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DRY GOODS
Those are not socallod "flalo" prices or
$ "going out of business" prices, but our
Y o very-day prices. Compare (hoiii.
Y Host' iitiiility JMiils 5
Y 28-ineh Dundee Percales G'i
Cotton Chullics 5
Cheviot Shirtings, n good general pur
pose cloth 10
Pretty Dress Ginghams 10id
Best Colored Outing Flannel 9
White Outing 10
Amoskcag Daisy Cloth, white . . ..ll
Hope lileaohed Muslin 8$
Fruit of the Loom Muslin 10
Bcrkelv No. GO Cambric 15
Bcrkclv No. 100 Cambric 17
Y 36-inch Long Cloth 15i
i uousc Jjinuit' dc
Serpentine Crepe .. 15
'A. C. A. Ticking, will hold feathers,
nt .'...r. 18
Dost Colored Oil Cloth 17d
Heal White Oil Cloth..-. 20rf
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THE GOLDEN RULE
Where It Pays to Pay Cash
If you're a cash buyer the GOLDEN RULE bolongs to you. It Is tho store that gives you tho fullest advan
tage of CASH purchasing power. It has advantages which no othor store in Medford enjoys, because tho
Golden Rule is tho only store of its kind in Medford.
When you stop to analyze, it is obvious, for many reasons, that tho CASH STORE like the Golden Rule can
sell for less because it
Has a low store rental. Has no highly paid officers'. f
Has no delivery expense. JJives no trading stamps, coupons, otc.
Has no interest to pay on borrowed money. Has no expense of credit department, collectors, etc.
We go to the marts of trade and, through our buying connections, get tho most dependable merchandise at
right prices. Cash buying gives us advantage of ovory discount. You will like to shop the Golden Rule way
the cash way for it's sure to pay you.
LADIES' UNDERWEAR
FOR SPRING
Sleeveless Clmr.e I'liion Suit, hu-e knee,
for 25
Nibbed Union Suit, no drove, lace knee,
for 35
lOxfra fine Jersey Nibbed lTninn Suits,
sleeveless, Inoe'or tight knee; nil sizes,
including extras 50
(liure Sleeveless Vests, 10. 12.
15 and 25
Crepe Clowns, white or colors, 03, 79b
and $1.00
Ladies'tMuslin Underwear
A Now Line Just Received.
Corset Covers, up t'nun 25
Clowns, the new kiuiona stvlo, crepe and
muslin, 75 to ! $2.00
Muslin Petticoats, wide lace and em-
broidery flounces, $1.00 to .. $2.50
Knvolope Chemise, nainsook, Jace or
embroidery trimmed, 98 to $2.00
jOn v TV
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Spring's Complete Display of
Coats and Suits
Garments that are practical and delightful. Introducing the latest
models, all selected by our buyer in New York City.
Coat Prices $5, $6, $7.50, $10
and up to $15
' Suit Prices $10.50, $12, $15
and up to $25
More Men Are Looking to This
Store for Their Outfits
"We've got a lot of good things to show you hats, shirts, ties, boys'
clothes, shoes, huidcrwoai all new, bright, seasonable goods for (ins
time of year. YoVll.i'ind them worth a visit.
$15 Men's Suits $15
Tin's is our popular priced line and contains many new patterns.
$16.50 Our No. 19J5 Blue Serge $116.50
An all-wool serge and guaranteed to hold its shape and the price is the
same as last season.
Hoys' Suit with an extra pair of pants $5.00
i
WHITE GOODS
27-inclt Crepes 15
Egyptian Dimity 15
36-ineh Pique 25
06-inch Gaberdine 25
40-inch Uatiste 25
08e Embroidered Voile 50
SHEPHEEBiCKECKS
We have this much used pattern in different
sized checks and several qualities:
.'HMnoh Cotton Cloth 25
IHMneli Wool and Cotton Cloth 50
40-inch All-Wool $1.00
40-inch All-Wool Failoy Chocks $1.19
. Imported Pongee Silk
One not familiar with market conditions can
not realize how low our prices on these silks
are. We could not buy today and sell at any
thing like these prices:
li 1-inch cloth 1)9
:tf-inch cloth G9
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WASHfGOODS
What wonders of design and weaving are
shown in the now cotton fabrics. More beauti
ful, more charming and in more variety than
this store has ever shown.
IM-inoh Antrim Lawn ,.5
27-hieli Shadow Voile 10
27-ineh'Crepes 12
.10-inch Primrose Batiste 12ia '
29-inch Klaxons 15J
27-inch Printed Seed Voile 1G
.'4-inch Modottc 20
ao-hich Princess Chiffon and Rice Voile,...25
29-inch Egyptian Tissue 25
27-ineh Mercerized Poplin 15 and 25i
36-inch Lace Voile 35
J16-ineh Iercerized Voile , 50
40-ineh La Flour Dutchess ". 75
DRAPERIES
oG-ineh Marquisette, in white, cream or ecru
ill ... t . . A lid tit J
oG-inch I'lne Scnm, in white or ecru at 20p
40-inch extra fine Marquisette, white or ecru,
at 25
36-inch Silkoline .... 12',
3Gineh Cretonne, good comfort cloth', 12
NOTIONS
lliere has been sharp advances on the prices of
Notions, but early buying has enabled us to
keep our prices nearly the same. Only a few
advances.
J. & V. Conts' Thread l
Corticolli Silk Thread, 100 yds 8
Hooks and Eyes 5q
Dress Snaps 5
Box Assorted Hair Pins l$
Coats' Silk Finish Crochet Cotton 4?
Good Lead Pencils r.2 for 5
Good Pearl Buttons ,. 2 for- 5
Fine Pearl Buttons 5(
Peroxide, 8 oz 12i
Pound can Talcum k 10i
Colgate's Talcum 12p
Air Float Talcum 8
Williams' Shaving Soap 4$
' 1000 sheets Toilet Paper G
One pound package Writing Paper, containing
144 sheets 156
X Good Envelopes to match 5
V Colgate's Toilet Soap 8
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Koveralls for Children 75c
These garments arc m:'de of blue denim trim
med with red, both long and short sleeves; also
made of blue middy cloth and khaki color
middy cloth with short sleeves. Sigc$ 1 to 8
veal's.
SHOE DEPARTMENT
We take great pride in this department. OuiJ jniuincss here is steadily increasing, owing to our
large number of satisfied customers. Wo take pleasure in showing our Shoes and we can fclioo
any member of the family.
WOMEWS SHOES
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Patent, button, clotlti top,
llnin toe, Louis heel priced
at $3.15
Patent, button, cloth top,
plain toe,' cushion sole
at $3.00
Muster Hrown, low heel, pat
ent, button, cloth top, for
girls ...:. $3.00
The same style shoe in gunmetal $3.00
Dongola, button, plain toe, kid top, Cuban
heel . , $2.05
'All kid, diamond tip, button, patent foxing,
Cuban heel t $3.15
Kid, button, patent tip, well $3.15
;Plain toe, 7-inch clpth .top, Cuban heel, pat
ent or gunmetal....
Gunmetal, button, ISnglish walking shoes for
girls $2.75
Buster, Hrown, gunmetal, button, low heel,
built for service $2.50
Kid, patent tip, button or lace $2.25
Kid, pritent tip, button at $1.50 and $1.90
Flexible, comfort shoe, button or Jace. ...$2.15
Vici lace comfort shoe at $1.85
Women's Low Cuts
Four-strap, two-button, patent, steel bead
trimmed $3.25
Four-strap, gunmetal, Cuban heel $3.00
Patent Marv Jane, white ivory soles and
heels : : . ..$2.95
Patent, two-strap, Cuban heel , $2.75
Kid; two-strap, Cuban heel $2.75
Patent pump, Louis heel $2.75
-Patent Mary Jane, white trinungd $2,05
Gun metal, Mary .lane, white trimmed $2.65
Patent, three-strap, Louis heel $2.25
Patent, two-strap pump, low heol $2.25
Patent, two-strap sandal $2.25
Gunmetal, three-strap, Cuban heel 02.25
Vici, two-strap, Cuban heel $2.25
Patent Mary ,Janc $1.95
Gunmetal, two-strap, low heel $1.85
Kid 'sandal, one strap $1.15
White canvas, leather soles and heels, all
stylos.. .. .... $1.50
White canvas oxford, rubber sole and heel
at r $1.05
White tennis shoes at money-saving prices.
MEN'S-SHOES'
jt Hiriiy Shoos "above all" for men, tliQ new
spring stock is just in, they are made of gun
metal, vici and kangaroo, in both button and
late, in all the new toes. Our prices wil save
you money.
$3.25, $3.00, $1.00, $1.25, $4.50
A good solid calfskin-shoe in button or lace
at $2.75
Work, shoes that will give service, $2.70.
$3.15, $3.00 and $3.75
How' calfskin shoes, both button and lace, size ,
9'to l.'I'a at $1.15, $1.48 and $1.70
el. pat- ftj.s i fo o, $1.48, $1.70 and. . $2.00
..$2.00 . &(s o', to (, $1.07, $2.00, $2.25
iocs for and ., $2.50
Duster Drown shoes, with a tip guaranteed to
outlast the shoe $3.00
CHILDREN'S SHOES
Infants' button or lace 75
Infants' patent button 90?
Infants' fine kid or patent for $1.00
Kid, button, patent tip, size 5 to 8 98
Size 11 1.. to 2 $1.45
Si;,c : 8Uf(Q'U....r? $1.25
Daby Hunter Drown, flexible
Xuq, loot-form, T) to H
at .$1,00
Little Gents' gunmetal, lace,
(1 to i) $1.48
Gun metal, lace
Hi, to 11 $1.35, $1.48
1 1 to L $1.05, $1.75
Duster Drown patent or gun
metal. 8L. to 11... $1.95
111- to if ... $2.25
MEN'S FURNISHINGS
dozen Work Shirts going at 3 for....$1.00
Dest quality Work Shirts 45
LYd, Dine or White Handkerchiefs 5
-Dlack Sox
JJlJri'Hs Socks, black, tan or gray 2 for 2
lijavy Pliiek Socks '. '. 2 for 2
l)Ticfss Suspenders : , 2
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XiTrtors
KHoston Garters
' Canvas Gloves while they last
Canton Flannel Gloves
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Canton Flannel Knit Y'rist 10(J
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uenv onv nucus, jjur uui out,
lour-in-lland Ties 13(V and 23(
Dress Shirts with collar, in cream, tan and
stripes 53
10. & V. Dress Shirts, with soft or laundered
cuffs 95
Dross Flats, $2.50 to $3 values, special $1.50
New Spi;jng Caps 39 and 50
Dovs' Caps. .: 25, 39 and 50
Khaki Pants, wjth cuffs and belt loops .$1.15
Whipcord Punts $1.15
All-Wool Dress Pants $3.50
fylen's Spring Underwear
.Jersey DibbcU-ruion Suits... 5!)
Fine .Jeivey IMbbed L'niou Silits, long or short
sleeve S9
Athletic Style Fnioji Suits.... 93?
Chalmers' Poroskuit, short sleeve and knee
length, or long sleeve and ankle length. 89
Hoys' Mesh Knit Union Suits 29
Hoys' Porosknit Union Suits 50
CHILDREN'S SLIPPERS
patent Daby Doll, $1.15. $1.40 and $1.00
Kid, two-strap sandal, $1.00. $1.20. $1.35
Kid Daby Doll.. . . 90( $1.10 and $1.25
HosEftoifr (flnHOSE
: iyy
.If you want Hose that will wear, try somo of
' these.
Ohildren's School Hose 2 for 25
Whit-Leather, the best for tho money, at 15
Buster Drown, tho hose that looks well and
wears well 25
Misses' extra fine mercerized 25
Hub tor Drown, fine gauge lisle, for ladies 25
Fiber silk, lisle heel and toe, for ladies.. .50
Phoenix silk, the best for the money at... 75
COMFORT SIZE COTTON BATTS
L" -.-pound Datt ... 75
uCpoiiml Fine White Cotton $1.00
.'(pound choice Cotton $1.
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