor cent est ut : nnr tik. a:.'- n 'averaj:-' M' " advertis. d freely in , ompari-
attdress, . combinlnK his scheduled of lhe tomI cn:ist production. The ! of for the three, veai-s. based to nther products. A cam-
on fruit delivered to the
house, ,
It was shown that one grow'
i lha belief of Dv.
nujf i oi i-reseiu economic I k,-:h-i, an -t
MatitH. and A Uok Ahwjd for tlinned export pears, or 40 per
the I'ear Industry." at the Wed- rent of.,ho totlll ,mck.
nesday ufternoon, session of the KtnnrIi ,,,. L-.ino- .... to
j the puck, and the higher price th.
nt pessimistic; P:innm-d t, tt.ioop tUa mil.).'
uei mo outlooK. certain facts Uiv ad)iimr the nrnblem. tif bow to i .Im-tlmi
pear conference.
"vvniie I am
well known fruits as applet. ! That the pear was ready lo seat ;
ora hkcs, peaches und bananas. ( ; zova without suylng, as the Juice;
.Not Attractive. literally dropped to the sidewalk
"Uenerully upeakiiiK. . they were; and the mini further corrobora,U'(l
; Hacked tip )yrnnibl shape, of .i lhe lull value of the pear by wip-1
i dull, drab, green color, not at- j iK off Ills chin. No better evi
tractive and in comparison with Ucine could he offered j.nd It is;
kini; 1 -tU'M ba.ked by a iuarier mil-1 ' ' " " T". : ' ln .. .'.' " . ! OVER MILLION JARS USED YEARLY
jand plcaxhiK to the eye, could not j 'P'aiitttles and make them popular.! - ' , l ': r "
expected to arrest the attention j ' ' "" '. m nra,Ji r 1 "" I
Ob est Colds
jfa - Rub" well over
- yVj throat and chett
year, und that tlio three ciuist
MtntcH have dciuWwl.tlit'lv "prortiir
lion in the last' 'three .yu'rt, ' niu
mm iiu'y now turnisn (io;'jjef
of lhe total supply, ''
PESTS ALSESSION
(Continued from Pace One)
I'rbfessoi Chilils of( the tfood
ftivep experiment station discussed
D'Anjon pollinizatiim frdm Tesults
ohtnihed at Hood Hlver. He said
thai, 'from tho tests the Fall Butter
pear was the best polfinizer. He
recommended planting a pollinizing
row in every fourth row of a D'An
jpu block. Bees, he suid, were valu
able, but that the hives should be
distributed throughout the orchard,
as bees will not travel far, espo-
T
i.iuji luito, niakp consumers pay tbe higher farms produced 20ti
....U..K iuo ntcis are mat pmiu- pi.u.e f(M. vlxnwA ROods. This Is i acre and the other group
. -ul me mnMim,lin unsnlved problem. Tho total boxes. The average 'st of smltdu
at the rate of 10 per cent per nnu..m.H, .w.-u u I j
1.50.(i0li vrases or two, "cans per . Itusenbcrtf Speaks.
capltU!rt j; ' ' , ' ' : Uavld II. liosenln-r;,'. presldem
j yintci IVar Problotu. .if inp" iioue IMvcr Traffic nns-
( Asito.tho oiulool; for the winter I ciation. opened his address on
Valliomln ninnti. nnw. K-'.V i .4 varU-Hes, ' Dr. Shear's conclusions "Orderly Distribution," by saylni;
000 acres, of, ' beurlng. i pears ' vith ! weriahat h 'was questionable, be- j that it was.au intangible subject
a potential pr6incdon t? j 'austf :(.. (,lV'misinSj production. because there, exists so little of
forecast at 2K0.0OD .tons. Produce-j higher tortiqre charftVfc and tho j It. The pear industry is highly
tlon east of: tho Jtoekies-Js sin-' itlt that when; theV consuming competitive, fruit being just "sent
lionary. but the trend on tho coasi nV1),!l-' '"'kH of pears tljey visual-j east," with little 'thought as to
is toward increasing protltiction.- itartleit, and that tho tasto 1kw It will fare there.
I'er capita consumption tu! ' freshr1 wther jvarletles must' bo cultl- His suggested remedy was that
fruits. is . .23Q pounds, of which ' liffrt.1 " Wlntfr pears make up 40 j growers should establish control
pears 'make, tip three und n hali'l'nu' (oul 01 nation's total, and j of their fruit within u certain
ii per cent oi California s protipe-1 market, clung the results wnen
lion for the last two years. : an organization of New York deal-
He said that t may be feasible jers was effected. From this effort
to expand the fresh fruit markets the daily demand of 10 cars a day
lit mi dollars would bring its own t
l-.'W ti d ht itni'tii t-itil l.nt ilin n.-.i.-al
V '....r.. . .7 : .va.lv ...Vat ..!,.. ,1,,.,1 o the "f "10 f" -lnB
titii for Ipmh thill hit. cost of pro-j Hiarl;.'!. The polenllal .'mure m.u -j
The 30 most profitable liellevea Is the ni.lllons ot
.n... ' lu'iH. In itf.t invv tiit.M'i.wf I'll lit HP:. f4
l,u'"n
14a ; who could be reached by large i
si-tilc publicity.
The address of Mr. AVood. chair
1 do not say this is true of the
liartlctt variety. I'sually these
were of good color ;iml sold on
merits. Tbe average fall
ind winter variety of pears did
not look good, and I venture ' j
deceptive and misleading. A glance,
:it your program will . reveal tbe J
fact that the gentlemen who got it ;
together, took tho liberty of plac-j
ing my name under the beading
pounds."
Canada and the liritfsh
I Isles were declared to be th
I best markets for the exported
' fresh nrmlnrtinn i;ikiiiir S.'i ner
i-p.ni nf iI.a ini .i i., turn nv.Jhut that ho believed the gain lias been stabilized, with .littl
noi ls have iiPAn priiitviib'iii to one would be balanced by 1ot prices. J dally variation in price
'and a half million boxes per year, j Hcvlrw Production Tost. j He expressed the hope that this1
i.Six ner cent nf fho nation.-, I r,rn- n.. rAiB lhm might be extended to other I
i auction is exported now, he stated, the result - oft the, survey of iti 4
Cent.
Coast Cans. i0
i he Pacific coast now pro-niver valley wipi presented by
duces 00 per cent of the total prof. n. S. llesse of Omgon State
canned pack, chiefly Bartlett. and eollege. This survey, covering the
the 10 per cent of the east is j years o ; 1025, and 1027,
chiefly Kieffer. Coast production and 0000 acres 'producing 1,000,
is 3.3 million cases, of whictijooo boxes of pears front trees v.
California pucks two million and to 40 years of ittfo. showed that
the two northern states 1.3 mil- j the tutaV investment per acre won.
Hon cases yearly. ,;l $1000. . j , 1 J-
Doctor Shear was doubtful il'j ' Production pot' acre lncron.-d
the ennned'pear market can hf1! from 110 boxes iter acre In 1021
tnd that co-ordination .la
representative farms in the Uogue I 'PIinR irum sea uereu
Illlll. IIL- llllllimil illHMIl.
AVoocl PI-(.:.s.-iOS Sales.
.ica.'s.
"l-'oiu (h AVhere
jtear mnrltt-ts:
.David ':. Wood of Meiiford (rav
his views on "New 1'ear: -Markets," j lai'Ke ri liters ,ueh (. M inaeaiiolis
Ihe- reslilt of nn exlendetl trip. o i .l ihvaukee. f'hleaito. Detroit. To
man of .he Winter I'ear eoni in it - - " '" "' "' -
tee. In full, was: ''"''V "v"1' !' l'"1' ,,"t "'
There Is an old sayinff thai I .'"''.' w ""''red .to .lie jiuhlle!
'.here is nothing new under tlu. "'"' lno.lllI n.l
sun.' hut it appears under eer.ain!1" ft rondillon s to preelude I
..lit : thai s.a.e.ne.n is rv!IMr hy lh" I"'1'"-'.. In eon-.
teas. ant. in eon. petit. on Willi nel- '
lei known fruits.
"Thi is a eondition that nu.t i
lie remedied hy o...Helves. The i
puhlle Is not KOf.tK lo purehafle 1
of -X.-w W'oni- M irkets.' This, lo ,l" '" ".) .....ess wo oi.ei- uimi j
lhe tiller disparBem.-i.t, of the 'rs npi.roxi.iu.lely ready to e.li.
ora.le who propounded the Mm, 'rh" "vera-te Amerlea.i eilizet. js
lhe,-,. is ni.ihhi.: new under ttie i'lt-rested in pears provided they;
sun . are .'IkIii. lie or she Is not inter-I
The very liesl 1 ran do this ' ps'1 1,1 " ""tH f"1' I
al'lernoon Is to throw nut a few ,,so"
M.:u-slloii for vo..r'eoni,leralio...l ' "' "' "Uv Vlll,l ,,f ,ll' 1,1 1
Here tlcv -ire ' i eontrasl wllh hotter known frulis i
l-ir-,1 Sales value of pear.-i 1,1 ' v,,-v l,,w "' ' The only
under present market eondltlons. I w,,v wo han-.-o this feature ;
s,,-,,d.-od value of pears. I1" " K'vp "' I""'1'1- 11 ' K""1",
"Third Should we advertise "" ' le in proper eating eondition, I
I l .iml tiit.t1. ,
I "The value of Trull In the daily I
makes its
quietly felt
because .
of its
basic excellence
mi. lhe new
i diet ea unot he ovorestlnmteU
Ahout a yoar lino I vlsiled lar-te; 1 ,s 11 neeessuy. inn
'iiiinii jsii-n lev. in.) i.'i.i VII ii
eampal-tn, 'lilat. More. Kruit. Pears
the easlern dlslrlhutlni; renters. ! ri.ato. Momreal. UoMon. New York j 1 "" e.-wuu... uiiinius. in an
Tho (.ivies viilue of pears, except I'iitshurit hn.l rieveli.nd. In every ! I"',,, lp w''l,ll1' Sir William Ar
Bartlett, he . deeiared to be lowieliy l visited' I was Impressed i,y j fxHlwi.u Unto, lie states: Vltn
Krade, hee.(usi In eonti-ast to other the raet lhat fall nniV winter pears!1"1" A ll"llllfl P resislanen nK.iln.l
fruits .hey are pln. ed on tlm mar- did not show up on the fruit ! "B'"," Vllamln f! nil.lnlnins 111...
ket in I. dull, dial., (,-reen. hard, stands In eoniparlwin "..'llh slieh " 1,1 1,1 1 1 "UK "i i,m. 11,1
..iiveinM seo.-vy
I "Canada Dry" !
reade froin hiuh-qual-ity
Jumaictt itiniier
and through our ex
clusive extraction
praceis retains all
'the flavor and aroma
ul (he glnKer root.
2 "Canada Dry".,
is made from ahso...
lutely pure inre
dientH, blended and
balanced in exact
proportions. A secret
process of curhanu
tion enahles it to re
tain its sparkle long
after the bottle is
opened.
. 3 "Canada Dry".
is tested. daily under'
laboratory methods
to assure its purity.
I. eliding hospitals
serve it. Leading phy
sicians prescribe it.
Here is j better,
purer giujier ale.
11 mm sai ' ' a m m -. fn. A ,..! j ..'.... .j . . .;
I'--' Jyo subsidized Press !
AN ANIENi? PREJUDICE
H A S 'B' EE N ? Rs E M G V E D
i
mln
AMERICAN INTELLIGENCE assures the freedom i?f the press Public opinion has been
freed from the tyranny which denied itrthe right to pass judgment On public questions.
Gone is that ancient prejudice against cigarettes Progress
has been made Weremoved the prejudice againscigarettes
when we removed harmful corrosive ACRIDS (pungent irri
tants) from the tobaccos.
YEARS ago, When cigarettes were made without the aid of
modern science, there originated that ancient prejudice against
all cigarettes. That criticism is no longer justified. LUCKY STRIKE,
the finest cigarette you ever smoked, made of the choicest tobacco,
properly aged and skillfully blended "It's Tbaste'd."'- ' ; ' ;
"TOASTING," the most modern step in cigarette manufacture,
removes from LUCKY "STRIKE harmful irritants which are pres
ent in cigarettes manufactured in the old-fashioned way.
. , i
Everyone knows that heat purifies, -and so "TOASTING"
LUCKY- STRIKE'S exfra secret process removes harmful cor
rosive ACRIDS (pungent irritants) from LUCKIES which in the
old-fashioned manufacture of cigarettes cause throat irritation and
coughing. Thus "TOASTING" has destroyed ' that ancient ,preju-
dice against cigarette smoking by men ana j3y,5women.
6 6
-atv mi
its
No Throat Irritation -No Cough
ii .
"It's Toasted" the phrase that describes the
extra "toasting" process applied in the manu
facture of Lucky Strike Cigarettes. The finest
tobaccos the Cream of the Crop are scien
tifically subjected to penetrating heat at mini
mum, 260" maximum, 300, Fahrenheit.The
exact, expert regulation of such high tempera
tures removes impuritiesi More than a slogan,
"It's Toasted" is recognized by millions as the
most modem step in cigarette manufacture.
TUNE IN The Lucky Strike Dance Orchestra, every Saturday night, over a coast-to-coast network of the N. B. C.
W.Tnvrk'iteHfreCo:MM 1 . ' ''. I .
"testing did it"- 1 ,:
any ;
If.iilo.li'y flu.roto. Fruit I.uh u
i tnoMt in.iw.rtnnt effort on honllh
..nil Is i.lso i. ur-m.tlflpr. for notl.-j
ii.K in H.oro l.piu'fli'ii.l In tho f-oin-i
lili'xinn thou frorth fruit tnUen:
dolly.' " . ... j
"Voi.rH I.UO JH'00 USO.I lO I.OllMt f
of tl.o I. mount of food tl.py ool.lil
j on! ll! l. Hlilftlo Kltllnt;. Toilny niiMl-f'
It'nl Kolonoo 'Ih dolni; IIh ultno.st
lo ('u.'nur.iKn itooplp to -Itcllrvo!
th.it wo 'out to live' Inslfud ofj
'wo llvo to oat.' ' - !,
"A pc-ur hnn Ji.Ht nH much food '
v.ilnc ll nny nthor fruit. SU.-
ploniont your brpiikfriHt food tiy1
n rnroft.l diet of tho proper pen.s
in ap.tsnn nnd no hixntlvt'8 whnt
ovor will In neopKsnry to lnsi.ro
porfo.'t ho.iltli.
(lnn.1 for rin.)toxloit.
"Vou have nil ween tl.o pohIim'i
of tho Palm Olive Hoap in whirl!
they Hhow tho plcluro of n.otlur
at Home 'Indoflnlte like tvlih.thnt
wonderful KrhoolKirl enmplexlon. T
do not wa'n't to dispuri.Ke '.rlieir nd
verllHlny: efiorls nn I . fuel jthey,
liavo a perfect rltfrit .0 ndverllHo'
their own wares hut I do feel we, ;
as frultKJ'owerH, Hlioul.l Ret to-1
setiier and loll tho world lit ln.uo
Unit If they i will' eat-,. oiio '.-pd.vr
... iliiy, ninlher will have a com-;
lilexlon' requiring no artificial Hllm
ulation. ,.
, Pfiiira linvo never l.een ndverilsoil
'(roely. Oe'cnslonnlly Mima Mllnit
nindlc effrtrt Iiuh bafin put forth. to
uirot the nd.'htlon of the fruit-!
ImyliiK liuhllc. It wan not a mi-1
tlonnl cumtiBlKn Bifch b t'lo inami- j
fact.irm-s of l.ucky Strike .nit tin'
over, the radio. It tVitB cohfiiui
tratoil effort, perhaps, in n small
sector of tho country. Tilio It
lusted it did Home good but it wus ,
not followed up. I
These remarks hre not Intetulod '
as a criticism of past efforts- hloiiK
these linns They aro made simply
to cull your intention to this fuct. !
The pear growers on the I'aclllc '
slope should Join hands in a com-
lilnod effort to nuhscrlho enotiKh
Tuii.Ib to put over an effective ad-'
verllsliiK campulKii. Such a cam
paign hlioul.l have ht least r qunr-!
tnr of a million dollars behind It
each and every year to lie efrcct, j
ivn. ir It Is posHiblo to make that (
sum half n million dollars per year I
so much tho better. Advertising
In Iiirh Its own rewards provided
you have somollilpn to adverilRO. I
Raise Best Peart
The Pacific slope raises the fin
est eulliiK pears In tho wovld. There I
is no Rood reason Jo be nlven why I
wo should not advertise ponrs ex
cept. In ono resperit. , Wo have It
wonderful product. None holler.
Wo have no.t beRiin to scrntch tho
possibilities of pear innrkeilng but
our produce must ho rlRhl.
Quality, appearance nml edlblllly
are factors necessary to the suc
cess of uny ndvortlslm,' cidnpulKn
we may contemplate. Without these
limllllcallona the. pour will never
become iBipulur. I'lacc on tho frilll
stands a peur beyond reproach and
a well ('.inducted a.lverllRlim cam
palKii will double or treble the
present sales volume,
I'ear markets, as f understand
them, are . luces where peara nre
lioiiKl t and sold. Ilehlnd the ills-1
trlb.iinr and Joblier nre the retail
ers. Kurt her hack nre other inili
vlduols who eat I bene penrs. HUM
further in the background are mil
lions nnd millions of people who do
not eat pears. ThoBe Unsold mil-:
lions of people ore the true new 1
pear markets we must reach They
are IntclllKcnt human lielnrt. 'An 1
ed.icalioniil cnmpnlirn tin the prop
er uso of penrs will 'reach them ,
and convert an ludlffeent fruit
liuylnK public Into enthusinsllr
Pnr users. j
Must, Be Right (- 1
Your "ew potenllAl pnnr ttlnr-!
kets inro so many hundreds .of,
thousands of ncopfo. ' Voii eii'hnnt !
dump ttreen pears 6n lhe Mult mnr-!
kels of the United. tnleit rind sell
t hem - freely In cninpetltlon with!
lhe holier known frulls, Ofrer ihej
ImyliiK public n penr approximately .
ready to eat, fit lor table use and '
the real solution of die pear Indus
try ns It relates in the development I
of new mnrkels will lie n tl.liiK of
I lie past.
. It was my Rood fortune. Inst year .
to w-o it man Ktep up to a small
fruit stand In New York TKy and !
pick out what niipenred In be a '
Inrue, Julry lltmc pear. He paid i
lhe retailer 10 cents nnd bofnro he ,
had Inken in steps suceeedeil In
Inking a largo bite out of tho pear,
OO YOU wonder that you cun always tell the morvelou
flavor -f "Guntida Dry''? It is cool v. . refres'hing '. ;
"dry" like some rare old witie . . . invitoraling . . . dnd, "
above all, distinctive! , ... ..... ' ;
55erve "Canada Dry" with dinner tonight. Drink it
after the bridge gunie. Its sparkle adds zest to U meal.
Its purity makes it healthful for children. Order It in
the Hostess Package of 12 bottles. Then you'll uiway
have plenty on hand.
, TANAOA' BISY"
1 n. v. s. rst, on
Jacksonville Museum Benefit
. , - , si . ' - ;t ' ' : ' in-.
,-:v' 'iM,i' f AT-- ii'-' -tV
Jacksonville
,v; Brand r;;-';:
New ;"
Music!
Dance Till Midnight .
EVERYBODY WELCOME
v- Jacksonville American Legion' ' 'i
CARNIVAL DANCE.
, Admission $1.00 . :
...
ECONOMY
Meat and Fish Market
FRIDAY-is FISH DAY
Wehave-- . , ,,.;!f . ,. '
Fresh Halibut
Salmon
Cod .
Fresh Crabs ' i
j' , Olympia Oysters
Eastern Oysters
Kippered Salmon
" - Kippered Cod ,
Red Rock Cottage Cheese
Silver Smelt
Red Snapper
NICHOLS & ASHPOLE
Phone 26 ' ' 206 E. Mam
W'N!
it.'v; -
ii-,
i