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NEW YEARS EDITION
Medford
Section
MEDFORD, THE WONDER
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Medford Mail Tribune
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The city of Medford during
the past year hns mode grcatc
growth, uncording to her size
than nny cily in tlio United
States.
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V-i
FIFTH YEAR.
IEDFORD, OREGON, SUNDAY, JANUARY 1, 1911.
No. 242
AND ITS imOFHG BUILDING
Tr5fp;s!V"wr '.v --(J!"f""""
Thriving City
Millions of Dollars Is
Being Invested
This Year
in Substantial
Structures
Jaiuuuy li 1011, finds Medford
maintaining its lead as the banner
Mnnll""teity of the northwest. Postal
receipts show a gain over a year ago
of over 00 por cent. Bank clear
nnccs and depjsits are nearly 50 per
cent greater. More and costlier
buildings liavo been completed and
arc under way than ever in the city's
historv. Railroad business has in
creased in proportion. The heaviest
jiear crop in tho valley's history wa
shipped, realizing the highest prices
oV iuiv fruit in the eastern markets.
Double the quantity of apples pro
duced a year ago were sent easl.
while the (15,000 acres of voung or
chard, show a most thrifty growth,
and 20,000 additional acies are be
' ing planted in tho valley.
The new year iinds the Pacific
Eastern completed to Unite Fulls
and the track laid into Medford
Other contractors arc rushing the
extension of the Oregon Trunk down
Hie Deschutes, across the Klamath
country and the Cascades to a junc
tion with it, thus giving Medford two
transcontinental railroads and open
ing up an innuciiHO timber district to
lumber manufacturing.
The new year finds Medford with
tho best municipal water supply o
imv oitv in life west, with a gravity
System bringing water '25 miles from
itb Borneo in Uio show-capped senti
nels of the Cascades, with pure wa
ter ample for a citv of 25.000 people.
It finds Medford with a completed
distributing system exceeding 20
miles of cast iron mains and with!
work begun on nine miles of main
extensions.
The now year finds Medford with
nearly ten miles of bitulithic and a&
.phalt paved streets. New contracts
totaling over 280,000 square yards
of pavement, with curbing and gut
inriinr iiiitiiiiutiuir to over u million
dollars, the largest contract over
inadu on tho coast, is but 50 per cent,
...,!(.,. 1 VVIiitu i-onintclcd. Med- '
ford will bo the best paved city of its
size anywhere.
The now year sees phenomenal
building activity in the business and
residenco districts.' It sees a com
pleted palatini! new depot of the
Southern Pacific, costing $50,000,
the laigest in Oregon outside df
Portland. It sees the grounds
around it being -graded preparatory
to parking. It witnesses tho comple
tion of tho $00,000 nutatoritun and
its galaxy of amusements, the finest
institution of its kind north of San
Francisco.
Tho new year finds completed the
four-story brick block erected by tl e
Gnrnctt-Coroy Hardware company,
of tho granite block erected by the
Episcopal church, of the three-storv
concrete buiidiii" erected by tho Hnv
brothers, of tho three-stoi'y whole
sale store erected by tho Medfoid
Grocery company and of the ,now
pressed brick Davis block.
The now year finds construction
well under way on the Medford Fur
niture & llardwure company's four-
story reintorced concrete woes
costing over $100,000, occupying n
quarter of u block; tho basements
completed for tho six-story $100.
000 Medford hotel, for tho four-story
$100,00u Page hotel, giving Medford
two lirst-dass hotels and the best
hotel accommodations of nny Oregon
city, and tho construction of tin
Hoot building, of the two-story 80.
100-foot Mail Tribune building, and
several other, structures, as well as
innumerable residences well uiidoi
wny. , .
The new year will see the selection
of a fto and construction piepura
tions under way for tho new federal
building, for which congress has ap
propriated $110,000; the erection oJ
a $100,000 hospital at Medford bj
the Sisters of Providence, the erec
tion of a $50,000 Masonic temple an J
completion of a $80,000 Odd Felloe
block.
Tho now year finds the completion
Where Five
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2WTAT0BIUM
COST
460,000
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of surveys, under supervision of the
government good roads engineer, for
mi automobile boulevard to Crater
lake national park, the scenic won
derland of the world, and constrii"
tiou work under way on the most
difficult portion o It lie road.
Medford is growing by leaps and
bounds. Yet, rapid as the improve
ments aie, thev cannot kev pace
with the demands. There is not now
and has not been in five years a
vacant building or a house to let.
And Medford's future is brighter this
New Year's dav than ever.
Medford looks like a cily .put
built, torn down and rebuilt again.
Streets are retorn up in every direc
tion, huge piles of building material
block the way and hundreds of men
and horses nro at work on various,
privnie ami puiiliu I nprovu men ,.
Frame structures stand astride the,
thoroughfares iu the cause of their
i .i
removal, from the business district,
and cause a still greater detour ol
traffic, la every quarter building
are going up. either for business or
residence purposes. Oarages are t
be seen on all sides. More than 400
niilomobiles arc to be cared for, and
additional sales are being made
daily. Energy and activity are ram
pant. The Medford spirit, after the
tremendous operation, of 1000,
merely took the second breath and
went at it again. Two and u halt
millions of dollars wero spent in 1000
for building-; this was thought
enough for a city just passing th-'
7000 mark, bat IV record for 1010.
just closed, is marvelous. Ovor
$5,000,000 was expended for various
improvements. Truly an era of new
building has been reached, more be
fitting the ordinary city of 25,00(1,
than epic that has increased from
2000 to nearly 10,000 in les than
three years.
Tho aggregate cost for the busi
ness blocks completed and started
during 1010 is not less than $750t
000. Nearly $1,000,000 is being ex
pended in dwellings, and public im
provements represent over $500,000
more. Hecrcntion is not lost sight
of. One of tho largest natatoriuiiis
in the United States is completed.
It cost $00,000, and its composite
features are complete iu evorv de
tail. The swimming pool. 50x100
feet, required more than ten carloads
of cement. Twenty carloads of Inui
bor uio used in this huge building
and n whole carload of sash atid
doors was necessary to givo lighi.
access and egress. The dancing pa
vilion takes a solid ear of iohpIo
lumber for floors nlono.
Startling .Statistics.
The building of a city upon sopd
iiii&a.
Mn'Tvvl
BUSINESS -BLOCK. 3U5T
QUliVLZTVD COST $60,000
modern lines presents some start
ling statistical facts. Over 1000
cars of lumber were necessary in tho
construction of buildings in Medford
iu 1010. More than 800 cars of ce
ment was ucd. Sixteen carloads of
nails were used, aim I the cost of
building hardware and nails iu the
construction of residences alone will
exceed $:i()0,000. Tho transforma
tion of tho rough land into lawns of
green caused tho sale during 1010
of nearly six miles of guidon hose.
Uno store alone sola over
2,000
feet.
It is safe to say that the solidity
of Medford, as well as its futii'o
piospeets, were never more assured
than at'tho present time. Tho 500,
000 acres tributary to Medford of
themselves constitute nu area ca-
piIjIo ()f MI))or,i1, a ci,y oC .J5.00I
, ... ,. (i , ..i.,..,....
5,000
,'"". .-... - -
laud stand inoro than 22,000,000,000
feet of fir and pine. A great portion
of this limber is on level laud, mak
ing logging inexpensive, and aftei
being cleared will provide hundred
UJinl t1()UKllll(ih f acres suitable foi
all kinds of cultivation. One thou
sand men working every day for !
years will bo insufficient to nianii
facturo this vast amount of timbci
into lumber. This ono great resourci
will support a city of 0000 people.
The timber is within tho range ol
vision from any part of tho vnlloy.
The Pacific & Eastern building b;,
the Hill interests already pierces the
heart of tho forests and commands
8,000,000,000 feet. The empire
builders ofticially uniiouueed that
tho Pacific & Eastern must and will
o to a connection with the Oregon
Trunk, now building, regardless of
cost', and as fast us men can do the
work down the Deschutes river. The
Hill' line crossing tho state east and
we-t will connoct with tho Trunk
system nlso, and Medfoid will bo the
terminus of two great transcontinen
tal systems ami the most important
city between Portland ami hnoia
mnnto along the Southern Pacific.
The acquisition of iheso railroads is
of immeilsureablo bonofit to Medfoid
and indelibly stamps its future prog
ress. The Hill people, appreciating
its great resources, nro already pre
paring to adu-itise tho Hogue River
valley far and wide. Local products,
including tho highest quality of ap
ples and penrs produced, are being
shipped to tho Great Northern peo
nle at Poitland for their Oregon ex
hibit ear. which will cover the entire
efletoro portion of tho United State..
rlnt-inir the next fall, winter nut
spring months The problem of se -
curing equipment tor the more than
25,000 cars o
t fruit that will be,
shinned in less than ten years fr
om
Medford and vicinity, is disposed o.
by tho completion of these poworfu
railroads. '
Population CSnmtli.
Tho fruit and agricultural re
sources of the valley liuvo been fully
deinoust rated. More than (15,000
acres of apples and pears arc now
growing, -and over 20,000 acres aie
being added now. Two mill a half
million dollars will bo expended iu
irrigation purposes, which will cover
ovory ucro in tho valley and enable
nearly every acre to bo placed under
cultivation. Upon each ten acres a
family will be supported.
Twelve months ago Medford had
an estimated population of b'OOO
people. Eiyit thousand was the ad
vertised population ul the first ol
tho year, but the census disclosed
nearly 0000, Dining the past niin
Months newcomers have settled in
Medford and the immediate vicimt
it the rate of one person ovory hour,
day and night. Hunk deposits which
increased 50 per cetit in 1000, again
increased 50 por cunt in 1010. Pos
tal receipts iucicuscd U!l per cent ii
1000, but for 1010 about (10 per cent.
The fluctuation of stocks iu Wa'l
street huvo no el feet here. Confi
dence is supieiue and utmost faith ii
tho city's giowth is evident from the
public improvements and building
construction. Evory, accessory to
tho need of a modern city is being
displayed heie. The water system,
costing, with the city mains, neaily
$500,000, is second to none. The
nef' sower system is completed. The
three miles of asphalt pavemeip
completed iu 10'0 were increased bj
six miles inoro this year. Asphalt
will cover even street iu tho busi
ness district and the larger portion
of the lesidence section. 'The main
t ho rough f nro wiill be paved for n
distance of more than two and a hall
miles long. Anothor year's work is
contractor for. A second telephone
system is in operation. A gas plant
under construction is perving the oitv
for illumination mid cooking pur
poses. The ohub of Mudford's rosidencus
is verv artistic. Hungalows gener
ally prevail in the smaller struc
tured. Colonial and many other
stvlos nro prominent. Moro than two
; score of rosulowoH aireauv occupied
represent a cost of from $5000 P
$12,000 each (lieat core and pride
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NEW SOUTHERN TACIFIC
DEPOT COST 130,000!
is being displayed iu the surround
ings. .Natural groves of great oak
trees have been selected iu tho loca
tion for maiiv of the most beautiful
residences. Civic pride, following iu
the wake of construction, predicts a
citv of unusual beauty. Shade trees
and roses that bloom nearly every
mouth iu tho year are being set out,
mid tho landscape is rapidly being
transformed into magnificent, foot
work of velvet green. Cluster lights
are being placed on the main streets
and tho acquisition of parks and
beautificatiou iu general is the or
der.
Ilulldlng Progress.
The business district presents al
most a solid mile of frontage. Tin
structures mo new, neat and mod
ern. Orauite and piessed brick pre
vail. Keiuforced concrete is coming
into use. The buildings now under
erection will nearly all bo of class A
type. Tho now Medford hotel, six
stories iu height, will cover an area
50x120 feet. The four-story Page
hotel will cover 88.x bid feet, with
basement. Hoth of these will be
quipped with steam healing plains
and telephones and elect rio lights
elevator system and modem grills.
Muildiiig structures now range from
four to six stories iu height, with one
contemplated at eight stories. Steel,
granite, concrete, brick and stone i.
boiqg used. The new poulhoin Pa
cific depot, costing $50,000, is the
largest one in the Pacific northwest
outside of Porfliiud, and iudieutes
the confidence of tho railroad peo
ple in the future of the city.
Interest from all parts of (he
Union continues iu the great (rait in
dustry iu tho Koguo IMver valley.
The typo of iiowcomors are of the
highest class. Chicago New York
and other great eastern cities are
represented in the wealthy capital
ists now taking up orchards. The
man qf menus is apparent on overy
side, and building improvements in
the orchil r ds nro keeping stride with
hose iu tho city. Every newcomer
is a booster, man and woman, and
.no untiring in thoir efforts to sur
round themselves with their own pee
mini friends from their former sc
lion
Heal e-iiiic nbics in Medfoid
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and the orchard districts have been
largest on record during the past 12
months and an immense influx of
people is .expected nftor harvest.
Carrying out iln regular practice,
the itoguo river again Htands pie
eminent iu high-class production in
1010. More fruit was shipped than
iu nny previous year, and the quality
(his year was unsurpassed.
All these conditions more than
justify what Medford is doing,
Medford spells progress and mu
nicipal advancement. It is the most
metropolitan small city in the world
and its population tho most cosmo
politan, a citizenship that has the ut
most faith iu the city's future and
woiks as a unit to realize its des
tiny the metropolis of that vast re
gion between Portland and San
Francisco. Tho picturesque vnllc.1
of tho Itoguo, hemmed in by vordurj
clad hills, is the greatest niitiir.il
fruit hell in tho world, where soil
elevation, climate, combine to pro
duce tho perfect product. Here uw
iKi.wuu acres oi commercial nrcn
aids that cannot ho equaled on tin
globe, whose apples win tho sweep
stakes prizes at world's apple shows,
whoso pears sell to England's opi
cures at $10 a box, whoso poiche
lake first awards at world's expos. -tions,
whose products command tho
highest prico in tho world's markets
-orchards xhh yield $1000 an
acre annually to the grower. Tho
planted orchard aeon is increasing at
the rate of 15,000 acres aniiuly,
and will eventually comprise a quar
ter million acres or more.
Medford is tio railroad center of
the present and the fatuio. Within
two yours it will bo tho only city in
Western Orogou, oxci-pt Portlapd, to.
have a computing railroad, and will
bo connected by trolloy with nentby
cities. Already its railroad business,
both passenger an d freight, execods
that of any other place iu tho state
oxcept Portland. With the comple
tion of the railroads under eonstru -tiun
and planned will come the lum
ber mills and the smelters, the pay
rolls and iMipulation.
Medford hns moro natural ro
soiircoK than any place iu the conn
tiv,' and the Commercial club otfers
$ iiltlO inr pr-ol' t the (outran
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TJioso resources nro many and di-!
versified. Few nro developed, oth
ers urc iu process of development
Any one df a dozen that might be
namod, properly dovclopod, justify
the existence of a city larger than
Medford. All together promise a
certain future and tho future has
arrived.
Medford oity proporiy today is a
better investment than many of our
own people realize. For the past
few yours each yoar has been li
grea't bound upward in values within;
tho city limits. A conservative real
cstato iiian has fixed the allvanco
each year during tho past five at 25
per cent.
Fuurther, this annual increase U
assured coutinuuiico for years to
come. Its foundation is solid, for
it is laid in tho peerless resources
that surround this city, the conserv
ative business of tho community ami
tho buoyant spirjt of Medford's
strong, healthful, happy people.
Medford's prosperity and growth
will not "pinch out." There will bo
no now plan of duvolopment to tube
up, as tho present wealth is realized.
This city is just entering upon the
poriod of growth that has no visibh
limit. It is joining hands with the
country to aid iu development of the,
coming orchlird of the world, of (ho
greatest mining district of die world,
of the finest timber region over dis-
covered, tho greatest scenic atli'iiu-'
tion in tho world.
Medford realty is ono of tho bust
investments an easterner can make
iu the state. This city has illimitable'
natural resnurcos yet iu the shell. ;
If anything more were needed to
assure of tho pormnnonoy of growth,
ho.ro, of tho .enhancement ovory yoai;
of realty values, of the influx ot'
population, wo have hut to look over
the past. Thuro has been steady in
orenso from the primitive group of
huts that wero roared by pioneers,
to tho present time, tho oiiwuid
movement has been steady, unob
trusive, strong. If history gives no
comfort to the, doubter, thore is a
remaining study which should. A
uuiiuiitiw that can feed an immense
number of men and furnish them
with healthful, equable climate, while
doing so will be densely populated.
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